Mastercare
- Company typePrivate
- Founded1984
- HeadquartersLane Cove, Australia
- Headcount11–50
- GTM typeB2B
- OfferingServices
Mastercare firmographics
Firmographics- Name
- Mastercare
- Legal name
- Mastercare
- Website
- https://mastercare.com.au
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Mastercare industry classification
Industry- Product category
- Commercial Cleaning Services
- NAICS
- Janitorial Services (561720), Facilities Support Services (5612)
- SIC
- Sanitary Services (4950), Services-Management Services (8741)
- akta.pro primary industry
- General Commercial Janitorial (Recurring Contract Cleaning) (BPABABAA)
- akta.pro secondary industry
- Commercial Office & Corporate Janitorial (IMAIADAA)
Keywords
Where Mastercare is headquartered
LocationHeadquarters
- HQ city
- Lane Cove
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Mastercare business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Commercial Cleaning Services: B2B commercial cleaning services delivered to government, commercial, retail, hospitality, education, healthcare, and industrial clients. Revenue generated through contracted cleaning services with cost-efficient strategies that reportedly deliver up to 20% savings on recurrent cleaning costs.
- Management Solutions: Two management alternatives offered: managing existing cleaning staff for clients, or installing and managing Mastercare's own staff. Provides complete management of cleaning operations including dealing with absenteeism, quality, insurances, paperwork, risk management, storage and handling of chemicals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Customised commercial cleaning solutions with cost-efficiency focus |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels3 records
Mastercare product offering
Product offeringCore offering
Mastercare is a commercial cleaning company that delivers high-quality cleaning and property maintenance services to businesses and organisations across Australia. Services span industrial, commercial, retail, hospitality, hospital/aged care/health care, education, government, child care, and specialised cleaning sectors, with 24/7 staffing, sector-specific cleaning plans, and management of either client or Mastercare-supplied cleaning staff. Service delivery is supported by the proprietary Mastercare Portal, an industry-unique cloud-based system that provides real-time QA reports, GPS staff tracking, OHS and environmental documentation, and Xero accounting integration.
Product overview
Mastercare is a commercial cleaning company that offers a unified service portfolio anchored by the Mastercare Portal—a cloud-based management platform—and a comprehensive suite of sector-specific cleaning services. The Mastercare Portal enables real-time reporting, GPS staff tracking, certification management, and integration with Xero accounting. The core cleaning services span general commercial cleaning, specialised services (forensic, pandemic, waste management, pest control), and 12 distinct sector verticals: Industrial, Retail, Hospitality, Hospital/Aged Care/Health Care, Education, Commercial, Government, and Child Care. The company services over 1800 sites nationally across Australia and New Zealand, with a Quality Assurance Program providing ISO 9001:2015 certified management.
Differentiator
Problem solved
Functional benefit
Brands
- Mastercare Portal: An industry-unique, deeply customised, cloud-based system for managing cleaning services, allowing easy sharing of information between Mastercare and its clients, featuring GPS tracking, real-time data, and integrated accounting.
Products and services
- Commercial Cleaning Services Comprehensive cleaning services for offices, amenities, commercial spaces, and multi-site facilities across Australia, serving sectors including mining, commercial, industrial, government, health, aged care, and retail. Includes 24/7 staffing, washroom consumable supply, recycling, carpet care, and mechanical sweeping.
- Specialised Cleaning Services Specialised services including forensic cleaning, pandemic cleaning, waste management with recycling, washroom services, high-pressure washing, window cleaning, grounds maintenance, and pest control. Delivered by staff with over 40 decades of direct experience.
- Industrial Cleaning Services Cleaning services for manufacturing plants, warehouses, construction sites, and industrial facilities including machinery and production area cleaning, janitorial services, hazardous waste removal, floor care, pressure washing, and food processing/pharmaceutical specialised cleaning.
- Retail Cleaning Services Cleaning services tailored to retail environments including daily and deep cleaning, floor care (waxing, buffing, carpet maintenance), window washing, pressure washing, sanitisation and disinfection, seasonal cleaning, and post-construction clean-up.
- Hospitality Cleaning Services Specialised cleaning for hotels, restaurants, and hospitality establishments including guest room cleaning, common area maintenance, restroom sanitation, kitchen and dining area cleaning, carpet and upholstery cleaning, window cleaning, and post-event cleaning.
- Hospital, Aged Care & Health Care Cleaning Services Cleaning and sanitation services for hospitals, nursing homes, assisted living centres, retirement communities, and healthcare facilities with focus on reducing infection risks, maintaining safe living environments, and compliance with healthcare standards.
- Education Cleaning Services Cleaning services for educational facilities with focus on efficiency, cost savings, and maintaining clean and healthy learning environments, utilising the latest technologies in equipment for productivity improvements.
- Government Building Cleaning Services Office cleaning services for State and Federal Government buildings with strict security clearances, confidentiality agreements, and compliance with statutory requirements including DIMIA employee clearance verification.
- Child Care Cleaning Services Specialised cleaning for child care settings compliant with Education and Care Services National Law Act 2010 (Clause 301), including rigorous infection control, cross-infection prevention, police checks, and Working With Children clearances for all staff.
