StickyLabels

What StickyLabels does

StickyLabels is the trading name of Vine Lodge Products Ltd, a privately held UK custom label printing company founded in 1973 by Leslie Hall and currently run by his son Gideon Hall (since 2001). The company operates entirely in-house from a single production facility housed in an old Wesleyan chapel in Butterwick, Boston, Lincolnshire, using digital printing for short runs and flexo printing for larger orders. Its product range spans roughly 40 dedicated label lines organised by use case (address, barcode, security, warning, NHS, hospitality, retail), material (paper, vinyl, metallic, fluorescent, biodegradable/FSC-certified), and shape (rectangular, circular, square, oval, die-cut), with production sizes ranging from 3mm x 3mm micro labels to 760mm x 5000mm large-format prints.

The business runs a self-serve product-led growth model: customers configure orders through an integrated online Label Designer (text, logos, barcodes, QR codes, variable data) or upload artwork directly on stickylabels.com, with no minimum order quantities and pricing starting at £19.95. Free UK delivery applies over £50 (£35 for NHS), with paid courier options available. Distribution is direct-to-consumer via Royal Mail and Next-Day Courier domestically and Air Mail internationally (25+ years of overseas shipping). A parallel B2B motion exists via 30-day trade accounts (minimum £200/month spend) and acceptance of purchase orders from NHS trusts, schools, and public sector buyers.

Revenue comes from one-time unit sales of custom printed labels and stickers, with no subscription, licensing, or recurring component. The company serves a fragmented customer base including SMB retailers, e-commerce sellers, Etsy/craft businesses, tradespeople (electricians, plumbers), NHS trusts, schools, councils, charities, and individual consumers. Marketing relies on owned digital channels: SEO-optimised blog content, Trustpilot and Google Reviews, and organic social presence on Twitter, Facebook, and Instagram. No external funding, no parent company, and no subsidiary relationships have been disclosed; the business remains a family-owned private limited company.

Name

StickyLabels

Legal name

Vine Lodge Products Ltd

Website

https://stickylabels.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

StickyLabels (Vine Lodge Products Ltd) is a UK-based, family-run custom label printing company operating since 1973 from a single in-house Lincolnshire facility, serving SMBs, NHS, schools, tradespeople, and consumers via a self-serve e-commerce storefront with no minimum order quantity.

Ownership category

akta.pro rank

Product category

Custom Label Printing Services

NAICS

Converted Paper Product Manufacturing (3222)

SIC

Converted Paper & Paperboard Prods (No Contaners/Boxes) (2670)

akta.pro primary industry

Flexible Packaging Printing (Film/Poly/Paper Print) (IMALAKAG)

akta.pro secondary industries

Specialty & Functional Labels (Linerless, RFID/NFC, Braille, Smart) (IMALAKAK), Sustainable Labels, Adhesives & Inks (Wash-Off Labels, De-inkable Inks, Low-VOC) (IMALAMAJ), Wraparound Roll-Fed Labels (IMALAKAE)

Keywords

• Custom printed labels
• Custom stickers printing
• Label manufacturing services
• Vinyl label printing
• Self-adhesive labels

Headquarters

HQ city

Boston

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Label Sales: Sale of custom printed labels and stickers on rolls, sheets, or die-cut formats. No minimum order quantities; customers pay per label unit with pricing tiers based on quantity and material. Free UK delivery over £50.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

StickyLabels (operated by Vine Lodge Products Ltd) is a UK-based custom printed label and sticker manufacturer producing personalised labels on rolls, sheets, or as die-cut stickers. The company offers digital printing for short runs and flexo printing for larger orders, with a wide range of materials (paper, vinyl, metallic, fluorescent, eco-friendly/biodegradable), shapes, and use-case-specific designs. Customers design and order labels through an in-house web-based Label Designer or by uploading artwork, with no minimum order quantities.

