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Westum

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uuid000rob4

Namestring
Westum
Legal namestring
WESTUM, D.O.O.
Websiteurl
westum.com
Company typeenum
Private
Founded yearint
2006
Descriptiontext

Westum is a privately held digital commerce consultancy headquartered in London, founded in 2006 and operating from offices in the United Kingdom, Serbia, and Bulgaria with 101–250 employees. The firm is a certified implementation partner for the three dominant enterprise eCommerce platforms — Salesforce Commerce Cloud (formerly Demandware), Magento, and SAP Hybris — and sells a portfolio of services covering roadmap planning, platform evaluation, technology implementation, system integration, site optimization, and post-launch managed support to enterprise digital retailers worldwide.

Its core offering is professional services delivery on top of third-party commerce platforms rather than proprietary software. Revenue is generated through two streams: project-based implementation engagements (platform selection, configuration, cartridge and pipeline development, third-party and middleware integration, omnichannel and mobile builds, and multi-language/multi-currency deployments from a single codebase) and recurring Managed Solution Support contracts providing 24/7 monitoring, expert advice, and minor enhancements. Go-to-market is enterprise field sales supplemented by referral flow from certified-platform partner ecosystems, with the engineering and delivery capacity concentrated in Eastern Europe to underpin a cost-efficient delivery model.

Customer evidence is concentrated in fashion, lifestyle, sports, and consumer brands (Dainese, Diesel, Manfrotto, Nili Lotan, POC, Suitsupply among named enterprise clients, plus a broader set of logos displayed on the company site). No public pricing is disclosed, and pricing is negotiated per engagement based on scope and platform requirements. The company's registered legal entity is WESTUM, D.O.O., domiciled in the Republic of Serbia, with the WESTUM trademark registered there and in additional jurisdictions.

Short descriptiontext

Westum is a London-headquartered digital commerce consultancy providing certified implementation, integration, and managed support for Salesforce Commerce Cloud, Magento, and Hybris to enterprise global retailers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
101–250
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices3 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
eCommerce implementation services, digital commerce consulting, platform integration services, managed support services, enterprise retail solutions
Industry2 codes
1Marketing Automation, CRM & Lifecycle Messaging
CodeBPAMALAEPrimaryYes
2iBPMS (Intelligent BPM Suites) & Process Automation Suites
CodeHDAEAHAGPrimaryNo
NAICS code1 code
  • Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services51821
SIC code1 code
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
eCommerce Implementation and Managed Services
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1eCommerce Implementation Services
TypeProfessional Services
Description

Professional services revenue from planning, developing, and launching eCommerce platforms including platform evaluation, technology implementation, system integration, and site optimization.

westum.com
2Managed Support Services
TypeManaged Services
Description

Ongoing managed services including 24/7 support, site monitoring, expert advice, and minor enhancements for clients post-implementation.

westum.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
GTM typeB2B
B2B
Offering typeServices
Services
Core offering1 text field

Westum is a digital commerce consultancy that plans, implements, integrates, and supports enterprise eCommerce platforms for global digital retailers. The firm delivers certified implementation services on Salesforce Commerce Cloud, Magento, and SAP Hybris, covering roadmap planning, platform evaluation, technology implementation, system integration, site optimization, and post-launch managed support with 24/7 monitoring. Its offerings span B2C, B2B, and mobile commerce, with multi-language and multi-currency rollout capabilities from a single codebase.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Westum is a digital commerce consultancy and implementation firm offering a portfolio of platform-centric services across three certified eCommerce platforms: Demandware/Salesforce Commerce Cloud, Magento, and Hybris. These core platform implementation offerings are complemented by Westum Managed Services (post-implementation monitoring, 24/7 support, and minor enhancements) and a set of consulting sub-brands covering Roadmap Planning, Platform Evaluation, Technology Implementation, System Integration, and Site Optimization. The company delivers full-cycle system integration, B2C, B2B, and mobile commerce solutions, supporting multi-language, multi-currency, and locally-adapted deployments from a single codebase.

Product and service9 records
1Salesforce Commerce Cloud (Demandware) Implementation
CategoryCore Platform Implementation
Description

Certified implementation services for Salesforce Commerce Cloud (formerly Demandware), including platform setup, cartridge development, integrations, pipelines, and in-store application development, for enterprise retailers adopting Salesforce as their commerce platform.

2Magento Implementation
CategoryCore Platform Implementation
Description

Full-cycle Magento eCommerce platform implementation covering setup, customization, data migrations, and ongoing managed solution support, for enterprise retailers selecting Magento as their commerce platform.

3Hybris (SAP Commerce Cloud) Implementation
CategoryCore Platform Implementation
Description

SAP Hybris eCommerce platform implementation and integration services for enterprise retailers adopting Hybris/SAP Commerce Cloud.

