What Pacific Lumber & Truss Company does

Pacific Lumber & Truss Company is a privately held, family-owned building materials supplier and truss manufacturer founded in 1931 and currently led by third-generation owner Jim Morse, with fourth-generation Mitchell Morse in a leadership and innovation role. The company serves home builders, commercial builders, remodeling contractors, and homeowners throughout Oregon and Southern Washington, providing dimensional lumber, metal connectors and hardware, fasteners, siding, trim, fencing, decking, and engineered wood products including LVL beams, LSL studs, and I-joists. Its headquarters and main operations are housed in a 100,000-square-foot facility in Donald, Oregon, opened in 2024.

The company's core technical capability is custom roof and floor truss design and engineering, using advanced design software to produce code-compliant structural components optimized for span, performance, and material efficiency. The proprietary Fast Frame system packages optimized truss design with pre-cut components and coordinated delivery. Pacific Lumber also operates an owned delivery fleet with crane placement capability for truss installation, provides in-house lumber takeoffs, and offers floor and roof layout engineering for permits, making it a vertically integrated supplier across materials, design, and jobsite logistics.

Revenue is generated on a quote-based, project-driven model. The bulk of revenue comes from one-time sales of building materials and manufactured trusses, supplemented by professional services revenue from engineering, layout design, and delivery logistics. Customer acquisition is sales-led, driven by the company's website with department-specific quote request forms, direct phone and email inquiries, and will-call pickup at the Donald facility. There is no indication of paid digital marketing, institutional investors, or PE ownership; the company remains entirely under multi-generational Morse family ownership.

Name

Pacific Lumber & Truss Company

Legal name

Pacific Lumber & Truss

Website

https://paclumber.com

Company type

Private

Founded year

1931

Operating status

Operating

Headcount range

101–250 employees

Short description

Pacific Lumber & Truss Company is a family-owned Oregon building materials supplier and custom truss manufacturer founded in 1931. It serves home builders, commercial builders, contractors, and homeowners across Oregon and Southern Washington with lumber, engineered wood products, and structural components.

Ownership category

akta.pro rank

Product category

Building Materials Supply and Custom Truss Manufacturing

NAICS

Engineered Wood Member Manufacturing (321215)

SIC

Prefabricated Wood Bldgs & Components (2452), Wholesale-Lumber, Plywood, Millwork & Wood Panels (5031)

akta.pro primary industry

Wood Trusses, I-Joists & Framing Components (IMADADAD)

akta.pro secondary industries

Building Materials & Lumber Distribution (CRAOAFAD), I-Joists & Structural Composite Lumber (PSL, LSL) Manufacturing (IMAMACAH)

Keywords

• Building materials supply
• Custom truss manufacturing
• Engineered wood products
• Lumber and hardware
• Jobsite delivery services

Headquarters

HQ city

Beaverton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Lumber and Building Materials Sales: Sale of dimensional lumber, metal connectors and hardware, nails and fasteners, siding and trim, fencing, and exterior decking materials to builders and contractors.
2. Truss Manufacturing and Sales: Custom roof truss and floor truss manufacturing with engineering design services, sold as finished structural components for residential and commercial construction.
3. Engineered Wood Products: Sale of engineered wood products including LVL beams, I-joists, LSL studs, and laminated strand lumber for demanding structural applications.
4. Delivery and Logistics Services: Job site delivery services including per-lot delivery and precision crane delivery of trusses, providing reliable supply chain logistics to keep construction sites on schedule.
5. Engineering and Layout Services: Floor layouts, roof layouts, and engineering for permits, including floor takeoffs and in-house lumber takeoffs performed by experienced specialists.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Pacific Lumber & Truss supplies lumber, metal hardware, fasteners, siding, trim, fencing, decking, and engineered wood products (LVL, LSL, I-joists) while manufacturing custom roof and floor trusses from its 100,000-sq-ft Donald, Oregon facility. It complements these products with engineering and layout services, in-house lumber takeoffs, the Fast Frame system, and jobsite delivery with crane placement for builders and contractors in Oregon and Southern Washington.

Product overview

Pacific Lumber & Truss is a building materials supplier offering a comprehensive portfolio of lumber products, prefabricated trusses, and engineering services. The core product line includes dimensional lumber, metal hardware and connectors (Simpson Strong-Tie), fasteners, siding, trim, fencing, decking, and engineered wood products (LVL, LSL, I-joists). These are complemented by value-added services including in-house lumber takeoffs, floor and roof layout engineering for permits, precision jobsite and crane delivery, and the Fast Frame system. The company operates a 100,000-sq-ft manufacturing facility in Donald, Oregon producing custom roof and floor trusses. The product ecosystem integrates materials supply with design, engineering, and delivery services to serve home builders, commercial builders, remodeling contractors, and homeowners throughout Oregon and Southern Washington.

