What Dental Purchasing Group does

Dental Purchasing Group (DPG) is a privately held, dental-specific Group Purchasing Organization (GPO) founded in 2013 and headquartered in Lancaster, Massachusetts. The company serves independent and group dental practices by aggregating their purchasing volume across a vetted portfolio of 40-plus vendor partners spanning clinical supplies, equipment, dental laboratories, implants, office supplies, payment processing, handpiece repair, marketing, websites, and back-office services such as payroll, billing, and CE compliance. Members do not purchase through DPG directly; instead they continue buying from participating vendors at negotiated group discounts, with DPG reporting an average savings of roughly 20 percent.

DPG's revenue model combines a $99 annual subscription for members (preceded by a free 30-day trial with no contract) with undisclosed administrative fees paid by some vendor partners based on member purchases. Go-to-market is sales-led via a small 1-10 person team that conducts field outreach to practices, supplemented by self-serve website sign-up, vendor referral pipelines, and partnerships with dental associations including the Massachusetts Academy of General Dentistry, the New York Academy of General Dentistry, and the American Academy of Cosmetic Dentistry. The organization claims members in more than 40 U.S. states and positions itself as one of the largest dental-specific GPOs in the country.

Operationally, the company does not develop proprietary technology products; its 'platform' is a negotiated pricing network and a lightweight member portal. The leadership team is anchored by co-founder Seth A. Josephs, who serves as Director of Operations and brings prior experience as a District Sales Manager for CVS/Pharmacy. The business is founder-owned with no disclosed institutional investors, funding rounds, or parent company.

Name

Dental Purchasing Group

Legal name

Dental Purchasing Group

Website

https://dentalpurchasinggroup.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Dental Purchasing Group is a private dental-specific Group Purchasing Organization that negotiates volume discounts on supplies, equipment, labs, and practice services for independent and group dental practices in 40-plus U.S. states via a $99 annual membership.

Ownership category

akta.pro rank

Headquarters

HQ city

Lancaster

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Annual Membership Fees: DPG charges $99 annually for basic membership after a free 30-day trial period. This is the primary revenue stream from member dental practices.
2. Vendor Administrative Fees: DPG may receive administrative fees from vendors in the network based on the purchases from its members. This is disclosed in the membership authorization form.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Dental Purchasing Group (DPG) is a dental-specific Group Purchasing Organization that negotiates discounted pricing from a network of vetted dental vendors and makes those discounts available to member dental practices. Members pay an annual fee ($99 after a free 30-day trial) and continue purchasing directly from vendors as usual, while accessing negotiated group rates on clinical supplies, equipment, labs, implants, office supplies, credit card processing, handpiece repair, websites, marketing, and precious metal refining.

Product overview

Dental Purchasing Group (DPG) is a dental-specific Group Purchasing Organization (GPO) that provides cost savings programs and purchasing power leverage to independent and group dental practices. Rather than offering a single unified product, DPG functions as a membership-based purchasing network that connects member dental practices with a diverse portfolio of vetted vendor partners across multiple categories including clinical supplies, equipment, dental labs, implants, office supplies, credit card processing, handpiece repair, marketing, websites, and financial services. DPG does not sell products directly; instead, members continue purchasing from vendors as usual while accessing negotiated group discounts. The membership costs $99 annually after a free 30-day trial. DPG's value proposition is enabling practices to achieve economies of scale without predetermined volume requirements while maintaining their independent identity.

Differentiator

Problem solved

Functional benefit

Products and services

• DPG Annual Membership
• DPG Cost Savings Programs

Quantifiable outcome

• 20% average savings across vendor programs
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

45 partnerships are on record, tiered core and minor.

