Columbia Artists Theatricals

What Columbia Artists Theatricals does

Columbia Artists Theatricals (CAT) is a privately held theatrical booking agency headquartered in New York City, operating as a subsidiary of Columbia Artists Management Inc. (CAMI) since its founding in 1958. The firm represents Broadway producers, commercial theatre producers, touring production companies, and concert attractions for North American national-tour distribution, providing booking-agent services including contracting, routing, venue relationship management, financials oversight, and strategic development. CAT works through direct, relationship-driven booking arrangements with theaters, performing arts centers, and venues, and is led operationally by Principals Magaly Barone and Justine Spingler alongside CFO Maureen Portlock.

The company's represented portfolio spans more than 200 touring productions across its history, including marquee titles such as CATS, STOMP, CHICAGO, ANNIE, CAROUSEL, SUNSET BOULEVARD, TAP DOGS, Moulin Rouge! The Musical, Kinky Boots, Billy Elliot, Once, The Band's Visit, Joseph and the Amazing Technicolor Dreamcoat, Blue Man Group, and Evita. Currently active offerings include STOMP, Menopause The Musical (and its sequel), The Four Phantoms in Concert, You've Still Got A Friend, Sunny Afternoon, Mystic Pizza, Here There Are Blueberries, New Wave Orchestra, Electronic Dance Orchestra, The Capitol Fools, The Amy Winehouse Band, and A Bing Crosby Christmas. The portfolio mixes musical theater, percussion shows, concert tributes, orchestral performances, dramatic plays, and political satire.

CAT generates revenue primarily through booking-agent commissions on gross box office of represented national-tour productions (classified as licensing/royalty mechanics), with terms negotiated on a per-production, per-tour basis directly with producers and venues rather than disclosed publicly. Distribution is conducted across more than 450 cities worldwide, with the United States as the primary market. The firm operates without any venture, private-equity, or public ownership, retaining the family-managed private subsidiary structure that has persisted under the CAMI umbrella for over six decades.

Name

Columbia Artists Theatricals

Legal name

Columbia Artists Theatricals

Website

https://columbiaartiststheatricals.com

Company type

Private

Founded year

1958

Operating status

Operating

Headcount range

51–100 employees

Short description

Columbia Artists Theatricals is a privately held New York-based booking agency representing Broadway producers and touring artists for national tours across North America. Operating as a subsidiary of Columbia Artists Management (CAMI), it distributes a portfolio of over 200 touring productions across more than 450 cities.

Ownership category

akta.pro rank

Product category

Theatrical Booking Agency

NAICS

Performing Arts Companies (7111), Theater Companies and Dinner Theaters (71111)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Touring Theatre Productions (MPAGABAC)

akta.pro secondary industries

Casting & Talent Placement (Sessions, Bands, Touring Musicians) (MPAIAGAM), Touring & Production Services (Staging, Lighting, Sound, Video) (MPAIAFAF), Tour & Artist Management Services (HSACAHAN)

Keywords

• Theatrical booking agency
• Touring production management
• Artist representation services
• Broadway tour booking
• Commercial entertainment distribution

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Booking Agent Representation: The company acts as a booking agent distributing theatrical productions and attractions across North America, representing artists, producers, and production management companies for national touring productions.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Columbia Artists Theatricals operates as a theatrical booking agency and tour management organization. The company represents artists, producers, production companies, and management agencies, booking national tours and commercial theatrical properties across 450+ cities in North America. Its portfolio includes more than 200 touring productions spanning Broadway musicals, percussion shows, concert tributes, orchestral performances, and political satire.

Product overview

Columbia Artists Theatricals is a theatrical touring management and booking company representing artists, producers, and production management companies. The company offers a portfolio of touring productions and attractions spanning multiple genres including musical theater (Sunny Afternoon, Menopause The Musical, Mystic Pizza, Here There Are Blueberries), percussion shows (STOMP), concert tributes (The Four Phantoms in Concert, You've Still Got A Friend, The Amy Winehouse Band, A Bing Crosby Christmas), orchestral performances (New Wave Orchestra, Electronic Dance Orchestra), and political satire (The Capitol Fools). The company books performances across over 450 cities worldwide and has represented over 200 touring productions including original national tours of major Broadway shows.

