DELUXE Television
- Company typePrivate
- Founded-
- HeadquartersLandshut, Germany
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
DELUXE Television firmographics
Firmographics- Name
- DELUXE Television
- Legal name
- Just Music Fernsehbetriebs GmbH
- Website
- https://deluxemusic.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
DELUXE Television industry classification
Industry- Product category
- Music Television Broadcasting
- NAICS
- Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162)
- SIC
- Television Broadcasting Stations (4833)
- akta.pro primary industry
- Music & Concert Video Streaming Platforms (MPACAAAI)
- akta.pro secondary industry
- Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)
Keywords
Where DELUXE Television is headquartered
LocationHeadquarters
- HQ city
- Landshut
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
DELUXE Television business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Television Advertising: TV advertising sales managed through Sky Media GmbH for traditional television commercial slots. The channel operates on a free-to-air model with advertising support.
- Digital Advertising: Digital advertising sales managed through Azerion AG (formerly HiMedia Deutschland AG) for website and app-based advertising. Uses user behavior analysis and cookies for targeted advertising.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free access to all TV channels and radio streams |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels5 records
DELUXE Television product offering
Product offeringCore offering
Deluxe Television (Just Music Fernsehbetriebs GmbH) operates a portfolio of free-to-air music TV channels — including Deluxe Music, Deluxe Rap, Schlager Deluxe, Deluxe Dance By Kontor, and Deluxe Lounge — broadcasting music videos and original programming 24/7 across the DACH region via satellite, IPTV, cable, and streaming platforms. It supplements the TV channels with radio streams, an on-demand Mediathek, a mobile app, and interactive viewer features, monetizing through TV and digital advertising.
Product overview
DELUXE MUSIC is a German music television broadcaster operated by Just Music Fernsehbetriebs GmbH, offering a multi-channel music media platform. The core offering consists of free-to-air TV channels (DELUXE MUSIC, DELUXE Rap, Schlager Deluxe, Deluxe Dance By Kontor, Deluxe Lounge) that broadcast music videos 24/7, supplemented by radio channels, a video on-demand library (Mediathek), curated music shows, interactive features, and a mobile app. The platform serves German-speaking audiences across DACH region (Germany, Austria, Switzerland) with music content spanning multiple genres.
Differentiator
Problem solved
Functional benefit
Brands
- Schlager Deluxe: German pop-schlager music TV channel featuring modern German pop music, launched December 2020.
- Deluxe Rap
- Deluxe Lounge
- Deluxe Dance By Kontor
- Deluxe Music
- Deluxe Lounge Radio
- Deluxe Easy
Products and services
- DELUXE MUSIC TV Channel Flagship free-to-air German music TV channel broadcasting music videos 24/7 with chart shows (DELUXE TOP 40, DELUXE TOP 25), genre blocks (ROCK DELUXE, HIPHOP DELUXE, DANCE DELUXE), news segments, and interactive viewer features; available across DACH on satellite, IPTV, cable, and streaming platforms.
- DELUXE Rap TV Channel Free-to-air TV channel focused on rap and hip-hop music, featuring Trap, rap, and hip-hop content from German and international artists.
- Schlager Deluxe TV Channel Free-to-air German TV channel featuring schlager music, modern German pop, and popschlager, with sub-shows including 100% Hits, Voll neu, Schlager Wecker, Schlager Mix, and Schlager total.
- Deluxe Dance By Kontor TV Channel Free-to-air TV channel dedicated to dance music produced in partnership with Kontor Records, featuring DJ sets and dance music programming.
- Deluxe Lounge TV Channel Music TV channel focused on lounge, chillout, and relaxed music content for a sophisticated audience.
- DELUXE MUSIC Mediathek (Video Library) On-demand video library containing music videos, concert footage, interviews, news segments (DLX News), artist sessions, and exclusive content, with weekly news shows and music video premieres.
