LinITX
LinITX is a UK-based Master Distributor and online retailer of wireless and wired networking equipment for Ubiquiti, MikroTik, and 20+ other brands, serving trade installers, WISPs, system integrators, and retail customers across the UK and Ireland.
- Company typePrivate
- Founded2002
- HeadquartersNeedham Market, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What LinITX does
LinITX is the trading brand of Multithread Consultants Ltd., a privately held UK value-added distributor and online retailer of wireless and wired networking equipment, incorporated in 2002 and headquartered at Lion Barn Estate in Needham Market, Suffolk. The company operates as a Master Distributor for Ubiquiti (UniFi, airMax, airFiber, AmpliFi, UniFi Protect) and MikroTik (RouterBoards, Cloud Core Routers, LTE/3G/4G/5G solutions, RouterOS licences) in the UK and Ireland, and carries complementary lines from TP-Link (Omada, Aginet, VIGI), Alta Labs, LigoWave, Teltonika, Peplink, Tachyon Networks, Netonix, and others, alongside an own-brand LinITX Pro Series. Product depth spans WiFi 6 and WiFi 7 access points, managed and unmanaged switches, routers, firewalls, point-to-point and point-to-multipoint bridges, cellular LTE/5G devices, VoIP phones, and CCTV equipment, with prices ranging from approximately £16 to over £2,000 per SKU.
LinITX firmographics
Firmographics- Name
- LinITX
- Legal name
- Multithread Consultants Ltd.
- Website
- https://linitx.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LinITX is a UK-based Master Distributor and online retailer of wireless and wired networking equipment for Ubiquiti, MikroTik, and 20+ other brands, serving trade installers, WISPs, system integrators, and retail customers across the UK and Ireland.
- Ownership category
- akta.pro rank
LinITX industry classification
Industry- Product category
- Networking Equipment Distribution
- NAICS
- Computer and Computer Peripheral Equipment and Software Merchant Wholesalers (423430)
- SIC
- Wholesale-Computers & Peripheral Equipment & Software (5045), Wholesale-Electronic Parts & Equipment, Nec (5065)
- akta.pro primary industry
- Industrial Wireless Networking (Wi‑Fi/Private LTE/5G Backhaul) (HDAFAJAD)
- akta.pro secondary industry
- Wireless Interface Adapters (Wi‑Fi/Bluetooth/Cellular Modems) (HDAFAEAJ)
Keywords
Where LinITX is headquartered
LocationHeadquarters
- HQ city
- Needham Market
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
LinITX business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Product Sales: LinITX generates revenue through the sale of networking hardware and accessories, acting as a master distributor for Ubiquiti and MikroTik while also carrying products from over 20 other brands including TP-Link, Alta Labs, Teltonika, and others. Products are sold to both retail consumers and trade customers with account pricing options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Standard retail pricing with VAT included |
| Unit Pricing | Pay-as-you-go | Trade account pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
LinITX product offering
Product offeringCore offering
LinITX is a UK-based Master Distributor and e-commerce retailer of professional wireless and wired networking equipment, operating under Multithread Consultants Ltd. The company sells multi-brand networking hardware from Ubiquiti (UniFi, airMax, airFiber, AmpliFi, UniFi Protect), MikroTik (RouterBoards, Cloud Core Routers, LTE solutions, RouterOS licences), TP-Link (Omada, Aginet), Alta Labs, LigoWave, Teltonika, and other brands, alongside its own LinITX Pro Series line. It also offers paid technical support, MikroTik pre-configuration services, and training for trade customers.
Product overview
LinITX is a UK-based master distributor and online retailer specializing in professional wireless and wired networking equipment. The company offers a multi-brand portfolio of products primarily from Ubiquiti (including UniFi, airMax, airFiber, and AmpliFi lines), MikroTik (RouterBoards, Cloud Core Routers, and LTE solutions), TP-Link (Omada SDN platform and Aginet ISP-grade products), Alta Labs, LigoWave, and Teltonika. Their offering spans access points (WiFi 6 and WiFi 7), network switches, routers, firewalls, point-to-point wireless bridges, LTE/5G cellular devices, VoIP phones, and video/CCTV equipment. In addition to hardware products, LinITX provides professional technical support services, device configuration services (such as MikroTik configuration), and training for Ubiquiti and MikroTik products.
