Magic Logistics

What Magic Logistics does

Magic Logistics, the operating brand of Magic Transport Inc., is a privately held logistics provider founded in 1984 and headquartered in Toa Baja, Puerto Rico. The company specializes in cargo movement between Puerto Rico and the continental United States, with a direct-service model executed through six company-operated consolidation terminals (Toa Baja, New Jersey, Miami, Jacksonville, Chicago, and California), all staffed by Magic personnel rather than third-party agents. Its core service offering is organized around three product lines: domestic ocean freight (FCL port-to-door and door-to-door, with daily pickups and free PR metro delivery), air cargo (domestic and international next-day, deferred, charter, and temperature-controlled), and warehousing and distribution (over 100,000 square feet with SAP-based inventory management, bar code labeling, and specialized handling for pharmaceuticals and HAZMAT under CTPAT standards).

The technology layer is built around web-based self-service tools: a Web Tracker for shipment status and document download, a Text Alert SMS notification system, an online Quote Request form, and a Pickup Schedule tool, all designed to reduce customer service touchpoints. International air freight reach is provided through an agent network of 438 offices in 93 countries rather than owned infrastructure, so the company's owned footprint is concentrated in the PR-mainland trade lane and its warehousing sites.

The business model is primarily transaction-fee ocean freight and air cargo services, with managed-services revenue from warehousing and distribution. Pricing is custom and quote-based, not publicly disclosed, and the customer base skews toward general merchandise and manufacturing/distribution businesses shipping between Puerto Rico and the US mainland. Two named enterprise customers, Progressive Sales and Deportes Salvador Colom, both report 40-year commercial relationships with Magic, underscoring long-tenured regional accounts. Revenue figures, headcount, ownership structure, and management team are not disclosed in available sources.

Name

Magic Logistics

Legal name

Magic Transport Inc.

Website

https://magictransport.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

51–100 employees

Short description

Magic Logistics is a privately held Puerto Rico-based 3PL specializing in domestic ocean freight, air cargo, and warehousing between Puerto Rico and the continental United States, operating six company-owned consolidation terminals and over 100,000 square feet of warehouse capacity, supported by web-based tracking and a 438-office international air freight agent network.

Ownership category

akta.pro rank

Product category

Logistics Services

NAICS

Freight Transportation Arrangement (488510)

SIC

Arrangement Of Transportation Of Freight & Cargo (4731)

akta.pro industry

PRIMARYTLACABAE

Ocean Import Forwarding (Destination Handling/DO/ISF)

Transportation & Logistics/Freight Forwarding & Customs Brokerage/Ocean Freight Forwarding (FCL/LCL)

SECONDARYTLACABAF

Ocean Export Forwarding (Booking/VGM/SI/BL)

Transportation & Logistics/Freight Forwarding & Customs Brokerage/Ocean Freight Forwarding (FCL/LCL)

SECONDARYTLACABAG

Customs Brokerage for Ocean Shipments (Import/Export Clearance)

Transportation & Logistics/Freight Forwarding & Customs Brokerage/Ocean Freight Forwarding (FCL/LCL)

Keywords

• Ocean freight services
• Air cargo transportation
• Warehousing and distribution
• Freight forwarding services
• Logistics management services

Headquarters

HQ city

San Juan

HQ country

Puerto Rico

HQ region

Latin America

Offices7 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain

Revenue model

1. Domestic Ocean Freight: Domestic ocean transportation services for cargo movement between Puerto Rico and the continental United States, including FCL Port to Door and Door-to-Door service, electronic clearance with Tax Department, and daily pickups and delivery to all points in Puerto Rico
2. Air Cargo Services: Air freight services including domestic air freight, next day, 2nd-day, 3rd-day air, deferred service, international air freight, air charter, door to door service, and temperature control capabilities
3. Warehousing and Distribution: Warehousing services including inventory management, picking, repacking, distribution, and specialized handling for pharmaceuticals and HAZMAT, with over 100,000 square feet of modern warehouse and distribution capacity

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Magic Logistics provides domestic ocean freight transportation between Puerto Rico and the continental United States—including FCL Port-to-Door and Door-to-Door service, daily pickups, and delivery to all points in Puerto Rico—alongside domestic and international air cargo services and warehousing and distribution. Operations are supported by six company-operated consolidation terminals, more than 100,000 square feet of modern warehouse and distribution capacity, electronic clearance with the Puerto Rico Tax Department, and online self-service tools (Web Tracker, Text Alert, Quote Request, Pickup Schedule, Track & Trace) for shipment visibility and management.

