1515 Design and Manufacturing

What 1515 Design and Manufacturing does

1515 Design and Manufacturing is a privately held U.S. company, incorporated in California and headquartered in Inglewood, that operates as the exclusive North American importer and distributor of DORÉGRILL commercial rotisseries and heated displays — a French-manufactured product line in continuous production since 1963. The company was founded in 2011 by co-owners Eric Maurice and Francis Delpech, who leverage more than 30 years of industry expertise to serve supermarket chains, restaurants, hotels, casinos, caterers, and institutional foodservice operators across North America. Its installed base includes more than 200 customers, with named logos spanning Whole Foods Market, Northgate Markets, Bristol Farms, Loblaws, Vallarta Supermarkets, Carrefour, and Sky River Casino.

The core product portfolio centers on DORÉGRILL rotisseries in gas (MAG, MAGFLAM, MAG S, MAG INOX) and electric configurations, basket-style rotisseries (DECO, NEOGRILL, D-ONE, STEAMBOX, MODEL) with patented stand-up basket technology and self-cleaning/steam-cleaning capabilities, heated display cases (PULSE series with forced-air temperature regulation), combination units (NEOL, NEOBOX, stacked configurations), and accessories such as the VENTLESS HOOD AC 30. Distinguishing technical features include individual infrared burners per spit, porcelain enamel interiors, high-grade stainless steel construction, double-recovery hot-air curtain technology, and customizable RAL color finishes. All equipment is manufactured in France and supported in North America by 1515 Design's nationwide preventative maintenance program with 24-hour parts turnaround and after-hours technician scheduling.

Revenue is generated through three primary streams: one-time hardware sales of DORÉGRILL equipment (pricing is quote-based and not publicly disclosed), recurring preventative maintenance contracts (with 20+ active agreements), and replacement parts/accessories plus installation and operator training services. Go-to-market combines direct enterprise field sales targeting chain accounts, a mid-market channel through the AutoQuotes CPQ platform for dealers and consultants, and demand generation via trade shows (IDDBA, NRA, NGA), content marketing, video testimonials, and social media. With 1-10 employees and no disclosed institutional funding, 1515 Design operates as a focused specialty distributor with a service-anchored recurring revenue layer.

Name

1515 Design and Manufacturing

Legal name

1515 DESIGN Inc.

Website

https://1515design.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

1515 Design and Manufacturing is the exclusive U.S. distributor of DORÉGRILL commercial rotisseries and heated displays, serving supermarkets, restaurants, hotels, casinos, and caterers across North America with French-engineered equipment, installation, and a nationwide preventative maintenance program.

Ownership category

akta.pro rank

Product category

Commercial Foodservice Equipment

SIC

Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Commercial Cooking Equipment & Parts Wholesale (AFAIALAJ)

akta.pro secondary industry

Food Preparation Equipment & Smallwares Wholesale (AFAIALAK)

Keywords

• Commercial rotisseries
• Heated display cases
• Foodservice equipment
• Commercial cooking equipment
• Rotisserie ovens

Headquarters

HQ city

Inglewood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Equipment Sales: Sale of DORÉGRILL commercial rotisseries (gas and electric models) and heated displays. Products include MAG series, MAGFLAM, MAG S, MAG INOX, DECO, NEOGRILL, MODEL, D-ONE, STEAMBOX, NEOBOX, and PULSE heated display series. One-time hardware purchase model typical for commercial equipment.
2. Preventative Maintenance Services: Semi-annual maintenance program covering equipment inspections, deep cleaning, parts replacement, and performance testing. Covers DORÉGRILL units and all kitchen equipment. Includes overnight/off-hours scheduling and nationwide coverage.
3. Parts and Accessories: Replacement parts for DORÉGRILL rotisseries including motors, spits, burners, rails, and specialized components. Quick 24-hour turnaround on approved spare parts.
4. Installation and Training: Installation services and operator training for new equipment deployments, ensuring proper setup and staff proficiency.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

1515 Design and Manufacturing is the exclusive U.S. importer and distributor of DORÉGRILL commercial rotisseries and heated displays, a French-engineered foodservice equipment line in production since 1963. The company sells gas and electric rotisseries (MAG, MAGFLAM, MAG S, MAG INOX, DECO, NEOGRILL, MODEL, D-ONE, STEAMBOX series), PULSE heated display cases, combination units, and ventless hoods to supermarkets, restaurants, hotels, and caterers across North America. Complementing the equipment line, 1515 Design provides installation, operator training, replacement parts (24-hour turnaround), and a nationwide semi-annual preventative maintenance program.

