Selected Brewing Ingredients

What Selected Brewing Ingredients does

Selected Brewing Ingredients B.V. (SBI) is a privately held Dutch B2B distributor founded in 2009 and headquartered in Veghel, Netherlands. The company operates a one-stop-shop e-commerce platform supplying European breweries and distilleries with a comprehensive portfolio of brewing ingredients and ancillary supplies. The core offering spans twelve product categories: over 120 malt and grain varieties sourced from European maltsters, approximately 90 hop varieties in pellet, flower, or extract form, more than 30 yeast strains plus nutrients, brewing sugars (including specialty candi and caramel products), bottling and kegging equipment, cleaning and disinfection products (including Ecolab), spices and flavourings, brewing equipment and accessories, and packaging materials including SBI-branded bottles. Ingredients are sourced from selected A-tier international suppliers such as Holland Malt, Mouterij Dingemans, Crisp Malt, Fermentis, Lallemand, and Belgosuc.

SBI serves breweries of all sizes, from small craft operations to larger commercial breweries, plus a secondary segment of distilleries producing whiskey and other grain-based spirits. The company also serves home brewers. The go-to-market is sales-led and relationship-driven, with customers required to register on the web shop to access pricing and place orders; orders placed before 12:00 ship same day with logistics managed internally at competitive transport rates. Revenue is generated through transactional margins on ingredient sales across the European market. The company positions itself as a personal purchasing partner that simplifies procurement for brewers who would otherwise manage multiple specialized suppliers, emphasizing 15 years of domain knowledge and curated quality.

The business is operated by an 11–50 person team, is independently owned with no parent company or disclosed institutional investment, and operates without subsidiaries. There are no disclosed M&A events, funding rounds, leadership changes, or AI/technology capabilities. Geographic reach extends across Europe (with explicit markets in NLD, BEL, GBR, DEU, FRA) and additional shipping to USA, Australia, and New Zealand, though the operational hub remains a single facility in Veghel.

Name

Selected Brewing Ingredients

Legal name

Selected Brewing Ingredients BV

Website

https://sbi4beer.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Selected Brewing Ingredients B.V. is a Dutch B2B distributor, founded in 2009 and based in Veghel, that supplies European breweries, distilleries, and home brewers with malts, hops, yeast, sugars, equipment, and packaging through a registered web shop serving as a one-stop-shop for specialty brewing ingredients.

Ownership category

akta.pro rank

Product category

Brewing Ingredients Distribution

akta.pro primary industry

Beverage Concentrates, Syrups & Mixers Wholesale (AFAIAGAF)

Keywords

• Brewing ingredients supply
• Malt and grain distribution
• Hop varieties wholesale
• Brewing yeast supply
• Brewery raw materials

Headquarters

HQ city

Veghel

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Brewing Ingredients Sales: Revenue is generated through the sale of brewing ingredients including malts, hops, yeast, sugars, spices, cleaning products, bottling equipment, and packaging materials to breweries and distilleries. The company operates as a one-stop-shop distributor offering products from multiple selected suppliers. Customers purchase through a registered web shop account.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Selected Brewing Ingredients B.V. distributes and supplies brewing ingredients and brewery supplies to professional and craft breweries and distilleries across Europe through a registration-gated B2B web shop. The portfolio spans 12 categories including malts and grains (120+ varieties), hops (~90 varieties), yeast and yeast nutrition (30+ strains), sugars, bottling/kegging, additives, cleaning products, spices, equipment, packaging, and distilling inputs, sourced from selected international suppliers such as Holland Malt, Mouterij Dingemans, Crisp Malt, Fermentis, Lallemand, and Belgosuc.

Product overview

Selected Brewing Ingredients operates as a B2B e-commerce one-stop-shop supplying professional and craft breweries across Europe with a comprehensive range of brewing ingredients and supplies. The portfolio comprises twelve product categories centered around core fermentation inputs: Malt & Grains (120+ varieties from European maltings), Hops (~90 varieties in T90 pellets, flowers, or extract form), and Yeast & Nutrition (30+ strains including ale, lager, wild yeasts, and bacteria). The offering extends to Sugars (base sugars, specialist candi sugars, caramel colorants, honey), Cleaning & Disinfection products (including Ecolab), Spices & Flavourings, Equipment & Accessories, and Packaging (including SBI-branded beer bottles). The company emphasizes premium quality ingredients from selected A-tier suppliers, personal customer service, and rapid logistics as key differentiators. Since 2009, SBI has positioned itself as a simplified purchasing partner enabling brewers to focus on their core brewing operations.

