Met Foodmarkets

What Met Foodmarkets does

Met Foodmarkets is a regional supermarket chain operating 21+ neighborhood grocery stores under two brand identities—Met Foodmarkets and Met Fresh—across the New York metropolitan area and northern New Jersey, including Brooklyn, Bronx, Queens, Staten Island, Bayonne, Guttenberg, and Newark. The corporate umbrella is Associated Supermarket Group, LLC (ASG), headquartered in Port Washington, NY, which provides centralized digital infrastructure, weekly advertising, and online shopping platform services to stores that are independently owned and operated. The company serves general consumers seeking fresh produce, meats, deli, bakery, frozen foods, and general grocery merchandise, with a value proposition centered on neighborhood convenience and weekly promotional pricing.

The digital layer is built on the third-party ShoptoCook platform, which supports weekly circulars, a shopping list builder, recipe content, and an online shopping front-end that routes orders to Instacart for fulfillment and delivery. Marketing channels include weekly mail circulars, an email newsletter, an active Instagram presence, recipe content categorized by occasion and dietary need (Diabetes Management, Gluten Free, Heart Health), and an Inseason lifestyle magazine with brand partner integrations. Customer engagement is reinforced through in-store events such as Customer Appreciation Days and co-branded campaigns with CPG partners including Borden, Nathan's, Smucker's, Wonder, and Ortega.

The business model is traditional grocery retail: revenue is generated through in-store consumer purchases and, increasingly, Instacart-fulfilled online delivery. Stores set their own pricing, which varies by location, and the weekly circular functions as the primary demand-generation mechanism. The company is privately held with no disclosed funding rounds, headcount, revenue, or M&A activity in the provided data. The sub-brand Avenue A is cross-promoted from the Met Foodmarkets website, and the Inseason Magazine provides cross-promotional inventory for CPG brand partners.

Name

Met Foodmarkets

Legal name

Associated Supermarket Group, LLC

Website

https://metfoods.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Met Foodmarkets operates 21+ independently owned Met Foods and Met Fresh neighborhood grocery stores across the New York and New Jersey metro, selling fresh produce, meats, deli, and general groceries via in-store, weekly circulars, and Instacart delivery.

Ownership category

akta.pro rank

Product category

Grocery Retail

NAICS

Supermarkets and Other Grocery Retailers (except Convenience Retailers) (44511)

SIC

Retail-Grocery Stores (5411)

akta.pro primary industry

Full-Line Supermarkets (National/Regional Chains) (CRAHAAAA)

Keywords

• Grocery retail
• Supermarket chain
• Fresh produce
• Online grocery delivery
• Weekly promotions

Headquarters

HQ city

Flushing

HQ country

United States

HQ region

North America

Offices21 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. In-Store Grocery Sales: Traditional grocery retail revenue generated through direct customer purchases at physical store locations across the New York and New Jersey metropolitan area. Products include fresh produce, meat, dairy, bakery items, deli, frozen foods, and general grocery merchandise.
2. Online Delivery Services: Revenue from online orders fulfilled through Instacart marketplace partnership, offering delivery and pickup services to customers who shop digitally.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Met Foodmarkets operates a regional supermarket chain selling groceries — including fresh produce, meats, dairy, deli, bakery, frozen foods, and general merchandise — through 21+ physical store locations across the New York and New Jersey metropolitan area. Customers can also shop online for delivery and pickup through an Instacart integration, with promotional deals surfaced via weekly circulars.

Product overview

Met Foodmarkets operates as a regional supermarket chain with two brand identities: Met Foodmarkets and Met Fresh. The company offers a core retail grocery offering complemented by digital services including weekly promotional circulars, an online shopping platform integrated with Instacart for delivery, a recipe database with health-conscious categories, and a shopping list builder tool. The portfolio includes 20+ physical store locations across New York and New Jersey, each independently owned and operated, supported by a central digital ecosystem for promotions, recipes, and online ordering.

Differentiator

Problem solved

Functional benefit

Brands

• Avenue A: Referenced as a partner brand on the Met Foodmarkets website.

Products and services

• Met Foodmarkets / Met Fresh Grocery Stores Regional supermarket chain offering fresh produce, meats, dairy, deli, bakery, frozen foods, and general grocery merchandise through 21+ physical store locations across the New York and New Jersey metropolitan area, operated under the Met Foodmarkets and Met Fresh brand names.
• Online Shopping with Delivery and Pickup E-commerce service enabling customers to shop Met Fresh stores online and receive orders via delivery or pickup through the Instacart platform integration.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• InstacartcoreChannel Partner/ Reseller/ DistributorInstacart serves as the primary online delivery marketplace partner for Met Foodmarkets and Met Fresh locations. Customers can shop online from participating stores and receive delivery or pickup services through the Instacart platform. This partnership enables e-commerce capabilities across all Met store locations.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• ShopRite: ShopRite is a large, cooperatively operated supermarket chain with deep NY/NJ presence. It is comparable to Met Foodmarkets as a regional full-line grocer, but operates at significantly greater scale, with stronger private label, pricing, and digital capabilities.
• Wegmans: Wegmans is a large regional supermarket chain expanding into the NY metro. It is comparable to Met Foodmarkets as a full-line grocer serving the same regional customer base, but with materially greater scale, fresh-prepared innovation, and digital investment.

Direct peers

• Bravo Supermarkets: Bravo operates a chain of Latino-focused supermarkets across the NY/NJ/CT metro, comparable to Met Foodmarkets in urban multi-borough footprint, ethnic neighborhood appeal, and reliance on weekly circulars and fresh perimeter departments.
• Food Bazaar: Food Bazaar operates large-format, ethnic-focused supermarkets across the NY/NJ metro. It is comparable to Met Foodmarkets in urban footprint, fresh-produce emphasis, and appeal to multicultural neighborhoods in Brooklyn, the Bronx, Queens, and NJ.
• Western Beef: Western Beef is a regional supermarket chain serving the NY metro with a value-oriented, meat-forward assortment, comparable to Met Foodmarkets in regional scale, fresh-meat and produce emphasis, and discount-leaning positioning in urban trade areas.
• C-Town Supermarkets: C-Town is a NY/NJ-based supermarket banner for independent grocers, comparable to Met Foodmarkets in cooperative-style structure, urban neighborhood focus, and reliance on weekly circulars to drive foot traffic in diverse communities.
• Key Food Stores: Key Food Stores is a cooperative of independently owned supermarkets operating across the NY/NJ metro, directly comparable to Met Foodmarkets in independent-ownership model, regional footprint, neighborhood positioning, and product mix centered on fresh and grocery staples.
• Trade Fair Supermarkets: Trade Fair is a privately held NY metro supermarket chain with stores concentrated in Manhattan, Brooklyn, and the Bronx. It is comparable to Met Foodmarkets in regional footprint, urban trade areas, and full-line neighborhood grocery positioning.
• D'Agostino's Supermarkets: D'Agostino's operates a small chain of upscale neighborhood supermarkets in Manhattan and Westchester, comparable to Met Foodmarkets as a regional, neighborhood-focused grocer in the NY metro with curated assortments and high-touch customer service.

Others

• Instacart: Instacart is Met Foodmarkets' e-commerce delivery partner across all participating stores. It is comparable as a key channel and technology enabler rather than a competitor, but its terms and feature priorities materially shape Met's online economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/metfoods
• LinkedInlinkedin.com/company/met-food-market

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Met Foodmarkets