Brasildental
Brasildental S/A is a Brazilian ANS-regulated dental insurance operator offering twelve individual, family, and SME dental plans distributed primarily through Banco do Brasil's nationwide branch network, backed by a credentialed network of 30,000+ dentists across 2,400+ municipalities.
- Company typePrivate
- Founded2014
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Brasildental does
Brasildental S/A is a Brazilian dental insurance operator founded in 2014, headquartered in Alphaville (Barueri), São Paulo, and regulated by ANS (Agência Nacional de Saúde Suplementar) under registration 41949. The company offers a portfolio of approximately twelve dental plans targeting individuals, families, SMEs, and corporate executives, with monthly premiums ranging from R$31.90 (Dental Júnior, for children up to 17) to R$176.49 (Dental Prótese). Core plans include Dental Júnior, Dental Essência, Dental Social, Dental Orto, Dental Prótese, Dental Estética (cosmetic add-on), Dente de Leite (infants 0-7), BB Dental Essencial, and Dental Privian (executives); for SMEs, BB Dental Empresas is offered from 2 lives upward with Plano Integral and Plano Supremo variants. Each plan covers more than 200 procedures across diagnostics, prevention, restorations, endodontics, surgeries, pediatric dentistry, orthodontics, and prosthodontics. The underlying technology is a proprietary management platform handling network credentialing, quality control, treatment verification, and beneficiary administration, supported by computerized quality management systems that apply statistical parameters to compare professional service levels by region and specialty, with 100% of treatments verified by dedicated quality management dentists.
Brasildental firmographics
Firmographics- Name
- Brasildental
- Website
- https://bbdental.com.br
- Company type
- Private
- Founded year
- 2014
- Headcount range
- 11–50 employees
- Short description
- Brasildental S/A is a Brazilian ANS-regulated dental insurance operator offering twelve individual, family, and SME dental plans distributed primarily through Banco do Brasil's nationwide branch network, backed by a credentialed network of 30,000+ dentists across 2,400+ municipalities.
- Ownership category
- akta.pro rank
Brasildental industry classification
Industry- Product category
- Dental Insurance
- SIC
- Services-Health Services (8000)
- akta.pro primary industry
- Dental Insurance (FSAIAHAA)
- akta.pro secondary industries
- Stand-Alone Dental Plans (Individual/Family) (HLAEAIAF), Group Dental Plans (Employer-Sponsored) (HLAEAIAG), Dental Benefit Administration (DBA) & ASO/TPA for Dental (HLAEAIAJ)
Keywords
Where Brasildental is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Brasildental business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Dental Insurance Premiums (Individual/Family): Monthly and annual subscription premiums from individual and family dental plans (Dental Júnior, Dental Essência, Dental Social, Dental Orto, Dental Prótese). Premiums range from R$31.90 to R$176.49 monthly.
- Corporate Dental Plans (SME): Subscription premiums from enterprise dental plans (BB Dental 2-199 vidas) for small and medium enterprises, with Integral and Supremo plan options. Contract term of 24 months.
- Executive Dental Plans: Specialized dental plans for executives (Dental Privian), offering premium coverage options and higher reimbursement levels.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Dental Júnior - Youth plan (up to 17 years 11 months) |
| Subscription | Monthly | Dental Essência - Essential coverage plan |
| Subscription | Monthly | Dental Social - Social plan |
| Subscription | Monthly | Dental Orto - Orthodontics plan |
| Subscription | Monthly | Dental Prótese - Prosthesis plan |
| Subscription | Monthly | Rede Credenciada - Network of 30,000+ dentists |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Brasildental product offering
Product offeringCore offering
Brasildental is a Brazilian dental insurance provider (Brasildental S/A, registered with ANS) that sells subscription-based dental plans for individuals, families, and businesses. Plans cover 200+ dental procedures across diagnostics, prevention, surgery, endodontics, orthodontics, periodontics, pediatric dentistry, and prosthodontics, delivered through a credentialed network of more than 30,000 dental surgeons across 2,400+ municipalities in Brazil. Distribution is anchored in the Banco do Brasil branch network and supported by telephone, WhatsApp, web self-service, and mobile apps.
