AVANNIS

What AVANNIS does

AVANNIS (legal entity Avannis Inc.) provides customer experience (CX) and employee experience (EX) survey and analytics software exclusively to financial institutions in the United States, with a primary focus on community banks and credit unions. The company's Avannis Platform is a unified SaaS solution comprising 30+ bank-specific surveys (covering retail, loan and mortgage, investment, retention, internal services, and business banking experiences), role-based reporting dashboards, multi-channel survey delivery (email, SMS, phone, in-branch), and industry benchmarking that compares client performance against peer institutions across NPS and additional loyalty drivers. A three-person support team is dedicated to each client bank, and the platform is sold on a subscription basis with pay-per-response usage pricing, no long-term contracts, and no minimums.

The platform's technical stack includes AI-powered Smart Summaries (launched November 2025) that processes open-ended customer survey comments using large language models to extract themes, sentiment, and emotion, with PII removed prior to model invocation and a stated prohibition on using customer data to train public models. Avannis also operates an internal ML automation pipeline built through Innovative Tailwinds and integrated with Amazon Bedrock, reported to save approximately 3,000 working hours annually ($54,000) in manual coding effort. In August 2025, the company entered a partnership with Infintegration to enable integration of CX data with legacy core banking systems and data centers. Founded in 2007 and headquartered in Centennial, Colorado, Avannis operates as a privately held, founder-controlled company with 11-50 employees and no disclosed external investment.

Avannis generates revenue through subscription-based survey programs sold directly to financial institutions via account executives and through its Preferred Service Provider relationship with the Independent Community Bankers of America (ICBA), which covers 100% of Voice of the Customer one-time setup costs for ICBA member banks through member dues. The company also administers the annual ICBA Compensation Survey (covering 272 bank roles across base pay, incentives, benefits, and PTO) and the Best Community Banks to Work For research program, both of which generate recurring research revenue and reinforce the company's position as ICBA's embedded CX provider.

Name

AVANNIS

Legal name

Avannis Inc.

Website

https://us.avannis.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

AVANNIS provides customer and employee experience survey and analytics software exclusively to US community banks and credit unions. Its SaaS platform delivers 30+ bank-specific surveys, role-based reporting, financial-service benchmarking, and AI-powered Smart Summaries, distributed direct and via the ICBA Preferred Service Provider channel.

Ownership category

akta.pro rank

Headquarters

HQ city

Centennial

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Subscription-Based Survey Programs: Avannis charges banks for survey programs on a subscription basis with scaled pricing to fit any budget. No long-term contracts, no minimums, no block purchases. Programs are flexibly designed to meet each bank's objectives and budget.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Avannis provides a unified customer experience (CX) and employee experience (EX) surveying and benchmarking platform exclusively for community banks and credit unions. The offering includes 30+ bank-specific surveys, AI-powered open-ended comment analysis (Smart Summaries), financial service benchmarking, role-based reporting, retention/attrition tracking, and the ICBA Compensation Survey program, delivered as a subscription-based service with no long-term contracts.

Product overview

Avannis is a customer experience (CX) and employee experience (EX) solutions provider serving the banking industry since the 1990s. The core offering is the Avannis Platform — a unified SaaS platform providing survey management, daily feedback collection, benchmarking, and analytics for community banks and credit unions. The platform is organized around bank-specific surveys (30+ experiences), financial service benchmarking, and role-based reporting. Key modules include Smart Summaries (AI-powered comment analysis), Internal Climate Studies (employee engagement), Retention Solutions (attrition tracking), and the ICBA Compensation Survey program. Avannis serves as ICBA's Preferred Service Provider with no long-term contracts or minimums required.

Differentiator

Problem solved

Functional benefit

Products and services

• Avannis Platform Unified customer experience (CX) and employee experience (EX) SaaS platform for financial institutions providing survey management, multi-channel feedback collection, role-based reporting, benchmarking analytics, and AI-powered insight extraction across 30+ banking-specific experiences.
• Bank-Specific Survey Suite A suite of 30+ banking-specific survey instruments covering retail banking, loan and mortgage, investment services, retention, internal services, and business banking. Surveys are designed for specific banking touchpoints including transaction-triggered and relationship-based feedback, with multi-channel delivery (email, SMS, phone, in-branch).
• Financial Service Benchmarks Industry benchmarking service comparing client performance against similar financial institutions on NPS and a wide range of loyalty drivers for each banking experience, with regional and asset-class comparisons.
• ICBA Community Banking Compensation Survey Annual community banking compensation survey administered for ICBA covering 272 bank roles including base pay, incentives, benefits, PTO, and Board compensation. Includes detailed PDF report, Excel data, and interactive digital dashboard with regional and asset-class filtering.
• Best Community Banks to Work For Program Annual research and recognition program conducted in partnership with ICBA / Independent Banker that surveys community banks on workplace culture and ranks top employers across five asset categories.

