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Holland Malt

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uuid000s72h

Namestring
Holland Malt
Legal namestring
Holland Malt B.V.
Websiteurl
hollandmalt.com
Company typeenum
Private
Founded yearint
1938
Descriptiontext

Holland Malt B.V. is a Netherlands-based beverage ingredient manufacturer producing premium base and specialty malts for the global brewing and distilling industries. The company operates two malthouses — Lieshout (in operation since 1938, 125,000 tonnes/year, specialized in craft and specialty malt including High Performance Kiln-driven crystal and caramel variants) and Eemshaven (280,000 tonnes/year, established 2004, expanded 2018, and converted in 2024 into the world's first 100% emission-free malthouse powered by renewable wind energy via the largest industrial heat pump in the European food industry). Production technology combines conventional steeping, germination, and kilning with a proprietary patented HTST (High Temperature Short Time) processing technique that delivers higher flavor stability and lower aldehyde levels than standard pilsner malt, supported by an in-house laboratory and pilot brewery for batch validation.

The product portfolio spans base malts (Pilsner from spring and winter barley, Authentic Dutch Pilsner, Wheat, Pale Ale, Vienna, Munich, Distilling) and specialty malts (Organic/EU BIO, Caramel, Crystal, Aroma, Amber, Melanoidin, Roasted, HTST) sourced from 8 European barley regions. Holland Malt is privately held by the Swinkels family (full ownership since 2014) with no external venture or private equity investors, and is certified to FSSC 22000, GMP+ FSA, Kosher, EU BIO, AEO, and NOP standards.

Commercial revenue is generated through B2B one-time sale of malt products at quote-based pricing tailored to customer specifications, volumes, and packaging (ranging from 25 kg bags to bulk vessels of up to 20,000 tonnes). Distribution combines direct delivery from malthouses — leveraging Eemshaven deepwater port access and proximity to Rotterdam — with intermodal logistics prioritizing inland waterways and coastal shipping. The craft and small-brewery segment is additionally served through a regional distributor (Selected Brewing Ingredients in Benelux). The company reports over 1,000 customers across 50+ countries and annual turnover of approximately €160 million.

Short descriptiontext

Holland Malt B.V. is a Netherlands-based, family-owned (Swinkels family) producer of premium base and specialty malts for brewers and distillers, operating two malthouses (Lieshout and the world's first emission-free Eemshaven facility) with combined capacity of 405,000 tonnes/year across 50+ countries.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersNetherlands, United States
HQ citystring
Netherlands
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
malt manufacturing, brewing malt supply, distilling malt, specialty malt varieties, barley malting
Industry1 code
1Maltose & Malt Syrups (Maltose Syrup, Malt Extract)
CodeAFAJAAAFPrimaryYes
NAICS code2 codes
  • Malt Manufacturing311213
  • Flour Milling and Malt Manufacturing31121
SIC code1 code
  • Food And Kindred Products2000
Product category
Malt Manufacturing
Social media profiles1 record
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Malt Product Sales
TypeOne Time License
Description

Sale of premium base and specialty malts to breweries, distilleries, and food/beverage manufacturers. Products include Pilsner malt, organic malt, wheat malt, distilling malt, caramel malts, crystal malts, Munich malts, aroma malts, amber/melanoidin malts, roasted malt, and HTST malt.

hollandmalt.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels3 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
GTM typeB2B
B2B
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Holland Malt produces and sells premium base and specialty malts—including Pilsner, Organic, Wheat, Distilling, HTST, Caramel, Crystal, Aroma, Munich, Pale Ale, Vienna, Amber, Melanoidin, and Roasted malts—for breweries, distilleries, and food/beverage manufacturers. The company operates two Dutch malthouses with a combined 405,000 metric tonnes of annual production capacity and exports to over 50 countries.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • World's first 100% emission-free malthouse operational since 2024
+3 more records
Product overview1 text field

Holland Malt is a premium malt supplier operating two malthouses in the Netherlands (Eemshaven and Lieshout) with combined production capacity of 405,000 metric tonnes annually. The company offers a comprehensive portfolio of base and specialty malts including Pilsner malts (from spring and winter barley), Authentic Dutch Pilsner Malt, Organic Malt (EU BIO certified), Wheat Malt, Distilling Malt, and HTST Malt (with patented flavor stability technology). The specialty malt range includes Caramel, Crystal, Aroma, Amber, Melanoidin, Munich, Pale Ale, Vienna, and Roasted malts. The Eemshaven facility operates as the world's first 100% emission-free malthouse, while Lieshout features an ultra-modern laboratory and pilot brewery for quality control and customer support. The company serves over 1,000 customers in more than 50 countries across breweries, distilleries, and food/beverage applications.

