Molok
Molok North America Ltd., founded in 1999 and headquartered in Mount Forest, Ontario, designs, manufactures, and services HDPE semi-underground waste containment systems (the Deep Collection™ system) for municipalities, property developers, facility managers, and commercial businesses across North America.
- Company typePrivate
- Founded1999
- HeadquartersMount Forest, Canada
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Molok does
Molok North America Ltd. is a privately held Canadian manufacturer and service provider founded in 1999 in Mount Forest, Ontario by Marja Hillis, daughter of Finnish inventor Veikko Tapani Salli, who pioneered the Deep Collection™ semi-underground waste containment system in Finland in 1991. The company designs, rotationally molds, and distributes HDPE semi-underground waste containers (capacities from 500 to 5,000 litres), complemented by lifting liners, composite framing, multiple lid types, and electronic/sensor accessories, with all manufacturing conducted at its custom-built Mount Forest facility (89–97% Canadian content). Revenue is generated through hardware sales (containers and accessories — the primary stream), professional services (cleaning, repair, upgrades/retrofits), managed services (Deep Collection by Molok crane-lifted hauling in Ontario), and training programs for installers and haulers. Customers span municipalities, architects/designers, property developers and owners, facility managers, and business owners across five primary verticals and seven facility types (multi-residential, restaurants, hospitality, commercial plazas, schools/universities, parks, and urban environments).
The go-to-market is sales-led: a direct field-sales team with Business Development Managers covering Western Canada and Ontario and Sales Representatives for sub-regions (Niagara, Midwestern Ontario, York & Simcoe, Southern Alberta, Peel-Halton), supported by Sales Coordinators for Western Canada/Quebec and Ontario/USA, plus a network of 15+ affiliate distributors, recommended installers, and haulers across Canada and ad hoc coverage in the USA and Mexico. Marketing is anchored on a content-rich English/French website, dedicated architectural design resources (Master Specifications, CAD files, technical/site specs), a project gallery, and a steady blog cadence including thought leadership from CEO Mark Hillis. Quote-based pricing with multi-year contracts and a consultative product-expert selling motion targets enterprise and institutional buyers; over 16,000 containers have been deployed across North America since 1999 with more than 99% still in service, and the system is reported as available in 60+ countries globally.
Strategically, Molok is moving beyond its hardware core into (a) smart accessories (TACtile touchless access, SMART solar-powered electronic access, ultrasonic fill/temperature/door-cycle sensors), (b) a managed-services layer through Deep Collection by Molok, and (c) a formalized USA expansion led by a dedicated VP of Business Development USA & Strategic Partnerships. Ownership remains with the Hillis family following Marja Hillis' passing in 2018 (Mark and Mona Hillis are co-owners), and the founder Veikko Tapani Salli passed in 2025; the company holds ISO 9001, ISO 21898 (lifting liners), CPTED endorsement, and a British Columbia Conservation Foundation bear-resistant lid certification.
Molok firmographics
Firmographics- Name
- Molok
- Legal name
- Molok North America Ltd.
- Website
- https://molokna.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Molok North America Ltd., founded in 1999 and headquartered in Mount Forest, Ontario, designs, manufactures, and services HDPE semi-underground waste containment systems (the Deep Collection™ system) for municipalities, property developers, facility managers, and commercial businesses across North America.
- Ownership category
- akta.pro rank
Molok industry classification
Industry- Product category
- Waste Containment Equipment
- NAICS
- Boiler, Tank, and Shipping Container Manufacturing (3324), Waste Collection (56211)
- SIC
- Refuse Systems (4953)
- akta.pro primary industry
- Bulk Solids Handling & Processing Equipment (Conveying, Silo, Feeders) (IMAHAEAG)
Keywords
Where Molok is headquartered
LocationHeadquarters
- HQ city
- Mount Forest
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Molok business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Container and Hardware Sales: Primary revenue from manufacturing and selling semi-underground waste containers including M-5000, M-3000, M-1300, M-Organics, M-CityScape, M-Grease, and Fish Station models. Additional revenue from lifting liners, lids, frames, signage, and accessories.
- Cleaning Services: Container cleaning services including exterior cleaning and full interior/exterior cleaning with disinfection. Available throughout Ontario, Canada.
