Miad Healthcare

Name

Miad Healthcare

Legal name

Miad Healthcare

Website

https://miadhealthcare.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Reading

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Course Fees - Individual Training: Individual healthcare professionals pay to attend courses, webinars, and e-learning modules. Prices range from £35-£45 for e-learning modules to £225 for Case Investigator Training.
2. Organisational Training: Healthcare organisations book closed training courses for their teams. Pricing is typically 'POA' (Price on Application) for bespoke organisational training packages.
3. E-learning Subscriptions/Modules: 34 self-paced e-learning modules available for individual purchase. Instant access after purchase. Miad can also develop bespoke e-learning solutions for organisations.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Miad Healthcare provides accredited non-clinical training, medical appraisal, revalidation quality assurance, and consultancy services to UK healthcare organisations and professionals. Offerings are delivered via in-person workshops, live online courses, and a self-paced e-learning platform with 34 modules, covering appraisal and revalidation, leadership and management, personal development, safety and quality, medical education, dental education, and Oliver McGowan Mandatory Training.

Product overview

Miad Healthcare is a healthcare training and development provider offering a portfolio of 50+ non-clinical and leadership development courses alongside an e-learning platform with 34 self-paced modules. The core offering spans in-person training, online workshops, and self-directed e-learning for primary, secondary, community and independent healthcare sectors. Key products include: Independent Medical Appraisals service, Quality Assurance of Appraisal and Revalidation for Responsible Officers, and Oliver McGowan Mandatory Training (Tier 1 and Tier 2). Training programmes cover Appraisal & Revalidation, Leadership & Management, Personal Development, Safety and Quality, Medical Education, Dental Education, and Mental Health. All training is AoME, AfC (Association for Coaching) and CPD accredited. The company also provides bespoke training solutions tailored to organisational needs.

Differentiator

Problem solved

Functional benefit

Products and services

• eLearning Platform

Quantifiable outcome

• 30,365+ people trained annually
• +5 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• TTC GroupcoreStrategic or Co-development Partner · 1 September 2024TTC Group acquired Miad Healthcare in September 2024 as part of its expansion into non-clinical medical education and development. This marked TTC Group's third acquisition in 18 months following purchases of Synergie Training and Think Eleven. Miad Healthcare became part of TTC Group to support continued growth and strengthen the quality of training and services.
• Nursing and Midwifery Council (NMC)coreStrategic or Co-development PartnerMiad Healthcare partnered with the NMC to deliver nurse revalidation training. Successfully delivered training to over 2,500 nurses in just six weeks, helping clinicians stay compliant, skilled, and confident in their roles.
• NHS England (Oliver McGowan Training)coreStrategic or Co-development PartnerMiad Healthcare is a recognised partner for delivering Oliver McGowan Mandatory Training on Learning Disability and Autism. Under the Health and Care Act 2022, all health and social care providers must ensure staff complete this training.

Scale indicators10 records

Recent moves7 records

Expansion highlights7 records

Direct peers

• Royal College of Physicians: Professional membership body for physicians offering CPD, appraisal, revalidation support, and educational programmes. Comparable to Miad's appraisal and revalidation service for Consultants and Doctors.
• BMJ Learning: BMJ Group's e-learning platform offering CPD-accredited modules, appraisal training, and clinical education for healthcare professionals. Direct comparable to Miad's e-learning portfolio and NHS-facing CPD positioning.
• BlueStream Academy: UK healthcare e-learning provider offering CPD-accredited mandatory and statutory training modules to NHS and care organisations. Direct peer to Miad in terms of e-learning delivery model and healthcare workforce audience.
• Think Eleven: UK training and consultancy provider, also acquired by TTC Group. Sibling company to Miad within TTC's training portfolio with similar operational model and customer segments.
• Skills for Health: UK sector skills organisation for health, providing workforce development, competency frameworks, and training resources to NHS trusts and healthcare employers. Comparable in mission and customer base to Miad's organisational training services.
• E-Learning for Healthcare (e-LfH): NHS England-funded e-learning programme delivering free training to healthcare professionals across the UK. Most direct comparable to Miad's e-learning platform in terms of NHS workforce audience and modular content delivery.
• Synergie Training: Healthcare and safety training provider, also acquired by TTC Group as part of its training and compliance portfolio. Direct comparable to Miad in business model and corporate parent, with overlapping NHS customer base.

Broad incumbents

• NHS England Workforce, Training and Education: Statutory NHS body responsible for workforce education and training across England, including the Oliver McGowan programme. Functions both as a major training provider and the regulator/funder that Miad's services are accredited against.

Emerging players

• Cogora: Healthcare media and events group producing training content, conferences, and educational programmes for healthcare professionals in the UK. Adjacent peer with overlapping audience of healthcare clinicians and similar content-led model.
• Edge Services UK: UK-based training and consultancy provider serving health and social care organisations with compliance and workforce development services. Comparable smaller-scale peer competing for similar NHS trust and care provider training contracts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/MiadHealthcare

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Miad Healthcare