Fotografhuset

What Fotografhuset does

Fotografhuset is a sole proprietorship (V/Brian Rasmussen) photography and video production studio headquartered in Aarhus, Denmark, founded in 2001 and celebrating its 25th anniversary in 2026. The studio produces visual storytelling content, including case films, company profile films, employer branding films, product films, explainer videos, and drone footage on the video side, alongside staff portraits, industrial photography, photojournalism, advertising photography, drone photography, and AI-generated images on the photography side. Notable production infrastructure includes certified drone pilots, green screen studio capability with Adobe After Effects post-processing, 360-degree video production, and a proprietary online customer photo archive that lets clients self-serve downloads of their imagery.

The business operates as a project-based professional services firm with 1-10 employees and no external funding. Pricing is quote-based and undisclosed publicly; for projects above 25,000 DKK, the company structures payment as 25% on start, 25% after filming, and 50% on final approval, with Net 8 days terms and a 14-day client review window. Distribution is direct-to-client via the website, phone, and email, with marketing concentrated on content channels (website, blog, LinkedIn, Facebook, Instagram, Vimeo, and email newsletters). Service delivery follows a documented three-stage workflow: pre-production (concept, scripting, locations), production (shooting with professional equipment plus optional interviews), and post-production (editing, color correction, client review).

Fotografhuset serves primarily Danish B2B customers across four segments: businesses of all sizes (primary), media and publications, government and municipalities (e.g., Aarhus Municipality), and associations and non-profits. Named enterprise and institutional clients include Aarhus Kommune, Advansor, Dansk Industri, Danmarks Apotekerforening, Danske Malermestre, Dansk Metal, Hjerteforeningen, Magasinet Dansk Golf, Henning Larsen Architects, AURA Ventures, and Rebael. The company occasionally takes international assignments, such as a portrait photography trip to Atlanta, USA. Strategic capability was extended in February 2016 through a collaboration with video producer Frank B. Schmidt, and the brand was refreshed with a new logo and website in August 2017.

Name

Fotografhuset

Legal name

Fotografhuset V/Brian Rasmussen

Website

https://fotografhuset.dk

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

1–10 employees

Short description

Fotografhuset is an Aarhus, Denmark-based sole proprietorship founded in 2001 that provides B2B photography and video production services, including drone footage and explainer videos, to Danish businesses, municipalities, associations, and media clients.

Ownership category

akta.pro rank

Product category

Photography and Video Production Services

NAICS

Motion Picture and Video Production (512110), Commercial Photography (541922), Photographic Services (54192)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Video Production & Post-Production (BPAFAIAB)

akta.pro secondary industries

Corporate & Internal Communications Video (MPADAEAC), Photography & Photo Production (BPAFAIAF)

Keywords

• Commercial photography
• Video production
• Corporate video
• Brand photography
• Media production

Headquarters

HQ city

Aarhus

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D

Revenue model

1. Video Production Services: Full-service video production including case films, profile films, employer branding films, product films, explainer videos, and drone videos. Revenue generated through project-based fees with milestone payments.
2. Photography Services: Professional photography including AI-generated images, employee portraits, portrait photography, industrial photography, photojournalism, advertising photography, and drone photography. Billed as separate projects.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Fotografhuset is a Danish photography and video production studio offering professional commercial photography and video production services for businesses. Based in Aarhus, the studio handles corporate photo and video assignments as a sole-proprietor operation founded in 2001. [Inferred from limited source signals]

Product overview

Fotografhuset is a visual storytelling company based in Aarhus, Denmark, offering video production and photography services to businesses. Their core offerings consist of two main service categories: Video Production (Videoproduktion) and Photography (Fotografi). Video services include case films, company profile films, employer branding films, product films, explainer videos, and drone footage. Photography services include AI-generated images, staff photography, portraits, industrial photography, photojournalism, advertising photography, and drone photography. The company operates from pre-production planning through post-production editing, and also provides customers with an online photo archive system for accessing and downloading their images.

Differentiator

Problem solved

Functional benefit

Products and services

• Photography Services Professional photography services for Danish businesses, including commercial, corporate, and brand photography assignments delivered from the Aarhus studio. [Inferred from limited source signals]
• Video Production Services Professional video production services for Danish businesses, including corporate videos, brand films, and commercial video content. [Inferred from limited source signals]

Quantifiable outcome

• Produced covers for all four issues of Dansk Metal's magazine in 2014, demonstrating consistent quality trusted by major publications
• +1 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Frank B. SchmidtminorStrategic or Co-development Partner · 1 February 2016Frank B. Schmidt was brought on as a video collaboration partner in February 2016. He has five years of experience producing product marketing, conference, news, portrait, and campaign videos. He works with Adobe After Effects, green screen, and drone technology, and has a photojournalism background. This partnership expanded Fotografhuset's video production capabilities.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Emerging players

• Synthesia: AI-generated video production platform enabling corporate clients to create explainer and branded videos without traditional filming. Emerging threat to traditional corporate video studios like Fotografhuset, particularly in explainer video offerings.

Others

• Vimeo: Video hosting, creation, and marketing platform used by businesses to self-produce and distribute branded video. An adjacent ecosystem player rather than direct competitor, but increasingly enables in-house creation of the corporate video category Fotografhuset serves.

Broad incumbents

• Shutterstock: Global stock photography, video, and music marketplace. Operates at scale in commercial imagery and increasingly offers AI-generated imagery — overlapping with and pressuring traditional commercial photography services.
• Getty Images: Global commercial photography and stock imagery platform. While a different business model (stock + licensing), it competes for the same corporate client budgets on commercial photography and editorial imagery.
• TV 2 Danmark: Major Danish broadcaster with in-house video production capabilities. While not a traditional agency, it absorbs significant Danish corporate and branded video production budgets that could otherwise flow to studios like Fotografhuset.
• Visual Europe Group: European-scale event photography and video production operator serving corporate clients across multiple markets. Comparable in core service (event/corporate photography and video) but operates at much larger scale and geographic reach.
• Danmarks Radio (DR): Danish public-service broadcaster with a large in-house production operation. Comparable in production capability and German/Scandinavian storytelling, although primarily focused on broadcast rather than corporate clients.
• Adobe (Creative Cloud / Stock): Provides Creative Cloud suites (including Photoshop, Premiere, After Effects) and Adobe Stock — the de facto production tooling used by creative studios and increasingly integrating AI image and video features that compete with Fotografhuset's offerings.

Direct peers

• Bacon: Copenhagen-based creative and production agency delivering commercial video, film, and content for brands across the Nordics. Comparable in offering (corporate video, branded content) and in serving Danish enterprise clients similar to Fotografhuset's.
• Strong Films: Danish video production company producing corporate films, brand stories, and event content for Danish and Nordic clients. Directly comparable service mix (corporate video, branded storytelling) and target market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/fotografhuset
• YouTubevimeo.com/fotografhuset
• Facebookfacebook.com/fotografhuset
• LinkedInlinkedin.com/in/rasmussenbrian
• Instagraminstagram.com/fotografhuset

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fotografhuset