- Repair and Maintenance Services: Repair services for damaged components and component replacement when needed.
- Upgrade/Retrofit Services: On-site component upgrades including framing swaps, accessory additions like TACtile Touchless Access Control, and SMART system installations.
- Collection/Hauling Services: Waste collection and hauling services for Molok Deep Collection containers in Ontario markets through Deep Collection by Molok and recommended haulers.
- Training Services: In-class and in-field training for haulers on best practices for collecting from Molok containers. Successful completion leads to inclusion on recommended haulers list.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Multi-year contract | Container capacity from 500 to 5,000 litres (0.65 to 6.5 cubic yards) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels9 records
Molok product offering
Product offeringCore offering
Molok designs, manufactures, and sells the Deep Collection™ semi-underground waste containment system. The portfolio includes seven container models (M-5000, M-3000, M-1300, M-Organics, M-CityScape, M-Grease, Fish Station) ranging from 500 to 5,000 litres, with rotationally molded HDPE vertical-shaft construction that uses gravity to naturally compact waste by 30-60%. The company also provides installation, cleaning, repair, hauling, and training services through its own staff and a Canadian affiliate network, with manufacturing based in Mount Forest, Ontario.
Product overview
Molok offers the Deep Collection™ System, a comprehensive line of semi-underground waste containers designed for commercial, municipal, and multi-residential applications. The product portfolio centers on seven distinct container models (M-5000, M-3000, M-1300, M-Organics, M-CityScape, M-Grease, and Fish Station) ranging from 500 to 5,000 litres capacity, all featuring a semi-underground cylindrical shaft design that naturally compacts waste and controls odors. The system is complemented by lifting liners (standard, semi-hard, rubber-lined, and hard-sided), composite framing options (standard, premium with 13 styles, and custom), multiple lid types (standard, bear-resistant, fish station, clothes collection), smart accessories (fill/temperature/door sensors, electronic locks, TACtile touchless access, and SMART access management), and comprehensive services including installation, cleaning, repairs, collection, and hauler training. All products are manufactured in Mount Forest, Ontario with approximately 89% Canadian content.
Differentiator
Problem solved
Functional benefit
Products and services
- M-5000 Waste Container
Quantifiable outcome
- Reduces waste volume by 30-60% through natural compaction
- +7 more outcomes
Companies that use Molok
Customer profileSegments12 records
Ideal customer profiles5 records
Molok technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature12 records
Molok partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- Deep Clean Waste Services Inc.coreFounded in 2003 by Mark Hillis (now Molok CEO) to provide crane-lifted collection services in South-Western Ontario after major haulers were reluctant to support crane-lifted collections. Later acquired by Waste Management Inc., enabling expansion of service across Canada.
- Advanced ExcavatingcoreAffiliate installer based in Edmonton, Alberta providing repair, maintenance, and installation services for Molok containers in the Edmonton region. Contact: William Young/Owner, Skye Young.
- Brady Storage SolutionscoreDistributor based in Sudbury, Ontario representing Molok products in the Northern Ontario market.
- Complete Site ServicescoreInstaller based in Kitchener, Ontario providing installation services for Molok containers in the Waterloo Region.
- FlandscapeminorInstaller based in London, Ontario providing Molok container installation services in the London region.
- GFL EnvironmentalcoreDistributor and hauler with locations in Dartmouth, Nova Scotia and Winnipeg, Manitoba. GFL is a major environmental services company providing waste management solutions.
- Marmo Waste ServicescoreHauler based in Mount Forest, Ontario providing waste collection and hauling services for Molok containers. Manager: B. Gauci.
- Morley's ContractingminorInstaller based in Paris, Ontario providing Molok container installation services in the Brantford/Paris region.
- Molok Sales SaskatchewancoreDistributor based in Regina, Saskatchewan representing Molok products in Saskatchewan. Contact: [email protected].
- Neeb Excavating Inc.coreInstaller based in Guelph, Ontario providing Molok container installation services in the Guelph region. Contact: Steve Neeb.
- Rollins MachinerycoreDistributor and installer with locations in Langley and Chilliwack, British Columbia. Major equipment dealer representing Molok in BC.
