Digital Union

What Digital Union does

Digital Union (北京数字联盟网络科技有限公司, DBA 数盟) is a Beijing-headquartered B2B vendor that provides device identification and risk control services to mobile-application enterprises. Its platform is built on proprietary weak-feature attribution technology that issues credible device identifiers and supports cross-platform resolution across Android, iOS, HarmonyOS, WeChat/ByteDance mini-programs, and H5/Web environments. The product portfolio is organized around three solution pillars — Risk Control (Risk Control Solutions 风控方案), Device Identity (ID Solutions ID方案), and Dynamic Perception (Perception Solutions 感知方案) — and comprises six core modules: Installation Risk Control, Operations Risk Control, Real-time Risk Control, Number Authentication (integrated with China's three telecom operators), ID Bridging for cross-platform identity unification, and Dynamic Perception for proactive risk expansion.

The business model is usage-based B2B SaaS/API: services are delivered via SDK embedded in client applications, with pricing tied to API call volume and contracts sourced through direct enterprise field sales supported by a free-trial application flow and a 400 hotline. The customer base spans several verticals — social, community/news, live streaming, novel, anime, travel/aviation and radio/audio — with named anchors including over 20 listed companies and 46+ TOP100 Chinese mobile applications, and a stated base of several thousand enterprise customers, several of which have maintained 7+ year relationships. The platform scales across 947M+ active devices with a 100ms real-time risk-assessment response and holds GDPR compliance certification enabling service to overseas app publishers. The company has raised one disclosed round (Apple Funds and StarVC, 2018-05-10), operates a Beijing headquarters plus a Shanghai general office, and is privately held with no disclosed parent company or institutional ownership beyond the 2018 round.

Name

Digital Union

Legal name

北京数字联盟网络科技有限公司

Website

https://shuzilm.cn

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

51–100 employees

Short description

Digital Union is a Beijing-based B2B vendor that provides device identification and real-time risk control SDK/API services to mobile-app enterprises, serving 20+ listed companies and 46+ TOP100 Chinese apps across social, content and travel verticals.

Ownership category

akta.pro rank

Product category

Mobile Device Identification and Risk Control Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Marketplace & Platform Trust & Safety (Buyer/Seller Abuse) (HDADALAI)

akta.pro secondary industry

Fraud Prevention & Identity Verification (IDV/KYC) (BPAMAEAI)

Keywords

• Device identification services
• Mobile risk control
• Device fingerprinting platform
• Anti-fraud SDK
• Promotion anti-cheating

Headquarters

HQ city

Beijing

HQ country

China

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. B2B Device Identification and Risk Control Services: The company provides risk control and device identification API services to enterprise clients, with pricing based on usage volume. Services are delivered via SDK integration with applications across mobile platforms.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Digital Union provides a B2B device identification and risk control platform delivered via SDK/API integration for enterprise mobile applications. The platform issues credible device IDs using weak feature attribution technology, performs real-time risk assessment (100ms average response) to detect black market group control, simulator environments, and fraudulent installs, and unifies device identity across iOS, Android, HarmonyOS, WeChat/ByteDance mini-programs, and H5 web environments. Services support channel promotion anti-fraud, user acquisition, advertising monetization, content protection, and one-click login authentication integrated with China's three major telecom operators.

Product overview

Digital Union (数字联盟) offers a comprehensive device identification and risk control platform with three integrated solution pillars: Risk Control Solutions (风控方案) for real-time risk identification, ID Solutions (ID方案) for device trust identification, and Perception Solutions (感知方案) for expanding risk detection capabilities. The core product portfolio includes six main modules: Installation Risk Control, Operations Risk Control, Real-time Risk Control, Number Authentication, ID Bridging, and Dynamic Perception. The platform supports Android, iOS, HarmonyOS, mini-programs, and H5 web applications, serving over 947 million active devices and 46 TOP 100 apps with an average 100ms real-time risk assessment response time.

