Tennessee Farmers Cooperative

What Tennessee Farmers Cooperative does

Tennessee Farmers Cooperative (TFC) is a member-owned agricultural cooperative association headquartered in La Vergne, Tennessee, serving approximately 50,000 farmer-members across 84 Tennessee counties and seven additional states. Founded in 1944 (TFC celebrated its 80th anniversary in 2024), the cooperative operates 164 retail outlets staffed by local personnel and governed through a federation of separately chartered county cooperatives. Its offering is organized around three service lines: Agronomy Services (crop management, soil health, seed, fertilizer, and crop protection), Livestock & Pet Supplies (feed and equipment under branded lines including ProTrition for ruminants and Cumberland Mills for small-batch backyard poultry and small livestock), and Farm & Rural Lifestyle (home, lawn, garden, outdoor equipment, tires, batteries, and pet merchandise).

The cooperative distributes products through its 164 physical retail locations and an e-commerce storefront at ourcoop.com, supplemented by digital content channels including The Cooperator monthly magazine, The Co-op Feeds podcast, agronomy/livestock news sections, and an email newsletter. Proprietary capabilities include brand-name livestock nutrition lines (ProTrition, Cumberland Mills, Co-op All Natural), a Pinnacle Horse Feed Finder matching tool, and affiliated agronomy services through GreenPoint Ag. The TFC Foundation supports next-generation agricultural leadership through scholarships and 4-H / FFA programs; the cooperative also runs an internship pipeline and a yearlong management training program required for managerial promotion.

The business model is retail product sales across agronomy inputs, animal nutrition, pet supplies, and rural lifestyle merchandise, with member-owned governance under Tennessee's Cooperative Marketing Law (T.C.A. §43-16-101 et seq.). Pricing is not publicly disclosed and requires account login or local Co-op inquiry, consistent with a localized, account-based relationship model. The cooperative is not publicly traded and does not disclose revenue. Recent strategic activity has centered on a leadership transition (John Cain as Interim CEO from October 8, 2025; Joey Caldwell as permanent CEO from January 19, 2026), the August 2024 Cumberland Mills small-batch feed line launch targeting the backyard poultry and small-livestock segment, and continued integration with GreenPoint Ag for agronomy services across the Southeast.

Name

Tennessee Farmers Cooperative

Legal name

Tennessee Farmers Cooperative

Website

https://ourcoop.com

Company type

Private

Founded year

1944

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Tennessee Farmers Cooperative is a member-owned agricultural retail cooperative headquartered in La Vergne, Tennessee, operating 164 retail outlets that serve 50,000 farmer-members across Tennessee and 7 states with agronomy, livestock feed, and rural lifestyle products.

Ownership category

akta.pro rank

Product category

Agricultural Retail

NAICS

Farm Supplies Merchant Wholesalers (42491)

SIC

Wholesale-Farm Product Raw Materials (5150), Agricultural Services (700)

akta.pro primary industry

Farmer Cooperatives & Co-op Retail (AFABAJAB)

akta.pro secondary industry

Farm Supply Retail (Independent Dealers) (AFABAJAA)

Keywords

• Agricultural retail
• Livestock feed
• Agronomy services
• Farm supplies
• Cooperative farming

Headquarters

HQ city

La Vergne

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Retail Product Sales: Tennessee Farmers Cooperative generates revenue through retail product sales including agronomy products (fertilizers, crop protection, seeds), livestock feed and supplies, pet supplies, and farm/rural lifestyle products. The cooperative serves farmer-members through retail outlets and an e-commerce platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Tennessee Farmers Cooperative is a member-owned agricultural cooperative that retails a complete range of farming and rural lifestyle products through 164 retail outlets across 84 Tennessee counties and 7 states. It operates three core service lines—Agronomy Services (crop management, soil health, seed, fertilizer), Livestock & Pet Supplies (cattle, equine, poultry, goat, sheep, and swine feed, animal health products), and Farm & Rural Lifestyle (home, lawn and garden, tires, batteries, outdoor equipment)—serving 50,000 farmer-members and rural consumers.

