Carbon Neutral

What Carbon Neutral does

Carbon Neutral is an Australian nature-based carbon solutions developer (Carbon Neutral Pty Ltd, ABN 42 164 635 769) founded in 2001 and headquartered in Perth, Western Australia. The company develops, manages and sells verified carbon credits generated from reforestation and conservation projects in Australia and select international locations, alongside a non-offset Plant-a-Tree Conservation Program, advisory services for emissions measurement and mandatory climate reporting, and a Nature Credits pilot for biodiversity investment. Its core technology assets are physical: the Yarra Yarra Biodiversity Corridor (a 200km green corridor and Australia's largest biodiverse reforestation carbon sink, the only Australian project holding Gold Standard certification for native reforestation), plus additional projects across Western Australia including the 28,000-hectare Great Woodlands Renewal Project, Sunnyside, Warriup, Wandalong, Wilyun Pools and the 1,000+ hectare Perenjori Hills Sanctuary. The company also retails international credits verified under Gold Standard and Verra (Indonesia, India, Congo, Uganda, Malawi, Somalia) and supports an international partnerships arm spanning Vietnam.

The business operates a hybrid go-to-market combining self-serve e-commerce at carbonneutral.com.au (serving individuals and small businesses purchasing single trees at AUD $2.50, eGift cards, and credits priced per tonne) with consultative enterprise sales for large emitters, mandatory climate reporting, and ACCU transactions enabled by Australian Financial Services Licence 451004. Revenue streams include one-time credit sales (ACCUs, BRCOs at AUD $36/tonne, Gold Standard VERs/PERs, Verra VCUs), subscription Carbon Neutral Partner Program tiers (AUD $1,500 to AUD $8,000 minimum annual contributions granting brand asset access), Plant-a-Tree product sales, and professional advisory fees. Distribution combines direct e-commerce, a channel partner network (Hitachi Construction, Austral Fisheries, Tasmanian Walking Company, Node4 and others) and a separate Carbon Neutral Britain certification entity.

The customer base spans individuals, SMBs, mid-market businesses (8-50 staff), large corporates (51+ staff), and large emitters subject to the Safeguard Mechanism, with named customers across food & beverage (Nactarome), sustainable fisheries (Austral Fisheries), tourism (Tasmanian Walking Company), entertainment (In Hearts Wake), retail (Mokosh, Tread Softly), construction (Hitachi Construction Machinery, Active Tree Services), and cloud managed services (Node4). The company operates as a profit-for-purpose business rather than a charity, holds Climate Active Carbon Neutral Organisation certification, is a signatory to the Australian Carbon Industry Code of Conduct, and is a Reconciliation Action Plan holder with documented Indigenous participation across project employment.

Name

Carbon Neutral

Legal name

Carbon Neutral Pty Ltd

Website

https://carbonneutral.com.au

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Carbon Neutral is an Australian nature-based carbon solutions developer that develops, verifies and sells ACCUs, Gold Standard and Verra carbon credits, runs the Plant-a-Tree Conservation Program, and offers carbon advisory services to individuals, SMBs, mid-market businesses and large corporate emitters globally.

Ownership category

akta.pro rank

Product category

Carbon Offset and Nature-Based Solutions

NAICS

Support Activities for Forestry (11531), Environmental Consulting Services (541620)

SIC

Forestry (800)

akta.pro primary industry

Carbon Sequestration & Forest Carbon Credits (AFAMAMAA)

akta.pro secondary industries

Project-Originated Carbon Credit Marketing & Offtake (Primary Market) (EUAGAIAC), Nature-Based Credits Trading (Forestry/REDD+, Soil Carbon, Blue Carbon) (EUAGAIAK), Timberland Carbon & Natural Capital Project Development (Offsets/REDD+) (AFAMAKAH)

Keywords

• Carbon offset credits
• Nature-based reforestation
• Carbon credit development
• Biodiversity conservation
• Carbon advisory services