Differentiator

Problem solved

Functional benefit

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered core and minor.

• Holland MaltcoreStrategic or Co-development PartnerLong-standing supplier relationship for malt products. Holland Malt is one of the primary malt suppliers from day 1 of SBI's operations.
• Mouterij DingemanscoreStrategic or Co-development PartnerPrimary Belgian malt supplier since SBI's founding. Dingemans specializes in specialty malts including caramel and roasted malts used extensively in Belgian breweries.
• Crisp MaltcoreChannel Partner/ Reseller/ DistributorUK-based malt supplier offering a wide range of specialty malts including Maris Otter varieties and distilling malts.
• Mälzerei SteinbachminorChannel Partner/ Reseller/ DistributorGerman malt supplier included in the supplier portfolio for specialty malts.
• Thomas Fawcett & SonsminorChannel Partner/ Reseller/ DistributorUK malt supplier offering traditional malt varieties.
• FermentiscoreChannel Partner/ Reseller/ DistributorLeading yeast manufacturer supplying a wide range of brewing yeast products including SafAle, SafLager, and SafBrew varieties for ale and lager production.
• LallemandcoreChannel Partner/ Reseller/ DistributorGlobal biotech company supplying brewing yeast and related products including DistilaMax yeast for distilling applications.
• BelgosuccoreChannel Partner/ Reseller/ DistributorBelgian sugar specialist supplying a wide range of brewing sugars including glucose syrups, invert sugars, candi sugars, caramel, and specialty sugars for brewing.
• SüdzuckerminorChannel Partner/ Reseller/ DistributorGerman sugar company supplying crystal sugar products for brewing applications.
• Brenntag Nederland BVminorChannel Partner/ Reseller/ DistributorChemicals distributor supplying lactose and other specialty ingredients for brewing.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Hopsteiner: Global hop breeder, grower, and supplier with European distribution and an extensive variety portfolio. Comparable to SBI in supplying specialty hop varieties to breweries, particularly across the European market.
• BarthHaas: World's largest hop specialist with global distribution including strong European presence, supplying hops, hop products, and brewing solutions to craft and commercial brewers. Direct peer in the hop supply chain serving European breweries.
• Murphy & Son: UK-based brewing ingredients supplier offering malt, hops, yeast, finings, and ancillary products to British and European craft breweries. Closest peer to SBI in geographic overlap (UK/Europe) and multi-ingredient one-stop-shop distribution model.

Others

• Muntons: UK maltster producing malt for brewing and distilling industries. Comparable in the brewing inputs space but operates as an upstream producer/supplier rather than a distributor.
• Castle Malting: Belgian specialty maltings producing a wide range of specialty malts for brewing. Same supply chain as SBI but as a producer rather than distributor; also a supplier partner to SBI.
• Weyermann Specialty Malts: German specialty malt producer selling direct to breweries and through distributors globally. Operates in the same supply chain as SBI but as an upstream supplier/producer rather than distributor; also a supplier partner to SBI.

Regional players

• Yakima Chief Hops: US-based hop supplier owned by hop growers with global reach, serving craft and commercial brewers. Comparable in the hop supply chain role, but primarily serves the North American market.
• Country Malt Group: North American multi-ingredient brewing supplier with an extensive malt, hop, and yeast portfolio serving craft breweries. Similar one-stop-shop distribution model but focused on the North American market.
• Brewers Supply Group: Largest North American distributor of brewing ingredients (malt, hops, yeast, adjuncts) serving craft and commercial breweries. Comparable business model to SBI's one-stop-shop, but primarily serves the North American market rather than Europe.

Broad incumbents

• John I. Haas: Major hop products company—part of the BarthHaas group—with a broader portfolio including hop extracts, flavors, and brewing innovations. Larger established incumbent with capabilities beyond SBI's specialist niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/SelectedBrewingIngredients
• LinkedInlinkedin.com/company/sbi4beer

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Selected Brewing Ingredients