LANDLINIE Lebensmittel-Vertrieb

What LANDLINIE Lebensmittel-Vertrieb does

LANDLINIE Lebensmittel-Vertrieb GmbH is a B2B organic food wholesaler headquartered in Hürth near Cologne, Germany, founded in 1989. The company operates as a pure-play organic distributor serving approximately 600 commercial customers—including organic food retailers (Bioläden), organic gastronomy, schools/kindergartens, other organic wholesalers, retail chains (LEH), and organic producers—exclusively with certified organic products. Customer order channels span telephone, fax, email, a proprietary B2B webshop, and EDI/FTP integration for enterprise buyers.

The product portfolio comprises roughly 4,000 certified organic SKUs organized into six categories: fresh fruit, fresh vegetables and herbs (with pre-cut convenience lines), dairy, fresh/vegan convenience products, dry goods, and beverages. Sourcing spans Germany, Spain, Italy, France, the Netherlands, Morocco, Greece, Austria, and overseas, with full traceability documented to origin and, in many cases, to the field. Stacked certifications (IFS Food, EU Organic via GfRS, Demeter contract dealer since 1991) and a stated no-air-freight policy differentiate the offering. The own logistics fleet delivers to NRW, Hessen, and parts of Rheinland-Pfalz and Bayern up to six times weekly, with next-day delivery (orders by 18:00 delivered by 09:00); customers outside the primary region are served via freight forwarder.

Revenue is generated through product margin on certified organic goods (fruits, vegetables, dairy, dry goods, beverages) plus delivery fees of at least €15 for orders below €250 net (free delivery above €250). A minimum order value of €150 net applies on regular routes, with a separate €100 dry-goods minimum within the overall €250 threshold. Payment is on net-cash, SEPA direct debit, or 7-day terms. The company is led by Managing Director Friedrich Müller and is a privately held GmbH (HRB 44147, Cologne), with no disclosed parent, subsidiaries, external investors, or funding history.

Name

LANDLINIE Lebensmittel-Vertrieb

Legal name

LANDLINIE Lebensmittel-Vertrieb GmbH

Website

https://landlinie.de

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

LANDLINIE Lebensmittel-Vertrieb is a B2B organic food wholesaler founded in 1989, headquartered in Hürth (Cologne area), Germany. It supplies approximately 600 commercial customers—organic retailers, gastronomy, schools, and other wholesalers—with roughly 4,000 certified organic products via a proprietary webshop and own logistics fleet.

Ownership category

akta.pro rank

Product category

Organic Food Wholesale Distribution

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Wholesale-Miscellaneous Nondurable Goods (5190)

akta.pro primary industry

Natural, Organic & Health Foods Wholesale Distribution (CRAOAAAK)

akta.pro secondary industries

Wholesale-to-Business Online Ordering (B2B Food E-Commerce) (AFAIAMAD), Online B2B Grocery Supply for Small Businesses (Wholesale-to-Consumer/Prosumer) (CRAHAIAL)

Keywords

• Organic food wholesale
• B2B food distribution
• Fresh produce supply
• Organic dairy distribution
• Specialty grocery wholesale

Headquarters

HQ city

Hürth

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. B2B Organic Food Wholesale: LANDLINIE operates as a pure-play organic food wholesaler, selling certified organic products exclusively to trade/business customers (Gewerbekunden). Revenue is generated through product margin on the sale of organic fruits, vegetables, dairy, fresh produce, dry goods, and beverages. The company also generates revenue from delivery fees for orders below the free-delivery threshold.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

LANDLINIE Lebensmittel-Vertrieb GmbH is a German B2B organic food wholesaler that distributes certified organic fresh fruit, vegetables, dairy, dry goods, fresh/convenience products, and beverages to approximately 600 trade customers through a proprietary Webshop (shop.landlinie.de) and an in-house delivery fleet operating up to six days per week in NRW, Hessen, and parts of Rheinland-Pfalz and Bayern, with next-day delivery by 09:00 for orders placed by 18:00.