Headquarters

HQ city

Perth

HQ country

Australia

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Carbon Offset Sales (Voluntary & Compliance Markets): Sale of carbon credits including Australian Carbon Credit Units (ACCUs), Gold Standard Verified Emission Reductions (VERs), Planned Emission Reductions (PERs), Biodiverse Reforestation Carbon Offsets (BRCOs), and Verra/VCS credits. Credits are sold per tonne of CO2 equivalent. Voluntary market credits are available online; compliance/regulated emissions unit transactions are available to wholesale clients only.
2. Plant-a-Tree Program: Sale of trees and shrubs for Australian native reforestation through the Plant-a-Tree Conservation Program. Each unit purchased corresponds to one tree planted in the Yarra Yarra Biodiversity Corridor or other restoration sites. eGift cards are also available for gifting trees. Plant-a-Tree is not a carbon offset product.
3. Carbon Advisory Services: Professional consulting services including carbon footprint assessments, mandatory climate reporting, carbon footprint analysis, and tailored carbon solutions for organisations across the globe.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Carbon Neutral develops, registers and sells nature-based carbon offset credits (ACCUs, Gold Standard VERs/PERs, Verra/VCS units, BRCOs) generated from Australian and international reforestation and conservation projects, with the Yarra Yarra Biodiversity Corridor as its flagship asset. It also runs a non-offset Plant-a-Tree Conservation Program where trees are funded via per-unit purchases (AUD $2.50/tree) protected for 100 years under a state-registered carbon covenant, and offers Carbon Advisory Services covering footprint assessment, mandatory climate reporting and tailored emissions reduction strategies for organisations globally.

Product overview

Carbon Neutral is an Australian nature-based solutions company offering a portfolio of carbon offset, reforestation, and biodiversity products. The core offering includes Australian Carbon Credit Units (ACCUs) and Gold Standard / Verra-certified international carbon offsets sold through a B2B/B2C online platform, alongside the Plant-a-Tree Conservation Program (a non-offset tree-planting product where carbon rights are retained by Carbon Neutral). Advisory services cover carbon footprint assessment, emissions reduction strategy, and mandatory climate reporting. The product line spans domestic Australian reforestation projects (Yarra Yarra Biodiversity Corridor, Great Woodlands Renewal, Sunnyside, Wandalong, Warriup) and conservation initiatives (Perenjori Hills Sanctuary with its Nature Credits framework), as well as international offset projects across Africa and Asia. The company also provides a Carbon Calculator tool and a Partner Program enabling organisations to promote sustainability credentials using Carbon Neutral's brand assets.

Differentiator

Problem solved

Functional benefit

Brands

• Yarra Yarra Biodiversity Corridor: Australia's largest biodiverse reforestation carbon sink project on degraded landscapes in Southwest Australia, generating Gold Standard-certified carbon offset credits.
• Perenjori Hills Sanctuary
• Great Woodlands Renewal
• Plant-a-Tree Conservation Program
• Nature Credits

