What Dr Loosen does

Weingut Dr. Loosen is a family-owned German Riesling winery based in Bernkastel/Mosel in the Mittelmosel region, with origins dating to 1823 and over 200 years of continuous family stewardship. The estate is currently led by Ernst F. Loosen, who assumed ownership in 1988 and has repositioned the winery as an internationally recognized benchmark for terroir-driven German Riesling. The estate has been a member of the VDP (Verband Deutscher Prädikatsweingüter) since 1993, committing to its strict origin- and terroir-focused quality standards.

Production is built around traditional Mosel winemaking methods from around 1900 and Riesling grapes sourced from 11 classified Grosse Lagen (Grand Cru) sites, including Wehlener Sonnenuhr, Erdener Treppchen, Erdener Prälat, Ürziger Würzgarten, and Bernkasteler Lay. Old ungrafted vines (wurzelechte Rebstöcke) are cultivated on steep slate slopes, and the portfolio is organized under the VDP quality pyramid spanning five tiers — GUTSWEIN, ORTSWEIN, GROSSE LAGE, GG Réserve, and Restsüße Prädikatsweine — with slate terroir differentiation across Blauschiefer (blue), Rotschiefer (red), and Grauschiefer (grey) expressions. Seven of the estate's sites were classified as Grosse Lagen under the 1868 Prussian taxation map, providing historical legitimacy to its single-vineyard bottlings.

Revenue is generated primarily through direct-to-consumer wine sales via a Shopify-powered e-commerce storefront (drloosen.de), with prices ranging from approximately €13–17 for entry-level Gutswein to €155 for the 2019 Erdener Prälat GG Réserve. Secondary revenue streams include on-site wine tastings (Weinprobe) and guest accommodations (Gästezimmer). The estate also wholly owns four sister wineries — Villa Wolf, Appassionata, J. Christopher, and Perron de Mypont — broadening its portfolio beyond the Mosel Riesling core. Customers are individual wine enthusiasts and collectors, gift buyers, and wine tourists seeking authentic Mosel terroir experiences.

Name

Dr Loosen

Legal name

Weingut Dr. Loosen

Website

https://drloosen.com

Company type

Private

Founded year

1823

Operating status

Operating

Short description

Weingut Dr. Loosen is a family-owned German Riesling winery in Bernkastel/Mosel producing terroir-driven wines from 11 classified Grand Cru sites and selling direct-to-consumer through its Shopify e-commerce store, with sister estates and on-site wine tourism.

Ownership category

akta.pro rank

Product category

Premium Riesling Wines

NAICS

Wineries (31213), Beer, Wine, and Liquor Retailers (445320)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine & Sparkling Wine Wineries & Brands (CRADAIAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Shops (Off-Premise) (CRANAAAB)

Keywords

• German Riesling wines
• Mosel wine production
• Grand Cru wines
• Wine estate hospitality
• VDP classified wines

Headquarters

HQ city

Bernkastel-kues

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Wine Sales (Direct-to-Consumer): Sale of Riesling wines through the winery's e-commerce platform. Products include various VDP classifications from Gutswein to GG Réserve, as well as specialty packages (Schieferpaket, GG Paket, Réserve Paket). Pricing ranges from entry-level wines to premium single-vineyard GG wines.
2. Wine Tastings (Weinprobe): On-site wine tasting experiences offered to visitors at the winery in Bernkastel/Mosel.
3. Guest Accommodations (Gästezimmer): Overnight stays offered in guest rooms at the winery property.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Weingut Dr. Loosen is a family-owned Mosel Riesling wine estate that produces and sells Riesling wines from steep slate-soil vineyards organized under the VDP classification system (from entry-level Gutswein to premium GG Réserve). The estate sells its wines primarily direct-to-consumer through a Shopify-powered online shop, and supplements revenue with on-site wine tastings and guest room accommodations at the Bernkastel/Mosel property.

Product overview

Weingut Dr. Loosen is a family-owned Riesling winery from Bernkastel-Kues on the Mittelmosel, founded in 1823 and led by Ernst F. Loosen since 1988. The winery produces a portfolio organized under the VDP (Verband Deutscher Prädikatsweingüter) classification system with five quality tiers: VDP.GUTSWEIN (entry-level regional Rieslings), VDP.ORTSWEIN (village-level wines from Graach), VDP.GROSSE LAGE (Grand Cru single-vineyard Rieslings), VDP.GG Réserve (premium aged dry Rieslings), and VDP.GROSSE LAGE Restsüße Prädikatsweine (sweet Prädikats wines from Kabinett to Trockenbeerenauslese). The portfolio includes single-vineyard wines from 11 classified Grosse Lagen including Wehlener Sonnenuhr, Erdener Treppchen, Ürziger Würzgarten, and Bernkasteler Lay. Pre-curated tasting bundles (Schieferpaket, GG Paket, Réserve Paket) allow consumers to explore terroir variations. The winery also operates four sister estates (Villa Wolf, Appassionata, J. Christopher, Perron de Mypont) and offers on-site wine tasting and guest room services. Products are sold direct-to-consumer via a Shopify e-commerce platform.

