Netcommerce

What Netcommerce does

Netcommerce is a Guadalajara-based, privately held digital agency founded in 1998 that provides end-to-end web design and development, e-commerce platform builds, enterprise software development, digital marketing (Google Ads, social media, SEO/SEM, content), branding, web hosting, and ongoing site maintenance to businesses across Mexico. Its core offerings span ten productized service lines plus two proprietary constructs — Netcommerce 360°, an integrated strategy-development-execution-analytics bundle launched around 2020, and Barracuda Labs, an internal digital laboratory created in 2006 to test emerging technologies and build proprietary solutions — supported by modern frameworks (JavaScript, PHP, Laravel, Tailwind CSS, Livewire, Filament, Webflow, WordPress/WooCommerce) and incremental AI integration across web, content, e-commerce, and campaign workflows.

The firm operates a hybrid business model combining subscription/recurring revenue (digital marketing retainers, web hosting and maintenance) with project-based fees (web design, enterprise software, e-commerce, branding). Its only publicly disclosed price point is an all-inclusive digital marketing plan at MXN $18,000 per month aimed at SMBs; most engagements are quoted. The go-to-market is sales-led and primarily domestic, with a direct sales motion targeting SMBs and mid-market companies, enterprise field sales for large accounts (notably Honda de México, with whom it has worked since 2000 and operates a dedicated call center), and self-service exploration through its website. Netcommerce is a Google Partner Premier agency (top 3% in Mexico), a Meta Business Partner, and holds CMMI Level 2 and Moprosoft certifications, with a track record of 6,000+ completed projects and landmark engagements including Seminuevos.com and the American Express Mexico hotel directory.

Name

Netcommerce

Legal name

Netcommerce

Website

https://netcommerce.mx

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Netcommerce is a Guadalajara, Mexico-based digital agency, founded in 1998, offering web design and development, e-commerce, enterprise software, digital marketing, branding, and hosting to SMBs, mid-market, and enterprise clients across Mexico.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro industry

PRIMARYEDAMAHAH

E-commerce & Online Business (Marketplaces, DTC)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Entrepreneurship & Business Enrichment

Keywords

• Web design services
• Digital marketing agency
• Enterprise software development
• E-commerce platforms
• Branding services

Headquarters

HQ city

Guadalajara

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Web Design & Development Services: Project-based fees for designing and developing websites, enterprise software platforms, e-commerce stores, and web applications. Custom solutions tailored to each client's operational needs, billed per project.
2. Digital Marketing Services: Monthly retainer-based digital marketing services including Google Ads campaign management, social media management, content creation, and SEO/SEM. One referenced all-in plan priced at $18,000 MXN/month.
3. Internet Services: Web hosting, domain registration, corporate email accounts, and SSL security certificates provided as recurring managed services.
4. Branding Services: Corporate brand identity development, charged on a project basis as part of the full-service digital offering.
5. Web Maintenance Services: Monthly website maintenance and support services keeping sites updated, secure, and technically sound with continuous review.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Netcommerce is a full-service digital agency that designs and develops websites, enterprise software platforms, and e-commerce stores, and manages digital marketing campaigns (Google Ads, social media, content, SEO/SEM). It also provides branding, web hosting, domain registration, corporate email, SSL, and ongoing website maintenance services for businesses in Mexico. Services are delivered as customized projects and recurring monthly retainers, with an integrated offering called Netcommerce 360° combining strategy, development, campaigns, automation, and data.

Differentiator

Problem solved

Functional benefit

Products and services

• Diseño Web (Web Design) Professional website design services for businesses of all sizes and budgets, with modern, functional design adapted for desktop and mobile devices.
• Desarrollo de Software Empresarial (Enterprise Software Development) Custom platforms, systems, and integrations designed for business operations, focusing on efficiency, scalability, and organizational impact.
• Marketing Digital (Digital Marketing) Digital marketing campaigns and strategies to advertise products and services, leveraging Google Ads and social media reach.
• Google Ads Campaign creation and optimization on Google Ads to make brands appear when customers search, with precise targeting, budget control, and clear metrics.
• Redes Sociales (Social Media) Social media presence management on platforms such as Facebook and Instagram through strategic content, constant interaction, and campaigns designed to increase visibility, community, and website traffic.
• Contenidos (Content Creation) Visual content creation and publishing including images, videos, carousels, and reels, designed to communicate products, services, and brand values clearly.
• Servicios de Internet / Web Hosting Website hosting with server support, domain management, corporate email accounts, and SSL security certificates for web projects.
• E-Commerce Online store development for selling products with functionalities to manage inventory, receive payments, and provide an excellent shopping experience.
• Branding Corporate image development with solid and memorable brand identity that connects with the target audience.
• Mantenimiento Web (Web Maintenance) Maintenance services for active websites to keep them updated, secure, and in good technical condition, with monthly support and continuous review.
• Netcommerce 360° Comprehensive integrated digital business solution combining strategy, development, campaigns, automation, and data analytics in a single offering for businesses.

Quantifiable outcome

• Top 3% of agencies in Mexico (Google Partner Premier certification)
• +4 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature3 records

Partnerships

16 partnerships are on record, tiered core, historic and minor.

