Temple Gym

What Temple Gym does

Temple Gym is a privately held, community-focused fitness center operating two physical locations in the Gold Coast region of Queensland, Australia: the original Varsity Lakes site at 2 Lakes St and the newer Parkwood site at 76-122 Napper Rd. Founded in 2015 and led by Directors Dan Keegan and Felicity Keegan, the company sells 24/7 gym access, personal training, group fitness classes (including yoga, pilates, hot yoga, and hot pilates at Parkwood), and recovery amenities such as saunas, steam rooms, and plunge pools. The equipment base is built around Prime USA strength machines with patented SmartStrength variable resistance technology, and the company's proprietary New Wave Training System combines 24/7 gym membership with personal training sessions, periodised programming, an online tracking platform with exercise and recipe libraries, and 6-week trainer check-ins, delivered in part through the third-party Trainerize app.

The core product set spans tiered subscription memberships (on-going with no lock-in contract, 12-month upfront, PT Membership, Ultimate Access at Parkwood, and dedicated Hot Yoga & Pilates access) and bundled weekly training packages priced at A$64.95 (Lifestyle, 2 PT sessions), A$89.95 (Enhanced, 3 PT sessions), and A$134.95 (Performance, 5 PT sessions). Go-to-market is direct-to-consumer, with free trial passes funnelled through the company's own website (templegym.com.au) and the GymMaster online portal, supported by organic content marketing (a long-running blog from 2019 onward), Facebook and Instagram presence, and a Local Business Partners programme with other Gold Coast health and wellness operators. Distribution is supplemented by acceptance of Fitness Passport network members, which opens a corporate and health-plan-subsidised acquisition channel.

Revenue mechanics are predominantly subscription-recurring for memberships and bundled training packages, supplemented by personal training session fees and group class access. Temple Gym is a founder/owner-operated business with no disclosed institutional investment, no parent company, and no subsidiaries; headcount is stated at 1–10 employees with additional named personal trainers, group fitness instructors, yoga/pilates instructors, and front-of-house and maintenance roles across the two sites. No revenue, member count, or financial KPIs are publicly disclosed, and there is no evidence of AI/ML capability, patents, certifications, regulatory actions, or M&A activity.

Name

Temple Gym

Legal name

Temple Gym

Website

https://templegym.com.au

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Temple Gym is a privately held, community-focused fitness center operating two Gold Coast locations (Varsity Lakes and Parkwood), offering 24/7 gym access, personal training, group fitness classes, recovery amenities, and bundled training packages to individual consumers through subscription memberships and weekly coaching tiers.

Ownership category

akta.pro rank

Product category

Fitness Center Services

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYHSADAAAA

General Personal Training (In-Person & Virtual)

Home & Personal Services/Fitness, Wellness & Personal Training/Personal Training (In-Person & Virtual)

Keywords

• Fitness center services
• Personal training
• Group fitness classes
• Gym memberships
• Wellness recovery

Headquarters

HQ city

Gold Coast

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Gym Membership Subscriptions: Ongoing and 12-month membership packages providing 24/7 gym access, steam room access, and personal training access. Membership varies by location (Varsity Lakes and Parkwood offer different packages).
2. Personal Training Sessions: One-on-one and small group (max 3 people) personal training sessions with expert trainers matched to individual goals. Sessions include personalised programming and technique guidance.
3. Group Fitness Classes: Access to group fitness classes including Hot Yoga and Pilates at Parkwood location. Classes included in Ultimate Access Membership or available as standalone packages.
4. New Wave Training Packages: All-inclusive training packages (Performance, Enhanced, Lifestyle) bundling gym membership, personal training sessions, online platform access, and regular trainer check-ins at different price points.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Temple Gym is a community-focused fitness centre operating two Gold Coast locations (Varsity Lakes and Parkwood) that sells 24/7 gym memberships, one-on-one and small-group personal training sessions, group fitness classes (yoga, pilates, hot yoga, hot pilates), and recovery amenities such as saunas, steam rooms and plunge pools. Its flagship offering is the proprietary New Wave Training System, which bundles 24/7 gym access with personalised periodised workout plans, an online tracking platform, exercise and recipe libraries, and six-weekly trainer check-ins across Performance, Enhanced and Lifestyle tiers.

