Radio Subasio
Radio Subasio is an Italian commercial radio broadcaster headquartered in Assisi, operating six themed web radio channels plus podcasts, playlists, and live events for Italian-speaking audiences. It is a subsidiary of MFE MediaForEurope and monetizes exclusively through advertising on its free-to-listen platform.
- Company typePrivate
- Founded1976
- HeadquartersAssisi, Italy
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Radio Subasio does
Radio Subasio is an Italian commercial radio broadcaster headquartered in Assisi (Perugia, Umbria) and operating as Società Radio Subasio s.r.l., a subsidiary of the MFE MediaForEurope media conglomerate. Founded approximately in 1976 and celebrating its 45th anniversary in 2025, the station targets a horizontal segment of the Italian-speaking general audience with music, news, cultural, current events, and lifestyle content, including coverage of the Sanremo Music Festival, horoscopes, and Italian pop and classic hits.
The company's core product is a multi-channel radio platform consisting of one main broadcast channel and five specialized web radio channels: Radio Subasio +, Radio Suby, Subasio Collection (nostalgic), Subasio Per Un'Ora D'Amore (romantic), and Subasio Xmas Radio (seasonal). The underlying technology is a web-based radio streaming platform accessible via radiosubasio.it, dedicated mobile applications, and topic-specific RSS feeds, with supporting on-demand products including two podcast series (3xTe and Interviste), curated playlists (Playlist Novità and Subasio Playlist), video content, and photo galleries. The Radio Subasio Music Club live event series, featuring Italian artists such as Sal Da Vinci, Elettra Lamborghini, Fiorella Mannoia, and Levante, extends the platform into live entertainment and artist engagement.
Radio Subasio operates a free-to-listen, advertising-supported business model with no listener subscription or paywall. Revenue is generated through traditional radio advertising and digital advertising on the website and web radio platform, with additional sponsorship attached to programming and live events. The company employs 11-50 staff, is GDPR-compliant under the broader MFE/Mediaset corporate data-protection framework, and serves primarily Italian audiences with global digital distribution via web and mobile.
Radio Subasio firmographics
Firmographics- Name
- Radio Subasio
- Legal name
- Società Radio Subasio s.r.l.
- Website
- https://radiosubasio.it
- Company type
- Private
- Founded year
- 1976
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Radio Subasio is an Italian commercial radio broadcaster headquartered in Assisi, operating six themed web radio channels plus podcasts, playlists, and live events for Italian-speaking audiences. It is a subsidiary of MFE MediaForEurope and monetizes exclusively through advertising on its free-to-listen platform.
- Ownership category
- akta.pro rank
Radio Subasio industry classification
Industry- Product category
- Radio Broadcasting
- NAICS
- Radio Broadcasting Stations (516110), Radio Broadcasting Stations (51611), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Radio Broadcasting Stations (4832)
- akta.pro primary industry
- Non-Interactive Digital Radio (Lean-Back Streaming) (MPAIACAB)
- akta.pro secondary industries
- Radio Streaming & Catch-Up Audio Platforms (MPAIADAJ), Radio Program Syndication (Talk, Music, Sports) (MPABAMAE)
Keywords
Where Radio Subasio is headquartered
LocationHeadquarters
- HQ city
- Assisi
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Radio Subasio business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Advertising and Sponsorship: Radio Subasio generates revenue through traditional radio advertising, digital advertising on its website and web radio platform, and sponsorship of programs and events. The station broadcasts to listeners across Italy through both traditional radio frequencies (implied) and its web radio platform.
Distribution channels2 records
Marketing channels6 records
Radio Subasio product offering
Product offeringCore offering
Radio Subasio is an Italian radio broadcaster based in Assisi that operates a multi-channel radio platform. It delivers live music, news, cultural, and lifestyle programming through one main FM broadcast channel plus six themed web radio channels (Radio Subasio, Radio Subasio +, Radio Suby, Subasio Collection, Subasio Per Un'Ora D'Amore, and Subasio Xmas Radio). The company also produces podcasts, curated playlists, live Music Club events with Italian artists, horoscope content, and Sanremo Festival coverage.
Product overview
Radio Subasio is an Italian radio station based in Assisi (Perugia, Umbria) operated by Società Radio Subasio S.r.l., a subsidiary of MFE-MediaForEurope. The offering is structured as a multi-channel radio platform with one main broadcast channel and five specialized web radio channels (Radio Subasio +, Radio Suby, Subasio Collection, Subasio Per Un'Ora D'Amore, and Subasio Xmas Radio). Supporting the core radio experience, the company offers a podcast division (3xTe and Interviste series), curated music playlists (Playlist Novità and Subasio Playlist), the Radio Subasio Music Club live events series, horoscope services, and extensive news content covering music, culture, current affairs, and lifestyle topics. The company celebrated its 45th anniversary in 2025 and maintains a significant digital presence through its web player and RSS distribution.