Differentiator

Problem solved

Functional benefit

Products and services

• Installation Risk Control (安装风控) Validates authentic new user installations for channel promotion anti-fraud. Distinguishes real new installs from fake installs to protect channel promotion investments, serving enterprise mobile app operators running user acquisition campaigns.
• Operations Risk Control (运营风控) Detects application operational stage risks and triggers proactive push notifications. Monitors ongoing user behavior for risk signals during the application lifecycle for enterprise mobile app operators.
• Real-time Risk Control (实时风控) Real-time detection of malicious behaviors at key operational nodes for time-sensitive business decisions. Provides immediate risk assessment across the customer journey for enterprise mobile app operators.
• Number Authentication (号码认证) Enables one-click login and SMS verification supporting China's three major telecom operators (China Mobile, China Telecom, China Unicom). Provides seamless device login security validation for mobile applications.
• ID Bridging (ID打通) Cross-platform device ID unification across iOS, Android, WeChat mini-programs, and ByteDance mini-programs. Enables consistent user identification across multiple digital touchpoints for enterprise mobile operators.
• Dynamic Perception (动态感知) Proactively expands identification of risky devices and prevents potential risks. Dynamically updates risk intelligence based on emerging threat patterns for enterprise mobile applications.
• Device Trust ID (设备可信ID) Issues more trustworthy device identifiers through weak feature attribution technology. Provides improved internal identification benchmarks for accurate device uniqueness and risk status recognition across promotion, user acquisition, and advertising monetization scenarios for enterprise mobile applications.

Quantifiable outcome

• 9.47亿+ active devices tracked and analyzed
• +2 more outcomes

Named customers1 record

Segments8 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability3 records

Feature5 records

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• AppsFlyer: Global mobile attribution and marketing analytics platform with a dedicated fraud-prevention product (Protect360). Closest international peer because it embeds SDKs in apps, identifies devices, and detects install fraud and bot traffic in user acquisition funnels — the same core use case as Digital Union.
• Adjust: Mobile measurement and fraud-prevention platform offering attribution, anti-fraud (Adjust Fraud Prevention Suite), and SDK-based device intelligence. Directly comparable to Digital Union on device-level install validation and real-time risk decisioning.
• Kochava: Mobile attribution and traffic verification platform with device-ID capabilities and fraud prevention (Kochava Traffic Verifier). Comparable as an SDK-based device fingerprinting and install-validation vendor competing for the same mobile marketers.
• Tongdun Technology (同盾科技): Leading Chinese risk-decisioning and fraud-detection provider serving financial institutions, internet platforms, and apps. Direct domestic peer because it offers device fingerprinting, behavioral risk analytics, and anti-fraud APIs at the same enterprise customers Digital Union targets.
• Dingxiang Technology (顶象技术): Chinese business-side anti-fraud vendor offering device fingerprinting, bot management, and risk control SDKs. Highly comparable to Digital Union on cross-platform device identification and mobile marketing anti-fraud for Chinese apps.
• DataDome: Bot and online fraud protection platform with device fingerprinting and real-time risk scoring. Comparable to Digital Union on device-level anomaly detection and real-time API decisioning, though DataDome emphasizes web/mobile traffic protection more broadly.
• Arkose Labs: Bot management and account-takeover prevention platform using device intelligence and risk scoring. Comparable on real-time device risk assessment and fraud-prevention SDK delivery into customer applications.
• Number Authentication / 极验 (GeeTest): Chinese CAPTCHA and device-risk vendor offering behavioral biometrics and risk control SDKs. Comparable on device identification, behavior-based risk scoring, and Chinese mobile app deployment — adjacent rather than identical, hence emerging-peer positioning.

Broad incumbents

• Sift: Digital trust and safety platform covering fraud, content abuse, and account security at enterprise scale. Comparable technology overlap (device signals, real-time risk decisioning) but a much broader portfolio than Digital Union's mobile-marketing focus.

Regional players

• PingCAP / Tongdun sub-product 'Tongdun Device Fingerprint': Included to capture the cluster of regional Chinese device-fingerprinting specialists (e.g., Tongdun's device-ID product, Bangsun Technology 邦盛科技). Comparable because they sell device-ID and risk-control SDKs to the same Chinese mobile and fintech customers Digital Union serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Union