Kenowa Hills High School
Kenowa Hills Public Schools is a Michigan public K-12 district in Grand Rapids serving 2,850 students across seven schools from preschool through 12th grade, funded by taxes, state aid, and federal grants, and differentiated by its Personal Mastery instructional model.
- Company typePublic
- Founded2011
- HeadquartersGrand Rapids, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Kenowa Hills High School does
Kenowa Hills Public Schools is a Michigan public school district headquartered in Grand Rapids, operating seven schools from a single Early Childhood Center through 12th grade, and serving approximately 2,850 students with 350 staff. The district's core product is free, publicly funded K-12 education delivered through Alpine Elementary, Central Elementary, Zinser Elementary, K-Knights, Kenowa Hills Middle School, Kenowa Hills High School, and complementary programs including Knights STEM Academy, Pathways High School (blended learning), Link Learning (alternative instruction), and the Early Childhood Center.
The district's instructional platform is built around its "Personal Mastery" pedagogical model, which replaces broad-group instruction with individualized or small-group teacher-student interactions. Technology infrastructure is sourced from third-party SaaS rather than built in-house: Canvas LMS (with FedRAMP Moderate authorization) for course delivery, PowerSchool for student information, eFunds for fee collection, GoFan for athletic ticketing, Final Forms for athletic registration, and Munetrix and Mi School Data for transparency reporting. A partnership with Grand Rapids Community College enables a Middle College Program allowing students to earn an Associate's Degree while still enrolled.
The business model is publicly funded K-12 education. Revenue derives from local property taxes, Michigan state foundation allowance, federal Title I and other grants, and voter-approved bond authorizations ($55M in 2016, $67M in 2020, $37M in 2024, totaling $159M) used for capital projects including secure entrances, outdoor learning spaces, and athletic facilities. Core instruction is free to district residents; ancillary revenue comes from fees for some programs. Out-of-district enrollment is captured through Michigan's Schools of Choice program, and substitute teacher staffing is outsourced to EduStaff at published daily rates of $115–$150. Governance rests with an elected Board of Education, and day-to-day operations are led by Superintendent Gerald W. Hopkins Jr., who has served since 2011.
Kenowa Hills High School firmographics
Firmographics- Name
- Kenowa Hills High School
- Legal name
- Kenowa Hills Public Schools
- Website
- https://khps.org
- Company type
- Public
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Kenowa Hills Public Schools is a Michigan public K-12 district in Grand Rapids serving 2,850 students across seven schools from preschool through 12th grade, funded by taxes, state aid, and federal grants, and differentiated by its Personal Mastery instructional model.
- Ownership category
- akta.pro rank
Kenowa Hills High School industry classification
Industry- Product category
- K-12 Public Education
- NAICS
- Elementary and Secondary Schools (6111), Elementary and Secondary Schools (61111)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Public Elementary Schools (EDAJAAAB)
Keywords
Where Kenowa Hills High School is headquartered
LocationHeadquarters
- HQ city
- Grand Rapids
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
Kenowa Hills High School business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Others, Technology or R&D, Supply Chain
Revenue model
- Public Education Funding: District-funded public education supported by local property taxes, Michigan state education funding, and federal education grants and programs.
- Substitute Teacher Staffing: District engages EduStaff as the substitute teacher staffing provider, paying substitute teachers at published daily rates ranging from $115 to $150 depending on assignment type and tenure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | First-time substitute teacher full-day assignment |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels9 records
Kenowa Hills High School product offering
Product offeringCore offering
Kenowa Hills Public Schools operates a comprehensive public K-12 school district in Grand Rapids, Michigan, serving 2,850 students from preschool through 12th grade across seven school buildings. The district provides traditional elementary, middle, and high school education along with specialized programs including Knights STEM Academy, Pathways High School (blended learning), Link Learning (alternative pathways), an Early Childhood Center (preschool/daycare), and a Middle College partnership with Grand Rapids Community College for dual Associate's Degree enrollment. Its signature instructional approach, Personal Mastery, delivers individualized teacher-student interactions in small groups or one-on-one to address each learner's specific strengths and weaknesses.