4Westum Managed Services
CategoryManaged Services
Description

Post-implementation managed services offering site monitoring, expert advice, 24/7 support, and minor enhancements to maximize return on the digital commerce investment for enterprise retailer clients.

5Roadmap Planning
CategoryConsulting Services
Description

Consulting service that develops a phased plan and budget to transform an initial digital commerce concept into a fully functioning eCommerce system that scales with the growth of the client's business.

6Platform Evaluation
CategoryConsulting Services
Description

Comprehensive analysis of the client's eCommerce strategy and existing systems to determine which platform (e.g., Salesforce Commerce Cloud, Magento, Hybris) best supports the growth of the business.

7Technology Implementation
CategoryConsulting Services
Description

Best-practices eCommerce platform implementation delivered by certified staff to ensure platform security and agility for enterprise retailer clients.

8System Integration
CategoryConsulting Services
Description

Data and third-party middleware integrations that meet unique functionality requirements beyond core eCommerce platform implementation, including payment, marketing, and back-office integrations.

9Site Optimization
CategoryConsulting Services
Description

Customer engagement and conversion rate improvement services delivered through SEO, user experience, site structure, and marketing campaigns for enterprise retailer sites.

Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeTechnology or Integration
Description

Certified implementation partner for Salesforce Commerce Cloud (formerly Demandware). Provides platform implementation, consulting, and development services for clients selecting this platform.

Strategic tierCoreTypeTechnology or Integration
Description

Certified implementation partner for Magento eCommerce platform. Offers Magento implementation, customization, and managed services.

Strategic tierCoreTypeTechnology or Integration
Description

Certified implementation partner for Hybris/SAP Commerce Cloud. Provides platform implementation and integration services.

Strategic tierCoreTypeTechnology or Integration
Description

Partner for Salesforce Marketing Cloud integration, complementing Commerce Cloud implementations with marketing automation capabilities.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Magento-focused eCommerce agency providing implementation, optimization, and managed services across Europe. Closely comparable for the Magento practice line of Westum's business.

TypeDirect peer
Description

UK-based digital commerce consultancy delivering eCommerce strategy, platform implementation, and managed services across multiple platforms. Closely comparable to Westum in geography, customer base (UK and European enterprise retail), and service portfolio.

TypeDirect peer
Description

Global digital commerce agency offering strategy, design, and implementation across Salesforce Commerce Cloud, SAP Hybris, and Magento. Directly comparable service portfolio to Westum with a broader geographic footprint.

TypeDirect peer
Description

Eastern European eCommerce development and consulting agency offering Magento and Shopify implementations with nearshoring delivery centers. Comparable operating model and platform focus to Westum's Belgrade/Sofia delivery.

TypeDirect peer
Description

Digital commerce agency specializing in Adobe Commerce (Magento), Salesforce Commerce Cloud, and Shopify Plus implementations for enterprise retail brands. Comparable in customer segment and platform stack.

TypeDirect peer
Description

Magento Platinum partner providing eCommerce strategy, implementation, and managed services to enterprise B2C and B2B retailers. Directly comparable for Westum's Magento practice.

TypeBroad incumbent
Description

Large global digital agency offering end-to-end eCommerce implementation alongside broader marketing, technology, and creative services. Comparable on the eCommerce implementation line but operates at much larger scale and broader portfolio.

TypeBroad incumbent
Description

Accenture's interactive commerce practice offering enterprise-scale Salesforce Commerce Cloud, SAP Hybris, and Adobe Commerce implementations globally. Competes with Westum for the largest enterprise deals but operates as a broader transformation partner.

TypeDirect peer
Description

PFS's LiveArea division provides end-to-end eCommerce strategy, design, implementation, and managed services across major platforms for enterprise retail clients. Closely comparable service portfolio and target customer.

10Absolut Custom
TypeEmerging player
Description

Boutique eCommerce implementation agency with strong Salesforce Commerce Cloud and Magento capability, competing with Westum for mid-market enterprise retail clients in Europe.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers6 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration9 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Westum

eCommerce Implementation and Managed Serviceswestum.com

Westum is a London-headquartered digital commerce consultancy providing certified implementation, integration, and managed support for Salesforce Commerce Cloud, Magento, and Hybris to enterprise global retailers.

What Westum does

Westum is a privately held digital commerce consultancy headquartered in London, founded in 2006 and operating from offices in the United Kingdom, Serbia, and Bulgaria with 101–250 employees. The firm is a certified implementation partner for the three dominant enterprise eCommerce platforms — Salesforce Commerce Cloud (formerly Demandware), Magento, and SAP Hybris — and sells a portfolio of services covering roadmap planning, platform evaluation, technology implementation, system integration, site optimization, and post-launch managed support to enterprise digital retailers worldwide.