Product overview

StickyLabels is a custom printed label and sticker printing service offered by Vine Lodge Products Ltd, a family-run UK business since 1973. The product portfolio consists of a single unified label printing service with a comprehensive range of label types across multiple categories: by material (paper, vinyl, metallic, fluorescent, eco-friendly/biodegradable), by shape (rectangular, circular, square, oval, die-cut), by use case (address, security, barcode, numbering, warning, packaging, healthcare, hospitality, retail, florist, craft, chocolate shop, NHS, accounting, electrician, plumber, photographer, gift shop, sandwich), and by finish (gloss, matt, clear, laminated). The core offering includes the Online Label Designer tool for creating custom designs with text, logos, barcodes, and QR codes. Labels are supplied on rolls, sheets, or as die-cut stickers depending on application. The company uses digital printing for short runs and flexo printing for larger quantities, with standard 2-day dispatch and priority/urgent delivery options available.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Full Colour Labels Custom-printed labels and stickers on rolls, sheets, or as die-cut stickers available in wide choice of shapes, sizes, and finishes with full-colour printing, designed for retail, e-commerce, product packaging, and branding use cases.
• Address Labels Custom-printed address labels for envelopes, parcels, and packaging supplied on rolls or sheets for individuals, small businesses, and retailers needing branded mailing labels.
• Security Labels Printed security labels and stickers with tamper-evident vinyl or VOID material for packaging, assets, and tracking with numbered or barcoded options, for asset management and product authentication.
• Numbered Labels Labels with sequential numbering for inventory tracking, receipts, and financial documents, suitable for accounting and asset management applications.
• Barcode Labels Custom barcode labels for stock control, asset tracking, and retail, supplied on rolls or sheets for inventory and retail operations.
• Matt White Vinyl Labels Durable and waterproof matt white vinyl labels with strong adhesive for product packaging, cosmetics, food, drink, and outdoor use, with custom shapes and full-colour print.
• Gloss White Vinyl Labels Gloss white vinyl labels with water-resistant shiny finish, durable and professional quality for products, packaging, and indoor use applications.
• Gloss Clear Vinyl Labels Gloss clear vinyl labels printed with white ink for a transparent finish, weatherproof, waterproof, and UV-resistant, designed for product packaging with a no-label look.
• Gold Labels Custom printed matt gold paper labels with black print for handcrafted products, small businesses, and online sellers seeking premium packaging.
• Silver Labels Matt silver paper labels with permanent adhesive and single-colour print for crafts, artisan packaging, and product branding applications.
• Fluorescent Labels Bright fluorescent paper labels in Radiant Red or Radiant Yellow with black-only print for attention-grabbing labels, pricing, promotions, and safety uses.
• Eco-Friendly Labels Labels made from recycled paper with compostable adhesive, 100% biodegradable and FSC certified, for environmentally conscious businesses.
• Biodegradable Labels Fully compostable paper labels with strong adhesive for sustainable products and environmentally conscious businesses needing biodegradable packaging labels.
• Die Cut Vinyl Labels Custom die cut vinyl labels in any shape or size, durable, waterproof, and UV-resistant for cars, vans, or promotional giveaways.
• Waterproof Labels Waterproof and weather-resistant labels ideal for products exposed to moisture, sunlight, or handling, with durable inks and laminates.
• Low Cost Printed Labels Affordable low-cost labels from £19.95 on paper, metallic, fluorescent, or biodegradable options on rolls, suited for small businesses and individuals.
• Hospitality Labels Custom labels for hotels, restaurants, cafes, and catering businesses for branding packaging, allergen information, and seasonal offers.
• Retail Labels Custom retail labels for products, packaging, and promotions including product branding, price labels, and special offers for physical retail shops.
• Electrician Labels Custom electrician labels for wires, cables, switches, and panels in durable vinyl and polyester materials for trade professionals.
• Plumbers Labels Custom labels for boilers, appliances, and pipework with durable materials for professional plumbing requirements and trade identification.
• Accounting Labels Custom accounting labels for invoices, receipts, and assets with numbered or barcoded options on rolls for financial and bookkeeping operations.
• Jewellery Pricing Labels Small precision labels for jewellery retail environments for cabinet displays, drawer trays, and stock systems with variable data printing.
• NHS Name Labels Disposable NHS name labels for PPE and healthcare staff identification with matt paper and permanent adhesive for healthcare organisations.
• Healthcare Labels Custom healthcare labels for medical files, patient records, equipment, and stock control for healthcare providers.
• Return Address Labels Custom printed return address labels for envelopes, parcels, and packaging with professional branding finish for personal and small business use.
• Warning Labels Custom printed warning labels for electrical hazards, chemical identification, machinery, and workplace safety signage applications.
• Packaging Labels Custom packaging labels and stickers for branding, sealing, shipping, and adding important information to parcels and products for e-commerce businesses.
• Hello My Name Is Labels Custom printed name badge stickers for conferences, workshops, meetings, trade shows, and social events.
• Laser Labels Labels designed for laser printers, available in various shapes and sizes for office and small business use.
• Clear Sealing Labels Unprinted clear seals for greeting cards and packaging, available from stock in circular or rectangular shapes for craft and retail sealing applications.
• Tactile Triangle Warning Labels Raised equilateral triangle labels in rolls for safety labelling of hazardous products, ISO compliant, for chemical and safety applications.
• Custom Label Printing Service