Product overview
Kenowa Hills Public Schools is a single unified school district offering a comprehensive educational portfolio across multiple schools and programs. The district operates a traditional K-12 structure including four elementary schools (Alpine, Central, Zinser, and K-Knights), a Middle School, and a High School. Alongside these traditional offerings, the district provides specialized programs including Knights STEM Academy (STEM-focused secondary education), Pathways High School (blended learning alternative), Link Learning (alternative learning), Early Childhood Center (preschool), and a Middle College Program partnership with Grand Rapids Community College. The district's flagship educational approach is Personal Mastery, a personalized learning methodology that enables individualized student-teacher interactions.
Differentiator
Problem solved
Functional benefit
Brands
- Knights: Athletic teams mascot and identity for Kenowa Hills Public Schools
- Personal Mastery
- Knights at a Glance
Products and services
- Kenowa Hills High School Traditional public high school serving grades 9-12 with comprehensive academic, athletic, performing arts, and extracurricular programming under the Personal Mastery educational approach.
- Knights STEM Academy Specialized STEM-focused secondary program offering science, technology, engineering, and mathematics curriculum as an alternative high school pathway within the district.
- Pathways High School Blended-learning high school program providing non-traditional instructional settings for high school students through a mix of online and in-person learning.
- Link Learning Alternative learning program for students seeking different educational pathways outside the traditional school setting.
- Early Childhood Center Preschool program serving young learners with early educational development, daycare, and before/after school care for working families.
- Middle College Program Partnership program with Grand Rapids Community College allowing Kenowa Hills students to earn an Associate's Degree while still enrolled at the high school.
- Kenowa Hills Middle School Traditional middle school serving grades 6-8 with comprehensive academic programming, athletics, fine arts, and extracurricular activities.
- Elementary Schools (Alpine, Central, Zinser) Three elementary schools (Alpine, Central, and Zinser) serving grades K-5 with foundational academic programs and Personal Mastery instructional approach.
- Personal Mastery Educational Model Personalized educational approach that provides students with individualized attention from teachers, enabling interaction in small groups or one-on-one to address individual strengths and weaknesses.
Quantifiable outcome
- All buildings recognized as award-winning
Companies that use Kenowa Hills High School
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Kenowa Hills High School technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Feature1 record
Kenowa Hills High School partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Kenowa Hills Education Foundation (KHEF)coreThe Kenowa Hills Education Foundation is a supporting foundation for the district, raising funds and community support for educational programs and initiatives. Superintendent Hopkins serves as a member of the foundation.
- EduStaffminorEduStaff is the district's designated substitute teacher staffing provider. Effective December 5, 2022, substitute teachers are sourced through EduStaff at published pay rates.
- Grand Rapids Community College (GRCC)coreDistrict partnership with Grand Rapids Community College to implement a Middle College Program allowing students to earn an Associate's Degree while still enrolled at Kenowa Hills. Also supports dual enrollment and college preparation pathways.
- Enviro-CleanminorExternal custodial services provider for district facilities management.
- Walker Chamber of CommerceminorLocal business chamber organization in which Superintendent Hopkins serves as a member, supporting district-business community connections.
- Comstock Park RotaryminorLocal Rotary Club organization where Superintendent Hopkins serves as a member, supporting community service and district engagement.
Scale indicators4 records
Recent moves11 records
Expansion highlights5 records
Kenowa Hills High School competitors and assessment
Company assessmentDirect peers
- Grandville Public Schools: Nearby Grand Rapids metro public school district; Superintendent Hopkins previously served in Grandville, providing labor-market overlap for instructional staff and direct competition for the same talent pool and student families.
- Comstock Park Public Schools: Immediately adjacent K-12 public district sharing the Alpine Township geography; direct competitor for in-district boundary families and overlapping community/business partnerships including the local Rotary mentioned in district materials.