Product overview

Magic Logistics offers an integrated logistics platform providing three core services: Domestic Ocean Freight, Air Transportation, and Warehousing. These core services are supported by a suite of online tools including Web Tracker, Text Alert, Quote Request, Pickup Schedule, and Track & Trace for shipment visibility and management. The company operates its own facilities and workforce across 6 locations (Puerto Rico, New Jersey, Miami, Jacksonville, Chicago, and California) with over 100,000 square feet of warehouse capacity.

Differentiator

Problem solved

Functional benefit

Products and services

• Domestic Ocean Freight Domestic ocean freight transportation and logistics services coordinating cargo movement through the company's network facilities in Puerto Rico and the continental United States. Includes FCL Port-to-Door and Door-to-Door service, electronic clearance with the Puerto Rico Tax Department, daily pickups, and delivery to all points in Puerto Rico, with free delivery in the PR Metro area. Designed for businesses moving cargo between Puerto Rico and the mainland US.
• Air Cargo Services Air freight services offering domestic and international air cargo transportation with multiple service tiers including next-day, 2nd-day, 3rd-day, deferred service, air charter, door-to-door service, and temperature-controlled shipping. Coverage extends across USA, Caribbean, Asia, Spain, Canada, and Europe through a network of 438 offices in 93 countries. Targeted at time-sensitive domestic and international shippers.
• Warehousing and Distribution Warehousing and distribution services with more than 100,000 square feet of modern capacity, including inventory management through SAP with web visibility, picking, repacking, distribution, oversized cargo handling, pharmaceutical GMP capabilities, HAZMAT handling, returns management, and 24-hour security following CTPAT standards. Designed for manufacturing and distribution customers including pharmaceutical and HAZMAT shippers.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• XPO Logistics: Large North American 3PL with ocean and air forwarding capabilities and US warehousing. Overlaps with Magic on freight arrangement and warehousing for shippers needing PR/mainland US connectivity.
• Kuehne+Nagel: Global freight forwarder offering ocean, air, and contract logistics with established Caribbean/PR operations. Comparable to Magic in service breadth but operates at vastly greater global scale.
• DHL Global Forwarding: World's largest air and ocean freight forwarder with significant Caribbean presence and integrated warehousing. Competes with Magic on multi-modal logistics to and from PR but as part of a much broader portfolio.

Direct peers

• Crowley Maritime: Major ocean carrier and logistics provider with a long-standing LCL/FCL service between the US mainland and Puerto Rico/Caribbean. Directly comparable to Magic on the PR ocean freight lane, though larger and asset-heavy with owned vessels.
• SeaStar Line: Specialized ocean carrier serving the Puerto Rico trade with FCL services, directly competing with Magic on PR-bound containerized cargo.
• Tropical Shipping: Ocean carrier providing scheduled service between the US and Caribbean/Puerto Rico with door-to-door logistics, directly overlapping Magic's PR–mainland US ocean freight and warehousing offering.
• TOTE Maritime: Operates the primary Jones Act ocean service between Jacksonville and San Juan, competing head-to-head with Magic in PR-bound containerized freight and offering integrated logistics services.

Emerging players

• Flexport: Digital-first global ocean and air freight forwarder expanding its PR/Caribbean service. Represents the technology-enabled threat vector to Magic's traditional forwarding model.

Regional players

• Caribbean Shipping Services: Regional forwarder specializing in Caribbean and PR trade lanes with ocean, air, and customs brokerage services — closely comparable niche focus to Magic but with different lane emphasis.
• Pilot Freight Services: US-based freight forwarder and last-mile carrier with Caribbean/PR cross-border capabilities, comparable to Magic in bundled multi-modal solutions targeting shippers moving goods to the Caribbean.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/magictransport
• Facebookfacebook.com/magictwi
• LinkedInlinkedin.com/company/magic-transport
• Instagraminstagram.com/magic_logistics
• Xx.com/magictransport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Magic Logistics