Vita Health Products
- Company typePrivate
- Founded1936
- HeadquartersWinnipeg, Canada
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
Vita Health Products firmographics
Firmographics- Name
- Vita Health Products
- Legal name
- IVC Vita Health
- Website
- https://vitahealth.ca
- Company type
- Private
- Founded year
- 1936
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Vita Health Products industry classification
Industry- Product category
- Pharmaceutical Contract Manufacturing
- NAICS
- Pharmaceutical Preparation Manufacturing (325412)
- SIC
- Pharmaceutical Preparations (2834), Wholesale-Drugs, Proprietaries & Druggists' Sundries (5122)
- akta.pro industry
- OTC Pain Relief & Fever (Analgesics, Anti-inflammatory, Topical Pain Relief)Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Health & Hygiene OTC Consumer Goods (First Aid, Oral Care, Personal Health)Cold, Flu, Cough & Allergy Remedies (Decongestants, Antihistamines, Cough Syrups, Lozenges)Consumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Health & Hygiene OTC Consumer Goods (First Aid, Oral Care, Personal Health)Multivitamins & Daily PacksConsumer Products & Retail/Consumer Packaged Goods (CPG) Manufacturing & Brands/Vitamins, Supplements & Sports NutritionOTC Medicines & Consumer Health Products DistributionConsumer Products & Retail/Wholesale, Distribution & Category Management/Health, OTC & Pharmacy Wholesale Distribution
Keywords
Where Vita Health Products is headquartered
LocationHeadquarters
- HQ city
- Winnipeg
- HQ country
- Canada
- HQ region
- North America
Offices8 records
Markets served
Vita Health Products business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Private Label Manufacturing: Production of private label finished goods for major Canadian retailers across grocery and pharmacy channels. Products include over-the-counter medications and natural health products manufactured under the retailer's brand.
- Contract Manufacturing: Start-to-finish manufacturing support including project management, validation, stability studies, and regulatory coordination for brand owners and health companies requiring custom product development and production.
- Distribution Services: Seamless logistics coordination ensuring products reach destinations from the Winnipeg facility—geographic centre of Canada—to serve markets nationwide and internationally.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Vita Health Products product offering
Product offeringCore offering
IVC Vita Health manufactures, packages, and distributes over-the-counter pharmaceutical products and natural health products on a private label and contract manufacturing basis. The Winnipeg-based facility produces tablets, softgels, gummies, powders, capsules, and liquids for major Canadian retailers and brand owners, supported by in-house formulation, packaging, and distribution services under Health Canada GMP compliance.
Product overview
IVC Vita Health is a Canadian pharmaceutical manufacturer offering an integrated portfolio of private label and contract manufacturing services for over-the-counter and natural health products. The company's core offerings include Private Label Manufacturing (producing finished goods for retailers), Contract Manufacturing (full-service formulation through regulatory compliance), OTC Manufacturing (analgesics, cough/cold remedies, specialty formulations), and Natural Health Product Manufacturing (vitamins, minerals, herbal supplements). These core services are supported by integrated modules including Formulation Services (R&D, ingredient selection, stability testing), Packaging Services (bottling, blister packs, labeling, custom packaging), and Distribution Services (logistics coordination from Winnipeg facility). The company produces multiple dosage forms including softgels, tablets, gummies, powders, capsules, and liquids, with manufacturing capabilities spanning more than 260,000 square feet of GMP-compliant production space.
Differentiator
Problem solved
Functional benefit
Products and services
- Private Label Manufacturing Production of finished OTC and natural health products under retailer-owned brands for major Canadian grocery and pharmacy chains. Enables retailers to offer Health Canada-compliant health products under their own brand name, with manufacturing, quality control, and packaging handled end-to-end.
- Contract Manufacturing Start-to-finish contract manufacturing service including project management, validation, stability studies, and regulatory coordination for brand owners and health companies requiring custom OTC and natural health product development and production.
- Over-the-Counter (OTC) Manufacturing GMP-compliant manufacturing of licensed over-the-counter products including analgesics, cough and cold remedies, and specialty formulations, meeting Health Canada regulatory requirements for drug products.
- Natural Health Product Manufacturing Manufacturing of vitamins, minerals, herbal supplements, and specialty nutritional products within the Health Canada GMP-compliant facility, including dosage forms such as softgels, tablets, gummies, powders, capsules, and liquids.
Quantifiable outcome
- Serving 80+ countries with global production network
- +2 more outcomes
Companies that use Vita Health Products
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Vita Health Products technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Vita Health Products partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, flagship and minor.
- Health Partners International Canada (HPIC)coreIVC Vita Health partners with Health Partners International Canada to increase access to medicine and improve health in vulnerable communities. For over 18 years, the company has been regularly making product donations for use by medical mission teams, in community health projects, and in emergency relief. Named HPIC 2025 Partner of the Year.
