Manzana Products
- Company typePrivate
- Founded1922
- HeadquartersSebastopol, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
Manzana Products firmographics
Firmographics- Name
- Manzana Products
- Website
- https://manzanaproductsco.com
- Company type
- Private
- Founded year
- 1922
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Manzana Products industry classification
Industry- Product category
- Apple Processing / Canned Fruit Products
- NAICS
- Food Manufacturing (311), Soft Drink Manufacturing (312111)
- SIC
- Canned, Fruits, Veg, Preserves, Jams & Jellies (2033), Canned, Frozen & Preservd Fruit, Veg & Food Specialties (2030), Beverages (2080), Food And Kindred Products (2000)
- akta.pro primary industry
- Juice Concentrates & Fruit Bases (AFAFAGAB)
- akta.pro secondary industries
- Cider & Perry Production (AFAFAAAD), Cider & Orchard Fruit Production (Apples/pears for cider & processing) (AFAGACAJ)
Keywords
Where Manzana Products is headquartered
LocationHeadquarters
- HQ city
- Sebastopol
- HQ country
- United States
- HQ region
- North America
Markets served
Manzana Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Manzana Products product offering
Product offeringCore offering
Manzana Products is an apple cannery that produces apple juices, sauces, and apple cider vinegar. The company processes apples into shelf-stable food and beverage products at its Sebastopol, California facility.
Differentiator
Problem solved
Functional benefit
Products and services
- Apple Juice Apple juice produced at the company's Sebastopol, California cannery as a shelf-stable beverage product for retail and food-service channels.
- Apple Sauce Apple sauce produced as a shelf-stable fruit product at the firm's Sebastopol cannery for retail and food-service buyers.
- Apple Cider Vinegar Apple cider vinegar produced at the firm's Sebastopol, California cannery as a shelf-stable food and ingredient product for retail and industrial buyers.
Companies that use Manzana Products
Customer profileIdeal customer profiles1 record
Manzana Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Manzana Products partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
Manzana Products competitors and assessment
Company assessmentRegional players
- Eden Foods: Midwest organic food manufacturer with apple-based products including apple juice and cider. Comparable as a regional apple processor serving natural and specialty channels.
Emerging players
- Santa Cruz Organic: Brand of organic apple juice, sauces, and other fruit products. Comparable due to overlapping apple juice and apple sauce SKUs and natural-foods channel presence.
- Vermont Village: Premium organic apple sauce brand. Comparable as an apple sauce specialist competing in the same product category, though with a sharper organic/premium positioning.
Direct peers
- Mott's: One of the largest branded apple juice and apple sauce manufacturers in North America, sold through grocery and foodservice. Directly comparable because Manzana produces the same core product categories at regional scale.
- S. Martinelli & Company: California-based producer of apple juice and sparkling apple cider, based in Watsonville, CA. Comparable as a heritage California apple juice brand with overlapping regional sourcing and product mix.
- Tree Top: Apple juice and apple-based ingredient supplier serving retail and industrial customers. Comparable as a long-established U.S. apple processor with multiple apple-derived SKUs.
- White House Foods: Apple sauce specialist supplying retail private label and branded products. Comparable due to its apple sauce manufacturing focus and similar mid-sized operation profile.
- Bragg Live Food Products: Leading U.S. brand of apple cider vinegar, dietary supplements, and salad dressings. Comparable because apple cider vinegar is one of Manzana's three core products and the fastest-growing category in the apple-derivative space.
- Knouse Foods / Lucky Leaf: Manufacturer of canned fruit products including apple sauce and pie fillings under Lucky Leaf and Musselman's brands. Comparable as a regional-to-national apple sauce/fruit canning peer in similar distribution channels.
Broad incumbents
- Hain Celestial Group: Diversified natural and organic CPG owner of brands including Spectrum apple cider vinegar. Comparable through its apple cider vinegar product line, though it operates across many categories well beyond apples.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights4 records
Customer concentration
Manzana Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Manzana Products leadership team
Management profileNumber of profiles
Manzana Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Manzana Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Manzana Products
What does Manzana Products do?
Manzana Products is an apple cannery that produces apple juices, sauces, and apple cider vinegar. The company processes apples into shelf-stable food and beverage products at its Sebastopol, California facility.
When was Manzana Products founded?
Manzana Products was founded in 1922. It employs 101 to 250 people.
Where is Manzana Products based?
Manzana Products is headquartered in Sebastopol, United States, in the North America region.
Who are Manzana Products's main competitors?
Eden Foods is listed as a regional player. Emerging players are Santa Cruz Organic and Vermont Village. Direct peers are Mott's, S. Martinelli & Company, Tree Top, White House Foods, Bragg Live Food Products and Knouse Foods / Lucky Leaf. Hain Celestial Group is listed as a broad incumbent.
Does Manzana Products have an API?
No public API is recorded for Manzana Products.
What industry is Manzana Products in?
Manzana Products's product category is Apple Processing / Canned Fruit Products. Its primary akta.pro industry code is AFAFAGAB, Juice Concentrates & Fruit Bases, with a secondary code of AFAFAAAD, Cider & Perry Production. Its NAICS code is 311 and its SIC code is 2033.