Differentiator
Problem solved
Functional benefit
Brands
- LinITX Pro Series: Own-brand product line of networking equipment and accessories sold under the LinITX Pro Series label.
Products and services
- Ubiquiti UniFi Networking Equipment
Companies that use LinITX
Customer profileSegments3 records
Ideal customer profiles3 records
LinITX technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
LinITX partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SoundVision Technologies (TruAudio & VSSL)minorLinITX announced official UK & Ireland distribution partnership for TruAudio speakers and VSSL music streaming amplifiers in September 2020. TruAudio offers in-ceiling, pendant, in-wall, outdoor, and home cinema speakers. VSSL provides music streaming amplifiers for multiroom audio. Products available exclusively to LinITX trade customers.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
LinITX competitors and assessment
Company assessmentDirect peers
- Westlake Technical: UK distributor of networking and structured cabling products targeting installers and integrators; comparable trade-channel distribution model.
- Comms Express: UK networking and communications equipment distributor serving trade installers and resellers, overlapping significantly with LinITX's professional installer segment.
- Broadband Buyer: UK supplier of broadband, networking, and connectivity equipment with both retail and trade channels, operating in adjacent product categories to LinITX.
- NetXL: UK-based distributor of networking equipment including Ubiquiti and MikroTik, with a similar online storefront and trade/retail customer base. Direct competitor for the same Master Distributor-style reseller relationship.
- 4Gon Solutions: UK distributor specializing in WISP and wireless broadband equipment (Ubiquiti airFiber/airMax, MikroTik, LigoWave, Teltonika). Closely comparable in product mix and customer segments.
- The WiFi Specialist: UK online retailer of WiFi and networking equipment with a similar mix of consumer and trade customers. Competes directly with LinITX in the SMB/prosumer WiFi category.
Broad incumbents
- Scan Computers: Established UK IT distributor offering networking hardware alongside PCs, servers, and components. Broad incumbent with overlapping but not specialized networking focus.
- Ebuyer: Large UK online IT and networking equipment retailer. Competes on the consumer/SMB side of LinITX's catalog but is broader in scope and lower on specialist technical support.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights6 records
Customer concentration
LinITX social profiles
Digital presenceLinITX financial estimates
Financial estimateRevenue estimate
Valuation estimate
LinITX leadership team
Management profileNumber of profiles
LinITX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LinITX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LinITX
What does LinITX do?
LinITX is a UK-based Master Distributor and e-commerce retailer of professional wireless and wired networking equipment, operating under Multithread Consultants Ltd. The company sells multi-brand networking hardware from Ubiquiti (UniFi, airMax, airFiber, AmpliFi, UniFi Protect), MikroTik (RouterBoards, Cloud Core Routers, LTE solutions, RouterOS licences), TP-Link (Omada, Aginet), Alta Labs, LigoWave, Teltonika, and other brands, alongside its own LinITX Pro Series line. It also offers paid technical support, MikroTik pre-configuration services, and training for trade customers.
Is LinITX a public or private company?
LinITX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LinITX founded?
LinITX was founded in 2002. It employs 11 to 50 people.
Where is LinITX based?
LinITX is headquartered in Needham Market, United Kingdom, in the Europe region.
How does LinITX make money?
One revenue line is on record: product Sales.
Who are LinITX's main competitors?
Direct peers on record are Westlake Technical, Comms Express, Broadband Buyer, NetXL, 4Gon Solutions and The WiFi Specialist. Broad incumbents are Scan Computers and Ebuyer.
Does LinITX have an API?
No public API is recorded for LinITX.
What industry is LinITX in?
LinITX's product category is Networking Equipment Distribution. Its primary akta.pro industry code is HDAFAJAD, Industrial Wireless Networking (Wi‑Fi/Private LTE/5G Backhaul), with a secondary code of HDAFAEAJ, Wireless Interface Adapters (Wi‑Fi/Bluetooth/Cellular Modems). Its NAICS code is 423430 and its SIC code is 5045.