Differentiator
Problem solved
Functional benefit
Brands
- Radio Subasio +: Web radio channel offering additional programming
- Radio Suby
- Subasio Collection
- Subasio Per Un'Ora D'Amore
- Subasio Xmas Radio
- Radio Subasio Music Club
Products and services
- Radio Subasio (Main Channel) Main radio station channel broadcasting live programming including news, music, and entertainment content to Italian audiences. Hosts include Leonardo Fabrizi airing from 13:00 to 16:00.
Companies that use Radio Subasio
Customer profileSegments1 record
Ideal customer profiles1 record
Radio Subasio technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Radio Subasio partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MFE MediaForEuropecoreMFE MediaForEurope is the parent company of Radio Subasio. The corporate footer links to the MFE MediaForEurope website, indicating Radio Subasio is part of the MFE MediaForEurope media group, which is a major Italian broadcasting company.
Recent moves6 records
Expansion highlights5 records
Radio Subasio competitors and assessment
Company assessmentDirect peers
- Radio Deejay: Leading Italian national radio station under the Gruppo GEDI umbrella, with strong entertainment, podcast, and digital streaming presence. Directly comparable as a full-service Italian radio with multi-format digital channels.
- Virgin Radio Italy: Italian rock/alternative radio station operated as part of a global brand, with web streaming and podcast content. Comparable as a thematic music radio with multi-channel digital offering in Italy.
- Radio 105: Italian national pop/rock radio network with strong digital distribution and podcast production. Comparable to Radio Subasio as a multi-platform Italian music broadcaster competing for similar demographics.
- Radio Kiss Kiss: Italian regional radio network with strong presence in central/southern Italy and multi-channel digital offering. Closely comparable to Radio Subasio in regional Italian radio positioning and multi-channel web strategy.
- Radio Italia: Italian music radio station focused exclusively on Italian pop with sister channels (Radio Italia Trend, Radio Italia Anni 60). Closely comparable to Radio Subasio's music-first, multi-channel Italian radio positioning.
- Radio Capital: Italian talk/music radio station under Gruppo GEDI, with web streaming and podcast archive. Comparable to Radio Subasio in offering music plus news/talk content with a strong web/digital platform.
- Radio Monte Carlo (Italy): Italian music radio station with adult-contemporary positioning and multi-channel digital presence. Comparable to Radio Subasio as an Italian broadcaster leveraging curated music programming across digital channels.
- RTL 102.5: Italy's largest commercial radio network, broadcasting contemporary Italian pop music to a national audience. Directly comparable to Radio Subasio as a multi-channel Italian music-and-entertainment radio operator competing for the same listener and advertiser pool.
- RDS (Radio Dimensione Suono): Major Italian national radio network with multiple themed channels and a strong digital/web radio presence. Direct competitor to Radio Subasio for Italian pop-music listeners and national advertising budgets.
Broad incumbents
- iHeartRadio: US-based multi-channel digital radio platform with live streaming, podcasts, and themed stations. Comparable as a benchmark for the lean-back, multi-channel digital radio model that Radio Subasio is operating, though operating in a different market.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Radio Subasio social profiles
Digital presenceRadio Subasio compliance and trust
Trust signalCompliance1 record
Radio Subasio financial estimates
Financial estimateRevenue estimate
Valuation estimate
Radio Subasio leadership team
Management profileNumber of profiles
Profiles1 record
Radio Subasio funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Radio Subasio M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Radio Subasio
What does Radio Subasio do?
Radio Subasio is an Italian radio broadcaster based in Assisi that operates a multi-channel radio platform. It delivers live music, news, cultural, and lifestyle programming through one main FM broadcast channel plus six themed web radio channels (Radio Subasio, Radio Subasio +, Radio Suby, Subasio Collection, Subasio Per Un'Ora D'Amore, and Subasio Xmas Radio). The company also produces podcasts, curated playlists, live Music Club events with Italian artists, horoscope content, and Sanremo Festival coverage.
Is Radio Subasio a public or private company?
Radio Subasio is a private company. It is classified as corporate owned and is currently operating.
When was Radio Subasio founded?
Radio Subasio was founded in 1976. It employs 11 to 50 people.
Where is Radio Subasio based?
Radio Subasio is headquartered in Assisi, Italy, in the Europe region.
How does Radio Subasio make money?
One revenue line is on record: advertising and Sponsorship.
Who are Radio Subasio's main competitors?
Direct peers on record are Radio Deejay, Virgin Radio Italy, Radio 105, Radio Kiss Kiss, Radio Italia, Radio Capital, Radio Monte Carlo (Italy), RTL 102.5 and RDS (Radio Dimensione Suono). iHeartRadio is listed as a broad incumbent.
Does Radio Subasio have an API?
No public API is recorded for Radio Subasio.
What industry is Radio Subasio in?
Radio Subasio's product category is Radio Broadcasting. Its primary akta.pro industry code is MPAIACAB, Non-Interactive Digital Radio (Lean-Back Streaming), with a secondary code of MPAIADAJ, Radio Streaming & Catch-Up Audio Platforms. Its NAICS code is 516110 and its SIC code is 4832.