Products and services

• Carbon Offsets and ACCUs Australian Carbon Credit Units (ACCUs) and international carbon offset credits (Gold Standard VERs, Verra VCUs) generated from nature-based reforestation and conservation projects, sold per tonne of CO2-e to organisations to compensate for unavoidable greenhouse gas emissions.
• Plant-a-Tree Conservation Program Direct tree-planting program enabling businesses and individuals to fund Australian native reforestation at AUD $2.50 per tree in the Yarra Yarra Biodiversity Corridor and other project sites; carbon rights retained by Carbon Neutral, trees protected for 100 years by a carbon covenant registered on land title.
• eGift Card (Plant-a-Tree Program, Australia) Digital gift card version of the Plant-a-Tree Program at AUD $2.50 per tree, allowing purchasers to gift native tree-planting contributions within the Yarra Yarra Biodiversity Corridor.
• Carbon Advisory Services Professional advisory services for organisations including carbon footprint assessments, carbon footprint analysis, mandatory climate reporting and tailored emissions reduction strategies in Australia and globally.
• Yarra Yarra Biodiversity Corridor Australia's largest biodiverse reforestation carbon sink spanning approximately 200 km across degraded landscapes in Southwest Australia; generates Gold Standard-certified VERs and PERs plus independently certified Biodiverse Reforestation Carbon Offsets (BRCOs).
• Perenjori Hills Sanctuary Private conservation sanctuary in WA's Midwest protecting over 1,000 hectares of endangered bushland (Koolanooka Vegetation Complex), with a Nature Credits scheme enabling businesses to fund measurable long-term biodiversity protection.
• Great Woodlands Renewal Project Australia's largest environmental planting carbon project adjoining the Great Western Woodlands; will restore more than 28,000 hectares, establish an estimated 16 million native trees and generate approximately 3.2 million ACCUs over its lifetime.
• Sunnyside Permanent Planting Project 560-hectare established Eucalyptus plantation project in the Southwest Australia Ecoregion within the Gondwana Link corridor; protects existing forest from clearing and funds management of 750 hectares of remnant vegetation; expected to generate 318,034 tonnes CO2-e over 25 years with First Nations participation by the Yarramoup Aboriginal Corporation.
• Warriup Project, Permanent Plantation Forest 913-hectare permanent eucalypt plantation in the Wellstead Locale, Western Australia, within the Gondwana Link corridor; protects culturally significant wetlands (Warriup Wetlands and Warriup Swamp) and integrates Traditional Menang Noongar land care; sequesters carbon at approximately twice the rate of biodiverse planting and generates 7,560 tonnes CO2-e annually.
• Wandalong Biodiverse Reforestation Project 4,504-hectare biodiverse reforestation project in the northern wheatbelt of the Southwest Australia ecoregion within the Yarra Yarra Biodiversity Corridor; reconnects habitats between the Mallee and Wandana Nature Reserves and the Greenough River and generates 10,020 tonnes CO2-e annually.
• Biodiverse Reforestation Carbon Offsets (BRCOs) Independently verified biodiversity-focused carbon offset credits linked to Southwest Australia Ecoregion and Yarra Yarra Biodiversity Corridor reforestation, sold before full sequestration with interim credits retired from an international project; priced at AUD $36.00 per tonne CO2-e.
• Safe Water 'Gender Responsive' Lango Project, Uganda International carbon offset project in Uganda providing access to safe water through revitalised hand-powered boreholes; world's first Gold Standard Gender Equality Framework certified carbon project, delivering gender-positive outcomes for women; vintage 2022, 51,000 tonnes CO2-e; priced at AUD $22.50 per tonne.
• Improved Domestic Cook Stoves, Malawi International carbon offset project in Balaka, Malawi, distributing efficient M'tetezi cookstoves to reduce deforestation, indoor air pollution and health risks; Gold Standard certified, vintage 2021, delivering 365,043 tonnes CO2-e in first 18 months; priced at AUD $12.00 per tonne.
• Efficient and Clean Cooking for Households, Somalia International carbon offset project deploying highly efficient Jikokoa charcoal cookstoves to urban and peri-urban households in Somalia; reduces woody biomass consumption, greenhouse gas emissions and indoor air pollution; vintage 2021, 309,201 tonnes CO2-e; priced at AUD $16.00 per tonne.
• Mai Ndombe Avoided Deforestation, Congo REDD+ project in the Democratic Republic of Congo protecting 248,956 hectares of forest from industrial logging, unsustainable fuel wood extraction and slash-and-burn agriculture; Verra Carbon Standard, expected to reduce 175 million tonnes CO2-e over 30 years; supports Bonobo and Forest Elephant habitat; priced at AUD $11.50 per tonne.
• Rimba Raya Biodiversity Reserve Project, Indonesia International carbon offset project protecting over 65,000 hectares of tropical peat forest in Central Kalimantan, Indonesian Borneo, from palm oil expansion; home to orangutans and verified against all 17 UN SDGs; vintage 2018, 127,330,645 tonnes CO2-e over 30-year lifetime; priced at AUD $15.00 per tonne.
• Solar Photovoltaic by ACME Cleantech Solutions, India Grid-connected solar PV power project across Telangana, Uttarakhand, Karnataka, Andhra Pradesh and Rajasthan with 1,207.5 MW installed capacity; Verified Carbon Standard, vintage 2019; approximately 2,078,589 tonnes CO2-e annually over a project duration of more than 20 million tonnes; priced at AUD $3.00 per tonne.
• Nature Credits Framework Market-based biodiversity financing framework piloted by Carbon Neutral enabling businesses to invest directly in measurable long-term biodiversity conservation outcomes, bridging the funding gap until a national biodiversity credit scheme is in place.
• Carbon Neutral Partner Program Subscription-style partnership program offering Carbon Neutral Partners brand toolkit access (badges, photography, social graphics) for 12 months in exchange for minimum annual offsets or Plant-a-Tree contributions ranging from AUD $1,500 (small business <8 staff) to AUD $8,000 (Corporate) and 500–2,000 trees per year.
• International Partnerships Service Cross-border nature-based project collaboration offering for NGOs and corporates, exemplified by the Save the Children Vietnam mangrove restoration co-design programme in the Cà Mau Delta (technical partner role since August 2025).