Product and service13 records
1Organic Malt
CategoryBase Malt
Description

Pilsner malt made from organic barley according to EU regulation EC/834/2007, EU BIO certified since 2010 at the Lieshout plant. Designed for brewers producing organic-certified beers.

2Roasted Malt
3Wheat Malt
4Pilsner Malts
5Authentic Dutch Pilsner Malt
6Pale Ale and Vienna Malts
7Munich Malts
8HTST Malt
9Distilling Malt
10Caramel Malts
11Crystal Malts
12Aroma Malt
13Amber and Melanoidin Malts
Scale indicator11 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
1Windpark Oostzeedijk
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Sustainable energy partnership for the emission-free malthouse. Three wind power turbines directly supply renewable electricity to Holland Malt's Eemshaven facility, equivalent to 18,000 households. Provides visible consigner for sustainable power.

hollandmalt.com
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Long-standing member of SAI Platform which brings together over 150 member companies leading sustainable agriculture worldwide. Over 70% of Holland Malt's barley is SAI-certified.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Key distributor serving craft beer community in Benelux with local service and technical support. Represents Holland Malt products to craft brewers in the region.

Strategic tierCoreTypeOthers
Description

Sister company and global player in natural malt extracts and compounds. Substantial experience in malting, brewing, soft drinks and extract production using ultra-modern equipment.

Recent move8 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Major European maltster producing base and specialty malts for brewing and distilling. Direct competitor across the same product categories, with comparable global distribution and customer overlap in multinational brewing.

TypeRegional player
Description

North American maltster producing brewing, distilling, and food-grade malt extracts. Operates primarily in the US, so doesn't directly compete in Holland Malt's core European market, but mirrors the integrated malt-extract capability of its CereX sister company.

TypeDirect peer
Description

World's largest maltster (Axereal group), producing brewing and distilling malts at multiple European facilities at materially greater scale. Direct competitor for multinational brewery contracts and the most relevant benchmark for Holland Malt's commercial positioning.

TypeDirect peer
Description

German specialty malt producer with deep presence in craft and premium brewing segments. Closely comparable to Holland Malt on specialty/caramel/crystal malt portfolio and technical brewing support.

5Crisp Malting Group
TypeDirect peer
Description

One of the oldest UK maltsters producing base, specialty, and organic malts for brewing and distilling. Comparable in heritage, specialty depth, and craft-segment customer base.

TypeEmerging player
Description

Belgian maltster focused on specialty and craft brewing malts. Smaller scale than Holland Malt but directly comparable on specialty portfolio and craft customer segment.

TypeDirect peer
Description

UK-based family-owned maltster producing brewing and distilling malts, including specialty ranges. Comparable on family ownership, heritage, and craft/premium segment focus.

TypeBroad incumbent
Description

Large European agribusiness with significant malting operations through InVivo/Soufflet Malt. Broad incumbent in the same industry, with overlapping customer base in multinational brewing.

TypeDirect peer
Description

Northern European maltster producing brewing and distilling malts across multiple countries. Direct competitor in Pilsner and specialty malts with similar export-led business model.

TypeBroad incumbent
Description

Diversified agribusiness with a sizable global malt footprint serving multinational brewers. Operates as part of a much larger commodity platform; competes for the same enterprise brewing accounts as Holland Malt.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles5 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
Compliance5 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Holland Malt

Malt Manufacturinghollandmalt.com

Holland Malt B.V. is a Netherlands-based, family-owned (Swinkels family) producer of premium base and specialty malts for brewers and distillers, operating two malthouses (Lieshout and the world's first emission-free Eemshaven facility) with combined capacity of 405,000 tonnes/year across 50+ countries.

What Holland Malt does

Holland Malt B.V. is a Netherlands-based beverage ingredient manufacturer producing premium base and specialty malts for the global brewing and distilling industries. The company operates two malthouses — Lieshout (in operation since 1938, 125,000 tonnes/year, specialized in craft and specialty malt including High Performance Kiln-driven crystal and caramel variants) and Eemshaven (280,000 tonnes/year, established 2004, expanded 2018, and converted in 2024 into the world's first 100% emission-free malthouse powered by renewable wind energy via the largest industrial heat pump in the European food industry). Production technology combines conventional steeping, germination, and kilning with a proprietary patented HTST (High Temperature Short Time) processing technique that delivers higher flavor stability and lower aldehyde levels than standard pilsner malt, supported by an in-house laboratory and pilot brewery for batch validation.