- Ryan Jeffery IncorporatedcoreDistributor based in Oshawa, Ontario representing Molok products in the Durham Region.
- S2 DistributioncoreDistributor based in Montreal, Quebec (240-6000 Chemin De La Côte-des-Neiges) representing Molok products in Quebec. Contact: Mehdi Beniaz.
- Urban Life SolutionsminorRepair and maintenance provider based in Rocky View, Alberta providing service for Molok containers in the Calgary region.
- Waste IngroundminorInstaller based in Kelowna, British Columbia providing Molok container installation services in the Okanagan region. Contact: Brent Barrett.
- 2 Sons Excavating Ltd.coreInstaller based in Calgary, Alberta and surrounding areas providing Molok container installation services in Southern Alberta. Contact: Mike.
Scale indicators12 records
Recent moves8 records
Expansion highlights6 records
Molok competitors and assessment
Company assessmentDirect peers
- Bigbelly: US-based maker of smart solar-powered waste and recycling stations for municipalities, campuses, and public spaces. Competes directly with Molok in the municipal/commercial smart waste bin segment with similar product positioning and customer base.
- Sotkon: Portugal-based manufacturer of semi-underground waste containers using the same vertical-shaft, gravity-compaction architecture as Molok. Directly competes with Molok globally in the niche semi-underground refuse system category.
- ECUBE Labs: Poland-based producer of underground and semi-underground waste containers with smart fill-level sensors and similar vertical-shaft compaction. Closest direct peer to Molok in Europe with overlapping municipal and commercial customer base.
- Busch Systems: Canadian manufacturer of recycling and waste containers, including indoor, outdoor, and semi-underground bins for municipalities and commercial customers. Comparable product portfolio and North American customer overlap.
- CleanRiver: North American provider of recycling and waste bins including semi-underground systems and multi-stream collection solutions for municipalities, campuses, and commercial properties. Comparable offering and go-to-market in same verticals.
Broad incumbents
- Toter (Wastequip): Major North American manufacturer of wheeled carts and waste containers serving residential and commercial haulers. Broader portfolio and scale than Molok but overlaps in commercial waste bin segments.
- Rubbermaid Commercial Products: Large established manufacturer of commercial waste, recycling, and material handling containers. Overlaps with Molok in commercial bin categories but as part of a much wider product portfolio rather than specializing in semi-underground systems.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Molok social profiles
Digital presenceMolok compliance and trust
Trust signalCompliance3 records
Molok financial estimates
Financial estimateRevenue estimate
Valuation estimate
Molok leadership team
Management profileNumber of profiles
Profiles4 records
Molok funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Molok M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Molok
What does Molok do?
Molok designs, manufactures, and sells the Deep Collection™ semi-underground waste containment system. The portfolio includes seven container models (M-5000, M-3000, M-1300, M-Organics, M-CityScape, M-Grease, Fish Station) ranging from 500 to 5,000 litres, with rotationally molded HDPE vertical-shaft construction that uses gravity to naturally compact waste by 30-60%. The company also provides installation, cleaning, repair, hauling, and training services through its own staff and a Canadian affiliate network, with manufacturing based in Mount Forest, Ontario.
Is Molok a public or private company?
Molok is a private company. It is classified as family owned and is currently operating.
When was Molok founded?
Molok was founded in 1999. It employs 11 to 50 people.
Where is Molok based?
Molok is headquartered in Mount Forest, Canada, in the North America region.
How does Molok make money?
Six revenue lines are on record. Container and Hardware Sales are the primary driver. The others are cleaning Services, repair and Maintenance Services, upgrade/Retrofit Services, collection/Hauling Services and training Services.
Who are Molok's main competitors?
Direct peers on record are Bigbelly, Sotkon, ECUBE Labs, Busch Systems and CleanRiver. Broad incumbents are Toter (Wastequip) and Rubbermaid Commercial Products.
Does Molok have an API?
No public API is recorded for Molok.
What industry is Molok in?
Molok's product category is Waste Containment Equipment. Its primary akta.pro industry code is IMAHAEAG, Bulk Solids Handling & Processing Equipment (Conveying, Silo, Feeders). Its NAICS code is 3324 and its SIC code is 4953.