Rosetto Realty Group
Rosetto Realty Group is a central New Jersey commercial real estate brokerage founded in 1985, providing sales, leasing, property management, and site selection services to national, regional, and local retailers across Ocean and Monmouth counties.
- Company typePrivate
- Founded1985
- HeadquartersToms River, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Rosetto Realty Group does
Rosetto Realty Group, LLC is a privately held commercial real estate brokerage founded in 1985 by Ronald L. Rosetto and headquartered at 255 Main Street, Toms River, New Jersey. The firm operates two core divisions: a Commercial Real Estate Sales & Leasing Division that matches national, regional, and local tenants with retail and commercial sites throughout New Jersey, and a Commercial Real Estate Management Division that provides ongoing maintenance, landscaping, bookkeeping, bill payment, and rent collection for retail and professional/corporate buildings. Supplemental service lines include ground lease site facilitation, demographic and traffic-flow-based site selection consulting, 1031 Exchange replacement-asset assistance, and expert testimony before planning boards.
Revenue is generated through three streams: transactional brokerage commissions on sales and leases, recurring property management fees, and professional services fees for consulting engagements. Pricing is quote-based and negotiated per transaction; specific commission rates and management fees are not publicly disclosed. The three-person team consists of founder and president Ronald L. Rosetto (active 35+ years, $1B+ in closed transactions), sales and leasing agent Anthony Salvemini, and licensed sales agent Leslie Ovechka. The company's go-to-market is relationship-driven, relying on direct outreach to national retailers, referrals from existing clients, and memberships in CoStar Group, LoopNet, and the International Council of Shopping Centers (ICSC).
The technology stack is conventional: a professional website displays property listings, portfolio imagery, and client logos, but there is no proprietary platform, mobile application, public API, or developer-facing integrations. Customer-facing technology consists of website-based listing exposure only. The firm has built a deep book of enterprise retail relationships including McDonald's, CVS Pharmacy, Starbucks, TD Bank, Wawa, Home Depot, Dunkin' Donuts, Shop Rite, and Subway, among others, making it a recognized site-selection broker for national chain expansion in central New Jersey.
Rosetto Realty Group firmographics
Firmographics- Name
- Rosetto Realty Group
- Legal name
- Rosetto Realty Group, LLC
- Website
- https://rosettorealty.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rosetto Realty Group is a central New Jersey commercial real estate brokerage founded in 1985, providing sales, leasing, property management, and site selection services to national, regional, and local retailers across Ocean and Monmouth counties.
- Ownership category
- akta.pro rank
Rosetto Realty Group industry classification
Industry- Product category
- Commercial Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121), Offices of Real Estate Agents and Brokers (531210), Nonresidential Property Managers (531312), Real Estate Property Managers (53131), Other Activities Related to Real Estate (531390)
- SIC
- Real Estate Agents & Managers (For Others) (6531), Real Estate (6500), Operators Of Nonresidential Buildings (6512)
- akta.pro primary industry
- Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)
- akta.pro secondary industry
- Real Estate Strategy & Portfolio Consulting (Corporate/Institutional) (BPAJANAB)
Keywords
Where Rosetto Realty Group is headquartered
LocationHeadquarters
- HQ city
- Toms River
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rosetto Realty Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Commercial Real Estate Brokerage: Revenue generated from sales and leasing commissions on commercial and retail properties. The company facilitates transactions between landlords and tenants, earning fees typically based on transaction value.
- Property Management: Ongoing management services including interior/exterior maintenance, landscaping, bookkeeping, bill payment, and rent collections for retail and professional/corporate buildings.
- Consulting Services: Expert testimony before planning boards, site selection consulting, demographic studies, and resolution compliance services.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Rosetto Realty Group product offering
Product offeringCore offering
Rosetto Realty Group provides commercial and retail real estate brokerage, sales, and leasing services in central New Jersey, matching national, regional, and local tenants with commercial sites. The firm also operates a property management division that handles maintenance, landscaping, bookkeeping, bill payment, and rent collection for retail and professional buildings, and offers consulting, site selection research, and 1031 Exchange placement services.
Product overview
Rosetto Realty Group provides a full range of commercial and retail real estate services to the central New Jersey marketplace. The company operates through two core divisions: the Commercial Real Estate Sales & Leasing Division, which handles the sale and leasing of commercial and retail properties and specializes in matching tenants to sites, and the Commercial Real Estate Management Division, which provides comprehensive property management including maintenance, landscaping, bookkeeping, and rent collection. Additional offerings include Ground Lease Sites for specialized commercial development, Site Search and Site Selection services using market research and demographic analysis, Consulting Services with expert testimony capabilities, and 1031 Exchange Property assistance for investors seeking replacement assets.