Its core offering is professional services delivery on top of third-party commerce platforms rather than proprietary software. Revenue is generated through two streams: project-based implementation engagements (platform selection, configuration, cartridge and pipeline development, third-party and middleware integration, omnichannel and mobile builds, and multi-language/multi-currency deployments from a single codebase) and recurring Managed Solution Support contracts providing 24/7 monitoring, expert advice, and minor enhancements. Go-to-market is enterprise field sales supplemented by referral flow from certified-platform partner ecosystems, with the engineering and delivery capacity concentrated in Eastern Europe to underpin a cost-efficient delivery model.

Customer evidence is concentrated in fashion, lifestyle, sports, and consumer brands (Dainese, Diesel, Manfrotto, Nili Lotan, POC, Suitsupply among named enterprise clients, plus a broader set of logos displayed on the company site). No public pricing is disclosed, and pricing is negotiated per engagement based on scope and platform requirements. The company's registered legal entity is WESTUM, D.O.O., domiciled in the Republic of Serbia, with the WESTUM trademark registered there and in additional jurisdictions.

Westum firmographics

Firmographics
Name
Westum
Legal name
WESTUM, D.O.O.
Website
https://westum.com
Company type
Private
Founded year
2006
Operating status
Operating
Headcount range
101–250 employees
Short description
Westum is a London-headquartered digital commerce consultancy providing certified implementation, integration, and managed support for Salesforce Commerce Cloud, Magento, and Hybris to enterprise global retailers.
Ownership category
akta.pro rank

Westum industry classification

Industry
Product category
eCommerce Implementation and Managed Services
NAICS
Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
SIC
Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry
Marketing Automation, CRM & Lifecycle Messaging (BPAMALAE)
akta.pro secondary industry
iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)

Keywords

  • ECommerce implementation services
  • Digital commerce consulting
  • Platform integration services
  • Managed support services
  • Enterprise retail solutions

Where Westum is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Offices3 records

Markets served

Westum business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

  1. eCommerce Implementation Services: Professional services revenue from planning, developing, and launching eCommerce platforms including platform evaluation, technology implementation, system integration, and site optimization.
  2. Managed Support Services: Ongoing managed services including 24/7 support, site monitoring, expert advice, and minor enhancements for clients post-implementation.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Westum product offering

Product offering

Core offering

Westum is a digital commerce consultancy that plans, implements, integrates, and supports enterprise eCommerce platforms for global digital retailers. The firm delivers certified implementation services on Salesforce Commerce Cloud, Magento, and SAP Hybris, covering roadmap planning, platform evaluation, technology implementation, system integration, site optimization, and post-launch managed support with 24/7 monitoring. Its offerings span B2C, B2B, and mobile commerce, with multi-language and multi-currency rollout capabilities from a single codebase.

Product overview

Westum is a digital commerce consultancy and implementation firm offering a portfolio of platform-centric services across three certified eCommerce platforms: Demandware/Salesforce Commerce Cloud, Magento, and Hybris. These core platform implementation offerings are complemented by Westum Managed Services (post-implementation monitoring, 24/7 support, and minor enhancements) and a set of consulting sub-brands covering Roadmap Planning, Platform Evaluation, Technology Implementation, System Integration, and Site Optimization. The company delivers full-cycle system integration, B2C, B2B, and mobile commerce solutions, supporting multi-language, multi-currency, and locally-adapted deployments from a single codebase.

Differentiator

Problem solved

Functional benefit

Products and services

  • Salesforce Commerce Cloud (Demandware) Implementation Certified implementation services for Salesforce Commerce Cloud (formerly Demandware), including platform setup, cartridge development, integrations, pipelines, and in-store application development, for enterprise retailers adopting Salesforce as their commerce platform.
  • Magento Implementation Full-cycle Magento eCommerce platform implementation covering setup, customization, data migrations, and ongoing managed solution support, for enterprise retailers selecting Magento as their commerce platform.
  • Hybris (SAP Commerce Cloud) Implementation SAP Hybris eCommerce platform implementation and integration services for enterprise retailers adopting Hybris/SAP Commerce Cloud.
  • Westum Managed Services Post-implementation managed services offering site monitoring, expert advice, 24/7 support, and minor enhancements to maximize return on the digital commerce investment for enterprise retailer clients.
  • Roadmap Planning Consulting service that develops a phased plan and budget to transform an initial digital commerce concept into a fully functioning eCommerce system that scales with the growth of the client's business.
  • Platform Evaluation Comprehensive analysis of the client's eCommerce strategy and existing systems to determine which platform (e.g., Salesforce Commerce Cloud, Magento, Hybris) best supports the growth of the business.
  • Technology Implementation Best-practices eCommerce platform implementation delivered by certified staff to ensure platform security and agility for enterprise retailer clients.
  • System Integration Data and third-party middleware integrations that meet unique functionality requirements beyond core eCommerce platform implementation, including payment, marketing, and back-office integrations.
  • Site Optimization Customer engagement and conversion rate improvement services delivered through SEO, user experience, site structure, and marketing campaigns for enterprise retailer sites.

