What Singular Software does

Singular Software operates under the legal entity Singular Hearing Inc. and sells a single consumer product, the HeardThat smartphone application. HeardThat applies AI-based speech separation to distinguish spoken voice from background noise in real time, streaming the processed audio to a user's existing Bluetooth earbuds or hearing aids. The product is positioned for individuals across a wide range of hearing ability who struggle to understand conversations in noisy environments such as restaurants, gatherings, and public events, with a secondary segment of caregivers and family members who purchase subscriptions as gifts.

The company's go-to-market is product-led and entirely digital. The app is distributed through the Apple App Store and Google Play with a freemium funnel (free trial, no credit card required, then monthly subscription), supplemented by direct website downloads and an in-app gifting flow. Earned media in AARP, Trusted Reviews, CNET, and What The Tech (WFMZ) is the primary marketing channel, alongside app-store optimization. The firm is privately held, headquartered (per firmographic data) in Surrey, Canada with a US corporate entity, reports 1-10 employees, and discloses no external funding, partnerships, patents, or leadership team details in the available source material.

Name

Singular Software

Legal name

Singular Hearing Inc.

Website

https://singsoftnext.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Short description

Singular Software, operating as Singular Hearing Inc., sells HeardThat, an AI-powered smartphone app that separates speech from background noise and streams enhanced audio to existing Bluetooth earbuds or hearing aids for consumers with hearing difficulties in noisy environments.

Ownership category

akta.pro rank

Product category

Hearing Assistive Technology

NAICS

Software Publishers (51321)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Assistive Hearing & Communication Access (Captioning, Hearing Support, Transcription) (EDAFAKAC)

akta.pro secondary industry

On-Device Speech & Audio AI (wake word, ASR, enhancement) (HDAAAJAF)

Keywords

• Hearing assistive technology
• Speech enhancement app
• Noise reduction software
• AI audio processing
• Smartphone hearing aid

Headquarters

HQ city

Surrey

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. App Subscription: Subscription-based revenue model for the HeardThat mobile application. Users can download free and try with no credit card required, then subscribe for continued premium access.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Singular Software develops and distributes HeardThat, a smartphone mobile application that uses AI to separate human speech from background noise in real-time. The app streams the enhanced audio to users' existing Bluetooth earbuds or hearing aids, turning a smartphone into a hearing-assistive tool for people who struggle to follow conversations in noisy social settings. The product is offered via a freemium model with paid monthly subscriptions for premium access.

Product overview

Singular Software (operating as Singular Hearing Inc.) offers a single unified product called HeardThat, a smartphone application designed to assist people with hearing difficulties in social settings. The app leverages AI to separate speech from background noise and streams enhanced audio to the user's existing Bluetooth earbuds or hearing aids—no additional hardware required. The company also offers a gifting feature for subscriptions.

Differentiator

Problem solved

Functional benefit

Brands

• HeardThat: AI-powered smartphone app that removes background noise from conversations, working with existing Bluetooth earbuds or hearing aids to help users understand speech in noisy environments.

Products and services

• HeardThat HeardThat is a smartphone application that uses AI to separate speech from background noise in real-time, streaming enhanced audio to the user's existing Bluetooth earbuds or hearing aids. It is designed for individuals who have difficulty understanding speech in noisy social settings such as restaurants, family gatherings, and public events.
• HeardThat Gifting Gifting feature that enables family members and caregivers to purchase HeardThat subscriptions on behalf of loved ones who have hearing difficulties, supporting users who would benefit from better speech comprehension in noisy environments.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature1 record

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Emerging players

• Whisper: AI-driven hearing-aid company whose device uses an onboard ML model for real-time sound separation. Comparable on the speech-in-noise AI wedge even though delivered through dedicated hardware.
• Lexie Hearing: OTC hearing-aid brand with a subscription model and accompanying smartphone app for self-fitting. Comparable on distribution (consumer-direct subscription), adjacent on hardware/software bundling.
• Olive Union: Smart hearing-aid startup with AI-assisted sound processing delivered through consumer-priced hardware and a paired mobile app. Adjacent competitor with overlapping speech-enhancement value proposition.

Broad incumbents

• Jabra Enhance: OTC hearing-aid line from GN (Jabra) sold direct-to-consumer with a companion mobile app for fitting and tuning. Direct competitive overlap on price, distribution and target demographic.
• Sonova (Phonak): World's largest hearing-aid manufacturer, with the Phonak brand shipping smart hearing aids with companion apps for remote tuning and AI speech enhancement. Industry incumbent setting the baseline for the consumer hearing-assistance category.
• Eargo: Direct-to-consumer OTC hearing-aid company with a mobile app for remote tuning and support. Represents the software-plus-hardware subscription hybrid that competes with software-only hearing assistance.
• Apple Accessibility (Live Listen / Conversation Boost): Built-in iOS hearing-assistance features including Live Listen and Conversation Boost ship free with every iPhone. They provide core speech-enhancement functionality at zero cost and are the most threatening substitute for HeardThat.
• Google Sound Amplifier: Android-native accessibility feature that boosts speech and filters noise through earbuds/hearing aids. Direct functional substitute bundled free into the majority global smartphone platform.

Direct peers

• Petralex Hearing Aid: Direct competitor offering a smartphone-based hearing-assistance app with subscription tiers, audio amplification and noise-reduction features. Most product-comparable peer to HeardThat's core offering and freemium mobile business model.
• EarMachine: Smartphone-based hearing-assistance app that personalizes sound amplification and noise reduction, distributed via mobile channels. Closely comparable product surface to HeardThat.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Singular Software