USMMA Alumni Association and Foundation

What USMMA Alumni Association and Foundation does

The U.S. Merchant Marine Academy Alumni Association and Foundation (AAF) is an independent 501(c)(3) nonprofit organization that serves as the official fundraising, alumni engagement, and parent liaison body for the U.S. Merchant Marine Academy (USMMA), one of five federal service academies located in Kings Point, New York. Founded in 2001 with operational roots tracing back to 1989 when it sponsored the National Parents Association, the AAF coordinates a national network of alumni chapters, 22 state-level parents' chapters covering all 50 U.S. states and three foreign countries, and programs supporting roughly 49,500+ service academy alumni through its iSABRD directory. Its primary constituents are USMMA graduates, parents of current and incoming midshipmen, graduating midshipmen transitioning to civilian or military careers, and corporate employers participating in recruiting events. The organization is led by an elected Board of Directors with the National Parents Association President holding a permanent board seat since 1994.

The AAF's core products and services are organized as program lines rather than a unified technology platform. These include an iModules-powered online portal providing member registration, an alumni directory, event registration, and donation processing; a Career Services offering that includes the Service Academy Career Conferences (SACC) job fair, internship postings, resume hosting, and military transition support; the Kings Pointer Magazine and Signal Flags/Mainstay newsletters; recognition programs (Athletic Hall of Fame, Hall of Distinguished Graduates, multiple Alumni Awards, Acta Non Verba, Skip Prosser Achievement Award); class ring procurement; honor boards for Pilots/Masters/Chief Engineers/Armed Forces; the Midshipmen Internship Program; and commemorative initiatives including the newly dedicated Memorial Pavilion. Operational technology is largely off-the-shelf: iModules SaaS for constituent management, standard email/social media distribution (Facebook, Twitter, Instagram, YouTube, LinkedIn), and virtual event tools. No proprietary AI, machine learning, or public APIs are disclosed.

The AAF's revenue model is donations-driven and event-augmented. Primary inflows include one-time, recurring, corporate, matching, stock, and planned gifts; structured giving societies (Lifetime Societies, Annual Societies, McNulty Society for planned giving, Flying Bridge for annual donors); class-based giving including reunion cycles and a "5 Cents a Day" micro-donation program; event revenue from 11 regional golf outings, homecoming, and awards dinners (e.g., $85 per person for the 2024 Athletic Awards Dinner, $27 per ticket for Kings Point Night at Citi Field); and merchandise sales. Go-to-market is community-led, leveraging chapter networks, alumni events, and legislative outreach rather than paid acquisition. Customer concentration is structurally narrow: a single beneficiary (USMMA) receives essentially all programmatic support, but the donor base is distributed across tens of thousands of individual alumni and parents.

Name

USMMA Alumni Association and Foundation

Legal name

U.S. Merchant Marine Academy Alumni Association and Foundation, Inc.

Website

https://usmmaalumni.com

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

11–50 employees

Short description

The U.S. Merchant Marine Academy Alumni Association and Foundation is an independent 501(c)(3) nonprofit that coordinates alumni, parent, and midshipmen engagement for the U.S. Merchant Marine Academy in Kings Point, NY, through fundraising, career services, events, and a national chapter network spanning all 50 states.

Ownership category

akta.pro rank

Product category

Alumni Association Services

NAICS

Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Business, Professional, Labor, Political, and Similar Organizations (8139), Business Associations (813910), Business Associations (81391)

SIC

Services-Membership Organizations (8600), Services-Educational Services (8200), Miscellaneous Publishing (2741)

akta.pro primary industry

Alumni Relations & Alumni Engagement Programs (EDALAOAA)

akta.pro secondary industries

Fundraising & Annual Giving (EDALAOAB), Major Gifts, Planned Giving & Endowment Development (EDALAOAC), Advancement Services & Donor Operations (CRM, Gift Processing, Stewardship) (EDALAOAD), Alumni Benefits, Membership & Affinity Programs (EDALAOAM), Alumni Communications, Marketing & Publications (EDALAOAF), Corporate & Foundation Relations (Sponsorships, Grants, Partnerships) (EDALAOAE)

Keywords

• Alumni association services
• Nonprofit fundraising programs
• Alumni engagement events
• Career placement services
• Maritime academy support