Quantifiable outcome

• Over 35 million trees planted across Australian reforestation projects
• +6 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Tiverton GlobalcoreStrategic or Co-development Partner · 1 May 2026Tiverton Global is a core partner in the development of the Great Woodlands Renewal project, Carbon Neutral's flagship initiative to restore 28,000 hectares adjoining the Great Western Woodlands. This collaboration represents a major capital and strategic investment in large-scale ecosystem restoration in Western Australia.
• Save the Children VietnamcoreStrategic or Co-development Partner · 1 August 2025Carbon Neutral serves as technical partner for Save the Children's mangrove restoration project in Vietnam's Cà Mau Delta. Tali Rogers (Carbon Neutral's Project and Research Officer) conducted on-the-ground stakeholder consultations and co-designing sessions in August 2025 to develop a carbon finance mechanism for sustainable aquaculture and mangrove restoration supporting local farming communities.
• Gondwana Link LtdcoreStrategic or Co-development Partner · 1 May 2025Long-standing partnership focused on large-scale ecosystem restoration and biodiversity recovery across Western Australia's south-west. Gondwana Link is a core partner in the Great Woodlands Renewal project and collaborates on the Sunnyside ACCU Project, protecting 750 hectares of remnant bushland and supporting Menang Noongar cultural stewardship. Keith Bradby serves as Gondwana Link Chief Executive.
• Node4minorGTM or Marketing Partner · 1 April 2025Node4, a provider of cloud managed services and business applications, partnered with Carbon Neutral Group to develop sustainability strategies helping companies reduce data centre energy consumption and environmental impact. Strategies include upgrading infrastructure (cooling systems), transitioning to renewable energy tariffs, implementing sustainable infrastructure technologies, and deploying smart energy monitoring systems.
• WWF AustraliaminorStrategic or Co-development PartnerCarbon Neutral has partnered with WWF Australia as one of 11 local and national organisations collaborating on the Yarra Yarra Biodiversity Corridor project, contributing to UN Sustainable Development Goals alignment and biodiversity conservation.
• BirdLife AustraliaminorStrategic or Co-development PartnerBirdLife Australia is a partner in the Yarra Yarra Biodiversity Corridor project, contributing to conservation of threatened bird species including Malleefowl and Carnaby's Black Cockatoo.
• Department of Biodiversity, Conservation and Attractions (WA)minorStrategic or Co-development PartnerGovernment partner in Yarra Yarra Biodiversity Corridor conservation efforts, providing regulatory oversight and conservation expertise for threatened ecological communities.
• Bush Heritage AustraliaminorStrategic or Co-development PartnerBush Heritage Australia is one of 11 partner organisations in the Yarra Yarra Biodiversity Corridor project, contributing to landscape restoration and biodiversity protection.
• Murdoch UniversityminorStrategic or Co-development PartnerAcademic partner contributing research and monitoring expertise to the Yarra Yarra Biodiversity Corridor project. Morawa Regional Agricultural College also partnered to provide students training opportunities on carbon farming and environmental management.
• Midwest Employment and Economic Development Aboriginal Corporation (MEEDAC)minorStrategic or Co-development PartnerIndigenous organisation partner focused on finding work opportunities for Indigenous peoples within the shires where the Yarra Yarra Biodiversity Corridor is located. 9 of 43 FTEs employed identify as Indigenous.
• Yarramoup Aboriginal CorporationminorStrategic or Co-development PartnerFirst Nations partner in the Sunnyside Project, involved in seed collection, tree planting, direct seeding, and biodiverse planting design activities. Traditional Menang Noongar land care practices inform ongoing biodiversity management at Warriup and Sunnyside sites.
• Forever Carbon CorridorsminorStrategic or Co-development PartnerCollaboration partner in the Sunnyside ACCU Project, contributing to large-scale ecosystem restoration alongside Carbon Neutral and Gondwana Link in the Gondwana Link corridor of Southwest Australia.