- International Vitamin Corporation (IVC)flagshipParent company and global manufacturing network. IVC Vita Health serves as the Canadian hub within the broader IVC network spanning North America, Europe, and Asia with 12 facilities serving 80+ countries. Global production capacity includes 49.3 billion tablets, 16 billion softgels, 8.3 billion powders, 5.8 billion capsules, 3.5 billion gummies, and 126 million liquid units annually.
- Bioscience Association ManitobaminorIndustry association membership supporting the bioscience sector in Manitoba, Canada.
- Health Products Stewardship AssociationminorPartnership for proper storage and handling of pharmaceuticals and finding collection sites. Company displays HPSA logo and directs customers to healthsteward.ca for information.
Scale indicators12 records
Recent moves5 records
Expansion highlights4 records
Vita Health Products competitors and assessment
Company assessmentDirect peers
- Catalent: Global contract development and manufacturing organisation offering softgel, tablet, capsule, and oral dose manufacturing across multiple dosage formats. Directly comparable as a large-scale CDMO serving brand owners and pharmaceutical companies with similar end-to-end services.
- Recipharm: European-headquartered CDMO providing contract development and manufacturing of oral solids, semi-solids, and other dosage forms. Comparable as a multi-format contract manufacturer serving pharmaceutical and consumer health brand owners across multiple geographies.
- Adare Pharmaceuticals: Specialty CDMO with capabilities spanning formulation, manufacturing, and packaging for OTC and prescription pharmaceuticals. Closely comparable for its OTC contract manufacturing emphasis and full-service offering to brand owners.
- Bora Pharmaceuticals: Asia-Pacific CDMO with growing North American OTC contract manufacturing footprint and capabilities across tablets, capsules, and liquids. Comparable as a multi-region contract manufacturer serving brand owners in the OTC and supplement space.
- PCI Pharma Services: Integrated CDMO offering drug development, manufacturing, packaging, and serialisation services globally. Directly comparable for end-to-end service breadth and multi-geography contract manufacturing scale.
- Aenova Group: Global pharmaceutical CDMO producing solid, semi-solid, and liquid dosage forms for pharmaceutical and consumer health customers. Comparable for its broad dosage format coverage and contract manufacturing of OTC and health products.
- Hovione: Global contract manufacturer offering development, formulation, and GMP manufacturing of oral dosage and other forms. Comparable as a high-quality CDMO serving pharmaceutical innovators and consumer health customers.
- Alcami Corporation: US-headquartered CDMO offering formulation development, analytical services, and GMP manufacturing of sterile and oral dosage forms. Comparable for end-to-end contract manufacturing services targeting small and mid-sized pharmaceutical customers.
Broad incumbents
- Patheon (Thermo Fisher Scientific): Large global CDMO network under Thermo Fisher offering drug substance, drug product, and clinical services. Comparable as a broad incumbent in pharmaceutical contract manufacturing with overlapping services but significantly wider scope including biologics and clinical research.
Regional players
- Apotex: Canada's largest generic pharmaceutical manufacturer with extensive OTC product portfolio and manufacturing footprint. Comparable as a Canadian-headquartered manufacturer of OTC drugs and health products serving similar retail channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Vita Health Products social profiles
Digital presenceVita Health Products compliance and trust
Trust signalCompliance3 records
Vita Health Products financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vita Health Products leadership team
Management profileNumber of profiles
Vita Health Products funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vita Health Products M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vita Health Products
What does Vita Health Products do?
IVC Vita Health manufactures, packages, and distributes over-the-counter pharmaceutical products and natural health products on a private label and contract manufacturing basis. The Winnipeg-based facility produces tablets, softgels, gummies, powders, capsules, and liquids for major Canadian retailers and brand owners, supported by in-house formulation, packaging, and distribution services under Health Canada GMP compliance.
Is Vita Health Products a public or private company?
Vita Health Products is a private company. It is classified as corporate owned and is currently operating.
When was Vita Health Products founded?
Vita Health Products was founded in 1936. It employs 251 to 500 people.
Where is Vita Health Products based?
Vita Health Products is headquartered in Winnipeg, Canada, in the North America region.
How does Vita Health Products make money?
Three revenue lines are on record. Private Label Manufacturing is the primary driver. The others are contract Manufacturing and distribution Services.
Who are Vita Health Products's main competitors?
Direct peers on record are Catalent, Recipharm, Adare Pharmaceuticals, Bora Pharmaceuticals, PCI Pharma Services, Aenova Group, Hovione and Alcami Corporation. Patheon (Thermo Fisher Scientific) is listed as a broad incumbent. Apotex is listed as a regional player.
Does Vita Health Products have an API?
No public API is recorded for Vita Health Products.
What industry is Vita Health Products in?
Vita Health Products's product category is Pharmaceutical Contract Manufacturing. Its primary akta.pro industry code is CRADAMAC, OTC Pain Relief & Fever (Analgesics, Anti-inflammatory, Topical Pain Relief), with a secondary code of CRADAMAD, Cold, Flu, Cough & Allergy Remedies (Decongestants, Antihistamines, Cough Syrups, Lozenges). Its NAICS code is 325412 and its SIC code is 2834.