Headquarters

HQ city

Kings Point

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Donations and Contributions: The primary revenue stream comes from alumni and supporter donations through various giving programs including One-time gifts, Recurring donations, Corporate gifts, Matching gifts, Stock gifts, and Planned giving. They offer giving societies (Lifetime Societies, Annual Societies, McNulty Society for planned giving, Flying Bridge for annual donors).
2. Event Revenue: Revenue generated from paid events including golf outings in multiple cities, athletic awards dinners, homecoming events, and other alumni gatherings. Ticket sales and registration fees contribute to operational funding.
3. Membership Programs: Flying Bridge annual membership program provides recurring revenue with associated benefits and recognition for participating alumni.
4. Class Giving Programs: Class-based fundraising initiatives including reunion class cycles and the 5 Cents a Day program supporting ongoing Academy needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

The USMMA Alumni Association and Foundation is a 501(c)(3) nonprofit that coordinates alumni, parent, and midshipmen activities for the U.S. Merchant Marine Academy. It runs alumni engagement programs, fundraising campaigns (Lifetime/Annual Giving Societies, Flying Bridge, McNulty Society, The Ship 2026 Goals), career services (job board, SACC career conferences, internships, military transition), regional and campus events (golf outings, homecoming, athletic awards), recognition programs (Athletic Hall of Fame, Alumni Awards, Hall of Distinguished Graduates, Honor Boards), and memorial initiatives (Memorial Pavilion, Commemorating the 142).

Product overview

The USMMA Alumni Association and Foundation offers a portfolio of alumni engagement services organized as distinct programs rather than a unified technology product. Core offerings include the Alumni Directory and online portal for member login and profile management, Career Services with job postings and internship programs, and the Kings Pointer Magazine publication. Memorial programs include Memorial Arbors and the newly unveiled Memorial Pavilion honoring deceased cadets. The organization operates multiple giving programs including the Flying Bridge annual giving society and The Ship 2026 Goals fundraising initiative. Event programming includes regional Golf Outings across 11 U.S. locations and annual Homecoming celebrations. Recognition programs encompass Athletic Hall of Fame, multiple Alumni Awards, Hall of Distinguished Graduates, and Honor Boards for Pilots, Masters, Chief Engineers, and Armed Forces. The National Parents Association supports families of midshipmen with state chapters and resources. Additional services include Class Rings through designated providers, Commemorating the 142 memorial initiative, Midships Yearbooks, Newsletter, and Merchandise/Shop. The organization does not offer a technology product with AI capabilities or public API access.

Differentiator

Problem solved

Functional benefit

Brands

• National Parents Association (NPA): A dedicated organization for parents of USMMA midshipmen that supports Academy programs and provides networking opportunities for families.

Products and services

• Career Services Career placement and internship service for USMMA alumni and midshipmen, including the Service Academy Career Conference (SACC), a job/internship posting board, the Midshipmen Internship Program, employer registration, and military transition support.
• Flying Bridge Annual Giving Society Annual giving society recognizing recurring alumni donors with benefits including Flying Bridge Day event, member testimonials, and logo symbolism. Membership is via recurring annual donations.
• Golf Outings Regional alumni golf events held in 11 U.S. cities (Las Vegas, Palm City, Houston, Washington D.C., Seattle, New York, Baltimore, San Francisco, Norfolk, Charleston, New Orleans) with paid registration supporting AAF fundraising.
• Homecoming Annual alumni gathering at the Kings Point campus featuring awards ceremonies, alumni awards, campus tours, and reunion activities for Kings Point graduates.
• Alumni Awards Program Recognition program comprising multiple award categories including Distinguished Service, Dedicated Service, Meritorious Alumni Service, Outstanding Professional Achievement, and the George Edward 'Skip' Prosser '72 Achievement Award for alumni accomplishments.
• Athletic Hall of Fame Recognition program honoring graduates who distinguished themselves through outstanding achievement in intercollegiate athletics, with Regular (10+ years out), Honorary, Special, and Team membership categories.
• Memorial Pavilion Memorial facility at the Kings Point campus honoring deceased cadets and midshipmen, with ship-like architecture and star-shaped ceiling openings; supports the Commemorating the 142 initiative honoring WWII Cadet-Midshipmen casualties.
• National Parents Association Parent support organization with 22 state chapters serving families of current and incoming USMMA midshipmen, providing events, newsletters, and resources; the NPA President holds a Board of Directors seat at the AAF.
• Alumni Directory Online searchable directory connecting Kings Point alumni, accessible via member login on the association's iModules platform; supports networking among graduates.
• Kings Pointer Magazine Official alumni magazine of the USMMA Alumni Association and Foundation publishing news, stories, and updates about the Academy and its graduates; available with archive for members.