Scale indicators16 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• GreenCollar: Australia's largest ACCU project developer and carbon project originator, managing environmental planting, savanna burning and reef credits. Directly comparable: same Australian nature-based project development model, same ACCU/government registry stack and same corporate buyer GTM.
• Climate Friendly: Australian developer and retailer of certified carbon offsets (ACCUs, Gold Standard, Verra) including nature-based reforestation projects. Same product mix (carbon credits + advisory + e-commerce), same Australian base and same corporate/individual buyer segments.
• South Pole Group: Large global carbon project developer and advisor offering nature-based, tech-based and renewable energy credits across voluntary and compliance markets. Closely comparable business model (project origination + advisory + corporate offtake) and overlapping Gold Standard/Verra/ACCU product stack.
• Cool Effect: US-based carbon offset marketplace curating third-party verified forest and methane projects for individual and corporate buyers. Comparable e-commerce storefront model, project curation approach and voluntary market focus.
• myclimate: Swiss non-profit offering Gold Standard-certified carbon offset projects plus corporate carbon advisory and footprint calculation tools. Closely comparable product portfolio (Gold Standard nature and energy projects + advisory + calculator) and partnership-driven distribution.
• Terrapass: North American carbon offset retailer with verified nature-based and renewable energy projects plus corporate carbon neutrality certifications. Comparable e-commerce offset retail model and Carbon Neutral Organisation certification offering.

Emerging players

• Pachama: Tech-enabled forest carbon project marketplace using satellite and AI-driven MRV. Comparable to Carbon Neutral on the nature-based supply side, differentiated by digital marketplace/verification model targeting corporate buyers.
• Patch (by Open Forest Protocol / Patch): Carbon credit API and marketplace for businesses to purchase high-integrity nature-based and tech-based offsets. Adjacent distribution layer where Carbon Neutral-style projects are listed and sold to corporate buyers.

Broad incumbents

• EcoAct: International carbon consulting and project development firm (now part of Atos) offering footprinting, strategy and offset procurement. Overlaps Carbon Neutral's advisory + offset sales GTM into large enterprises.

Others

• Verra: Operator of the Verified Carbon Standard and other carbon credit registries issuing VCUs for projects like Mai Ndombe that Carbon Neutral resells. Indirect enabler/registry participant rather than a competitive retailer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/CarbonNeutralAustralia

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carbon Neutral