Quantifiable outcome

• Helped prevent customer attrition and reduce revenue leakage by identifying at-risk customers before they leave
• +3 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• InfintegrationcoreTechnology or Integration · 20 August 2025Infintegration specializes in enabling integration to legacy core banking systems. The partnership allows Avannis to provide seamless, cost-effective integration of customer experience (CX) data with core systems and data centers for community banks. Together, they support community banks in aligning CX strategy with strategic objectives of integrating data to stay competitive. John B. Lewis, COO of Infintegration, spent 21 years at Bank of America before joining the company.
• KasasacoreStrategic or Co-development Partner · 28 February 2025Kasasa is a financial technology and marketing provider committed to driving real growth for banks and credit unions. The mutual partnership between Avannis and Kasasa — both ICBA Preferred Service Providers — was formalized at ICBA LIVE, the largest annual community banking convention. Both companies have been dedicated to CFI success for over two decades with a similar purpose and service model.
• ICBA (Independent Community Bankers of America)coreStrategic or Co-development PartnerAvannis serves as ICBA's Preferred Service Provider, providing customer and employee experience solutions to ICBA member banks. ICBA covers 100% of one-time setup costs for Voice of the Customer through member dues. Avannis also conducts annual research for ICBA including the Best Community Banks to Work For contest and the Community Banking Compensation Survey.

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Medallia: Enterprise customer and employee experience platform with a strong financial-services vertical and bank benchmarking programs. Directly competes with Avannis in VoC/VoE surveys, sentiment analytics, and role-based reporting for financial institutions.
• InMoment: Customer experience management platform with vertical depth in financial services and retail banking. Competes with Avannis on multi-channel VoC, sentiment/text analytics, and CX benchmarking for community and regional banks.
• CustomerGauge: Account experience and B2B-focused CX platform with financial-services clients and NPS/banking benchmarking capabilities. Closely comparable to Avannis in account-level VoC, retention analytics, and closed-loop feedback workflows.
• Service Management Group (SMG): Customer experience management provider specializing in retail, restaurant, and financial-services CX measurement and benchmarking. Competes with Avannis in CX programs, location-level reporting, and industry benchmarks for banks and credit unions.
• Forsta: Customer and employee experience platform formed from the merger of Confirmit, MaritzCX, and other research-tech brands, with deep market-research and financial-services survey capabilities. Directly comparable to Avannis in survey programs and advanced analytics for banks.
• Coalition Greenwich (formerly Greenwich Associates): Financial-services research and benchmarking organization providing competitive intelligence and customer/experience benchmarks to banks and asset managers. Closely aligned with Avannis's benchmarking and CX research work for community and regional banks.
• Raddon (a PDI company): Financial-insights and CX research firm serving banks and credit unions with benchmarking, performance studies, and strategic research. Overlaps with Avannis's benchmarking, employee engagement, and ICBA-style research programs for community banks.

Broad incumbents

• Qualtrics: Broad experience-management platform owned by Silver Lake / CPP that serves financial services and includes survey, NPS, and text-analytics capabilities. A larger incumbent whose generalist positioning overlaps with Avannis in CX/EX programs at banks and credit unions.
• Verint: Large customer engagement and experience analytics vendor with banking deployments, including VoC, workforce engagement, and operational analytics. Overlaps with Avannis's CX/EX and employee engagement offerings in financial services.

Emerging players

• SentiSum: AI-native voice-of-customer analytics platform that applies NLP to customer feedback and surveys across verticals including financial services. An emerging competitor to Avannis's Smart Summaries offering, differentiated by broader enterprise focus and AI-first positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/avannisllc
• LinkedInlinkedin.com/company/avannis
• Facebookfacebook.com/avannis

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AVANNIS