ValueRock
ValueRock is a privately held commercial real estate investment and operating company with a 30+ year track record, managing 50+ diversified mixed-use, retail, office, and medical properties across 15 U.S. states with 600+ tenants, serving institutional investors and national/regional tenants.
- Company typePrivate
- Founded1993
- HeadquartersIrvine, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What ValueRock does
ValueRock is a privately held commercial real estate investment and operating company headquartered in Irvine, California. Founded in 1993, the firm has operated for over 30 years and reports more than $30 billion in completed transactions, $20 billion in structured financing, 50+ million square feet of mixed-use space transacted, and 2,000+ completed transactions across its history. Its current portfolio comprises 50+ diversified properties spanning 15 U.S. states, totaling 10+ million square feet under management with 600+ tenants. Target geographies are concentrated in the Western United States (California, Hawaii, Nevada, Oregon, Utah, Washington) with select holdings in Southeast and other markets.
The company operates a vertically integrated platform spanning investment management, asset management, financing, development, leasing, and operations. Core service lines include Investment Management (acquisition, disposition, financing, portfolio optimization), Asset Management (NOI growth and hands-on property oversight), Property Portfolio Management (50+ diversified retail, office, medical, and mixed-use assets), and Re/Development Services (entitlements, re-imagination, and best-use identification, currently with 10,000+ multi-family units in planning). Flagship assets include The Commons in Aliso Viejo (21 acres, 200,000 SF, opened December 2024) and Hawaii Kai Towne Center (458,696 SF, Honolulu). The customer base is a long-tail of national and regional tenants (Target, Tesla, Trader Joe's, Sprouts, 99 Ranch Market, Daiso, Philz Coffee, Best Buy, Barnes & Noble, Walgreens, Chick-fil-A, Raising Cane's, Dollar Tree, Hoag Health, 24-Hour Fitness, Bowlero) alongside institutional capital partners.
The business model combines recurring rental income from a diversified tenant base with episodic property disposition gains and re/development value creation. Pricing is transaction-specific and not publicly disclosed. The firm is sales-led, distributing services through direct leasing relationships and a broker/agent network, with institutional investors (pension funds, endowments, family offices) as a primary capital-allocation segment. Marketing channels are minimal: a LinkedIn presence and earned media in industry publications (OC Business Journal, CoStar News). Leadership averages 25+ years of industry experience, with key executives including Dennis Vaccaro (Senior Managing Director, Asset Management) and Ralph Ongkeko (Director of Leasing). The firm claims consistent NOI growth outperforming publicly traded peers and counter-cyclical discipline (asset dispositions before the 2008 recession, hands-on COVID-era tenant management).
ValueRock firmographics
Firmographics- Name
- ValueRock
- Legal name
- ValueRock
- Website
- https://valuerockrealty.com
- Company type
- Private
- Founded year
- 1993
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- ValueRock is a privately held commercial real estate investment and operating company with a 30+ year track record, managing 50+ diversified mixed-use, retail, office, and medical properties across 15 U.S. states with 600+ tenants, serving institutional investors and national/regional tenants.
- Ownership category
- akta.pro rank
Where ValueRock is headquartered
LocationHeadquarters
- HQ city
- Irvine
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
ValueRock business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Rental Income: Recurring rental income from commercial tenants across mixed-use, retail, office, medical, and industrial properties. Tenants include national retailers, regional businesses, and local operators across the portfolio.
- Property Disposition Gains: Profits from the sale of properties after value creation through asset management, lease-up, and re/development. The company has demonstrated ability to exit assets at above-market returns, including recent sales of Bank of America property in Hawthorne ($11.125M) and Sprouts in Folsom ($11.3M).
- Re/Development Value Creation: Creation of additional value through re-development of properties. Current pipeline includes 10,000+ multi-family units in development planning, and completed projects like The Commons in Aliso Viejo (183,722 SF).
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
ValueRock product offering
Product offeringCore offering
ValueRock is a privately held commercial real estate investment and operating company that acquires, develops, manages, and disposes of mixed-use, retail, office, medical, and industrial properties across 15 U.S. states. Its core services include investment management, asset management, and re/development, targeted at institutional investors and supported by a 50+ property portfolio and 600+ tenant relationships.
Product overview
ValueRock operates as a real estate investment and operating company with a unified platform combining investment management, asset management, property portfolio management, and re/development services. The company manages 50+ diversified properties across 15+ U.S. states, offering full-service capabilities from acquisition through development and operations. Key properties include The Commons in Aliso Viejo and Hawaii Kai Towne Center, with current re/development projects encompassing over 10,000 multi-family units.
Differentiator
Problem solved
Functional benefit
Products and services
- Investment Management Investment management services for commercial real estate, managing acquisition, disposition, financing, and portfolio optimization with a track record of over $30B in transactions. Targeted at institutional investors including pension funds, endowments, and family offices.
- Asset Management Full-service asset management capabilities focused on optimizing property performance, Net Operating Income (NOI) growth, and achieving above-market returns through hands-on management of retail, mixed-use, medical, and office properties.