Quantifiable outcome

• Memorial Pavilion increased commemorative capacity from 2,700 to over 10,000 names

Named customers1 record

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered major, core and minor.

• H2M architects + engineersmajorStrategic or Co-development Partner · 28 May 2026H2M architects + engineers collaborated with the USMMA and Alumni Association & Foundation on the Memorial Pavilion project, which replaced the 1976 Memorial Arbors installation. The pavilion features ship-like architecture and star-shaped ceiling openings designed by H2M.
• National Parents AssociationcoreStrategic or Co-development PartnerThe NPA operates in partnership with the USMMA AAF, supporting parents of midshipmen through 22 state chapters. The AAF invited the NPA President to join its Board of Directors in 1994, establishing parent representation in governance.
• USAA Financial ServicesminorGTM or Marketing PartnerUSAA Financial Services partnership provides exclusive financial products and services to USMMA alumni and their families through the AAF website.
• USMMA Athletics DepartmentcoreStrategic or Co-development PartnerAAF works closely with the Athletics Department to fund athletic programs, present the Acta Non Verba Award, support Athletic Hall of Fame, and organize the Athletic Awards Dinner.
• Service Academy Career Conference (SACC) EmployerscoreGTM or Marketing PartnerFortune 500 companies and organizations participate in SACC job fairs to recruit USMMA alumni. The platform provides electronic access to candidate resumes and enables on-site interviews.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• U.S. Naval Academy Alumni Association & Foundation: Alumni association and foundation for the U.S. Naval Academy, another federal service academy. Operates the same alumni engagement, fundraising, career services, and class giving model for a significantly larger alumni base, making it the closest structural comparable.
• West Point Association of Graduates: Official alumni organization for the U.S. Military Academy at West Point. Shares the federal service academy model with similar alumni relations, donor programs, career services, and a large endowment-driven fundraising operation.
• U.S. Air Force Academy Association of Graduates: Alumni association for the U.S. Air Force Academy, one of the five federal service academies. Operates comparable alumni engagement, class giving, career services, and a substantial endowment-driven fundraising operation.
• U.S. Coast Guard Academy Alumni Association: Alumni association for the U.S. Coast Guard Academy, the fifth federal service academy and a maritime peer to USMMA. Operates the same model of alumni engagement, fundraising, and career support on a smaller scale.

Emerging players

• The Citadel Alumni Association: Alumni association for The Citadel military college. While not a federal service academy, it runs a comparable model of alumni engagement, class giving, and career networking for a similar maritime and military-affiliated graduate base.
• Virginia Military Institute Alumni Agencies: VMI's alumni engagement and fundraising operation for its military college graduates. Similar model of class-based giving, reunions, and career services for a disciplined-services alumni base.

Broad incumbents

• Harvard Alumni Association: One of the largest and most-resourced university alumni associations in the world. Operates a similar alumni engagement, fundraising, and career services model at vastly greater scale, representing a benchmark for what mature alumni associations can become.
• Yale Alumni Association: Major university alumni association with extensive programming, class-based giving, and global chapter network. Provides a relevant benchmark for institutional alumni engagement and development services.
• Stanford Alumni Association: Large university alumni association known for sophisticated digital engagement, career services, and fundraising. Comparable as a modern, well-resourced alumni engagement model even though not a service academy.

Others

• National Parents Association (NPA) of USMMA: Wholly owned subsidiary of the AAF that supports parents of USMMA midshipmen. Operates as the AAF's parent-facing engagement arm, sharing brand, staff, and infrastructure with the parent organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/USMMA_Alumni
• YouTubeyoutube.com/channel/UCEAlMWhUpaNdXBwOYBGrQ3g
• Facebookfacebook.com/USMMA.Alumni
• LinkedInlinkedin.com/company/usmmaalumni
• Instagraminstagram.com/usmma_alumni

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about USMMA Alumni Association and Foundation