The product portfolio spans base malts (Pilsner from spring and winter barley, Authentic Dutch Pilsner, Wheat, Pale Ale, Vienna, Munich, Distilling) and specialty malts (Organic/EU BIO, Caramel, Crystal, Aroma, Amber, Melanoidin, Roasted, HTST) sourced from 8 European barley regions. Holland Malt is privately held by the Swinkels family (full ownership since 2014) with no external venture or private equity investors, and is certified to FSSC 22000, GMP+ FSA, Kosher, EU BIO, AEO, and NOP standards.

Commercial revenue is generated through B2B one-time sale of malt products at quote-based pricing tailored to customer specifications, volumes, and packaging (ranging from 25 kg bags to bulk vessels of up to 20,000 tonnes). Distribution combines direct delivery from malthouses — leveraging Eemshaven deepwater port access and proximity to Rotterdam — with intermodal logistics prioritizing inland waterways and coastal shipping. The craft and small-brewery segment is additionally served through a regional distributor (Selected Brewing Ingredients in Benelux). The company reports over 1,000 customers across 50+ countries and annual turnover of approximately €160 million.

Holland Malt firmographics

Firmographics
Name
Holland Malt
Legal name
Holland Malt B.V.
Website
https://hollandmalt.com
Company type
Private
Founded year
1938
Operating status
Operating
Headcount range
51–100 employees
Short description
Holland Malt B.V. is a Netherlands-based, family-owned (Swinkels family) producer of premium base and specialty malts for brewers and distillers, operating two malthouses (Lieshout and the world's first emission-free Eemshaven facility) with combined capacity of 405,000 tonnes/year across 50+ countries.
Ownership category
akta.pro rank

Holland Malt industry classification

Industry
Product category
Malt Manufacturing
NAICS
Malt Manufacturing (311213), Flour Milling and Malt Manufacturing (31121)
SIC
Food And Kindred Products (2000)
akta.pro primary industry
Maltose & Malt Syrups (Maltose Syrup, Malt Extract) (AFAJAAAF)

Keywords

  • Malt manufacturing
  • Brewing malt supply
  • Distilling malt
  • Specialty malt varieties
  • Barley malting

Where Holland Malt is headquartered

Location

Headquarters

HQ city
Netherlands
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Holland Malt business model

Business model
GTM type
B2B
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

  1. Malt Product Sales: Sale of premium base and specialty malts to breweries, distilleries, and food/beverage manufacturers. Products include Pilsner malt, organic malt, wheat malt, distilling malt, caramel malts, crystal malts, Munich malts, aroma malts, amber/melanoidin malts, roasted malt, and HTST malt.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Holland Malt product offering

Product offering

Core offering

Holland Malt produces and sells premium base and specialty malts—including Pilsner, Organic, Wheat, Distilling, HTST, Caramel, Crystal, Aroma, Munich, Pale Ale, Vienna, Amber, Melanoidin, and Roasted malts—for breweries, distilleries, and food/beverage manufacturers. The company operates two Dutch malthouses with a combined 405,000 metric tonnes of annual production capacity and exports to over 50 countries.

Product overview

Holland Malt is a premium malt supplier operating two malthouses in the Netherlands (Eemshaven and Lieshout) with combined production capacity of 405,000 metric tonnes annually. The company offers a comprehensive portfolio of base and specialty malts including Pilsner malts (from spring and winter barley), Authentic Dutch Pilsner Malt, Organic Malt (EU BIO certified), Wheat Malt, Distilling Malt, and HTST Malt (with patented flavor stability technology). The specialty malt range includes Caramel, Crystal, Aroma, Amber, Melanoidin, Munich, Pale Ale, Vienna, and Roasted malts. The Eemshaven facility operates as the world's first 100% emission-free malthouse, while Lieshout features an ultra-modern laboratory and pilot brewery for quality control and customer support. The company serves over 1,000 customers in more than 50 countries across breweries, distilleries, and food/beverage applications.

Differentiator

Problem solved

Functional benefit

Products and services

  • Organic Malt Pilsner malt made from organic barley according to EU regulation EC/834/2007, EU BIO certified since 2010 at the Lieshout plant. Designed for brewers producing organic-certified beers.
  • Roasted Malt
  • Wheat Malt
  • Pilsner Malts
  • Authentic Dutch Pilsner Malt
  • Pale Ale and Vienna Malts
  • Munich Malts
  • HTST Malt
  • Distilling Malt
  • Caramel Malts
  • Crystal Malts
  • Aroma Malt
  • Amber and Melanoidin Malts

Quantifiable outcome

  • World's first 100% emission-free malthouse operational since 2024
  • +3 more outcomes

Companies that use Holland Malt

Customer profile

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Holland Malt technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Holland Malt partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core.

