Signature Towing

What Signature Towing does

Signature Towing is a regional towing and vehicle management company headquartered at 1204 Municipal, Plano, Texas 75074, operating as a local branch within the United Road Towing (URT) network. The company provides 24/7 emergency towing and roadside assistance services across multiple service lines: light and medium duty towing (vehicles up to 10,000 lbs using conventional and flatbed trucks), heavy duty towing and recovery (tractor trailers, buses, RVs, aircraft, marine vessels), heavy haul and equipment transport (flatbeds, Landolls, RGN trailers, Lowboys) on a nationwide basis, insurance salvage and transport via a 4-car carrier fleet, roadside assistance (lockouts, tire service, jumpstarts), private property towing solutions via sister company CWS Recovery, and vehicle auctions distributed through urtdallas.com and the Joyride Autos platform. Primary service area is Plano, Texas and surrounding areas, with stated nationwide capabilities specifically for heavy haul operations.

The company's operations are supported by GPS-enabled dispatch and tracking technology that delivers accurate ETAs and real-time location visibility, a proprietary customized dispatch software package designed to optimize routing and response times, and an online vehicle inventory database powered by TowXchange that allows customers to search for towed vehicles and obtain estimated retrieval costs in real time. The fleet is described as the largest in the Plano area, with a stated policy of new towing equipment only and preventive maintenance procedures. Customer acquisition is primarily direct-to-consumer via 24/7 emergency phone dispatch and the company website, supplemented by the online inventory search database and auto auction listings. Marketing is operational and service-focused rather than campaign-driven.

Signature Towing generates revenue through transaction-based fees across its service portfolio. Pricing is quote-based rather than publicly disclosed, varies by time of day (standard rates between 8:00am-5:00pm vs. after-hours rates), and is determined per service call based on tow type, distance, vehicle condition, and equipment requirements. Customer segments are diversified across individual vehicle owners (primary), insurance companies and salvage auctions, trucking companies and owner-operators, construction firms, and property managers (via CWS Recovery). As a subsidiary of URT, described as the nation's largest towing and vehicle management company with approximately 1,100 professionals across the network, Signature Towing accesses enterprise-scale operational resources, training programs, technology systems, and brand recognition that would be unavailable to an independent Plano operator.

Name

Signature Towing

Legal name

Signature Towing

Website

https://signaturetowing.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Signature Towing is a Plano, Texas-based regional towing and vehicle management company within the United Road Towing network. It delivers 24/7 light, medium, and heavy-duty towing, roadside assistance, heavy haul transport, insurance salvage, and auto auction services to consumers and commercial clients.

Ownership category

akta.pro rank

Headquarters

HQ city

Plano

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Supply Chain, Technology or R&D, Marketing or Sales

Revenue model

1. Emergency Towing Services: Transaction-based towing services for vehicles requiring immediate assistance including light duty, medium duty, and heavy duty towing. Revenue generated per service call based on type of tow, distance, and vehicle condition.
2. Heavy Haul & Equipment Transport: Long-distance transport of heavy equipment, vehicles, and specialty items using specialized trailers (flatbeds, Landolls, RGN trailers, Lowboys). Charged per transport job based on distance and equipment requirements.
3. Insurance Salvage & Transport: Vehicle transport services for insurance companies and salvage auctions, including damaged vehicle recovery and newly purchased vehicle delivery.
4. Private Property Towing: Vehicle removal services for property managers and private property owners to remove unauthorized/abandoned vehicles, provided through sister company CWS Recovery.
5. Roadside Assistance Services: Lockout services, tire service, and jumpstarts provided as standalone or add-on services to towing customers.
6. Auto Auction Services: Vehicle auctions conducted through urtdallas.com and Joyride Autos platform, generating revenue from auction facilitation.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Signature Towing provides 24/7 emergency towing, vehicle recovery, and roadside assistance services in Plano, Texas and surrounding areas, supported by the largest local fleet of towing, recovery, and service equipment. Core offerings include light, medium, and heavy-duty towing and recovery, insurance salvage transport, heavy haul and equipment transport, lockouts, tire service, jumpstarts, private property vehicle removal (via CWS Recovery), and auto auctions through affiliated URT platforms.