Product overview
Brasildental is a Brazilian dental insurance provider offering a comprehensive portfolio of dental plans for individuals, families, and businesses. The product lineup includes: Dental Júnior (pediatric), Dental Essência (essential individual), Dental Social (budget), Dental Orto (orthodontics), Dental Prótese (prosthodontics), Dental Estética (aesthetic), Dente de Leite (infant), Dental Privian (executive), and BB Dental Essencial (entry-level). For businesses, offerings include BB Dental Empresas (2+ employees) and BB Dental 2 a 199 vidas with Integral and Supremo variants. Plans cover over 200 procedures including diagnostics, prevention, surgeries, restorations, root canals, orthodontics, and prosthesis. The company operates with a network of over 30,000 affiliated dentists across 2,400+ municipalities nationwide.
Differentiator
Problem solved
Functional benefit
Products and services
- Dental Júnior Individual dental plan for children and adolescents up to 17 years 11 months, covering consultations, restorations, cleanings, fluoride application, and sealants. Monthly R$31.90 or annual R$382.80.
- Dental Essência Individual dental plan covering diagnostics, prevention, surgeries, root canal treatments, and over 200 procedures. Monthly R$37.50 or annual R$450.00.
- Dental Social Budget-friendly individual dental plan including prosthesis and aesthetics coverage. Monthly R$96.49 or annual R$1,157.88.
- Dental Orto Orthodontic-focused individual dental plan covering braces placement, maintenance, orthodontic documentation, and radiographs. Monthly R$149.90 or annual R$1,798.80.
- Dental Prótese Prosthodontic individual dental plan covering complete prostheses, fixed and removable prostheses including porcelain/ceramic options. Monthly R$176.49 or annual R$2,117.88.
- Dente de Leite Pediatric dental plan exclusively for children from 0 to 7 years, covering early childhood dental care and pediatric dentistry.
- BB Dental Essencial Entry-level individual dental plan distributed via Banco do Brasil covering essential specialties including diagnostics, prevention, surgeries, and basic procedures, available in monthly or annual payment modes.
- Dental Privian Executive dental plan for high-level executives and professionals, offering premium coverage, higher reimbursement levels, and exclusive benefits.
- BB Dental Empresas Business dental plan for companies with 2 or more employees, offering specialized broker support and online services for managing employee dental benefits.
- BB Dental 2 a 199 vidas - Plano Integral SME dental plan for businesses with 2 to 199 beneficiaries including full ANS minimum coverage plus 29 extra coverages, with no waiting period.
- BB Dental 2 a 199 vidas - Plano Supremo Premium SME dental plan for businesses with 2 to 199 beneficiaries offering multiple reimbursement options for different management levels, full ANS coverage plus extra procedures.
Quantifiable outcome
- More than 30,000 credentialed dental surgeons available nationwide
- +3 more outcomes
Companies that use Brasildental
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Brasildental technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Brasildental partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Farmácias Pacheco and São PaulominorPartnership established April 2020 providing beneficiaries with up to 75% discounts on medications, oral hygiene products, and personal care items. Beneficiaries present physical or digital ID card to receive discounts. Pharmacy locator available on partner websites.
- Banco do BrasilcorePrimary distribution partnership for dental plan sales through extensive Banco do Brasil branch network nationwide. Both individual plans (BB Dental Essencial) and corporate plans (BB Dental 2-199 vidas) are distributed through BB branches. Partnership available to both BB correntistas and non-correntistas.
- BB SegurosminorBundled offering including dental plans along with residential and life insurance products through BB Seguros kit. Provides comprehensive coverage package for individuals and families.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Brasildental competitors and assessment
Company assessmentDirect peers
- Odontoprev: Brazil's largest dedicated dental insurance operator, serving millions of beneficiaries through a national credentialed network of dentists. Directly comparable to Brasildental in product (dental plan subscriptions), model (network-based dental managed care), and target market (Brazilian individuals, SMEs, and corporates).
