What NEO GROUP does

NEO GROUP is a Mumbai-headquartered, privately held wealth and asset management firm offering knowledge-driven investment solutions to high-net-worth individuals (HNIs) and family offices in India. The firm operates as a unified wealth management platform, providing portfolio advisory, asset allocation, and curated investment strategies targeted at wealthy individual investors and multi-generational family wealth structures. Pain points addressed include professional investment management, diversification, wealth preservation and growth, succession planning, and sophisticated portfolio construction.

The company's go-to-market is enterprise field sales conducted through dedicated relationship managers and wealth advisors who engage HNI clients and family offices directly. Revenue is generated on a recurring, subscription-like basis through fees tied to assets under management and advisory mandates, with no publicly disclosed pricing details. NEO GROUP is incorporated in India as a private limited company and serves clients exclusively within the domestic market (South Asia / India), with no claimed global footprint.

On 2026-03-21, NEO GROUP reached unicorn status after closing a Rs 500 crore (~USD 53 million) private equity round from TVS Capital and its affiliates at a post-money valuation of Rs 10,000 crore (~USD 1.08 billion). The investment represents TVS Capital's first foray into the wealth management segment and is earmarked to accelerate expansion and broaden the firm's investment solutions suite. Headcount is in the 51-100 range; management team composition, specific AUM figures, and revenue disclosures are not available in the provided source material.

Name

NEO GROUP

Website

https://neogroup.eu

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

51–100 employees

Short description

NEO GROUP is a Mumbai-based private wealth and asset management firm offering knowledge-driven investment solutions, portfolio advisory, and asset allocation services to high-net-worth individuals and family offices across India on a recurring AUM-fee basis.

Ownership category

akta.pro rank

Product category

Wealth and Asset Management Services

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282)

akta.pro primary industry

Advisory Portfolio Management (Non-Discretionary) (FSAAABAD)

akta.pro secondary industries

Family Office Investment Platforms & Direct Investing (PE/VC/Co-Invest) (FSAAADAH), Family Office Advisory (Single/Multi-Family) (FSAEAAAI), Family Office Advisory & Outsourced CIO (OCIO) (FSAAADAC)

Keywords

• Wealth management services
• Asset management solutions
• Investment advisory services
• Portfolio management services
• Family office services

Headquarters

HQ city

Klaipeda

HQ country

Lithuania

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Wealth and Asset Management Services: Neo Group generates revenue through wealth and asset management services targeting high-net-worth individuals and family offices. The company offers knowledge-driven investment solutions and manages assets for wealthy clients, generating fees based on assets under management and advisory services.

Go-to-market motion1 record

Distribution channels1 record

Core offering

NEO GROUP is a Mumbai-based wealth and asset management firm that delivers knowledge-driven investment solutions, including portfolio management, investment advisory, and asset allocation services, to high-net-worth individuals and family offices in India. The company manages assets on behalf of clients and charges fees based on assets under management (AUM) and advisory mandates.

Product overview

Neo Group is a Mumbai-based wealth and asset management firm offering a suite of knowledge-driven investment solutions for high-net-worth clients and family offices. The company operates as a unified wealth management platform focused on investment advisory and asset management services.

Differentiator

Problem solved

Functional benefit

Products and services

• Knowledge-Driven Investment Solutions Wealth and asset management solutions designed for high-net-worth clients and family offices, providing knowledge-driven investment strategies including portfolio management, investment advisory, asset allocation, and succession-oriented wealth planning.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Anand Rathi Wealth Management: Anand Rathi Wealth is a publicly listed wealth manager focused on HNI advisory, financial planning, and portfolio management across India. It is directly comparable in target customer (HNIs) and service offering (advisory and asset management).
• Waterfield Advisors: Waterfield Advisors is a multi-family office and boutique wealth advisory firm in India focused on UHNW families and entrepreneurs. Highly comparable in customer niche and the family-office advisory model, though smaller in scale than Neo Group.
• 360 One (formerly IIFL Wealth): 360 One is one of India's largest pure-play wealth managers focused on HNI and family-office clients with portfolio management and advisory services. It is the closest direct peer to Neo Group in terms of customer base (HNW/family offices) and product mix (advisory and discretionary portfolio management).
• Motilal Oswal Wealth Management: Motilal Oswal's wealth management business serves HNI and UHNI clients with discretionary and non-discretionary portfolio management, advisory, and alternative investments. Overlapping customer profile and product set make it a strong direct comparable to Neo Group.
• ASK Wealth Advisors: ASK Wealth is an India-focused private wealth manager serving HNW and family-office clients with discretionary portfolio management and advisory. Comparable in customer niche (HNW/family offices) and service model.
• Nuvama Wealth Management: Nuvama is a listed Indian wealth and asset management firm serving HNW and UHNI clients with portfolio management, broking, and investment advisory. It competes head-to-head with Neo Group for the same HNI/family-office segment and uses a similar relationship-led distribution model.

Broad incumbents

• Kotak Wealth Management: Kotak Wealth Management is part of Kotak Mahindra Group, one of India's largest private banks, offering wealth and portfolio advisory to HNI and UHNW clients. It is a broad incumbent with a much larger product shelf, but directly competes for the same high-net-worth segment Neo Group targets.
• ICICI Securities Wealth: ICICI Securities' wealth and PMS businesses serve HNI clients with portfolio management and advisory as part of a broader financial-services platform. A broad incumbent competitor with overlapping offerings for Neo Group's target segment.
• Julius Baer (India): Julius Baer is a global private bank with India operations serving UHNI and family-office clients with discretionary portfolio management and advisory. Relevant as a global incumbent competing for the same UHNW/family-office segment in India.

Emerging players

• TrustPlutus Capital: TrustPlutus is a younger India-focused wealth and asset management firm offering investment solutions to HNI and family-office clients. Less established than Neo Group but operates in the same niche with comparable offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NEO GROUP