What iKnow Web Design does

iKnow Web Design is a two-person WordPress web design and development agency headquartered in Portland, Maine, operated by Kevin Johannen (30+ years of interactive media experience) and David Mallon (custom code and WordPress plugin development). The firm delivers custom website design, mobile-responsive development, WordPress support and maintenance, WooCommerce-based e-commerce builds, SEO services, and a managed hosting subscription product priced at $25 per month. Its technical stack is standard WordPress augmented by third-party integrations including payment gateways (Stripe, PayPal, Authorize.net), shipping APIs (ShipStation), and email marketing platforms (Constant Contact).

The firm's customer base is concentrated in the Northeast United States and spans small and mid-sized businesses, non-profits, professional services firms, and creative professionals. Named portfolio clients include Bow Street Auto, Samoset Resort, Sentry Hill Architecture, Coastal Maine Mortgage, Park Danforth, and the Town of Standish, indicating reach across automotive, hospitality, architecture, senior living, mortgage, and municipal segments. Pricing is project-based professional services at $125 per hour with a recurring managed hosting line as the only disclosed subscription product.

The go-to-market is founder-led, principally referral-driven, and reinforced by the agency website acting as both service description and portfolio showcase. A secure online payment portal was added to the website for client invoice settlement. The business is owner-operated with no disclosed external funding, no enterprise sales motion, and no documented headcount growth, making this a lifestyle/small professional services firm rather than a venture-backed or scale-stage operation.

Name

iKnow Web Design

Legal name

iKnow Web Design

Website

https://iknowwebdesign.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

iKnow Web Design is a two-person WordPress web design agency in Portland, Maine serving small businesses, non-profits, and professional services firms in the Northeast US with custom website design, managed hosting, WooCommerce e-commerce, and SEO services.

Ownership category

akta.pro rank

Headquarters

HQ city

Portland

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Professional Services (Design, Development, Maintenance): Custom website design and development services billed hourly at $125 per hour for design work, consulting, programming, and content updating. Project-based pricing for new websites or major upgrades outlined in detailed proposals.
2. Managed Website Hosting: Recurring monthly subscription for managed WordPress hosting at $25/month, billed annually at $300/year. Includes security updates, plugin updates, nightly backups, and site statistics.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

iKnow Web Design is a two-person WordPress-focused web design and development agency based in Portland, Maine, offering custom website design/redesign, WordPress maintenance and support, managed WordPress hosting, WooCommerce-based e-commerce implementation, and SEO services. The firm primarily serves small to mid-sized businesses, non-profits, and professional service firms across the Northeast US, with project-based pricing for new builds and hourly billing for smaller or maintenance work.

Product overview

iKnow Web Design is a WordPress-focused web design agency offering a unified suite of services built around website creation, maintenance, and optimization. The core offering is custom Website Design using WordPress as the primary platform, supplemented by E-commerce capabilities powered by WooCommerce. Additional services include WordPress Support (ongoing maintenance and troubleshooting), Managed Website Hosting (infrastructure with automated backups and security updates at $25/month), SEO & Web Search optimization, and Mobile Design responsiveness. The company serves diverse client sectors including professional services, e-commerce, non-profits, artists, and news organizations across Maine.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design

Quantifiable outcome

• Over 50% of website visits are made from mobile phones, making responsive mobile design essential for customer engagement.

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature3 records

Scale indicators1 record

Recent moves4 records

Expansion highlights2 records

Others

• WP Engine: Premium managed WordPress hosting provider. Relevant because WP Engine is a competitor/alternative to iKnow's $25/month managed hosting offering, and represents a potential partnership or platform risk to the firm's hosting revenue stream.
• Pantheon: Managed hosting platform for WordPress and Drupal sites. Comparable infrastructure layer to iKnow's managed hosting, though positioned upmarket — illustrates the spectrum of WordPress hosting competition.

Direct peers

• Human Made: WordPress engineering and design agency working with enterprise and content-heavy brands. Comparable in core technology (WordPress) and service model (design + development), though at significantly larger scale.
• Blue Fountain Media: Full-service digital agency offering website design and development, branding, and digital marketing. Comparable design-and-build model with SMB/mid-market focus, though operating at significantly larger scale.
• WebDevStudios: An established WordPress-focused design and development agency offering custom site builds, WooCommerce, and ongoing support. Directly comparable to iKnow as a WordPress-specialist agency serving business clients with design and maintenance services.
• Thrive Internet Marketing Agency: Mid-sized digital agency offering web design, SEO, hosting, and ongoing digital marketing. Comparable service stack to iKnow (design + SEO + hosting + maintenance), serving SMB and mid-market clients.
• WebFX: Large web design and internet marketing agency with similar end-to-end services including design, SEO, and hosting. Overlaps with iKnow on core offerings but at a much larger operational scale and broader service breadth.

Broad incumbents

• GoDaddy: Large-scale web services provider offering domain registration, hosting, website builder, and professional services. Competitively overlaps with iKnow across hosting, site builder tools, and SMB web design services.
• Squarespace: DIY website builder and commerce platform targeting small businesses, creatives, and restaurants. Directly competes with iKnow for the same SMB customer segments by enabling self-service website creation without an agency.
• Wix: Major DIY website builder with extensive template and e-commerce features for SMBs. Competes with iKnow by offering the same end-customer an alternative path to a website without engaging an agency.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/iknow-web-design

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iKnow Web Design