Product overview

Temple Gym is a community-based fitness center operating two locations (Varsity Lakes and Parkwood, Gold Coast, Queensland) offering a comprehensive range of fitness services. The core offering consists of 24/7 gym access, personal training, group fitness classes (yoga, pilates, hot yoga, hot pilates), and recovery amenities (saunas, steam rooms, plunge pools). The company also offers the New Wave Training System, an integrated training platform combining 24/7 gym access, personal training sessions, personalized periodised programming, and an online tracking system with nutrition and exercise logging. Membership options include on-going memberships with no lock-in contracts, 12-month contracts, and specialized memberships for teens. The gym supports Fitness Passport holders and provides PT membership with Trainerize app access for workout tracking.

Differentiator

Problem solved

Functional benefit

Products and services

• 24/7 Gym Access Round-the-clock gym access at both Varsity Lakes and Parkwood locations, featuring strength and cardio equipment available at any time for individual members.
• Personal Training
• Group Fitness Classes
• Recovery Services
• New Wave Training System

Quantifiable outcome

• Client achieved weight gain from 61kg to 67kg, bench press 1RM from 42kg to 84kg, deadlift 1RM from 32kg to 84kg, squat 1RM from 28kg to 112kg over training period
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature3 records

Partnerships

One partnership is on record.

• Fitness PassportcoreChannel Partner/ Reseller/ DistributorTemple Gym supports Fitness Passport holders, providing full access to facilities including strength and cardio equipment, steam rooms, and recovery amenities. Fitness Passport is a network programme allowing members to access multiple gyms and fitness facilities.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Anytime Fitness (Australia): Operates a large network of 24/7 small-format gyms across Australia with recurring memberships. Most directly comparable to Temple Gym on operating model (24/7 unmanned-hours access, single-site P&L per franchisee) and Australian suburban site selection.
• Plus Fitness: Australian 24/7 gym franchise targeting similar suburban and owner-operator demographics with members-paid monthly. Overlaps Temple Gym on subscription pricing, personal training upsells, and small-site footprint.
• Jetts Fitness: Australia's largest 24/7 gym network with no-lock-in memberships, very close operating model to Temple Gym including PT add-ons and recovery zone offerings in newer sites.
• Fernwood Fitness: Australian women-focused gym chain with PT, group classes, and recovery/wellness amenities. Comparable to Temple Gym's blended membership-plus-PT-plus-yoga/Pilates model in the Australian market.
• Snap Fitness: International 24/7 compact gym franchise with strong Australian presence. Closely mirrors Temple Gym on 24/7 access model, personal training upsells, and suburban single-site economics, competing for the same consumer.

Broad incumbents

• Goodlife Health Clubs: Larger-scale Australian health club operator offering 24/7 access, group classes, and PT services across metro markets. Overlaps Temple Gym's full-service value proposition, but operates at significantly larger site scale.
• Fitness First Australia: Premium-tier national health club chain in Australia with full amenity gyms, group classes, PT and recovery offerings. Comparable as a competing premium positioning player within Gold Coast catchment.

Emerging players

• F45 Training: Australian-origin functional group training franchise with standardized coaching programs. Compares to Temple Gym on group fitness experiences and PT/programmed workout structure, though delivered as boutique classes rather than open-gym access.
• BFT (Body Fit Training): Australian group fitness franchise offering programmed strength and conditioning classes. Overlaps Temple Gym's small-group PT (max 3 people) and structured coaching format, competing for similar results-driven members.
• KX Pilates: Australian boutique Pilates franchise delivering small-group, reformer-based sessions. Directly comparable to Temple Gym's Hot Pilates / Hot Yoga offering at Parkwood on class format and pricing tier.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Temple Gym