- SulAmérica Odonto: Dental plan line of SulAmérica Seguros, one of Brazil's largest insurance groups. Comparable because it sells individual, family, and corporate dental plans through a national network — overlapping Brasildental's segment coverage and distribution approach.
- Bradesco Dental: Dental plan product of Bradesco Seguros distributed via Bradesco bank branches. Mirror-comparable to Brasildental's BB Dental offering given the parallel bank-distribution model, SME target, and product lineup of basic and specialty dental coverage.
- Porto Seguro Odonto: Dental insurance vertical of Porto Seguro, one of Brazil's largest insurance conglomerates. Comparable through subscription dental plan offerings sold across individual and corporate channels, with a similar regulated-operator structure.
- Amil Dental: Dental plan arm of Amil (UnitedHealth Group Brazil). Comparable because it operates ANS-regulated dental managed care, serves individuals and corporate clients, and competes for the same pool of Brazilian beneficiaries.
- Unimed Odonto: Cooperative dental insurance plan from the Unimed system, offering individual, family, and corporate dental coverage through a nationwide network. Comparable as a regulated dental plan operator targeting overlapping Brazilian SMB and consumer segments.
- Hapvida Odonto: Dental plan product of Hapvida, one of Brazil's largest vertically-integrated healthcare operators. Comparable as an integrated dental plan carrier with corporate and individual offerings and extensive credentialed provider networks.
- MetLife Odonto Brasil: Brazilian dental insurance arm of global insurer MetLife. Comparable because it markets ANS-regulated individual and group dental plans with network and reimbursement options aligned to corporate Brazil.
- Caixa Seguradora Odonto: Dental insurance products distributed through Caixa Econômica Federal's bank channel. Comparable because of the bank-distribution model and SME targeting that mirrors Brasildental's BB partnership structure in Brazil.
Emerging players
- BB Seguros: Insurance distribution arm of Banco do Brasil that bundles dental, life, and residential products. Adjacent/partner (Brasildental's products are bundled into BB Seguros kits) rather than a direct competitor, but materially influences Brasildental's commercial leverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Brasildental social profiles
Digital presenceBrasildental compliance and trust
Trust signalCompliance5 records
Brasildental financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brasildental leadership team
Management profileNumber of profiles
Profiles1 record
Brasildental funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brasildental M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brasildental
What does Brasildental do?
Brasildental is a Brazilian dental insurance provider (Brasildental S/A, registered with ANS) that sells subscription-based dental plans for individuals, families, and businesses. Plans cover 200+ dental procedures across diagnostics, prevention, surgery, endodontics, orthodontics, periodontics, pediatric dentistry, and prosthodontics, delivered through a credentialed network of more than 30,000 dental surgeons across 2,400+ municipalities in Brazil. Distribution is anchored in the Banco do Brasil branch network and supported by telephone, WhatsApp, web self-service, and mobile apps.
When was Brasildental founded?
Brasildental was founded in 2014. It employs 11 to 50 people.
Where is Brasildental based?
Brasildental is headquartered in São Paulo, Brazil, in the Latin America region.
How does Brasildental make money?
Three revenue lines are on record. Dental Insurance Premiums (Individual/Family) is the primary driver. The others are corporate Dental Plans (SME) and executive Dental Plans.
Who are Brasildental's main competitors?
Direct peers on record are Odontoprev, SulAmérica Odonto, Bradesco Dental, Porto Seguro Odonto, Amil Dental, Unimed Odonto, Hapvida Odonto, MetLife Odonto Brasil and Caixa Seguradora Odonto. BB Seguros is listed as an emerging player.
Does Brasildental have an API?
No public API is recorded for Brasildental.
What industry is Brasildental in?
Brasildental's product category is Dental Insurance. Its primary akta.pro industry code is FSAIAHAA, Dental Insurance, with a secondary code of HLAEAIAF, Stand-Alone Dental Plans (Individual/Family). Its SIC code is 8000.