Companies that use Westum

Customer profile

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Westum technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Westum partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core.

  • Salesforce Commerce Cloud (Demandware)coreTechnology or IntegrationCertified implementation partner for Salesforce Commerce Cloud (formerly Demandware). Provides platform implementation, consulting, and development services for clients selecting this platform.
  • MagentocoreTechnology or IntegrationCertified implementation partner for Magento eCommerce platform. Offers Magento implementation, customization, and managed services.
  • Hybris (SAP Commerce Cloud)coreTechnology or IntegrationCertified implementation partner for Hybris/SAP Commerce Cloud. Provides platform implementation and integration services.
  • Salesforce Marketing CloudcoreTechnology or IntegrationPartner for Salesforce Marketing Cloud integration, complementing Commerce Cloud implementations with marketing automation capabilities.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Westum competitors and assessment

Company assessment

Direct peers

  • Vaimo: Magento-focused eCommerce agency providing implementation, optimization, and managed services across Europe. Closely comparable for the Magento practice line of Westum's business.
  • Tryzens: UK-based digital commerce consultancy delivering eCommerce strategy, platform implementation, and managed services across multiple platforms. Closely comparable to Westum in geography, customer base (UK and European enterprise retail), and service portfolio.
  • Astound Commerce: Global digital commerce agency offering strategy, design, and implementation across Salesforce Commerce Cloud, SAP Hybris, and Magento. Directly comparable service portfolio to Westum with a broader geographic footprint.
  • Elogic Commerce: Eastern European eCommerce development and consulting agency offering Magento and Shopify implementations with nearshoring delivery centers. Comparable operating model and platform focus to Westum's Belgrade/Sofia delivery.
  • Blue Acorn iCi: Digital commerce agency specializing in Adobe Commerce (Magento), Salesforce Commerce Cloud, and Shopify Plus implementations for enterprise retail brands. Comparable in customer segment and platform stack.
  • Gorilla Group: Magento Platinum partner providing eCommerce strategy, implementation, and managed services to enterprise B2C and B2B retailers. Directly comparable for Westum's Magento practice.
  • LiveArea (PFS): PFS's LiveArea division provides end-to-end eCommerce strategy, design, implementation, and managed services across major platforms for enterprise retail clients. Closely comparable service portfolio and target customer.

Broad incumbents

  • DEPT®: Large global digital agency offering end-to-end eCommerce implementation alongside broader marketing, technology, and creative services. Comparable on the eCommerce implementation line but operates at much larger scale and broader portfolio.
  • Accenture Song: Accenture's interactive commerce practice offering enterprise-scale Salesforce Commerce Cloud, SAP Hybris, and Adobe Commerce implementations globally. Competes with Westum for the largest enterprise deals but operates as a broader transformation partner.

Emerging players

  • Absolut Custom: Boutique eCommerce implementation agency with strong Salesforce Commerce Cloud and Magento capability, competing with Westum for mid-market enterprise retail clients in Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Westum social profiles

Digital presence

Westum financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Westum leadership team

Management profile

Number of profiles

Westum funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Westum M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westum

What does Westum do?

Westum is a digital commerce consultancy that plans, implements, integrates, and supports enterprise eCommerce platforms for global digital retailers. The firm delivers certified implementation services on Salesforce Commerce Cloud, Magento, and SAP Hybris, covering roadmap planning, platform evaluation, technology implementation, system integration, site optimization, and post-launch managed support with 24/7 monitoring. Its offerings span B2C, B2B, and mobile commerce, with multi-language and multi-currency rollout capabilities from a single codebase.

Is Westum a public or private company?

Westum is a private company. It is classified as unknown and is currently operating.

When was Westum founded?

Westum was founded in 2006. It employs 101 to 250 people.

Where is Westum based?

Westum is headquartered in London, United Kingdom, in the Europe region.

How does Westum make money?

Two revenue lines are on record. eCommerce Implementation Services are the primary driver. The others are managed Support Services.

Who are Westum's main competitors?

Direct peers on record are Vaimo, Tryzens, Astound Commerce, Elogic Commerce, Blue Acorn iCi, Gorilla Group and LiveArea (PFS). Broad incumbents are DEPT® and Accenture Song. Absolut Custom is listed as an emerging player.

Does Westum have an API?

No public API is recorded for Westum.

What industry is Westum in?

Westum's product category is eCommerce Implementation and Managed Services. Its primary akta.pro industry code is BPAMALAE, Marketing Automation, CRM & Lifecycle Messaging, with a secondary code of HDAEAHAG, iBPMS (Intelligent BPM Suites) & Process Automation Suites. Its NAICS code is 51821 and its SIC code is 7370.

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