Peace Over Violence

What Peace Over Violence does

Peace Over Violence (POV) is a California-based 501(c)-class nonprofit founded in 1971 by feminist activists and headquartered at 1541 Wilshire Boulevard, Los Angeles, with a second service hub in Pasadena. Originally incorporated as the Los Angeles Commission on Assaults Against Women (LACAAW), the organization rebranded to Peace Over Violence in 2017 to broaden national and international recognition. Its mission is to address sexual violence, domestic violence, intimate partner stalking, child abuse, and youth violence through five program pillars — Emergency, Intervention, Prevention, Education, and Advocacy — delivered across greater Los Angeles and the 22 cities of the West San Gabriel Valley.

The service portfolio comprises a 24/7 multilingual crisis hotline (English, Spanish, American Sign Language via video phone), an Emergency Response Team, the Domestic Abuse Response Team (DART), a Trauma Recovery Center, case management, legal advocacy (restraining orders, family law, immigration), individual and group counseling, the Youth Over Violence Leadership Institute, Schools Over Violence curricula delivered in LAUSD schools, empowerment self-defense training, and the Voices Over Violence survivor speakers bureau. Specialized Deaf, Disabled & Elder Services are staffed by dedicated clinical and program personnel. The internationally recognized Denim Day campaign functions as both a prevention program and an awareness platform. Underlying technology is conventional: a crisis-hotline and case-management stack plus the third-party Recite Me web accessibility toolbar (100+ language translations, text-to-speech, font controls).

The business model is a multi-stream nonprofit revenue structure with no fees charged to beneficiaries. Revenue is generated from individual donations and major gifts, government and foundation grants, signature fundraising events (Evening Over Violence gala, Lunch Over Violence, Golf Over Violence), and an online merchandise shop. Go-to-market is community-led: direct service through two physical sites, embedded advocates in hospitals and police stations, school-based prevention delivery via the 20+ year LAUSD partnership, and broad awareness reach through the Denim Day campaign and earned media (HuffPost, NBC News, Ms. Magazine). The organization is led by long-tenured Executive Director Patti Giggans (34+ years) and supported by a board including former Los Angeles Mayor Antonio Villaraigosa and former LA County Supervisor Sheila Kuehl.

Name

Peace Over Violence

Legal name

Peace Over Violence

Website

https://peaceoverviolence.org

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

51–100 employees

Short description

Peace Over Violence is a Los Angeles-based nonprofit founded in 1971 that provides emergency, intervention, prevention, education, and advocacy services to survivors of sexual and domestic violence across LA and the West San Gabriel Valley, delivered in English, Spanish, and ASL.

Ownership category

akta.pro rank

Product category

Domestic Violence and Sexual Assault Services

NAICS

Human Rights Organizations (813311), Child and Youth Services (62411)

SIC

Services-Social Services (8300)

akta.pro primary industry

Domestic Violence & Abuse Support Services (BPAGAEAD)

akta.pro secondary industries

Legal Aid & Client Advocacy Services (BPAGAEAM), Human Rights & Anti-Discrimination Organizations (BPAGAFAB), Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM), Child Protection & Child Rights (BPAGABAG)

Keywords

• Domestic violence services
• Sexual assault support
• Crisis intervention services
• Trauma recovery services
• Violence prevention education

Headquarters

HQ city

Pasadena

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Fundraising: Individual donations, major gifts, and fundraising events including Evening Over Violence galas, Lunch Over Violence, and Golf Over Violence tournaments.
2. Grants: Government and foundation grants supporting violence prevention and survivor services programs.
3. Merchandise Sales: Online shop selling branded merchandise including apparel with proceeds supporting POV programs.

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Peace Over Violence is a nonprofit sexual and domestic violence prevention and intervention center that provides 24/7 crisis hotlines, trauma recovery counseling, legal advocacy, case management, youth leadership and prevention education, empowerment self-defense training, and professional training programs. Services are delivered free of charge in English, Spanish, and American Sign Language across Los Angeles and the 22 cities of the West San Gabriel Valley.

Product overview

Peace Over Violence is a comprehensive sexual and domestic violence, intimate partner stalking, child abuse, and youth violence prevention center headquartered in Los Angeles, established in 1971. The organization offers a portfolio of interconnected services organized under five core pillars: Emergency (24/7 hotlines, emergency response teams), Intervention (case management, counseling, legal services), Prevention (youth programs, self-defense training), Education (school programs, professional training, curricula), and Advocacy (public policy, survivor speakers bureau). The service portfolio includes the Trauma Recovery Center, Deaf/Disabled/Elder Services program, and the internationally recognized Denim Day campaign. Services are delivered in English, Spanish, and American Sign Language across Los Angeles and the 22 cities of the West San Gabriel Valley. The organization also operates an online shop for merchandise and educational materials, and has integrated an accessibility toolbar to ensure inclusive access to resources.