Differentiator
Problem solved
Functional benefit
Products and services
- Commercial Real Estate Sales & Leasing
- Commercial Real Estate Management Division
- Ground Lease Sites
Quantifiable outcome
- Over $1 billion in real estate transactions closed by founder Ronald L. Rosetto
Companies that use Rosetto Realty Group
Customer profileNamed customers30 records
Segments3 records
Ideal customer profiles3 records
Rosetto Realty Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Rosetto Realty Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- International Council of Shopping Centers (ICSC)coreTrade association membership providing networking, education, and industry advocacy for shopping center and retail real estate professionals
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Rosetto Realty Group competitors and assessment
Company assessmentBroad incumbents
- Marcus & Millichap: Large publicly traded CRE investment sales brokerage with deep retail and net-lease specialization. Rosetto already lists Marcus & Millichap as a counterparty, indicating direct overlap in NJ commercial investment and net-lease deal flow that both firms source.
- Cushman & Wakefield: Global full-service CRE firm with significant New Jersey retail and office presence. Competes for the same national tenant representation mandates (CVS, Starbucks, TD Bank) that Rosetto services, but at much larger scale.
- Colliers: Global CRE services firm with NJ retail and capital markets coverage. Overlaps with Rosetto on tenant rep for national retailers and on retail investment sales in the central NJ corridor.
- JLL (Jones Lang LaSalle): Global CRE and capital markets firm with an active New Jersey retail practice. Competes for the same national tenant site-selection assignments as Rosetto and serves many of the same enterprise clients.
- CBRE: World's largest CRE services firm with extensive NJ retail and capital markets teams. Represents the dominant competitive threat for the largest national retailer mandates that Rosetto has historically held.
- Newmark Group: Full-service CRE firm with strong NJ capital markets and retail tenant-rep presence. Comparable in that it serves both landlords and national tenants across office, retail, and industrial submarkets overlapping Rosetto's turf.
Direct peers
- NAI Global (NAI Mertz / NAI DiSabatino): Global CRE services franchise with multiple strong New Jersey offices covering brokerage, property management, and tenant representation. Closest comparable in business model mix (brokerage + property management) and NJ geographic focus.
- SVN International: CRE franchise model with multiple NJ-affiliated offices providing brokerage, property management, and tenant representation. Closely comparable in size, service mix, and relationship-driven GTM to Rosetto.
- Lee & Associates: Mid-sized national CRE brokerage with regional NJ coverage, focused on sales, leasing, and tenant/landlord representation. Operates with the same boutique relationship-driven model that defines Rosetto.
Regional players
- The Hampshire Companies: Established NJ-based real estate investment and management firm active in retail and commercial property across northern and central New Jersey. Overlaps with Rosetto on landlord-rep and ground-lease opportunities in the same regional footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Rosetto Realty Group social profiles
Digital presenceRosetto Realty Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rosetto Realty Group leadership team
Management profileNumber of profiles
Profiles3 records
Rosetto Realty Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rosetto Realty Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rosetto Realty Group
What does Rosetto Realty Group do?
Rosetto Realty Group provides commercial and retail real estate brokerage, sales, and leasing services in central New Jersey, matching national, regional, and local tenants with commercial sites. The firm also operates a property management division that handles maintenance, landscaping, bookkeeping, bill payment, and rent collection for retail and professional buildings, and offers consulting, site selection research, and 1031 Exchange placement services.
Is Rosetto Realty Group a public or private company?
Rosetto Realty Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rosetto Realty Group founded?
Rosetto Realty Group was founded in 1985. It employs 1 to 10 people.
Where is Rosetto Realty Group based?
Rosetto Realty Group is headquartered in Toms River, United States, in the North America region.
How does Rosetto Realty Group make money?
Three revenue lines are on record. Commercial Real Estate Brokerage is the primary driver. The others are property Management and consulting Services.
Who are Rosetto Realty Group's main competitors?
Broad incumbents on record are Marcus & Millichap, Cushman & Wakefield, Colliers, JLL (Jones Lang LaSalle), CBRE and Newmark Group. Direct peers are NAI Global (NAI Mertz / NAI DiSabatino), SVN International and Lee & Associates. The Hampshire Companies is listed as a regional player.
Does Rosetto Realty Group have an API?
No public API is recorded for Rosetto Realty Group.
What industry is Rosetto Realty Group in?
Rosetto Realty Group's product category is Commercial Real Estate Brokerage. Its primary akta.pro industry code is FSAEAJAB, Commercial Real Estate Brokerage (Leasing & Sales), with a secondary code of BPAJANAB, Real Estate Strategy & Portfolio Consulting (Corporate/Institutional). Its NAICS code is 5312 and its SIC code is 6531.