What Packma does

Packma s.r.l. is an Italian privately-held packaging machinery distributor and solutions integrator founded in 1982 and headquartered in Basiano, in the Milan metropolitan area. The company sells end-of-line industrial packaging equipment — including pallet wrappers (stretch film and paper-based), strapping machines, flow pack and shrink wrapping systems, box formers and sealers, conveyors, and accessories — alongside consumable packaging materials such as films, strapping, tapes, and protective products. Packma does not manufacture proprietary machinery; instead, it distributes and integrates machines from six international partner brands (Robopac, Fromm, Smipack, Comarme, Reisopack, and Gandus) under core distribution agreements covering Italy, and complements these with a private-label offering and an Eco Packaging line focused on paper-based and FSC-certified alternatives.

The business model combines one-time industrial equipment sales with recurring consumable revenue and aftermarket service. Packma operates a direct sales organization with a commercial team covering defined Italian geographic zones, supported by pre-sales consulting, technical assistance, installation, training, and a permanent showroom where customers can test machines with their own products. Pricing is quote-based and not publicly disclosed. The company reports an installed base of more than 8,000 active clients across Italy and holds ISO 9001 and FSC Chain of Custody certifications. With 11-50 employees, Packma is a small, domestically-focused industrial packaging partner serving Italian manufacturing and logistics customers, with no disclosed funding rounds, M&A activity, or international expansion in the available data.

Name

Packma

Legal name

Packma s.r.l.

Website

https://packma.it

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

11–50 employees

Short description

Packma is an Italian industrial packaging machinery distributor and integrator, founded in 1982 in Basiano (Milan), that sells end-of-line wrapping, strapping, and sealing equipment from six international partner brands to over 8,000 industrial clients across Italy, along with consumables and aftermarket service.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery

NAICS

Packaging Machinery Manufacturing (333993)

SIC

Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Bundling, Overwrapping & Shrink Packaging Equipment (IMALAOAI)

akta.pro secondary industries

Wrapping & Bundling Equipment (Shrink/Stretch) (IMAHAOAD), Strapping & Banding Machines (IMAHAOAM)

Keywords

• Industrial packaging machinery
• Pallet wrapping machines
• Strapping machines
• End-of-line packaging
• Packaging materials supply

Headquarters

HQ city

Bassano

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Packaging Machinery Sales: Sale of industrial packaging machinery including stretch wrappers, strapping machines, shrink wrappers, box formers, and accessories. Revenue generated from one-time equipment sales.
2. Packaging Materials: Sale of consumable packaging materials including stretch film, shrink film, strapping, adhesive tapes, and protective materials. Ongoing recurring revenue from material consumption.
3. Technical Service and Maintenance: Technical assistance, scheduled maintenance, and spare parts supply to ensure continuous operation of packaging equipment.
4. Consulting Services: Customized consulting for packaging optimization, production efficiency improvement, and plant configuration.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Packma designs, distributes, and integrates industrial packaging machinery for end-of-line operations, including pallet wrappers, strapping machines, flow pack and shrink wrap machines, and box forming/sealing systems. The company also supplies consumable packaging materials (stretch film, shrink film, strapping, adhesive tapes, edge protectors) and provides technical services covering maintenance, spare parts, consulting, and a permanent showroom.

Product overview

Packma is a Packaging Solutions Partner offering a comprehensive portfolio of industrial packaging machinery and materials. The core offering centers on end-of-line packaging equipment including Avvolgitrici (pallet wrapping machines) for stretch film and paper applications, Reggiatrici (strapping machines) in manual, semi-automatic, and automatic configurations, and Confezionatrici (packaging machines) encompassing flow pack, shrink tunnel, and wrapping systems. The product range extends to Formatura e chiusura scatole (box forming and closing) machinery including nastratrici, formers, and gummed tape dispensers, as well as Accessori Packaging (accessories) such as conveyors, weighing kits, air cushion systems, and sealers. Supporting the machinery division, Packma provides a complete range of Packaging Materials including stretch film, shrink film, strapping (steel, PET, PP), adhesive tapes, and protective materials. The Eco Packaging line offers sustainable alternatives including recycled materials and FSC-certified products. Service capabilities include technical assistance, spare parts supply, consulting, and a permanent showroom for product testing. Packma distributes and supports internationally-recognized brands including Robopac, Fromm, Smipack, Comarme, and Reisopack, representing their products in Italy with full sales, installation, and after-sales support.