Product overview

LANDLINIE is a B2B organic food wholesaler founded in 1989, headquartered in Hürth near Cologne, Germany. Its core offering is a full-range organic food portfolio distributed through two channels: (1) an e-commerce platform (Webshop at shop.landlinie.de) enabling ~600 commercial customers to order from ~4,000 products, and (2) a proprietary logistics fleet for next-day delivery in western and southern Germany. The product portfolio is organized into six main categories — Bio-Obst (fresh organic fruit, 100+ varieties), Bio-Gemüse & Kräuter (vegetables & herbs, ~100 product lines plus pre-cut convenience), Bio-Molkereiprodukte (dairy), Bio-Frischeprodukte (fresh/vegan/convenience), Bio-Trockenprodukte (dry goods, ~2,000–4,000 lines), and Bio-Getränke (beverages). Value-added sub-products include peeled and cut pre-processed vegetables (onions, carrots, potatoes) for catering. The web shop includes supplementary modules for label printing, MDE device order upload, quick-entry bulk ordering, and monthly promotional offers. Orders are accepted by phone, fax, email, web shop, or EDI/FTP electronic interface. Minimum order value is €150; free delivery above €250.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Fresh Fruit (Bio-Obst) Over 100 varieties of certified organic fresh fruit, including apples, pears, stone fruit, berries, citrus, bananas, and tropical varieties, sourced from Germany, Mediterranean countries, and overseas with full traceability to origin. Sold to organic retailers, gastronomy, and other B2B customers.
• Organic Vegetables & Herbs (Bio-Gemüse & Kräuter) Approximately 100 product lines of certified organic vegetables and herbs available year-round for B2B customers such as organic food shops, restaurants, schools, and wholesalers.
• Organic Dairy Products (Bio-Molkereiprodukte) Range of certified organic milk and dairy products with a curated cheese selection of regional and international specialties, available in catering-sized quantities at wholesale prices for B2B customers.
• Organic Fresh & Convenience Products (Bio-Frischeprodukte) Organic soy products, vegan and lactose-free items, fresh organic meat products such as cold cuts and grill sausages, plus fresh organic convenience foods targeted at professional kitchens.
• Organic Dry Goods (Bio-Trockenprodukte) Comprehensive assortment of organic dry goods including pasta, grains, convenience products, spices, and oils, with approximately 2,000–4,000 product lines available through cooperative partnerships.
• Organic Beverages (Bio-Getränke) Full organic beverage portfolio including organic juices, refreshment drinks, organic beer, and organic wine from brands such as Voelkel and Lammsbräu, sold at wholesale to trade customers.
• Pre-Processed Organic Peeled & Cut Vegetables Pre-processed peeled and cut organic onions, carrots, and potatoes in various forms (rings, dice, sticks, slices, cubes), vacuum-packed and kitchen-ready for caterers, restaurants, and schools; sourced from Westphalia and processed by regional partners.
• LANDLINIE B2B Webshop B2B online ordering platform for registered commercial customers (organic shops, restaurants, schools, wholesalers, retail chains) to browse approximately 4,000 organic products, place orders, download price lists and certificates, manage favorites, and submit online complaints. Integrated with DataNature and Ecoinform product databases.
• Proprietary B2B Delivery Logistics Service Own fleet of trucks delivering organic products up to six times weekly to B2B customers in NRW, Hessen, and parts of Rheinland-Pfalz and Bayern, with next-day delivery by 09:00 for orders placed by 18:00; customers outside regular delivery zones served via freight forwarder.

Quantifiable outcome

• Next-day delivery: orders placed by 18:00 are delivered by 09:00 next day
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

21 partnerships are on record, tiered minor and core.