- Re/Development Services Property re/development capabilities including entitlements, property re-imagination, and best-use identification. Currently developing multiple properties with over 10,000 multi-family units in planning across the portfolio.
- Mixed-Use Development Development of mixed-use environments combining retail, residential, medical, life science, tech office, industrial, and hospitality projects in high-income communities.
- The Commons - Aliso Viejo A 21-acre redeveloped mixed-use project featuring 200,000 SF of restaurants and retail tenants including Tesla, 99 Ranch Market, Daiso, and Philz Coffee, with a proposed 343-unit residential project. Available for tenant leasing.
- Hawaii Kai Towne Center A 458,696 SF waterfront mixed-use development in Honolulu, HI featuring retail, office, and waterfront amenities on 20+ acres with 1,343 parking stalls. Available for tenant leasing.
Quantifiable outcome
- Consistent NOI growth outperforming market and publicly traded peers
- +3 more outcomes
Companies that use ValueRock
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles2 records
ValueRock technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
ValueRock partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Faris Lee InvestmentscoreFaris Lee Investments represented ValueRock in the sale of the Bank of America property in Hawthorne. Long-standing broker relationship for disposition transactions.
- Newmark Knight Frank (Chris Beck)minorChris Beck with Newmark Knight Frank represented the City of Hawthorne in acquiring the Bank of America property from ValueRock.
Scale indicators10 records
Recent moves7 records
Expansion highlights5 records
ValueRock competitors and assessment
Company assessmentDirect peers
- Federal Realty Investment Trust: Public REIT focused on high-quality open-air and mixed-use retail in affluent coastal/suburban markets. Directly comparable in tenant quality (grocery anchors, experience tenants) and value-add re/development playbook, but operates at substantially larger scale with permanent capital.
- Regency Centers Corporation: Public grocery-anchored shopping center REIT with similar tenant profile (Trader Joe's, Whole Foods, Sprouts) and Western US exposure. Comparable in operating discipline, but with public market access and broader geographic reach.
- Kimco Realty: Large public open-air shopping center REIT with grocery-anchored centers in high-income markets. Operates a similar leasing and tenant-mix strategy to ValueRock, but at far larger scale with embedded public-market permanent capital.
- Brixmor Property Group: Public open-air shopping center owner with similar grocery-anchored and necessity-based retail focus. Comparable in tenant base and value-add repositioning approach, with public market capital and substantially larger portfolio.
- Phillips Edison & Company: Public shopping center REIT focused on grocery-anchored necessity retail in suburban markets. Comparable tenant profile and operating strategy, but smaller-cap public peer with permanent capital advantage.
- Kite Realty Group: Public open-air shopping center REIT with mixed-use development capabilities and similar high-quality tenant roster. Closely comparable in re/development and mixed-use orientation, though operating primarily in Sunbelt markets.
- Macerich: Public REIT focused on retail and mixed-use destinations in affluent coastal markets including California. Highly comparable in California-centric geographic concentration and high-end tenant positioning.
- Retail Opportunity Investments Corp: Public shopping center REIT focused on grocery-anchored centers in densely populated, affluent West Coast markets. Closely comparable in tenant mix, geography, and value-add repositioning strategy, but with permanent public capital.
Emerging players
- Continental Properties: Privately held retail real estate investor/operator with similar multi-tenant shopping center strategy. Comparable private operating model and tenant base, but less geographic overlap with Western US focus.
- North American Properties: Privately held mixed-use real estate developer/operator with similar re-imagination strategy for retail and mixed-use centers. Comparable operating model and tenant quality focus, though primarily focused on Southeastern US.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
ValueRock social profiles
Digital presenceValueRock financial estimates
Financial estimateRevenue estimate
Valuation estimate
ValueRock leadership team
Management profileNumber of profiles
Profiles2 records
ValueRock funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ValueRock M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ValueRock
What does ValueRock do?
ValueRock is a privately held commercial real estate investment and operating company that acquires, develops, manages, and disposes of mixed-use, retail, office, medical, and industrial properties across 15 U.S. states. Its core services include investment management, asset management, and re/development, targeted at institutional investors and supported by a 50+ property portfolio and 600+ tenant relationships.
Is ValueRock a public or private company?
ValueRock is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ValueRock founded?
ValueRock was founded in 1993. It employs 11 to 50 people.
Where is ValueRock based?
ValueRock is headquartered in Irvine, United States, in the North America region.
How does ValueRock make money?
Three revenue lines are on record. Rental Income is the primary driver. The others are property Disposition Gains and re/Development Value Creation.
Who are ValueRock's main competitors?
Direct peers on record are Federal Realty Investment Trust, Regency Centers Corporation, Kimco Realty, Brixmor Property Group, Phillips Edison & Company, Kite Realty Group, Macerich and Retail Opportunity Investments Corp. Emerging players are Continental Properties and North American Properties.
Does ValueRock have an API?
No public API is recorded for ValueRock.