• Electronic PaymentscoreGTM or Marketing PartnerPayment processing services provider offering credit card processing with competitive rates and 24/7 technical support. Point of contact: Robert Bukowski at [email protected].
• Ultradent Products, Inc.coreGTM or Marketing PartnerDental manufacturer with 35-year history of innovation and quality. Provides DPG-specific pricing programs for dental supplies and equipment.
• CoverysminorGTM or Marketing PartnerMedical professional liability protection provider for dentists and healthcare providers.
• Twelve Points Retirement AdvisorsminorGTM or Marketing PartnerCorporate retirement plan specialist offering 10% discount for DPG members. Helps remove personal liability from retirement plans and optimize tax-deferred savings.
• DenVantageminorGTM or Marketing PartnerWeb-based membership plan platform for practice growth and improvement strategy. Increases patients paying in advance and reduces insurance claims.
• PostcardManiaminorGTM or Marketing PartnerDental marketing company offering traditional direct mail and digital marketing campaigns. Has worked with over 7,000 dentists, helping increase new patient averages significantly.
• Synergy 3DcoreGTM or Marketing PartnerFull-service digital dental lab based in Wappingers Falls, NY. Guaranteed 5-day turnaround for digitally submitted cases, all made in USA.
• Sterngold Dental LLCcoreGTM or Marketing PartnerIconic brand and global leader in alloys, attachments, implants, and restorative systems since 1897. Located in Attleboro, MA.
• Darby Dental SupplycoreChannel Partner/ Reseller/ DistributorNation's largest all-telesales distributor of dental products. Offers DPG-specific pricing programs and superior savings through consultative approach.
• StraumanncoreGTM or Marketing PartnerGlobal leader in implant, restorative, and regenerative dentistry. Premium brand within Straumann Group for tooth replacement and aesthetics.
• Garrison Dental SolutionsminorGTM or Marketing PartnerSpecialized in sectional matrix systems for over 25 years. Provides first-class innovations for dental procedures.
• Inventory SightminorGTM or Marketing PartnerCloud-based dental inventory management solution powered by RFID technology. Conducts full inventory in minutes.
• Protect It DentalminorGTM or Marketing PartnerEmergency readiness solutions for dental practices including compliance, essential supplies, and training. Covers emergency medications, AEDs, and first aid.
• Vakker DentalminorGTM or Marketing PartnerOfficial U.S. distributor for Woodpecker brand. Offers small equipment including handheld x-rays, sensors, endo products, oral surgery products.
• ShofucoreGTM or Marketing PartnerOver 100 years of high-quality dental products including abrasives, restoratives, diamonds, cements, preventives, and equipment. Known for Giomer Technology.
• Solex HCMminorGTM or Marketing PartnerFull-service payroll company providing services for 30 years. Offers low-cost payroll to full human capital management solutions.
• Staples Business AdvantagecoreChannel Partner/ Reseller/ DistributorOffice supplies provider offering exclusive member pricing, fast delivery, and premium service across every category dental practices rely on.
• Analytix Healthcare SolutionscoreGTM or Marketing PartnerProvides dental billing services, insurance verification, accounts receivable management, finance & accounting, IT solutions, and business transformation services. HIPAA and SOC2 compliant.
• Komet USAminorGTM or Marketing PartnerFamily-owned dental bur manufacturer for 90 years, shipping from Germany. Offers up to 60% savings with DPG discount.
• Dental Claims CleanupminorGTM or Marketing PartnerNational dental billing company providing claim submission, follow-up, correction, EOB breakdown, benefits verification, and patient balance collection. Offers 5% discount for DPG members.
• Crown Healthcare Apparel ServiceminorGTM or Marketing PartnerHealthcare laundry service delivering scrubs, lab coats, and warm-ups to dental practices for clean and professional image.
• Kettenbach LPminorGTM or Marketing PartnerExclusive U.S. distributor for German manufacturer. Leading international producer of impression materials for dental use.
• VivioSitesminorGTM or Marketing PartnerDigital marketing company for dentists specializing in mobile-friendly website design, SEO, and social media management.
• Massachusetts Academy of General DentistrycoreGTM or Marketing PartnerOrganization exclusively serving interests of general dentists. Provides exclusive offers on products and services for members.
• American Academy of Cosmetic DentistrycoreGTM or Marketing PartnerInternational membership association advancing excellence in cosmetic dentistry through continuing education and trusted professional network.
• All Star Dental AcademyminorGTM or Marketing PartnerOnline practice management training for dental practices. Programs improve call conversion, reduce broken appointments, and improve case acceptance.
• Kuraray Noritake DentalcoreGTM or Marketing PartnerGlobal dental products company formed from merger in 2012. Produces ceramics, composites, and biomaterials with combined expertise in organic and inorganic chemistry.
• Andau MedicalminorGTM or Marketing PartnerMedical and dental device distributor bringing North America's most advanced loupe and illumination solutions through Admetec partnership.
• Meta BiomedminorGTM or Marketing PartnerGlobal manufacturer of dental and medical devices with local presence in Pennsylvania. Offers competitive pricing directly from manufacturer.
• NDX National Dentex LabscoreGTM or Marketing PartnerFamily of over 30 labs in 25 states focused on high-quality products at competitive prices. Full-service dental laboratory network.
• Atlantic Precious Metal RefiningminorGTM or Marketing PartnerLeading dental refining company for 27 years. Processes dental lots individually with full assay report and pays 90% of intrinsic value of precious metals.
• Apex Reimbursement SpecialistsminorGTM or Marketing PartnerPPO and revenue management consulting firm helping increase revenue through fee negotiation, credentialing, and coding compliance.
• MicroDental LaboratoriescoreGTM or Marketing Partner18 locations in North America, one of leading dental laboratory networks. Offers fixed, removable, implant restorations and sleep apnea treatment devices.
• 3McoreGTM or Marketing PartnerGlobal leader in dental and orthodontic solutions. Provides innovative products for procedures and oral health.
• HMCminorGTM or Marketing PartnerFull service and repair company for dental handpieces with over 25 years of experience.
• BiscocoreGTM or Marketing PartnerISO 13485 certified manufacturer specializing in adhesive and resin composite technology. Industry leader since 1981 serving U.S. and over 60 countries.
• Young SpecialtiesminorGTM or Marketing Partner130 years in dental industry with tenured staff having over 300 years combined experience. Provides clinical outcome resources and support.
• DMG AmericacoreGTM or Marketing PartnerDental company delivering widely used and clinically successful products for impressions, temporary, preventative, and permanent care.
• W.B. MasoncoreChannel Partner/ Reseller/ DistributorTrusted office supplies partner delivering exclusive member pricing, fast delivery, and premium service with dedicated point of contact.
• OrascopticminorGTM or Marketing PartnerIndustry leader in magnification and illumination products for enhanced ergonomics and visualization.
• CE ManagerminorGTM or Marketing PartnerMobile-first platform for tracking CE credits and staying compliant with state licensing requirements.
• ADPcoreGTM or Marketing PartnerPayroll and HR solutions provider offering special pricing to new small business clients through DPG partnership.
• Lighthouse 360minorGTM or Marketing PartnerPatient relationship management software for dental offices automating recall, appointment reminders, reputation management, and patient communications.
• TSIminorGTM or Marketing PartnerCollection solutions provider for 45 years serving 10,000 dental clients with customizable first and third party collection solutions.
• BioHorizonscoreGTM or Marketing PartnerFastest-growing company in dental industry committed to evidence-based products through focus on science, innovation, and service. Provides dental implants and biologics.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Darby Dental Supply: One of the largest U.S. dental distributors and an existing DPG partner. Directly comparable because it offers its own group purchasing-style pricing programs to dental practices and could compete with or disintermediate DPG.
• SourceOne Dental: A dental-focused group purchasing organization serving practices with negotiated vendor pricing. A direct competitor in the same niche as DPG, offering similar group purchasing services to independent dental practices.
• National Dental Cooperative (NDC): A dental buying cooperative focused on aggregating independent dental practice purchasing volume. A direct peer operating the same group purchasing model targeting the same independent dental practice segment.