• Vita Verde NaturkostminorStrategic or Co-development PartnerVita Verde Naturkost is a supplier of organic, raw food, vegan, and pure organic products to LANDLINIE's wholesale assortment.
• FrischkeimminorStrategic or Co-development PartnerOrganic food supplier providing products to LANDLINIE's wholesale range.
• Land KroneminorStrategic or Co-development PartnerOrganic producer supplying LANDLINIE with certified organic products.
• JooTi GmbHminorStrategic or Co-development PartnerSupplier of fresh organic meals (Frische Gerichte) to LANDLINIE's assortment.
• ÖMA (Ökologische Molkerei Albert本源)minorStrategic or Co-development PartnerOrganic dairy (ÖMA) supplying LANDLINIE with organic dairy products.
• AGROCRETAcoreStrategic or Co-development PartnerLeading producer of organic Hass avocados from Crete, Greece. LANDLINIE established partnership at the Freskon trade show in April 2023. AGROCRETA is the primary source of organic Hass avocados for LANDLINIE, grown in Crete's mild climate.
• Tante OlgaminorStrategic or Co-development PartnerOrganic food retail chain listed as a LANDLINIE customer partner.
• Gut PaulinenwäldchenminorStrategic or Co-development PartnerBioland organic farm with gastronomy operations, listed as LANDLINIE customer partner.
• LenssenhofminorStrategic or Co-development PartnerOrganic farm listed as LANDLINIE customer partner.
• Flotte KarotteminorStrategic or Co-development PartnerOrganic food delivery service listed as LANDLINIE customer partner.
• Bunte BurgerminorStrategic or Co-development PartnerOrganic burger restaurant chain listed as LANDLINIE customer partner.
• cinenovaminorStrategic or Co-development PartnerOrganic food wholesale company listed as LANDLINIE customer partner.
• VON HERZEN BIO (Austrian organic farmers — ~100 farms)minorStrategic or Co-development PartnerCollective of approximately 100 Austrian organic farmers producing high-quality organic products, with focus on soil biology activation, biological pest control, and plant strengthening. Supplier of specialty organic products such as the Birne Uta pear.
• BickbeernhofminorStrategic or Co-development PartnerBioland-certified blueberry farm in Lower Saxony, Germany. Awarded 'Kulinarischer Botschafter Niedersachsen' (Culinary Ambassador of Lower Saxony). Source of LANDLINIE's organic blueberries.
• JimbofreshminorStrategic or Co-development PartnerInternational organic produce supplier providing organic grapes (Sugar One variety) to LANDLINIE.
• Familie MorellminorStrategic or Co-development PartnerOrganic citrus producer (Spain) supplying LANDLINIE with organic oranges and grapes (Moscatel variety).
• FinkshofminorStrategic or Co-development PartnerOrganic farm supplying LANDLINIE with Bioland Romanesco vegetables.
• Familie Gauchel (Bioland-Hof)minorStrategic or Co-development PartnerBioland-certified family farm (Edda and Volker Gauchel) supplying LANDLINIE with organic pointed cabbage (Spitzkohl) and other seasonal vegetables.
• EcollevantminorStrategic or Co-development PartnerSpanish organic produce company founded by Jaime Sánchez, EU-organic certified since 1994. Supplies LANDLINIE with organic pomegranates from September to early February, sourced from southeastern Spain.
• Spanish Padron Pepper SupplierminorStrategic or Co-development PartnerExclusive Spanish supplier producing organic Padron peppers (Pimiento de Padrón) exclusively for LANDLINIE, sourced from the Padrón region in Galicia, Spain.
• JahlucaminorStrategic or Co-development PartnerSpanish organic citrus supplier providing LANDLINIE with organic kumquats and other citrus specialties.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Alnatura GmbH: Germany's largest dedicated organic supermarket chain (Darmstadt), part of the Theo Müller Group. Operates both retail stores and selected wholesale/supply activities, making it a downstream customer and a partial competitor in the same organic supply chain LANDLINIE serves.

Direct peers

• Grell Naturkost GmbH: Organic food wholesaler based in Kaltenkirchen near Hamburg, serving northern Germany. Comparable pure-play B2B model and customer segments to LANDLINIE, but with regional strength in the geography where LANDLINIE is currently weakest (Northern Germany).
• dennree GmbH: Germany's largest organic food wholesaler, headquartered in Töpen (Bavaria). Pure-play B2B organic wholesaler serving Naturkostläden, gastronomy, and processors across all of Germany — directly comparable in business model, certification profile, and assortment breadth to LANDLINIE, but at materially larger scale and national reach.
• Weiling GmbH: Family-led organic food wholesaler based in Coesfeld, North Rhine-Westphalia. Direct geographic overlap with LANDLINIE in the NRW/Hessen core region and serves the same customer segments (organic shops, gastronomy, LEH). Closest head-to-head competitor by both geography and product mix.
• Bodan Großhandel für Naturkost GmbH: Organic food wholesaler based in Langenargen on Lake Constance, serving southern Germany and parts of Bavaria. Pure-play B2B organic wholesaler with comparable assortment (fresh produce, dry goods, dairy) and Demeter/EU-Bio certification profile.
• Ökoring Handels GmbH: Organic food wholesalers' cooperative based in Mammendorf, Bavaria, supplying Bioläden, gastronomy, and processors across southern Germany. Cooperative-owned B2B organic wholesaler with comparable assortment and organic-certification depth.
• Terra Naturkost Handels KG: Berlin-based organic food wholesaler serving the Berlin/Brandenburg and national markets with comparable B2B organic assortment and delivery model. Provides northern/eastern coverage where LANDLINIE currently relies on freight forwarders.
• Naturkost Schramm GmbH: Stuttgart-region organic food wholesaler serving southern Germany with comparable B2B assortment (fresh produce, dry goods, dairy) and customer mix of organic shops, gastronomy, and caterers.

Others

• Basic AG: German organic supermarket chain headquartered in Munich, part of the Tengelmann Group. A downstream retail customer for organic wholesalers like LANDLINIE rather than a direct wholesale competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/landlinie
• LinkedInlinkedin.com/company/landlinie

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LANDLINIE Lebensmittel-Vertrieb