Product overview

Tennessee Farmers Cooperative is a nonprofit cooperative association offering a unified product and service portfolio organized around three core service lines: Agronomy Services (crop management and soil health), Livestock & Pet Supplies (feed products and equipment), and Farm & Rural Lifestyle (home, lawn, garden, and outdoor products). The cooperative operates 164 retail outlets serving 50,000 farmer-members across 84 Tennessee counties and 7 states. Key feed product sub-brands include Co-op All Natural, ProTrition, and Cumberland Mills, with specific products for poultry, cattle, horses, goats, sheep, swine, and rabbits. The Cooperator newsletter provides agricultural news and updates to the cooperative community.

Differentiator

Problem solved

Functional benefit

Brands

• The Cooperator: The cooperative's magazine/newsletter publication providing news and features from Tennessee agriculture and the Co-op community.
• The Co-op Feed
• ProTrition
• GreenPoint Ag
• TFC Foundation

Products and services

• Agronomy Services

Quantifiable outcome

• 50,000 farmer-members served across 84 Tennessee counties and 7 states

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Tennessee Farmers Cooperative FoundationcoreOthers · 31 March 2025TFC Foundation supports the next generation of agricultural leaders through scholarship opportunities for high school seniors and college students involved in 4-H and FFA programs. The foundation also runs fundraising initiatives like Round-N-Raise to support local 4-H clubs and FFA chapters.
• GreenPoint AgcoreStrategic or Co-development Partner · 3 April 2024GreenPoint Ag is an agricultural company that holds events like the annual Forage Field Day gathering producers from Alabama, Tennessee, and Georgia. TFC is affiliated with GreenPoint Ag, which also named Amy Winstead as CEO in 2026.
• University of Tennessee Institute of Agriculture (UTIA)minorStrategic or Co-development PartnerPartnership with UT Extension and UTIA for agricultural education, field days, research collaboration, and youth development programs supporting Tennessee agriculture.
• Tennessee Department of AgricultureminorStrategic or Co-development PartnerCollaboration with TDA on programs including the Tennessee Agricultural Enhancement Program (TAEP), farmland preservation, and agricultural education initiatives.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Growmark: Midwest US farmer cooperative system offering agronomy, energy, and grain services through member-owned retail outlets. Operates a comparable member-ownershiplocal-retail model to TFC, just at a larger regional scale across IL, IA, and WI.
• MFA Incorporated: Missouri-based farm supply cooperative serving farmers with agronomy, livestock feed, and rural lifestyle products through company-owned retail locations. Closely mirrors TFC's product mix (feed, crop inputs, farm supplies) and member-ownership structure, with adjacent Southeastern US territory overlap.
• Southern States Cooperative: Southeast US regional farm supply cooperative selling agronomy inputs, livestock feed, and rural lifestyle products through member-owned retail stores. Direct neighbor in geography and nearly identical product portfolio to TFC across VA, NC, KY, and GA.
• Co-Alliance Cooperative: Indiana-based farmer-owned agricultural cooperative providing agronomy, energy, and feed products through a member-ownership structure. Closely resembles TFC's three-pillar (agronomy, livestock, energy/lifestyle) service model with comparable size.

Broad incumbents

• CHS Inc. One of the largest US farmer-owned cooperatives offering agronomy, energy, grain, and feed across a national footprint. Substantially larger and more diversified than TFC, but follows the same cooperative-retail model for agronomy and livestock products.
• Land O'Lakes: Major US farmer-owned cooperative spanning dairy foods, animal nutrition (Purina), and crop inputs. Overlaps with TFC through its feed and agronomy inputs businesses, though broader portfolio and consumer-branded scale make it a broad incumbent.
• Nutrien Ag Solutions: Largest US farm input retailer offering proprietary and third-party crop protection, fertilizer, seed, and digital agronomy. Provides competing retail distribution at national scale; TFC competes in agronomy inputs but cannot match Nutrien's R&D or capital depth.
• Wilbur-Ellis: US agricultural input distributor focused on crop protection, seed, and specialty nutrition across the western US. Competes with TFC's agronomy line but with a much broader geographic and product footprint, including animal nutrition.
• Helena Agri-Enterprises: US distributor of crop protection, fertilizer, and specialty agricultural inputs. Comparable to TFC's agronomy pillar but distributes nationally rather than through a member-cooperative model.

Regional players

• Producers Cooperative Association: Texas-based regional agricultural cooperative operating retail outlets that supply feed, fertilizer, and farm supplies to farmer-members. Geographically distinct from TFC but parallel member-owned retail model in agronomy and livestock inputs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tnfarmers
• Facebookfacebook.com/TennesseeFarmersCooperative

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tennessee Farmers Cooperative