Battle Born Media

What Battle Born Media does

Battle Born Media, LLC is a privately held newspaper publisher headquartered in Boulder City, Nevada, that operates a portfolio of community news outlets serving small and rural markets across Nevada and adjacent geographies. Its core publications are the Sparks Tribune, the Mason County Independent News, and the Mesquite Local News, each targeting a distinct local readership and advertiser base. The company functions as a multi-title local news operator rather than a single-publication outlet, with revenue generated primarily through print and digital advertising sold to local and regional businesses in each market.

The business is founder-led: Sherman R. Frederick is identified as the founder and owner, and there is no disclosed executive bench beyond him. The company employs between 11 and 50 people, consistent with a small multi-publication operator running lean local newsrooms. Its digital presence is built on the Genesis Framework with the Cafe Pro theme, indicating a WordPress-based content management approach rather than a proprietary publishing platform. There is no disclosed technology differentiation, patents, awards, or AI/ML capabilities in the source material.

The business model is straightforward community-newspaper economics: print circulation and local display advertising in the served markets, complemented by digital advertising inventory on the web properties. The company has no disclosed funding rounds, outside investment, or institutional capital, suggesting it is funded through operating cash flow under founder ownership. Geographic concentration in a handful of small Nevada and adjacent markets defines both its addressable market and its primary concentration risk.

Name

Battle Born Media

Legal name

Battle Born Media, LLC

Website

https://battlebornmedia.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Battle Born Media, LLC is a privately held Boulder City, Nevada-based community newspaper publisher operating the Sparks Tribune, Mason County Independent News, and Mesquite Local News, serving local readers and advertisers in small Nevada and adjacent markets via print and digital advertising.

Ownership category

akta.pro rank

Product category

Community Newspaper Publishing

NAICS

Newspaper Publishers (51311), Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

akta.pro secondary industry

Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)

Keywords

• Local newspaper publishing
• Print advertising
• Digital advertising
• Community newspapers
• Regional media

Headquarters

HQ city

Boulder City

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Print Advertising: Print advertising space sold in newspapers serving rural Nevada and Sparks markets
2. Digital Advertising: Digital advertising opportunities offered alongside print options in Nevada markets

Distribution channels3 records

Marketing channels1 record

Core offering

Battle Born Media publishes a portfolio of three regional community newspapers in Nevada—Sparks Tribune, Mason Valley (Mason County) Independent News, and Mesquite Local News—and sells print and digital advertising space in those publications to local and regional businesses.

Product overview

Battle Born Media operates as a multi-publication newspaper publisher serving rural Nevada communities. The company manages a portfolio of three distinct regional newspapers—Sparks Tribune, Mason County Independent News, and Mesquite Local News—each serving specific geographic areas within Nevada. The publications collectively form the core product line, with advertising services in both print and digital formats offered across all Nevada market publications. The company positions itself as a regional media provider focused on rural Nevada and Sparks communities.

Differentiator

Problem solved

Functional benefit

Products and services

• Sparks Tribune

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• NVC MediaminorImplementation/ SI/ Consulting PartnerNVC Media built the company's website using Genesis Framework and Cafe Pro theme. This is a website development/vendor relationship for maintaining the company's online presence.

Recent moves3 records

Expansion highlights2 records

Broad incumbents

• Block Communications: Family-owned media company operating daily newspapers and TV stations in mid-sized U.S. markets. Overlaps in local-news publishing and advertising, though with broadcast assets that diversify away from Battle Born's print-only-anchored profile.
• Las Vegas Review-Journal / GateHouse Media / BH Media Group successors: Dominant daily newspaper serving Las Vegas and broader Nevada. Not a direct competitor for rural Sparks/Mason Valley/Mesquite audiences, but competes for the same Nevada regional advertising budget that Battle Born's advertisers allocate.
• Gannett Co. Largest U.S. local newspaper publisher (USA TODAY network) operating hundreds of community and daily papers. Overlaps with Battle Born in the local-news-plus-advertising business model, but at national scale with established digital subscriptions.
• Lee Enterprises: Publicly traded local newspaper publisher with a large portfolio of daily and weekly community papers across the U.S. Operates a similar print-and-digital local advertising model, but at much greater scale and across more geographies than Battle Born Media.

Direct peers

• News Media Corporation: Multi-title community newspaper operator publishing weekly and daily papers in suburban and small-town U.S. markets. Comparable locally focused, advertising-supported multi-publication model to Battle Born's three-paper portfolio.
• Adams Publishing Group: Family-owned regional newspaper operator that has actively rolled up small and mid-sized community papers across the U.S. Very comparable multi-title community publishing model in scale and operations to Battle Born Media.
• Paxton Media Group: Family-owned publisher of daily and weekly newspapers across small and mid-sized markets, with an active acquisition strategy. Operates a very similar print-plus-digital, multi-publication community newspaper model.
• Ogden Newspapers: Family-owned community newspaper group operating a portfolio of daily and weekly local papers across small and mid-sized U.S. markets. Highly comparable business model (multi-title community print + digital ad sales) and similar scale profile to Battle Born Media.

Emerging players

• Village Media: Independent operator of local news websites serving small Canadian communities with a digital-first, ad-supported model. Comparable multi-niche local-news business serving under-served communities, though based in Canada and not in Battle Born's geography.

Regional players

• Boulder City Review: Weekly community newspaper serving Boulder City, Nevada — the same home city as Battle Born Media. Direct geographic overlap and likely direct competition for local Boulder City advertisers and readers in the company's backyard.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/battle-born-media-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Battle Born Media