PROJEX

What PROJEX does

PROJEX (Projex Inc.) is a privately held, design-oriented commercial furniture and architectural products dealership founded in April 2017 by Matt Magrann (Co-Founder & CEO) and Hal Matthews (Co-Founder), headquartered in Denver, Colorado with a second office opened in Seattle in January 2022. The firm sells, specifies, and installs office furniture (workstations, private offices, ancillary and meeting/break room furniture, accessories), architectural interiors (architectural and demountable walls, modular cabinets, acoustic solutions), and customizable lab, industrial, and commercial casework. It also operates an in-house Experiential Graphic Design (EGD) practice covering brand identity, signage, and experiential environment fabrication and installation. Core service scope extends from preliminary budgeting and design collaboration through field verification, installation, and post-installation warranty support, with project managers embedded from pre-order through go-live.

The technology and product stack rests on a portfolio of dealer relationships with manufacturers including Teknion (furniture and architectural solutions for commercial, higher education, life sciences, and healthcare), Studio TK (ancillary furniture), LUUM (upholstery, wall panels, drapery), and FormaSpace (lab, industrial, and commercial casework), alongside EGD fabrication and installation capability. The company does not maintain a published API, software product, or proprietary platform; its core technology is project execution know-how and design talent (credentialed interior designers, EGD creative staff, senior project managers) rather than software IP.

PROJEX's revenue model is project-based, quote-driven B2B engagements priced per scope (one-time license/professional services), with customers concentrated in mid-to-large enterprise accounts. Sales motion is direct field sales working through architects, interior designers, project managers, general contractors, and end clients. The named customer base spans law (Sherman & Howard, Bryan Cave Leighton Paisner, Hagens Berman), energy and resources (Chevron, RES Americas, SSR Mining, AngloGold Ashanti), aerospace and engineering (United Launch Alliance, Kiewit), finance (Northwestern Mutual), technology (Google Fiber, Twitter, Cologix, Conga, Crusoe Energy, Gusto, Tract, Cascade Public Media, Outpace Bio), healthcare (Colorado Access, Cerapedics), real estate (Rockefeller Group, Park Coworking), media (Amazon EGD work), and non-profit (The Nature Conservancy) — geographic coverage is concentrated in the Mountain West and Pacific Northwest US.

Name

PROJEX

Legal name

Projex Inc.

Website

https://projex-inc.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

PROJEX is a design-oriented commercial furniture and architectural products dealership founded in 2017 in Denver, with a second office in Seattle, serving enterprise clients across law, energy, aerospace, technology, healthcare, and real estate through sales, project management, and installation of office furniture, architectural interiors, acoustics, and experiential graphic design.

Ownership category

akta.pro rank

Product category

Commercial Office Furniture Dealership

NAICS

Industrial Design Services (541420), Interior Design Services (54141), Graphic Design Services (541430), Office Furniture (including Fixtures) Manufacturing (33721)

SIC

Office Furniture (2520)

akta.pro primary industry

Industrial/Product & Furniture Design (BPAHAKAM)

akta.pro secondary industries

Exhibition, Retail & Experiential Design (BPAHAKAL), Brand Experience (BX) & Service Design (BPAFAEAI)

Keywords

• Commercial office furniture
• Architectural interior products
• Experiential graphic design
• Furniture dealership services
• Workspace design solutions

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Office Furniture Sales and Installation: Sale and installation of office furniture including workstations, private offices, ancillary furniture, meeting and break room furniture, and accessories. Project managers are involved throughout the process from design collaboration through installation.
2. Architectural Interiors: Architectural walls, demountable walls, modular cabinets, acoustic solutions, and customization services for commercial spaces.
3. Experiential Graphic Design Services: Strategic planning, goal alignment, brand and identity design, signage and information systems, experiential environments, and fabrication and installation services.
4. Project Planning and Management Services: Preliminary budgeting, design collaboration, schedule and budget management, specifications and coordination, field verification, quoting, order entry and tracking, installation services, video demos, care and use instructions, and day 2 service and warranty/claims support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

PROJEX is a design-oriented office furniture and architectural interiors dealership that sells, designs, and installs commercial office furniture (workstations, private offices, ancillary furniture, meeting and break room furniture, accessories), architectural interiors (architectural walls, demountable walls, modular cabinets, acoustic solutions, lab/industrial/commercial casework), and experiential graphic design services for enterprise and mid-market commercial clients. The firm also provides end-to-end project planning and management, from preliminary budgeting and design collaboration through order entry, installation, and post-project warranty support.