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Smart Energy Greater LincolnshireminorStrategic or Co-development PartnerPartnership to improve energy efficiency in business operations. Sticky Labels is working with Smart Energy Greater Lincolnshire to take steps towards making their manufacturing operations more energy-efficient.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• 4imprint: 4imprint is a UK-based promotional products supplier including custom labels and stickers, operating a self-serve e-commerce model. Comparable on UK SMB customer base and custom label/sticker product, though 4imprint's broader catalogue is promotional products.
• MOO: MOO is an online custom print business offering business cards, stickers, and labels with a designer-grade UX and PLG model. Comparable in the high-quality custom label/sticker category and in the SMB/creative customer segment, though MOO is broader in print scope.
• Online Labels: OnlineLabels.com is a US-based custom label printer offering an online design tool, sheet and roll labels, and a similar no-MOQ, low-cost value proposition. Direct peer in the custom printed label category with comparable self-serve web-to-print workflow.
• Sticker Mule: Sticker Mule is a leading online custom sticker and label printer using a self-serve e-commerce model with fast turnaround. Directly comparable to StickyLabels on product (custom die-cut and roll labels), customer (SMBs and creators), and PLG distribution.
• Label Planet: Label Planet is a UK supplier of blank and printed labels on sheets and rolls, serving SMBs and corporate customers. Direct UK peer with overlapping product categories (address labels, product labels, specialist materials) and a comparable geographic footprint.
• Stickers International: Stickers International is a UK-based custom sticker and label printer offering die-cut and kiss-cut products with online ordering. Direct peer in custom printed vinyl and paper labels, focused on the SMB and creative segment.

Broad incumbents

• Avery: Avery Products (part of CCL Industries) is the dominant global brand for blank and printable labels and stickers, sold through retail and e-commerce. Highly comparable to StickyLabels' product category, though Avery operates at vastly greater scale, primarily blank/template labels rather than fully custom printed labels.
• CCL Industries: CCL Industries is the world's largest label manufacturer, serving healthcare, consumer, and industrial end markets. Broad incumbent in the same label-printing category; vastly larger scale and more enterprise-focused, but competes on enterprise-end of the same market.
• Vistaprint (Cimpress): Vistaprint (part of Cimpress) is a global online printing services platform offering labels, business cards, marketing materials, and more. Comparable on the e-commerce custom print model and SMB customer base, with broader product scope and greater scale.

Regional players

• Label Source: Label Source is a UK supplier of blank and custom printed labels for thermal, laser, and inkjet printers. Comparable to StickyLabels on UK geographic focus and SMB customer base, though more weighted to blank/integrator labels than fully custom printed labels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/stickylabelscom
• Facebookfacebook.com/stickylabelscom
• LinkedInlinkedin.com/company/stickylabelscom

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about StickyLabels