- DELUXE MUSIC Radio Channels Web and app radio streams including DELUXE MUSIC Radio (hits/tips/classics), Deluxe Lounge Radio, and Deluxe Easy (jazz and easy listening).
- DELUXE MUSIC App Mobile app for iOS and Android providing access to radio channels, music streaming, curated playlists, video content, and the Jukebox submission feature; free and ad-free.
- DELUXE MUSIC Charts Music chart offerings including DELUXE TOP 40, Album Charts Top 25, and US Top 25, tracking popular music across different metrics.
Quantifiable outcome
- 5 TV channels (Deluxe Music, Deluxe Lounge, Deluxe Dance By Kontor, Deluxe Rap, Schlager Deluxe) and 3+ radio stations
Companies that use DELUXE Television
Customer profileSegments2 records
Ideal customer profiles2 records
DELUXE Television technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
DELUXE Television partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- HIGH VIEWcoreBrand Solutions partner handling branding, sponsorship, and marketing partnerships for DELUXE MUSIC. Located in Munich with contact at [email protected].
- Sky Media GmbHcoreTV advertising sales and distribution partner for DELUXE MUSIC. Located at Medienallee 26, 85774 Unterföhring. Handles TV commercial sales and marketing.
- Azerion AGcoreDigital advertising sales partner for website and online advertising. Previously operated as HiMedia Deutschland AG. Contact at [email protected].
- Kontor RecordscoreHamburg-based dance and house music label providing exclusive DJ content for 'Kontor DJ Night x Teufel' show. World's most successful dance music label featuring artists like DJ Antoine, ATB, Lost Frequencies. Founded 1996 by Jens Thele.
- TeufelminorAudio equipment brand co-presenting 'TEUFEL TOP 10' chart show and 'DJ Night Deluxe'. Provides audio sponsorship and promotional support for programming.
- Astra (SES)coreSatellite operator providing free-to-air broadcast distribution for DELUXE MUSIC channels across DACH region on 19.2° East orbital position.
- ZattoominorInternet TV streaming platform providing DELUXE MUSIC distribution in Germany, Austria, and Switzerland.
- TicketmasterminorTicket sales partner powering 'Tickets Deluxe' section of website for concert and event ticket purchases in Germany.
Scale indicators3 records
Recent moves1 record
Expansion highlights5 records
DELUXE Television competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
DELUXE Television social profiles
Digital presenceDELUXE Television financial estimates
Financial estimateRevenue estimate
Valuation estimate
DELUXE Television leadership team
Management profileNumber of profiles
Profiles3 records
DELUXE Television funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
DELUXE Television M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about DELUXE Television
What does DELUXE Television do?
Deluxe Television (Just Music Fernsehbetriebs GmbH) operates a portfolio of free-to-air music TV channels — including Deluxe Music, Deluxe Rap, Schlager Deluxe, Deluxe Dance By Kontor, and Deluxe Lounge — broadcasting music videos and original programming 24/7 across the DACH region via satellite, IPTV, cable, and streaming platforms. It supplements the TV channels with radio streams, an on-demand Mediathek, a mobile app, and interactive viewer features, monetizing through TV and digital advertising.
Is DELUXE Television a public or private company?
DELUXE Television is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was DELUXE Television founded?
DELUXE Television was founded in -1. It employs 11 to 50 people.
Where is DELUXE Television based?
DELUXE Television is headquartered in Landshut, Germany, in the Europe region.
How does DELUXE Television make money?
Two revenue lines are on record. Television Advertising is the primary driver. The others are digital Advertising.
Does DELUXE Television have an API?
No public API is recorded for DELUXE Television.
What industry is DELUXE Television in?
DELUXE Television's product category is Music Television Broadcasting. Its primary akta.pro industry code is MPACAAAI, Music & Concert Video Streaming Platforms, with a secondary code of MPABAHAG, Direct-to-Consumer (DTC) Network/Studio Streaming Channels. Its NAICS code is 51612 and its SIC code is 4833.