- Forest Hills Public Schools: Adjacent Grand Rapids-area K-12 public school district; comparable geographic market, similar district governance structure, and overlapping Schools of Choice competition for the same regional family base.
- Wyoming Public Schools: Grand Rapids metro K-12 district; comparable size and urban-suburban demographic mix; Hopkins previously served as Assistant Superintendent at Wyoming, indicating professional network overlap and direct peer comparison.
- Kelloggsville Public Schools: Neighboring Kent ISD public district of comparable size serving diverse K-12 populations; competes for the same local student families and shares Title I funding dynamics.
- Rockford Public Schools: Comparable Grand Rapids-area K-12 district; competes for the same Schools of Choice families and exhibits similar enrollment-based funding and bond-driven capital models.
- East Grand Rapids Schools: Grand Rapids-area K-8 public district with high Schools of Choice draw; competes for the same set of families seeking personalized and non-traditional options and operates with similar small-district governance.
Emerging players
- National Heritage Academies (charter operator): Michigan-based charter school management organization; represents the alternative K-12 provider segment competing for the same Schools of Choice families seeking non-traditional educational models like Pathways and Link Learning.
Broad incumbents
- Grand Rapids Public Schools: Larger urban district hosting Grand Rapids Community College; as the home district of the Middle College partner, represents the urban counterpart where Kenowa Hills' suburban families might otherwise enroll.
Regional players
- Byron Center Public Schools: South Grand Rapids-area K-12 public district with rapid enrollment growth; represents a regional competitive dynamic as suburban families migrate outward, influencing Kenowa Hills' boundary and Schools of Choice positioning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Kenowa Hills High School social profiles
Digital presenceKenowa Hills High School compliance and trust
Trust signalCompliance6 records
Kenowa Hills High School financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kenowa Hills High School leadership team
Management profileNumber of profiles
Profiles22 records
Kenowa Hills High School subsidiaries and ownership
Company hierarchySubsidiaries9 records
Kenowa Hills High School funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kenowa Hills High School M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kenowa Hills High School
What does Kenowa Hills High School do?
Kenowa Hills Public Schools operates a comprehensive public K-12 school district in Grand Rapids, Michigan, serving 2,850 students from preschool through 12th grade across seven school buildings. The district provides traditional elementary, middle, and high school education along with specialized programs including Knights STEM Academy, Pathways High School (blended learning), Link Learning (alternative pathways), an Early Childhood Center (preschool/daycare), and a Middle College partnership with Grand Rapids Community College for dual Associate's Degree enrollment. Its signature instructional approach, Personal Mastery, delivers individualized teacher-student interactions in small groups or one-on-one to address each learner's specific strengths and weaknesses.
Is Kenowa Hills High School a public or private company?
Kenowa Hills High School is a public company. It is classified as state government owned and is currently operating.
When was Kenowa Hills High School founded?
Kenowa Hills High School was founded in 2011. It employs 51 to 100 people.
Where is Kenowa Hills High School based?
Kenowa Hills High School is headquartered in Grand Rapids, United States, in the North America region.
How does Kenowa Hills High School make money?
Two revenue lines are on record. Public Education Funding is the primary driver. The others are substitute Teacher Staffing.
Who are Kenowa Hills High School's main competitors?
Direct peers on record are Grandville Public Schools, Comstock Park Public Schools, Forest Hills Public Schools, Wyoming Public Schools, Kelloggsville Public Schools, Rockford Public Schools and East Grand Rapids Schools. National Heritage Academies (charter operator) is listed as an emerging player. Grand Rapids Public Schools is listed as a broad incumbent. Byron Center Public Schools is listed as a regional player.
Does Kenowa Hills High School have an API?
No public API is recorded for Kenowa Hills High School.
What industry is Kenowa Hills High School in?
Kenowa Hills High School's product category is K-12 Public Education. Its primary akta.pro industry code is EDAJAAAB, Public Elementary Schools. Its NAICS code is 6111 and its SIC code is 8200.