Product overview

Signature Towing operates as a regional towing and vehicle management company offering a comprehensive suite of services through its core product portfolio. The main offering consists of Light & Medium Duty Towing and Heavy Duty Towing & Recovery services, complemented by specialized transport solutions including Insurance Salvage & Transport and Heavy Haul & Equipment Transport. Roadside assistance is provided through Lockouts, Tire Service & Jumpstarts, while Private Property Parking Solutions (via CWS Recovery) addresses commercial property needs. A Vehicle Inventory Search Database enables customer self-service vehicle location, and Auto Auctions provides a secondary revenue stream for salvaged vehicles. The company positions itself within the United Road Towing national network of approximately 1,100 professionals.

Differentiator

Problem solved

Functional benefit

Brands

• CWS Recovery: Sister company providing private property towing and vehicle removal solutions.

Products and services

• Light & Medium Duty Towing

Named customers2 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• United Road Towing (URT)coreStrategic or Co-development PartnerSignature Towing is a United Road Towing company, operating as a local branch within the nation's largest towing and vehicle management company. This affiliation provides operational resources, training programs, technology systems, and brand recognition. URT invests in human resources and equipment, enabling Signature Towing to access enterprise-scale capabilities while maintaining local service presence.
• GoodBuy Auto AuctionsminorGTM or Marketing PartnerRelated link on Signature Towing website directing customers to GoodBuy Auto Auctions platform. Cross-referral relationship for auction-related services.
• URT Vehicle Management SolutionsminorGTM or Marketing PartnerRelated link to URT's vehicle management solutions, providing complementary services for fleet management and vehicle logistics.
• TowXchangecoreTechnology or IntegrationTowXchange provides the online vehicle inventory search platform (towxchange.net) used by Signature Towing to allow customers to locate towed vehicles. Integration enables real-time vehicle location information accessible via the Signature Towing website.
• CWS RecoverycoreChannel Partner/ Reseller/ DistributorCWS Recovery is the sister company of Signature Towing that handles private property towing and vehicle removal solutions. Signature Towing refers customers requiring private property services to CWS Recovery, which provides customized programs including removal of abandoned vehicles, tow away signs, and violation stickers.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• United Road Towing (URT): Signature Towing's parent company and the operator of the national URT network. Directly comparable on the full towing, recovery, and vehicle management service stack at a national scale, with ~1,100 professionals across the network.
• AAA (American Automobile Association): Federation providing 24/7 roadside assistance and towing to millions of members across the U.S. Directly comparable on emergency towing, lockouts, jumpstarts, and tire service, with deeply established brand and dispatch network.
• Agero: Roadside assistance and towing platform serving insurers, OEMs, and fleets. Comparable as a digital dispatch and network-management layer over tow operators — competes for the same insurer and fleet contracts Signature Towing serves.
• Copart: National auto auction platform and salvage vehicle marketplace. Comparable on the auction side of Signature Towing's business (via GoodBuy Auto Auctions) and as a customer of insurance salvage transport services.
• IAA (Insurance Auto Auctions): Salvage and total-loss vehicle auction company. Comparable both as a competitor to GoodBuy Auto Auctions and as a buyer of insurance salvage transport services similar to Signature Towing's insurance salvage business.

Emerging players

• Urgently: Digital marketplace connecting stranded motorists to tow and roadside service providers. Directly comparable on-demand towing dispatch, with similar GPS-enabled tracking and customer experience focus.
• HONK Technologies: On-demand roadside assistance platform connecting drivers to tow operators via a digital marketplace. Comparable as a technology-driven towing dispatcher that competes for the same customer base.

Direct peers

• GoodBuy Auto Auctions: Sister company under the URT network running the vehicle auction platform. Directly comparable on auction facilitation and direct sales of recovered/towed vehicles, with cross-referral traffic from Signature Towing.
• CWS Recovery: Sister company handling private property and impound towing for Signature Towing. Directly comparable on private property towing services, abandoned vehicle removal, and parking enforcement support.
• Reliable Carriers: National enclosed and specialty vehicle transport carrier. Comparable on the heavy haul and equipment transport side of Signature Towing's business, particularly for high-value vehicle and equipment moves nationwide.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Customer concentration

• LinkedInlinkedin.com/company/signature-towing

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Signature Towing