Mame Noka Coffee Roaster

What Mame Noka Coffee Roaster does

Mamé Noka Coffee Roaster is a Brussels-based specialty coffee roasting company founded in 2015 by Quentin, a former primary school teacher who had worked in the Democratic Republic of Congo and adopted a 'Trade not Aid' philosophy. The business operates on a direct-to-consumer, direct-trade model from a single atelier located inside the Greenbizz Brussels business incubator (Atelier B3, Dieudonné Lefèvrestraat 27, 1020 Brussels). It serves specialty coffee consumers and sustainability-conscious consumers who value supply-chain transparency and ethical sourcing. The product portfolio consists of single-origin coffees roasted in small batches: a Cameroon coffee from the Boyo collaboration of 600 smallholder farmers on the Bamenda Grassfields Plateau (100% Arabica, Typica and Java, washed process, full-bodied with chocolate notes), a Brazil coffee from the Fazendas Klem cooperation of smallholder farms in Minas Gerais (100% Arabica Red Mundo Novo, natural process, organic-certified BE-BIO-01 via Certisys), and an Ethiopia listing referenced in the site navigation. Roasting methodology combines laboratory-grade instrumentation (refractometer, thermocouples, PID probe, color-measuring unit, ROR curve tracking, VST precision baskets, EK43 grinder, Cropster roasting software) with a self-described creative exploration approach. The company sources directly from farmer cooperatives, pays prices that decouple from commodity markets, and operates a 40% profit-share with Brazilian farmers, eliminating intermediaries. Revenue derives from one-time consumer purchases of roasted beans at the Brussels atelier and via email inquiry; no e-commerce transactional channel is visible on the public site. Distribution is single-channel and limited to a domestic Belgian market. Marketing is content-driven across a WordPress blog, Facebook, Instagram, X/Twitter, LinkedIn, Pinterest, Flickr, email newsletter, and Vimeo, with messaging centred on UN SDG-aligned sustainability themes (No Poverty, Decent Work, Climate Action, Responsible Consumption). The company is privately held and founder-controlled, with one disclosed crowdfunding initiative in November 2016 for the Cameroon Boyo farmer-infrastructure project and no institutional capital raised.

Name

Mame Noka Coffee Roaster

Legal name

Mame Noka Coffee Roaster

Website

https://mamenokacoffee.wordpress.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Mamé Noka Coffee Roaster is a Brussels-based specialty coffee roaster founded in 2015, sourcing direct-trade beans from smallholder farmer cooperatives in Cameroon and Brazil and roasting them at its Greenbizz Brussels atelier for specialty and sustainability-conscious consumers.

Ownership category

akta.pro rank

Product category

Specialty Coffee Roasting

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Beverages (2080)

akta.pro primary industry

Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)

akta.pro secondary industry

Green Coffee Processing (Hulling, Grading, Decaffeination) (AFAFADAA)

Keywords

• Specialty coffee roasting
• Direct trade coffee
• Single origin arabica
• Smallholder farmer sourcing
• Organic coffee beans

Headquarters

HQ city

Laeken

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Roasted Coffee Sales: Direct sales of specialty roasted coffee beans to consumers, sourced through direct trade relationships with smallholder farmers in Cameroon and Brazil.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Mamé Noka Coffee Roaster sources green coffee directly from smallholder farmer cooperatives in Cameroon (Boyo) and Brazil (Fazendas Klem), then roasts and sells specialty single-origin Arabica coffee to individual consumers from its Brussels atelier. The offering centers on premium roasted coffee beans with full supply-chain transparency, fair farmer compensation (40% of Brazilian profits returned to farmers), and organic certification on Brazilian lots.

Product overview

Mame Noka Coffee Roaster is a specialty coffee roasting company based in Brussels, Belgium. The company operates a direct trade model, sourcing coffee beans directly from smallholder farmers in Cameroon (Boyo) and Brazil (Fazendas Klem). Their product portfolio consists of whole bean coffee for retail sale, with a focus on organic, ethically-sourced specialty coffees.