Product overview

PROJEX is a design-oriented office furniture dealer offering a comprehensive portfolio of products and services. The core offerings include Office Furniture (workstations, private offices, ancillary furniture, meeting & break rooms, accessories), Architectural Interiors (architectural walls, demountable walls, modular cabinets, acoustic solutions), and Experiential Graphic Design services. Additionally, PROJEX provides Lab, Industrial, and Commercial Casework solutions, supported by strategic manufacturer partnerships with Teknion, Studio TK, LUUM, and FormaSpace. Full-service project planning and management capabilities are offered throughout the project lifecycle.

Differentiator

Problem solved

Functional benefit

Products and services

• Office Furniture Comprehensive office furniture solutions including workstations, private offices, ancillary furniture, meeting and break room furniture, and accessories for commercial spaces, sold and installed for enterprise clients.
• Architectural Interiors Architectural interior products and services for commercial spaces including architectural walls, demountable walls, modular cabinets, acoustic solutions, and customization services.
• Experiential Graphic Design (EGD) Environmental and experiential graphic design services encompassing brand identity, art selection and curation, signage and information systems, experiential environments, and fabrication and installation, delivered as a professional service for commercial spaces.
• Lab, Industrial, and Commercial Casework Customizable laboratory, industrial, and commercial casework solutions for science, technology, and industrial environments, supplied via the FormaSpace manufacturing partnership.
• Graphics & Wayfinding Comprehensive graphics and wayfinding solutions including signage, information systems, and fabrication and installation of experiential environments for commercial spaces.
• Project Planning & Management Services Full project lifecycle services including preliminary budgeting, design collaboration, schedule and budget management, specifications and coordination, execution and support, field verification, quoting, order entry, order tracking, installation services, and post-project warranty/claims support.

Quantifiable outcome

• Extensive portfolio of 50+ completed projects across multiple industries including aerospace, engineering, construction, financial, law, technology, healthcare, real estate, media, and non-profit sectors

Named customers25 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• TeknioncoreChannel Partner/ Reseller/ DistributorTeknion leads with innovation in furniture and architectural solutions for commercial, higher education, life sciences, and healthcare institutions. Projex operates as a dealer for Teknion products.
• Studio TKcoreChannel Partner/ Reseller/ DistributorStudio TK helps bridge the gap between the spaces where we work and the work culture we aspire to create. Projex offers Studio TK products as part of ancillary furniture solutions.
• LUUMcoreChannel Partner/ Reseller/ DistributorLUUM provides upholstery, wall panels, and drapery solutions. Projex offers LUUM products for interior design applications.
• FormaSpacecoreChannel Partner/ Reseller/ DistributorFormaSpace supports Projex with customizable laboratory and industrial solutions including lab, industrial, and commercial casework.

Scale indicators1 record

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Teknion: Core manufacturer partner of Projex; sells through dealers but also maintains direct specification channels. As both supplier and upstream potential competitor, it constrains Projex's positioning.
• Steelcase: Largest office furniture manufacturer with growing direct enterprise sales force, including dealer acquisition strategy; represents upstream competitive pressure on the dealer channel.
• Interior Architects: Global design and workplace strategy firm that frequently specifies furniture and architectural interiors; competes with Projex on the design/FF&E side for large enterprise mandates.
• MillerKnoll (Knoll + Herman Miller): Combined office furniture powerhouse offering dealer programs and direct-to-architect specification; an incumbent on both the supply side and via direct enterprise engagement.

Direct peers

• Workplace Elements: Design-driven office furniture dealership with overlapping manufacturer relationships (Teknion, etc.) and a comparable multi-line offering. Closest direct peer in terms of business model and go-to-market.
• Tangram Interiors: Multi-line dealer specializing in office furniture, architectural walls, and flooring with comparable design collaboration model and similar customer base in tech, legal, and finance.
• Henricksen: Commercial furniture dealership offering office furniture, architectural interiors, and technology integration across multiple US markets, comparable in service breadth and project-based dealer model.
• Corporate Concepts: Office furniture and space-planning dealer serving enterprise clients, with similar reliance on manufacturer partnerships and design-led sales to architects and corporate end-users.

Emerging players

• Niche Office Interiors: Smaller, design-led commercial furnishings dealer serving similar enterprise/architect ecosystem; comparable in service model but with narrower brand portfolio.

Regional players

• CWC Office Furniture: Regional office furniture dealer with comparable small/mid-dealer model serving enterprise customers; useful reference for unit-economics benchmarking.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/projex_inc
• LinkedInlinkedin.com/company/projex-culture
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PROJEX