What Pastaio does

Pastaio is a Colombian fresh pasta producer and retailer operated under the legal entity Pasta Pronta S.A.S, founded in 1980 in Bogotá with a culinary heritage traced across three family generations to Bergamo, Italy. The company manufactures and sells a portfolio of Italian-style products including fresh lasagna, stuffed pasta (ravioli, tortellini, agnolotti), dried pasta (spaghetti, tagliatelle, penne, gnocchi, among others), Italian sauces (Napolitana, Alfredo, pesto, funghi), pizza discs and focaccia breads, complemented by premium add-ons such as prosciutto, specialty cheeses (Parmesano, Mozzarella, Ricotta, Grana Padano, Feta, Brie) and chocolate/arequipe brownies. Manufacturing relies on traditional Italian recipes using flour, semolina and eggs without preservatives or sugars, with a stated emphasis on high protein content.

The commercial model combines 18+ company-owned retail storefronts across Bogotá and Chía — including locations inside Éxito, Jumbo, CC Salitre Plaza, CC Niza and CC Plaza Mayor Chía — with an owned direct-to-consumer e-commerce platform at domicilios.pastaio.co, a mobile application, phone orders, and WhatsApp-based customer communication. The customer base is individual Bogotá-area consumers seeking authentic Italian fresh-pasta quality for home cooking; pricing is not publicly disclosed and no financial figures are released. The business is privately held by the founding family with no external investors indicated, has participated in Bogotá's PREAD environmental excellence program since 2015, and operates exclusively within Colombia under terms posted on its website.

Name

Pastaio

Legal name

Pasta Pronta S.A.S

Website

https://pastaio.co

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

1–10 employees

Short description

Pastaio is a Colombian fresh pasta producer and retailer selling Italian-style fresh and dried pasta, sauces, pizza bases, focaccia, and premium accompaniments through 18+ company-owned stores across Bogotá and Chía and a proprietary home-delivery e-commerce platform serving individual consumers.

Ownership category

akta.pro rank

Product category

Fresh Pasta Manufacturing

NAICS

Cookie, Cracker, and Pasta Manufacturing (31182), Mayonnaise, Dressing, and Other Prepared Sauce Manufacturing (311941), Perishable Prepared Food Manufacturing (311991)

SIC

Food And Kindred Products (2000), Bakery Products (2050)

akta.pro primary industry

Pasta Manufacturing (dry, fresh, filled) (AFAKABAB)

akta.pro secondary industry

Pesto, Cooking Pastes & Concentrated Flavor Bases Manufacturing (AFAKADAN)

Keywords

• Fresh pasta production
• Italian sauces
• Stuffed pasta varieties
• Home delivery service
• Artisanal Italian cuisine

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Sales: Direct sales of fresh pasta products through company-owned retail storefronts across Bogotá. Customers purchase products in-person at various store locations throughout the city.
2. Home Delivery Service: Delivery service through website and mobile application (domicilios.pastaio.co) where customers order pasta products and sauces for home delivery. Services are available Monday to Friday 10:00 a.m. to 7:00 p.m. with one-hour advance ordering.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Pastaio manufactures and sells fresh and dried Italian-style pasta products including lasagna, stuffed pasta (ravioli, tortellini, gnocchi), dry pasta (spaghetti, tagliatelle, penne), Italian sauces, pizza discs, and focaccia. Products are produced using traditional Italian recipes originating from Bergamo with no preservatives or sugars, and sold directly to consumers through 18+ company-owned retail stores across Bogotá and a proprietary home delivery platform.

Product overview

Pastaio is a Colombian fresh pasta and Italian cuisine company with 45 years of experience, producing a comprehensive portfolio of Italian food products. The core offering includes fresh and dried pasta varieties (lasagna, ravioli, tortellini, spaghetti, tagliatelle, penne, gnocchi), Italian sauces (Napolitana, Alfredo, pesto, funghi), pizza bases, and focaccia breads. The product line is complemented by premium Italian ingredients like prosciutto and specialty cheeses, as well as desserts like brownies. Products are available through 18 physical retail locations across Bogotá and Chia, as well as a home delivery platform at domicilios.pastaio.co.

Differentiator

Problem solved

Functional benefit

Products and services

• Lasagna

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Barilla: Global Italian pasta leader with a broad dry and fresh pasta portfolio sold in Colombia. Comparable to Pastaio in product category (pasta, sauces) but at vastly larger scale and through third-party retail rather than owned stores.
• De Cecco: Italian premium pasta brand distributed in Colombia. Overlaps with Pastaio on dry pasta and Italian-sourced authenticity positioning, but competes primarily through grocery retail rather than direct-to-consumer storefronts.
• Buitoni: Italian-origin brand known for fresh and filled pasta (ravioli, tortellini) plus sauces. Direct overlap with Pastaio's stuffed pasta and sauce categories, although Buitoni serves consumers via mass retail rather than owned stores.
• Nestlé Colombia: Multinational food giant with Maggi noodles, sauces, and prepared foods in Colombia. Comparable as a broad incumbent in the same Colombian consumer food category, applying scale and marketing budgets that Pastaio must compete against.

Direct peers

• Doria (Productos Doria): One of Colombia's largest mass-market pasta and food brands, part of the Nutresa/Grupo Carozzi ecosystem. Closest direct Colombian competitor to Pastaio in dry pasta and adjacent sauces, competing for the same household consumer.
• Pastas La Mucca: Colombian fresh pasta manufacturer selling Italian-style pasta through retail and foodservice. Closely comparable to Pastaio in fresh-pasta artisanal positioning, customer base, and Colombian market.
• Pastas Roma: Colombian pasta producer with a long heritage in dry and fresh pasta. Comparable to Pastaio in product offering, Colombian distribution, and target consumer segment.

Regional players

• La Fattoria (Italian food retail, Colombia): Colombian retailer specializing in Italian and Mediterranean groceries. Comparable to Pastaio's Italian-positioned retail and delivery model, though positioned more as a curated grocery retailer than a pasta manufacturer.
• Il Forno (Colombia): Colombian Italian-style bakery and focaccia/pizza disc producer with retail presence. Comparable to Pastaio on the bakery/pizza disc side of the product portfolio and on retail storefront strategy.
• Comapan ( Compañía Nacional de Chocolates / snacks): Colombian packaged food manufacturer with adjacent categories (snacks, baked goods). Comparable to Pastaio because it operates in the same Colombian packaged/retail food ecosystem and competes for similar household occasions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PastaioColombia
• Xx.com/pastaiocolombia
• LinkedInlinkedin.com/company/pastaio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pastaio