Differentiator

Problem solved

Functional benefit

Products and services

• Dimensional Lumber Quality dimensional lumber for framing to finishing in standard and specialty sizes, sold to builders, contractors, and homeowners.
• Metal & Hardware Full range of metal connectors, joist hangers, brackets, and structural hardware including trusted brands such as Simpson Strong-Tie for code-compliant builds.
• Nails & Fasteners Complete range of nails, screws, bolts, and connectors for residential and commercial construction projects.
• Siding & Trim High-quality siding and trim options in various materials and styles to match design requirements and budgets.
• Fencing Quality fencing materials including cedar, treated lumber, and fence hardware for residential and commercial projects.
• Exterior Decking & Railing Premium decking and railing materials for outdoor living spaces, including treated lumber and composite options.
• Engineered Wood Products (EWP) Comprehensive selection of engineered wood products including LVL beams, I-joists, LSL studs, and laminated strand lumber for demanding structural applications.
• Custom Roof and Floor Truss Design, Engineering & Production Custom roof and floor truss design and engineering using advanced software to create efficient, code-compliant designs, manufactured in the Donald, Oregon facility, including longer spans, easy routing of mechanical systems, and superior structural performance. Includes floor and roof layouts engineered for permits.
• Fast Frame System Integrated system combining optimized truss design, pre-cut components, and coordinated delivery so crews can frame faster with fewer headaches and less material waste on the jobsite.
• In-House Lumber Takeoffs Accurate, professional lumber takeoffs performed by the in-house team, fast, precise, and tailored to construction plans.
• Jobsite Delivery with Crane Placement Per-lot jobsite delivery throughout Oregon and Southern Washington using own fleet and experienced drivers, including precision crane placement of trusses directly on structures to reduce labor and speed up framing.
• Project Assistance & Coordination Coordination of project details from plans to delivery to keep builds on track from start to finish.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators4 records

Recent moves10 records

Expansion highlights3 records

Broad incumbents

• ABC Supply: Largest wholesale distributor of building products in North America, serving contractors across multiple categories. Overlaps with Pacific Lumber on lumber/building materials distribution though ABC's primary focus is roofing and exterior products.
• Huttig Building Products: National distributor of millwork, lumber, and building products serving independent dealers and homebuilders. Compares as a wholesale distribution competitor though Huttig's channel model differs from Pacific Lumber's direct-to-builder approach.
• 84 Lumber: National lumber and building materials dealer with truss and engineered wood manufacturing operations. Comparable product portfolio and builder-focused go-to-market, but operates at vastly greater scale and geographic scope.
• LP Building Solutions: Manufacturer of engineered wood products including I-joists, LVL, and siding. Comparable on the engineered wood product side, serving the same residential builder customer base across the western U.S.
• Weyerhaeuser: Large diversified timberland owner and wood products manufacturer producing lumber, OSB, and engineered wood products. Compares on the engineered wood side of Pacific Lumber's offering and supplies many of the same builders indirectly.
• Boise Cascade: Major manufacturer of engineered wood products (I-joists, LVL) and wholesale building materials distributor. Comparable EWP product line and serves residential builders across the western U.S. including the Pacific Northwest.

Direct peers

• Stock Building Supply: National building materials distributor owned by GMS with truss manufacturing capabilities serving production homebuilders. Direct competitor in the lumber, EWP, and truss space with regional yard networks including Pacific Northwest presence.
• Champion Lumber Company: California-based lumber and building materials dealer serving contractors in the western U.S. Highly comparable family-owned operator with similar product mix, builder customer base, and truss/engineering services.
• Parr Lumber: Pacific Northwest-based family-owned lumber and building materials distributor with truss manufacturing capabilities serving builders throughout Oregon and Washington. Highly comparable regional footprint, customer base, and product mix.
• Tumac Lumber Center: Pacific Northwest lumber, millwork, and truss supplier with yard locations across Oregon and Washington. Directly comparable regional competitor with overlapping product lines, truss manufacturing, and builder-focused delivery services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PacificLumber
• LinkedInlinkedin.com/company/pacific-lumber-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific Lumber & Truss Company