  • Windpark OostzeedijkcoreStrategic or Co-development PartnerSustainable energy partnership for the emission-free malthouse. Three wind power turbines directly supply renewable electricity to Holland Malt's Eemshaven facility, equivalent to 18,000 households. Provides visible consigner for sustainable power.
  • Sustainable Agriculture Initiative (SAI) PlatformcoreStrategic or Co-development PartnerLong-standing member of SAI Platform which brings together over 150 member companies leading sustainable agriculture worldwide. Over 70% of Holland Malt's barley is SAI-certified.
  • Selected Brewing IngredientscoreChannel Partner/ Reseller/ DistributorKey distributor serving craft beer community in Benelux with local service and technical support. Represents Holland Malt products to craft brewers in the region.
  • CereXcoreOthersSister company and global player in natural malt extracts and compounds. Substantial experience in malting, brewing, soft drinks and extract production using ultra-modern equipment.

Scale indicators11 records

Recent moves8 records

Expansion highlights6 records

Holland Malt competitors and assessment

Company assessment

Direct peers

  • Malteurop (Vivescia Industries): Major European maltster producing base and specialty malts for brewing and distilling. Direct competitor across the same product categories, with comparable global distribution and customer overlap in multinational brewing.
  • Boortmalt: World's largest maltster (Axereal group), producing brewing and distilling malts at multiple European facilities at materially greater scale. Direct competitor for multinational brewery contracts and the most relevant benchmark for Holland Malt's commercial positioning.
  • Weyermann Specialty Malts: German specialty malt producer with deep presence in craft and premium brewing segments. Closely comparable to Holland Malt on specialty/caramel/crystal malt portfolio and technical brewing support.
  • Crisp Malting Group: One of the oldest UK maltsters producing base, specialty, and organic malts for brewing and distilling. Comparable in heritage, specialty depth, and craft-segment customer base.
  • Simpsons Malt: UK-based family-owned maltster producing brewing and distilling malts, including specialty ranges. Comparable on family ownership, heritage, and craft/premium segment focus.
  • Viking Malt: Northern European maltster producing brewing and distilling malts across multiple countries. Direct competitor in Pilsner and specialty malts with similar export-led business model.

Regional players

  • Briess Malt & Ingredients: North American maltster producing brewing, distilling, and food-grade malt extracts. Operates primarily in the US, so doesn't directly compete in Holland Malt's core European market, but mirrors the integrated malt-extract capability of its CereX sister company.

Emerging players

  • Castle Malting: Belgian maltster focused on specialty and craft brewing malts. Smaller scale than Holland Malt but directly comparable on specialty portfolio and craft customer segment.

Broad incumbents

  • Soufflet Group / InVivo Malt: Large European agribusiness with significant malting operations through InVivo/Soufflet Malt. Broad incumbent in the same industry, with overlapping customer base in multinational brewing.
  • Cargill Malt: Diversified agribusiness with a sizable global malt footprint serving multinational brewers. Operates as part of a much larger commodity platform; competes for the same enterprise brewing accounts as Holland Malt.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

Holland Malt social profiles

Digital presence

Holland Malt compliance and trust

Trust signal

Compliance5 records

Holland Malt financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Holland Malt leadership team

Management profile

Number of profiles

Profiles5 records

Holland Malt funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Holland Malt M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holland Malt

What does Holland Malt do?

Holland Malt produces and sells premium base and specialty malts—including Pilsner, Organic, Wheat, Distilling, HTST, Caramel, Crystal, Aroma, Munich, Pale Ale, Vienna, Amber, Melanoidin, and Roasted malts—for breweries, distilleries, and food/beverage manufacturers. The company operates two Dutch malthouses with a combined 405,000 metric tonnes of annual production capacity and exports to over 50 countries.

Is Holland Malt a public or private company?

Holland Malt is a private company. It is classified as family owned and is currently operating.

When was Holland Malt founded?

Holland Malt was founded in 1938. It employs 51 to 100 people.

Where is Holland Malt based?

Holland Malt is headquartered in Netherlands, United States, in the North America region.

How does Holland Malt make money?

One revenue line is on record: malt Product Sales.

Who are Holland Malt's main competitors?

Direct peers on record are Malteurop (Vivescia Industries), Boortmalt, Weyermann Specialty Malts, Crisp Malting Group, Simpsons Malt and Viking Malt. Briess Malt & Ingredients is listed as a regional player. Castle Malting is listed as an emerging player. Broad incumbents are Soufflet Group / InVivo Malt and Cargill Malt.

Does Holland Malt have an API?

No public API is recorded for Holland Malt.

What industry is Holland Malt in?

Holland Malt's product category is Malt Manufacturing. Its primary akta.pro industry code is AFAJAAAF, Maltose & Malt Syrups (Maltose Syrup, Malt Extract). Its NAICS code is 311213 and its SIC code is 2000.

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