- Quality Assurance Program Quality assurance management system featuring ISO 9001:2015 certification, regular on-site inspections, KPI monitoring, re-inspection protocols within seven days for failures, and clear chain of command for quality delivery across all cleaning engagements.
Quantifiable outcome
- Up to 20% savings on recurrent cleaning costs
- +3 more outcomes
Companies that use Mastercare
Customer profileNamed customers9 records
Segments8 records
Ideal customer profiles6 records
Mastercare technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Mastercare partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- XerosupportingXero accounting software is integrated with the Mastercare Portal for greater transparency. This integration allows purchase orders and invoices to be quickly and accurately generated, providing seamless financial management for clients.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Mastercare competitors and assessment
Company assessmentDirect peers
- Spotless Group: Spotless is one of Australia's largest commercial cleaning and facility services providers, serving government, commercial, hospitality, healthcare, and retail sectors. Directly comparable to Mastercare across multi-vertical cleaning services, multi-site national delivery, and government contract focus.
- Programmed Maintenance Services: Programmed is a major Australian facility services provider (now part of Persol Holdings) offering commercial cleaning, property maintenance, and staffing across multiple sectors. Closely comparable to Mastercare in multi-site national cleaning delivery and blue-chip customer base.
- ISS A/S (ISS Facility Services Australia): ISS is a global facility services company with substantial Australian operations providing cleaning, property services, and support services to commercial, public, and healthcare clients. Directly comparable on multi-vertical commercial cleaning and enterprise/government contracts.
- Sodexo Australia: Sodexo is a global facility management and food services company with significant Australian operations across cleaning, hospitality, and workplace services. Comparable to Mastercare in serving healthcare, education, government, and corporate clients with integrated facility solutions.
- Compass Group Australia: Compass Group is a global contract food and support services provider with Australian cleaning and facility services operations. Comparable on multi-sector cleaning service delivery to corporate, healthcare, education, and government clients.
- GJK Facility Services: GJK is an Australian-owned commercial cleaning and facility services company serving government, healthcare, retail, and commercial sectors nationally. Closely comparable to Mastercare in size, Australian market focus, and multi-vertical service delivery.
- ARA Group: ARA Group is an Australian integrated facility services provider offering cleaning, property maintenance, and building services across commercial, government, healthcare, and retail sectors. Comparable to Mastercare in national multi-site cleaning and government contract focus.
- BGIS (Brookfield Global Integrated Solutions): BGIS is a global facility services company with Australian operations providing cleaning, maintenance, and integrated facilities management to commercial, government, and industrial clients. Comparable to Mastercare on multi-site commercial cleaning delivery at scale.
Broad incumbents
- JLL Australia: JLL is a global commercial real estate services firm with a facility management practice in Australia covering cleaning and building operations. Comparable at the broader facility management level but as part of a much wider real estate services portfolio rather than a cleaning specialist.
- Cushman & Wakefield Australia: Cushman & Wakefield is a global commercial real estate services firm offering integrated facility management including cleaning services in Australia. Comparable as a broad incumbent that overlaps with Mastercare in commercial cleaning but does not specialize in the niche.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Mastercare compliance and trust
Trust signalCompliance5 records
Mastercare financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mastercare leadership team
Management profileNumber of profiles
Mastercare funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mastercare M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mastercare
What does Mastercare do?
Mastercare is a commercial cleaning company that delivers high-quality cleaning and property maintenance services to businesses and organisations across Australia. Services span industrial, commercial, retail, hospitality, hospital/aged care/health care, education, government, child care, and specialised cleaning sectors, with 24/7 staffing, sector-specific cleaning plans, and management of either client or Mastercare-supplied cleaning staff. Service delivery is supported by the proprietary Mastercare Portal, an industry-unique cloud-based system that provides real-time QA reports, GPS staff tracking, OHS and environmental documentation, and Xero accounting integration.
Is Mastercare a public or private company?
Mastercare is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mastercare founded?
Mastercare was founded in 1984. It employs 11 to 50 people.
Where is Mastercare based?
Mastercare is headquartered in Lane Cove, Australia, in the Oceania region.
How does Mastercare make money?
Two revenue lines are on record. Commercial Cleaning Services are the primary driver. The others are management Solutions.
Who are Mastercare's main competitors?
Direct peers on record are Spotless Group, Programmed Maintenance Services, ISS A/S (ISS Facility Services Australia), Sodexo Australia, Compass Group Australia, GJK Facility Services, ARA Group and BGIS (Brookfield Global Integrated Solutions). Broad incumbents are JLL Australia and Cushman & Wakefield Australia.
Does Mastercare have an API?
No public API is recorded for Mastercare.
What industry is Mastercare in?
Mastercare's product category is Commercial Cleaning Services. Its primary akta.pro industry code is BPABABAA, General Commercial Janitorial (Recurring Contract Cleaning), with a secondary code of IMAIADAA, Commercial Office & Corporate Janitorial. Its NAICS code is 561720 and its SIC code is 4950.