Differentiator

Problem solved

Functional benefit

Products and services

• Avvolgitrici (Pallet Wrapping Machines) Pallet wrapping machines that secure and protect loads with stretch film or paper during transport and storage. Includes rotating table and rotating arm configurations in stretch film and paper-based eco-friendly variants.
• Reggiatrici (Strapping Machines) Strapping machines for securing products with plastic, textile, or steel straps, available in manual, semi-automatic, and automatic models for industrial applications. Includes distributed brands Fromm and Reisopack.
• Confezionatrici (Packaging Machines) Packaging machines including flow pack machines, shrink wrap (L-shaped chamber), continuous/intermittent cycle automatic machines, bundle wrappers (fardellatrici), shrink tunnels, and wrap-around cartoners. Distributed via Smipack partnership.
• Formatura e chiusura scatole (Box Forming and Closing Systems) Box forming and closing systems for American-style four-flap boxes, including taping machines (nastratrici), automatic box formers, taping units, and gummed tape dispensers (umettatrici). Distributed via Comarme partnership.
• Soluzioni integrate (Integrated Packaging Line Solutions) Custom-designed integrated end-of-line packaging lines combining multiple packaging technologies (wrapping, strapping, shrinking, box forming) into a single coordinated production workflow.
• Nastri alimentazione (Feeding Conveyors) Feeding conveyors and transport systems designed to integrate packaging machines into automated production lines.
• Fascettatrici automatiche (Automatic Strapping Machines) Automatic banding/strapping machines for grouping products together.
• Accessori Packaging (Packaging Accessories) Packaging accessories including rollers, conveyors, weighing kits for pallet wrappers, air cushion packaging systems, bag and pouch sealers, strap carts, strap cutters, dispensers, and waste compaction machines.
• Packaging Materials (Films, Strapping, Tapes, Protective Materials) Consumable packaging materials including stretch film, shrink film (including poliolefine single-fold with PCR recycled versions), steel/PET/PP strapping, adhesive tapes (including 90% recycled PET tape), filling and protective materials, edge protectors, and seals/buckles. Sold as recurring consumables to industrial customers.
• Eco Packaging (Sustainable Packaging Solutions) Eco-friendly packaging solutions including recycled materials, FSC-certified products, and sustainable alternatives to traditional packaging, backed by FSC Chain of Custody certification.
• Assistenza (Technical Assistance and Maintenance) Technical support service including programmed maintenance, rapid interventions, and customized solutions to minimize machine downtime and optimize production productivity.
• Ricambistica (Spare Parts Service) Spare parts service with wide availability of original parts for all distributed packaging machinery brands, ensuring rapid and punctual deliveries.
• Consulenza (Packaging Consulting) Technical consulting service for choosing, designing, and optimizing industrial packaging systems, including training and support, based on customized consulting, innovative proposals, and sustainability guidance.
• Showroom (Product Testing and Demonstration) Permanent showroom at Packma headquarters allowing customers to test packaging machinery with their own products, evaluating speed, quality, and compatibility with production lines across Robopac, Fromm, Smipack, and Comarme brands.

Quantifiable outcome

• Support for over 8,000 active clients across Italy
• +1 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core.

• RobopaccoreChannel Partner/ Reseller/ DistributorPackma represents Robopac, a leading international brand in stretch wrapping technology. Products include Masterplat, Masterwrap, and Technoplat series wrapping machines. This partnership provides access to advanced pallet wrapping solutions with technologies for automated wrapping and paper-based eco-friendly alternatives.
• FrommcoreChannel Partner/ Reseller/ DistributorPackma distributes Fromm strapping equipment including manual, semi-automatic, and automatic strapping machines. Fromm specializes in strapping solutions with both steel and plastic strapping, featuring advanced technologies like vibration welding and geometric interlock sealing.
• SmipackcoreChannel Partner/ Reseller/ DistributorPackma represents Smipack, an Italian manufacturer producing over 4,300 packaging machines annually. Product range includes shrink wrappers, flow pack machines, bundlers, cartoning machines, and conveyor systems. Known for innovation, sustainability, and competitive quality/price ratio.
• ComarmecoreChannel Partner/ Reseller/ DistributorPackma distributes Comarme machinery for box sealing and forming with four-fold format. Established in 1960, Comarme is a world reference for tape, gummed paper, and hot melt glue sealing technologies for American-style boxes.
• ReisopackcoreChannel Partner/ Reseller/ DistributorPackma represents Reisopack, a European manufacturer founded in 1992 specializing in strapping machines. Offers semi-automatic and automatic strappers for boxes, packages, and pallets, designed for reliability and high efficiency in industrial environments.
• GanduscoreChannel Partner/ Reseller/ DistributorPackma distributes Gandus sealers for bags, sacks, and tubular packaging in polyethylene and laminated materials. Gandus provides precision welding solutions for industrial packaging applications including food, pharmaceutical, and chemical sectors.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Sorma Group: Italian packaging machinery group offering weighing, bagging, and end-of-line packaging solutions. Similar end-markets in food and industrial manufacturing.
• IPS Packaging: Italian industrial packaging distributor and integrator offering machinery, materials, and service — a business model closely aligned with Packma's distribution-plus-service approach.
• OMSG Officina Meccanica Siro Giorda: Italian manufacturer of pallet wrapping, stretch film, and strapping machinery. Directly comparable to Packma's core wrapping and strapping product categories.
• Officine Pesce: Italian packaging machinery specialist offering end-of-line equipment including wrapping, strapping, and palletizing systems. Closely comparable to Packma's Italian industrial customer base and product mix.
• Pesmel: Finnish manufacturer of pallet wrapping and load securing systems. Competes in the same pallet wrapping and stretch film categories as Packma's Robopac-distributed machinery.

Others

• Aetna Group: Parent of Robopac, Packma's largest brand partner. A global manufacturer of end-of-line packaging machinery; relevant as the upstream supplier whose distribution strategy shapes Packma's economics.
• Smipack: Italian manufacturer of shrink wrappers, flow pack, and bundling machines distributed by Packma. Comparable shrink-wrap and bundling machinery portfolio; principal manufacturer relationship.
• Fromm Holding: Swiss manufacturer of strapping systems and packaging tools whose machines Packma distributes in Italy. Comparable machinery scope (strapping/banding) but operating as a principal manufacturer rather than distributor.

Broad incumbents

• Krones AG: Global German packaging machinery incumbent serving beverage, food, and consumer goods end-of-line. Operates broadly in the same packaging equipment space, including wrapping and palletizing systems.
• ProMach: US-based broad-line packaging machinery incumbent with end-of-line and palletizing capabilities. A larger incumbent operating across many of the same product categories Packma integrates.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Packma