• Google MéxicocoreGTM or Marketing PartnerGoogle Partner Premier certified agency. Google grants the Partner Premier badge only to agencies demonstrating sustained performance and client growth, placing Netcommerce in the top 3% of agencies in Mexico for 2025-2026.
• Web.comcoreTechnology or IntegrationSelected as a Web.com production center — one of the largest global website and online marketing service providers — responsible for high-volume web development on behalf of Web.com's global operations.
• Meta (Facebook)coreGTM or Marketing PartnerCertified Meta Business Partner demonstrating expertise in managing advertising campaigns and solutions across Meta's ecosystem including Facebook, Instagram, Messenger, and WhatsApp.
• American Express MéxicohistoricStrategic or Co-development PartnerDeveloped the first online directory with over 100 hotels in Mexico for American Express's Executive Hotel Program in 1999, a pioneering digital platform for its time.
• Honda de MéxicocoreStrategic or Co-development PartnerOngoing collaboration since 2000; develops and maintains honda.mx website and operates a dedicated call center managing thousands of monthly leads across multiple business areas.
• Internet SocietyminorOthersGlobal network member contributing to shaping an open, secure, and inclusive Internet.
• Cámara Nacional de la Industria Electrónica, de Telecomunicaciones y Tecnologías de la Información (CANIETI)minorOthersAffiliated member of the national business chamber representing high technology, innovation, and digitization in Mexico.
• Cámara Nacional de Comercio de Guadalajara (CANACO) — Sección Especializada de Internet y Comercio ElectrónicominorOthersFounding member and affiliated company of CANACO Guadalajara's Specialized Section of Internet and E-Commerce, which brings together IT, e-commerce, digital marketing, web development, and cybersecurity experts to promote digital adoption.
• American Chamber MéxicominorOthersCorporate member facilitating commercial integration between Mexico and the United States.
• Corporativo Tecnológico de JaliscominorStrategic or Co-development PartnerCorporate member of a technology consortium that unites IT companies to form working teams capable of delivering large-scale digital projects.
• NIC MéxicocoreTechnology or IntegrationAccredited registrar for over two decades, authorized to offer domain registration services under the .mx extension.
• AT&T Solutions Alliance PartnerminorChannel Partner/ Reseller/ DistributorIntegrator of Solutions Alliance Partner, enabling the company to act as a technology agent or advisor offering customized solutions to clients with AT&T's brand and infrastructure backing.
• Terra Networks de MéxicohistoricTechnology or IntegrationTechnological ally from the early era of digital services in Spanish-speaking markets, offering news, entertainment, email, and value-added services.
• Cluster de Tecnologías de la Información (TI) en JaliscominorOthersMember of the Jalisco IT cluster network, an initiative grouping companies, academic institutions, government bodies, and civil associations to strengthen the state's technology ecosystem.
• Consorcio de Exportación de TI de ProMéxicohistoricOthersMember of the IT Export Consortium promoted by ProMéxico, the Mexican government body responsible for promoting international trade and investment.
• Centro del SoftwarehistoricStrategic or Co-development PartnerMember of a high-tech software ecosystem sharing over 7,000 square meters of office space, generating high-level business and projects in the IT sector. Included a digital laboratory (Barracuda Labs) for exploring emerging technologies.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Huge: Global digital agency focused on web experience design, branding and marketing transformation for enterprise clients; comparable service lines to Netcommerce but serves mainly US/global enterprises.
• AKQA: Global design and innovation agency offering digital strategy, experience design, and campaign services for major brands; comparable offering breadth to Netcommerce but at significantly larger scale.
• Publicis Mexico: Global advertising/communications network operating in Mexico across digital, creative, and media; overlaps with Netcommerce's digital marketing and web services but as part of a much wider offering.
• Ogilvy Mexico: Global advertising and digital marketing network with deep presence in Mexico offering web, branding, and digital campaigns at scale — competes with Netcommerce for enterprise marketing budgets but operates a much broader portfolio.
• R/GA: Global digital agency offering design, technology, and marketing services to enterprise brands; competes for the same multinational and large-enterprise accounts as Netcommerce but at much larger scale.
• Wunderman Thompson Mexico: Global creative, technology and marketing agency with Mexican operations serving enterprise clients across digital marketing, e-commerce, and experience design — competes for the same large Mexican enterprise accounts as Netcommerce.

Regional players

• Wizeline: Mexico-headquartered digital product and technology services company offering software development, data, and digital transformation — competes with Netcommerce for enterprise software development and digital engagements in the Mexican market.
• Teravision Technologies: Latin America-based (with presence in Mexico) digital product development agency offering web, mobile, and e-commerce development — competes with Netcommerce for enterprise software and e-commerce engagements.

Direct peers

• Tribal Mexico: Mexican digital agency specializing in digital strategy, web development, e-commerce and digital marketing for enterprise clients in Mexico — directly comparable scope and customer profile to Netcommerce.
• Grupo W: Mexico-based full-service digital agency offering web development, digital marketing, branding, and e-commerce solutions to SMBs and enterprises across Latin America — directly comparable service mix and client segments to Netcommerce.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCaFmmwhopnLhrKzv7DfAsbw
• Facebookfacebook.com/Netcommercemx
• LinkedInmx.linkedin.com/company/netcommercemx
• Instagraminstagram.com/netcommerce
• TikToktiktok.com/@netcommercemx
• Xx.com/netcommercemx

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Netcommerce