Differentiator

Problem solved

Functional benefit

Brands

• Denim Day: International sexual violence prevention and education campaign where participants wear jeans to raise awareness about sexual violence
• Youth Over Violence
• Voices Over Violence

Products and services

• 24/7 LA Rape & Battering Hotline
• Emergency Response Team
• Domestic Abuse Response Team (DART)
• Trauma Recovery Center
• Case Management
• Legal Services
• Counseling
• Youth Over Violence
• Empowerment Self-Defense
• Schools Over Violence
• Voices Over Violence
• Deaf, Disabled & Elder Services
• Professional Training
• Denim Day Campaign

Quantifiable outcome

• Denim Day campaign engaged over 12 million individuals across all 50 US states and 118 countries
• +1 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Ten partnerships are on record, tiered minor, core and major.

• Thrive CausemeticsminorStrategic or Co-development Partner · 23 January 2024Sheer Strength partnership collaboration with Thrive Causemetics supporting Peace Over Violence programs.
• Denim Day Campaign PartnerscoreStrategic or Co-development Partner · 16 November 2023Annual international Denim Day campaign engaging 12M+ people across 118 countries with workplace, school, and community partners.
• Taglyan ComplexminorGTM or Marketing Partner · 19 October 2022Event venue for 50th anniversary gala celebrating five decades of social service, social justice, and social change.
• NetflixmajorStrategic or Co-development Partner · 7 November 2019Netflix's Unbelievable series honored at Evening Over Violence for its honest portrayal of sexual assault survivors. Series creators Susannah Grant and Sarah Timberman received Media Over Violence Humanitarian Award.
• DAMA RestaurantminorGTM or Marketing Partner · 7 November 2019Event venue partnership for Evening Over Violence 2019 at DAMA restaurant in Downtown Los Angeles fashion district.
• ESPN / The ESPYSmajorStrategic or Co-development Partner · 18 September 2018ESPN invited Peace Over Violence advocates to provide trauma-informed support to 141 Larry Nassar survivors during 2018 ESPYS. POV honored ESPN with Impact Over Violence Award for their approach to the Arthur Ashe Courage Award.
• NoMad Los Angeles HotelminorGTM or Marketing Partner · 5 September 2018Event venue partnership for Evening Over Violence 2018 fundraising event at NoMad Hotel Downtown LA.
• Los Angeles KingscoreStrategic or Co-development Partner · 16 August 2018Support for Youth Leadership Institute, investing in youth violence prevention programs. Partnership includes DV training for LA Kings organization.
• GUESS FoundationcoreStrategic or Co-development Partner · 1 April 2017Long-standing partnership for Denim Day sexual violence prevention campaign. GUESS Foundation co-sponsors the annual campaign including the First Denim Day Concert at Third Street Promenade featuring artists like Maya Jupiter and Aloe Blacc.
• Los Angeles Unified School District (LAUSD)coreStrategic or Co-development Partner · 1 January 197120+ year partnership providing violence prevention education and youth leadership programs in LAUSD schools through Schools Over Violence and Youth Over Violence programs.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Safe Horizon: New York-based victim services nonprofit offering hotline, shelter, counseling, and legal services. Comparable comprehensive service portfolio and hotline-driven model, though geographically distinct.
• RAINN (Rape, Abuse & Incest National Network): National anti-sexual violence organization operating the National Sexual Assault Hotline. Directly comparable to POV's 24/7 LA Rape & Battering Hotline and survivor-services mission, with a national rather than regional footprint.
• National Domestic Violence Hotline: Operates the primary 24/7 domestic violence hotline in the US. Directly comparable to POV's crisis intervention, safety planning, and resource referral services for DV survivors.
• YWCA of Greater Los Angeles: Local LA YWCA operating domestic violence services, sexual assault services, and housing programs. Shares POV's regional LA service area and integrated service model across intervention and prevention.
• Jenesse Center: LA-based domestic violence service provider offering emergency shelter, case management, and counseling. Directly competes with POV for LA-area DV survivors and grant funding.
• The Center for the Pacific Asian Family: LA-based DV/SA service provider with culturally specific programming. Overlaps with POV in LA service area and survivor-support mission, with specialization in API communities.
• Sanctuary for Families: NYC nonprofit providing shelter, legal services, counseling, and economic empowerment for DV survivors. Comparable integrated legal-plus-clinical service model and DV focus.
• Casa de las Amigas: Los Angeles nonprofit providing emergency shelter, transitional housing, and support services for DV survivors. Comparable mission and LA-centric delivery model.

Broad incumbents

• National Network to End Domestic Violence (NNEDV): National advocacy and policy organization for the DV field. Comparable mission in policy advocacy and public awareness, but operates as a membership/advocacy body rather than direct service provider.

Regional players

• A New Way of Life: LA-based nonprofit providing housing and reentry support for formerly incarcerated women, many of whom are DV survivors. Comparable geographic base and trauma-informed service approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/PeaceOvrViolnce
• Facebookfacebook.com/PeaceOverViolence

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Peace Over Violence