Broad incumbents

• Henry Schein: The largest dental distributor in North America. Comparable as a broad incumbent that already offers group purchasing pricing and could easily replicate or absorb DPG's value proposition through its existing scale and vendor relationships.
• Patterson Dental: A major U.S. dental supply distributor serving practices with broad product catalogs and negotiated pricing. Comparable as a larger incumbent whose scale and existing vendor terms could compete with DPG's negotiated discounts.
• Benco Dental: A privately held, large U.S. dental distributor serving practices with equipment, supplies, and technology. Comparable as a broad incumbent offering pricing programs that overlap with DPG's group purchasing value proposition.
• ADA Member Advantage: The American Dental Association's member benefits program offering negotiated pricing on supplies, services, and equipment to ADA members. Comparable as a broad incumbent group purchasing-like program serving dental professionals.

Emerging players

• SmartPractice: A dental supply and marketing company offering practice-building products and pricing programs. Comparable as an emerging player with overlapping dental supply distribution and group purchasing-adjacent offerings.
• Practicon: A dental supply and product company offering clinical supplies, preventive products, and practice solutions. Comparable as an emerging player with overlapping dental supply distribution and practice-focused offerings.

Others

• Buyers Health Care Action Group (BHCAG): A healthcare-focused group purchasing coalition. Comparable thematically as a GPO-style buying group, though operating in broader healthcare rather than the dental vertical.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/DPGGPO

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dental Purchasing Group