Differentiator

Problem solved

Functional benefit

Products and services

• Cameroon Coffee (Boyo) Specialty single-origin roasted coffee from the Boyo Cameroon collaboration of 600 smallholder farmers on the Bamenda Grassfields Plateau (1500m altitude), 100% Arabica Typica & Java varietal, washed process. Full-bodied with chocolate notes. Sold as whole beans for home brewing.
• Brazil Coffee (Fazendas Klem) Organic-certified specialty roasted coffee from the Fazendas Klem cooperation of smallholder farms in Minas Gerais, Brazil. 100% Arabica Red Mundo Novo varietal, natural process, medium roast. Subtle flavor with hints of stone fruits. Certified organic (BE-BIO-01) by Certisys. Sold as whole beans for home brewing.

Quantifiable outcome

• 40% of profits go directly to farmers in Brazil (Fazendas Klem)
• +1 more outcomes

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Fazendas KlemcoreStrategic or Co-development PartnerCooperation of smallholder coffee farms in Minas Gerais, Brazil. Mamé Noka sources 100% Arabica Red Mundo Novo coffee from this partnership. Fazendas Klem provides housing, technical assistance, supplies, and training to family farms. 40% of profits go directly to farmers. Coffee is organic certified (BE-BIO-01, controlled by Certisys). The partnership focuses on hand-picked, high-quality production with respect for environment and human beings.
• Boyo Cameroon / Hilltop Farmers DirectcoreStrategic or Co-development PartnerCollaboration of 600 smallholder farmers in the Bamenda Grassfields Plateau, North-West Region of Cameroon. Farmers self-organize into village groups with Hilltop Farmers Direct as umbrella organization providing equipment like washing stations and drying beds. The partnership enables farmers to control their product and receive all profits after subtracting logistics costs. Farmers practice mixed crop farming for environmental sustainability and self-sufficiency.
• Greenbizz BrusselsminorOthersBusiness incubator in Brussels that serves as the location for Mamé Noka's roastery and atelier. Greenbizz is described as a development hub for the green economy, sustainable development, and environmental entrepreneurship.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Caffènation: Belgian specialty coffee roaster based in Antwerp, with a similar direct-trade ethos and DTC-plus-wholesale model. Most directly comparable in geography, scale, and category.
• My Bean Coffee Roasters: Brussels-based micro-roaster operating from an atelier with focus on single-origin specialty coffee. Directly comparable in scale, location, and DTC atelier format.
• Vandenbergh & De Gucht: Belgian specialty coffee roastery supplying Brussels' specialty café scene with single-origin coffees. Comparable in geography and specialty positioning.

Regional players

• Square Mile Coffee Roasters: London-based specialty roaster focused on direct trade and quality-focused roasting, with a strong B2B/wholesale presence. Comparable in craft-roasting methodology and specialty positioning but in a different geography.
• Origin Coffee Roasters: UK specialty roaster and café operator with direct sourcing programs and quality-focused roasting. Comparable in direct-trade and craft-roasting approach, though UK-focused.
• La Caféothèque: Paris-based specialty coffee roaster and café focused on single-origin, ethically-sourced coffees. Comparable in craft specialty positioning and French-speaking European market overlap.

Broad incumbents

• Counter Culture Coffee: US specialty roaster with deep direct-trade farmer relationships, sustainability certifications, and educational content programs. Highly comparable in mission and transparency model, but operates at significantly larger scale.
• Intelligentsia Coffee: Pioneering US specialty roaster known for direct trade ('Direct Trade' was coined here), scientific roasting approach, and sustainability focus. Comparable in both methodology and mission.
• Stumptown Coffee Roasters: Portland-based specialty roaster with direct-trade programs, sustainability focus, and DTC + wholesale distribution. Comparable in direct-trade ethos and roasting craft, but operates at a much larger scale.

Emerging players

• Pact Coffee: UK-based specialty coffee company built on direct farmer relationships and subscription-led DTC. Comparable in mission and direct-trade model, though subscription-DTC is a format Mamé Noka has not adopted.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/MameNokaCoffee
• Facebookfacebook.com/mamenokacoffee
• LinkedInlinkedin.com/company/mame-noka-coffee-roaster/about
• Instagraminstagram.com/mamenokacoffee
• Pinterestpinterest.com/mamenokacoffee

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mame Noka Coffee Roaster