Differentiator

Problem solved

Functional benefit

Products and services

• STOMP International percussion sensation featuring an eight-member troupe using unconventional instruments like matchboxes, wooden poles, brooms, and garbage cans to create rhythms, appealing to audiences of all ages. Represented as a touring production across North America.
• Menopause The Musical A musical parody celebrating over 20 years on tour worldwide, featuring four women at a lingerie sale sharing experiences of memory loss, hot flashes, and night sweats set to classic tunes from the '60s, '70s, and '80s. Translated into 9 languages and played in over 500 cities worldwide.
• Menopause The Musical 2: Cruising Through 'The Change' The sequel to Menopause The Musical featuring the same four women five years later on a cruise ship, exploring the joys of menopause and friendship with new parodied hits from the 70s, 80s, and 90s.
• The Four Phantoms in Concert An extravagant celebration of Broadway music bringing together four former Phantoms from The Phantom of the Opera for a concert-style performance.
• You've Still Got A Friend A musical tribute concert to the friendship of Carole King and James Taylor featuring beloved songs, storytelling artists, and a 90-minute concert-style performance without intermission.
• Sunny Afternoon Winner of four 2015 Olivier Awards including Best Musical, depicting the rise to stardom of The Kinks with music and lyrics by Ray Davies and book by Joe Penhall.
• Mystic Pizza A new musical based on the 1988 MGM rom-com starring Julia Roberts, featuring three working-class girls navigating life, love and family with hit songs from the 80s and 90s.
• New Wave Orchestra An orchestral performance reimagining 80s New Wave, Alt Rock and Synthpop classics including music by Blondie, Depeche Mode, U2, Kate Bush, The Cure, and more.
• Electronic Dance Orchestra A groundbreaking live ensemble blending lush strings, bold brass, and live percussion with live DJs and guest vocalists, transforming dance anthems into cinematic symphonic experiences.
• The Capitol Fools A musical parody group featuring former members of the Capitol Steps, providing political satire through song parodies and reflections on current political culture.
• The Amy Winehouse Band A heartfelt tribute to Amy Winehouse led by her long-time musical director and bassist Dale Davis, featuring a powerhouse female vocalist performing greatest hits including Rehab, Valerie, and Back to Black.
• A Bing Crosby Christmas A live concert event featuring holiday classics like White Christmas, I'll Be Home for Christmas, and Silent Night, bringing the golden age of Christmas to life.
• Here There Are Blueberries A play based on real events about a mysterious album featuring Nazi-era photographs that arrived at a U.S. Holocaust Memorial Museum, telling the story of historical photographs and their significance.
• Broadway National Tour Productions Portfolio A portfolio of original national tour productions represented by Columbia Artists Theatricals, including Cats, Chicago, Annie, Sunset Boulevard, Evita, A Few Good Men, Ain't Misbehavin', Blue Man Group, Joseph and the Amazing Technicolor Dreamcoat, Carousel, Tap Dogs, and Savion Glover tap performances.
• Tony Award-Winning Musical Tours National tour productions of Tony Award-winning musicals represented by Columbia Artists Theatricals, including Billy Elliot, Kinky Boots, Once, Moulin Rouge! The Musical, and The Band's Visit.

Quantifiable outcome

• Successfully distributed productions and theatrical attractions across 450+ cities worldwide
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Columbia Artists Management (CAMI)coreStrategic or Co-development PartnerColumbia Artists Theatricals was founded over 65 years ago as a subsidiary of Columbia Artists Management (CAMI), establishing a foundational relationship within the Columbia Artists family of companies for theatrical management and booking services.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• William Morris Endeavor (WME): Major talent agency with a Broadway/theatrical division booking national tours; much larger scale and broader portfolio than CAT but overlaps on tour booking assignments.
• Nederlander Organization: Major theatrical producing and venue-operating organization that both books tours into its venues and produces tours, representing an integrated competitor to CAT's pure booking-agent model.
• IMG Artists: Large global artist management and booking firm with broad classical, theatrical, and touring representation; overlaps with CAT on touring production bookings and concert attractions.
• Creative Artists Agency (CAA): Largest global talent agency with significant Broadway and live touring representation; competes with CAT for marquee Broadway tour bookings as part of a much broader portfolio.

Direct peers

• RZO Entertainment: Boutique theatrical booking agency representing Broadway national tours and concert attractions; similar scale and focus to CAT and competes for similar producer clients.
• The Road Company: Direct competitor in national Broadway tour booking; two of CAT's current Principals (Barone and Spingler) came from The Road Company, where they oversaw 50-60+ national tours including Tony Award winners.
• Theatre Projects: Direct peer in national Broadway tour booking and management; Justine Spingler served as Director of Sales at Theatre Projects prior to CAT, working on 50+ national tours.
• APA (Allied Performing Arts): Major national tour booking agency; Magaly Barone was previously a booking agent at APA before joining CAT. Competes head-to-head for Broadway tour and concert touring representation assignments.
• Onstage Entertainment: Boutique Broadway tour booking agency representing national tours of musicals and concert attractions; comparable business model and scale to CAT.

Others

• Columbia Artists Management Inc. (CAMI): Parent organization of CAT and broader artist management firm handling concert, classical, and personal artist representation; tangential overlap with CAT's theatrical booking focus but provides group-wide infrastructure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ColumbiaArtistsTheatricals
• LinkedInlinkedin.com/company/columbia-artists-theatricals

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Columbia Artists Theatricals