Product overview

1515 Design and Manufacturing is the exclusive U.S. importer and distributor of DORÉGRILL commercial rotisseries and heated displays, a portfolio of French-manufactured foodservice equipment established in 1963. The product lineup centers on four main rotisserie categories: gas rotisseries (MAG, MAGFLAM, MAG S, and MAG INOX series offering various spit configurations), electric rotisseries (both spit-roast and basket-roast designs), heated displays (the PULSE series in multiple sizes), and combination units (NEOL, NEOBOX, N2 STACKED, MODEL 6 STACKED). The portfolio also includes the VENTLESS HOOD AC 30 for flexible installations. All products are complemented by a nationwide Service & Maintenance Program offering preventive care, installation, and emergency support.

Differentiator

Problem solved

Functional benefit

Products and services

• DORÉGRILL MAG Series Gas Rotisseries

Quantifiable outcome

• Business almost doubled for Northgate Markets after switching to DOREGRILL equipment
• +3 more outcomes

Named customers17 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature8 records

Partnerships

Two partnerships are on record, tiered core and minor.

• DORÉGRILLcoreStrategic or Co-development PartnerExclusive U.S. importer and distributor of DORÉGRILL commercial rotisseries and heated displays. DORÉGRILL is the European leader in rotisserie manufacturing with over 70 years of excellence since 1963. All equipment is made entirely in France. 1515 Design provides installation, training, and maintenance support for DORÉGRILL products in North America.
• MJP STUDIOSminorOthersGraphic design services provider for the 1515 Design website.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Henny Penny: Manufacturer of commercial pressure fryers and combi ovens used by quick-service restaurants and grocery delis. Competes for the same prepared-foods capital budget as DORÉGRILL rotisseries in supermarket and QSR kitchens.
• Carter-Hoffmann: Manufacturer of commercial heated holding cabinets, proofers, and rotisserie accessories. Comparable target customers (supermarkets, restaurants, hotels) and comparable product categories (heated holding and display).
• Alto-Shaam: U.S. manufacturer of commercial cooking and heated holding equipment, including cook-and-hold ovens and warming cabinets. Overlaps with 1515 Design's heated display (PULSE) and combination-unit offerings in supermarket and foodservice channels.
• Rotisol: French manufacturer of commercial rotisseries since 1954, directly competing with DORÉGRILL in the premium rotisserie segment. Comparable product line (spit and basket rotisseries, heated displays) sold through U.S. distribution channels.
• Hatco Corporation: Manufacturer of commercial heated holding and display equipment for foodservice. Its warming/holding cases directly overlap with 1515 Design's PULSE heated display line for supermarket deli and buffet applications.
• Winston Industries: Manufacturer of commercial combi ovens, pressure fryers, and CVap equipment for foodservice. Competes for similar prepared-foods capital budgets in supermarket delis and QSR kitchens.

Broad incumbents

• Middleby Corporation: Large diversified commercial foodservice equipment manufacturer with brands across cooking, baking, and holding. Competes broadly for supermarket and restaurant kitchen capital budgets that include rotisserie programs, though rotisserie is not its core focus.
• Ali Group: Global foodservice equipment manufacturer and distributor with multiple brands. Offers broad-line kitchen solutions to the same supermarket, restaurant, and hospitality customers 1515 Design serves.
• Hobart Corporation: Major manufacturer of commercial cooking and foodservice equipment with deep U.S. supermarket and restaurant relationships. Represents the incumbent one-stop alternative for chains evaluating kitchen equipment vendors.
• BKI (Blodgett/Kettles/etc.): Manufacturer of commercial rotisseries and cooking equipment serving foodservice operators. Directly comparable rotisserie product line and similar supermarket/restaurant customer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@DESIGN-oq9ss
• Facebookfacebook.com/1515designandmanufacturing
• Instagraminstagram.com/1515design
• Pinterestpinterest.com/1515design1515

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 1515 Design and Manufacturing