Aucoffre.com

What Aucoffre.com does

AuCOFFRE.com is a French e-commerce platform founded in 2009 by Jean-François Faure that enables individuals to buy, sell, and securely store physical precious metals — gold, silver, platinum, and palladium — through an online marketplace and integrated vault custody service. The platform connects more than 50,000 members for peer-to-peer trading at user-set prices and reports approximately €1 billion in assets under management. Beyond reselling internationally recognized bullion coins (Krugerrand, Napoléon, Maple Leaf, Britannia, Vienna Philharmonic, etc.), the company operates a proprietary mint producing the Vera Valor family of gold and silver pieces, including legal tender coins issued through sovereign partnerships with Gibraltar, Niue, and Chad, and limited-edition Vera Max Collector series struck in tirages as small as 31 units.

The platform is built around a self-serve web storefront with real-time pricing, a dedicated Place de Marché for member-to-member trading, and secure vault storage in France and at Geneva Free Ports, with optional home delivery for France-custodied products. Aux

Name

Aucoffre.com

Legal name

AuCOFFRE

Website

https://aucoffre.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

AuCOFFRE.com is a French online platform enabling individuals to buy, sell, and securely store physical gold, silver, platinum, and palladium via a 50,000+ member marketplace, proprietary Vera Valor minted coins, and vault custody in France and Switzerland.

Ownership category

akta.pro rank

Product category

Online Precious Metals Marketplace

NAICS

Jewelry Retailers (458310), Used Merchandise Retailers (459510)

SIC

Retail-Jewelry Stores (5944)

akta.pro primary industry

Jewelry, Watches & Luxury Goods Online Retailers (CRAFADAN)

akta.pro secondary industries

Online Collectibles Marketplaces & Auction Retail (CRALAGAO), Authenticated Luxury Resale Marketplaces (CRAKAKAA), Collectibles, Art & Antiques C2C (CRAFAKAG)

Keywords

• Precious metals trading
• Physical gold marketplace
• Secure vault storage
• Investment coin platform
• Online bullion exchange

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Purchase commission: 0.5% commission on the transaction amount when buying precious metals through the platform
2. Resale commission: 3% commission on the transaction amount when selling precious metals through the platform
3. Storage fees: €5 TTC/month per weight tranche stored in secure vaults. Fees depend on physical space taken (weight), not on value of pieces
4. LSP Monthly Subscription: Monthly subscription program where users buy at least one piece, fraction, or pack monthly and no longer pay storage fees

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

AuCOFFRE.com operates an online marketplace for buying and selling physical precious metals (gold, silver, platinum, palladium) with secure vault custody in France and Switzerland. The platform combines a peer-to-peer trading marketplace of more than 50,000 members with proprietary branded Vera Valor coin products and integrated storage services, allowing customers to purchase, store, and resell physical bullion from fractions of a gram upward, with €1 billion in assets under management.

Product overview

AuCOFFRE.com is an online marketplace and platform for buying, selling, and securely storing physical precious metals (gold, silver, platinum, palladium). The platform consists of a core marketplace connecting more than 50,000 members, supplemented by proprietary branded products (Vera Valor family including Vera Valor Elizabeth II, Vera Max, Vera Max Collector, Vera One, Vera X, Vera Vita, and Vera Silver), a secure vault storage service (France and Switzerland), the LSP (Livret Sans Pensée) monthly subscription program, pre-orders, product packs, and an educational Academy. The platform also provides a marketplace for internationally recognized bullion coins (Krugerrand, Napoléon, Souverain, Maple Leaf, Philharmonique de Vienne, Panda, Britannia, etc.) and bars in various fractional sizes.

Differentiator

Problem solved

Functional benefit

Brands

• Vera Valor: Proprietary line of gold and silver coins and tokens. Includes Vera Valor (1 oz, 1/2 oz, 1/4 oz, 1/10 oz, 1/20 oz), Vera Max (3.11g), Vera Max Collector (limited edition collectible pieces), Vera One (1g), Vera X (10g), and Vera Vita (jewelry piece). Some products have legal tender status through partnerships with Gibraltar and Niue.
• Vera Silver
• LSP (La Solution Privilegiée)

Quantifiable outcome

• 1 billion € in assets under management
• +2 more outcomes

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Gibraltar (Government of)coreStrategic or Co-development PartnerPartnership for Vera Max Gibraltar coins - legal tender coins with £10 face value of Gibraltar, part of the Vera Valor Elizabeth II collection
• Niue Island (Government of)coreStrategic or Co-development PartnerPartnership for Vera Valor Elizabeth II collection - 3 years of negotiations with Queen's cabinet, coins bear Queen's portrait with lotus flower design from Niue
• Tchad (Government of)minorStrategic or Co-development PartnerPartnership for Vera X and Vera One legal tender coins with face value in CFA francs

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BullionVault: Direct competitor operating a global online marketplace for allocated physical gold, silver, and platinum with vault storage in Zurich, London, Singapore, Toronto, and New York. BullionVault's two-sided marketplace model, low storage fees, and live order book closely mirror AuCOFFRE's core value proposition.
• Goldmoney: Online precious metals platform enabling users to buy, sell, and store physical gold, silver, platinum, and palladium in allocated vaults worldwide. Goldmoney's peer-to-peer trading network, vaulting in Switzerland/Singapore, and French-market ambitions place it in direct competition with AuCOFFRE.
• APMEX: One of the largest online precious metals retailers in the US, offering gold, silver, platinum coins and bars with storage and IRA services. APMEX competes with AuCOFFRE's inventory-led e-commerce and broad bullion catalog spanning Krugerrand, Maple Leaf, Britannia, and Panda.
• JM Bullion: Major US online dealer of gold, silver, copper, platinum, and palladium coins and bars with vault storage and competitive spreads. JM Bullion's product breadth, transparent pricing, and emphasis on the retail investor overlap directly with AuCOFFRE's positioning.
• Kitco: Long-established online precious metals retailer and live-spot price provider offering buy/sell, vault storage, and pool accounts. Kitco's combination of retail bullion sales, real-time pricing, and storage services parallels AuCOFFRE's marketplace + vaulting model.
• Acheter-Or-et-Argent.fr: French online retailer specializing in physical gold and silver coins and bars with delivery or vault storage options. Operates in AuCOFFRE's home market with a similar Napoleon, Vera Valor, and international bullion catalog.
• Gold.fr: French online platform offering physical gold and silver purchase, sale, and storage services targeting individual investors. Competes head-to-head with AuCOFFRE for the same French retail wealth-preservation segment.

Regional players

• Swiss Vault (SwissGoldSafe / Helvetic Vault): Switzerland-based precious metals vaulting and trading services leveraging Switzerland's free-port infrastructure, similar to AuCOFFRE's Geneva Ports Francs arrangement. Comparable as a vaulting partner rather than direct retail competitor.

Broad incumbents

• Royal Mint (UK): UK government-owned mint and online precious metals retailer offering Britannia and other legal tender coins with storage and trading. Comparable as a sovereign-mint incumbent offering branded bullion products competing with AuCOFFRE's Vera Valor line.
• Perth Mint: Australian sovereign mint issuing Kangaroo/Nugget coins and operating one of the largest precious metals trading and storage programs globally. Comparable to AuCOFFRE as a sovereign-backed branded bullion issuer with retail e-commerce.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/aucoffrecom
• Facebookfacebook.com/aucoffre

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aucoffre.com