Differentiator

Problem solved

Functional benefit

Brands

• Villa Wolf: A wine estate operated under the Dr. Loosen umbrella.
• Appassionata
• J. Christopher
• Perron de Mypont

Products and services

• Blauschiefer Riesling trocken Dry Riesling from blue slate soils offering a clear, taut, mineral character expressing the terroir origin. Sold to individual wine consumers.
• Rotschiefer Riesling trocken Dry Riesling from red slate soils presenting a clear, taut, mineral expression of its specific terroir. Sold to individual wine consumers.
• Grauschiefer Riesling feinherb Off-dry Riesling from grey slate, crafted in traditional Mosel style providing juicy drinkability. Sold to individual wine consumers.
• Weißburgunder (Pinot Blanc) Pinot Blanc white wine from the 2024 vintage. Sold to individual wine consumers seeking non-Riesling white wines.
• Erdener Treppchen Riesling GG trocken Alte Reben Dry Grand Cru Riesling from the Erdener Treppchen classified Grosse Lage site, made from old vines. Sold to premium wine consumers and collectors.
• Bernkasteler Lay Riesling GG trocken Dry Grand Cru Riesling from the classified Bernkasteler Lay Grosse Lage vineyard. Sold to premium wine consumers and collectors.
• 2019 Erdener Prälat Riesling trocken GG Réserve Premium dry Réserve Riesling from the 2019 vintage, the top reserve wine from the Erdener Prälat Grand Cru site, priced at €155.00. Sold to premium collectors.
• 2021 Graacher Himmelreich Riesling TRADITION Riesling from the Graacher Himmelreich vineyard following traditional Mosel winemaking methods. Sold to individual wine consumers.
• Schieferpaket (Slate Package) Curated tasting bundle of 6 bottles (2x Blauschiefer Riesling trocken, 2x Rotschiefer Riesling trocken, 2x Grauschiefer Riesling feinherb) priced at €79.00 with free shipping, designed as a home Riesling flight showcasing three different slate terroir expressions. Sold to individual wine consumers.
• GG Paket (Grand Cru Package) Package showcasing the best Mittelmosel terroir wines from classified Grand Cru sites. Sold to wine consumers seeking premium German Riesling.
• Réserve Paket Top of the quality pyramid package featuring dry Mosel Riesling from old ungrafted vines aged 48 months. Sold to premium wine collectors.
• Weinprobe (Wine Tasting) On-site wine tasting experiences offered to visitors at the winery in Bernkastel/Mosel. Sold to wine tourists and walk-in visitors.
• Gästezimmer (Guest Rooms) Overnight guest room accommodations at the winery property for wine tourists visiting the Mosel region. Sold to wine tourists.
• Villa Wolf Sister wine estate brand in the Dr. Loosen portfolio, offering a separate wine collection to consumers.
• Appassionata Sister wine estate brand in the Dr. Loosen portfolio offering a separate wine collection to consumers.
• J. Christopher

Quantifiable outcome

• 48 months aging for GG Réserve wines

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

One partnership is on record.

• VDP (Verband Deutscher Prädikatsweingüter)coreStrategic or Co-development Partner · 1 January 1993VDP membership since 1993. The partnership commits Dr. Loosen to the VDP's strictest quality standards focusing on origin and terroir. The VDP provides a four-tier quality pyramid classification system that Dr. Loosen follows: Gutswein, Ortswein, Grosse Lage, and GG Réserve.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Heymann-Löwenstein: Lower Mosel VDP estate known for terroir-expressive, single-vineyard dry Rieslings and a comparable slate-soil story. Operates a similar premium, low-intervention winemaking philosophy.
• Egon Müller Scharzhof: Premier Mosel Riesling producer based in Wiltingen/Saar, also a VDP member, famous for Scharzhofberger and other Grosse Lage wines. Directly comparable as a high-end family-owned German Riesling estate selling primarily through allocation and on-trade channels.
• Weingut Markus Molitor: Renowned Mosel producer of single-vineyard Rieslings across the entire Prädikat spectrum, with a comparable portfolio of dry GGs and sweet Auslese/TBA wines. Operates a similar terroir-driven, single-varietal model with international reputation.
• Weingut Joh. Jos. Prüm: Iconic Mosel Wehlen estate producing world-class Riesling from sites including Wehlener Sonnenuhr, one of Dr. Loosen's own Grosse Lagen. A benchmark German Riesling producer with similar single-vineyard, age-worthy style.
• Weingut Dönnhoff: Top German Riesling producer from the Nahe region, VDP member, famous for single-vineyard GG and sweet Prädikatsweine. Highly comparable in family-owned heritage, terroir focus, and international fine-wine positioning.
• Weingut Fritz Haag: Mosel estate based in Brauneberg, VDP member, known for Braunberger Juffer Sonnenuhr and other steep-slope Rieslings. Direct comparable in vineyard portfolio, single-varietal focus, and VDP classification use.
• Weingut Selbach-Oster: Mosel VDP member estate producing single-vineyard Rieslings from Zeltingen and other Mittelmosel Grosse Lagen, with traditional winemaking approach. Comparable portfolio structure and Mosel terroir focus.
• Weingut Robert Weil: Leading Rheingau Riesling estate, VDP member, internationally recognized for Kiedricher single-vineyard wines. Comparable in scale, VDP classification, and global fine-wine distribution.
• Weingut Emrich-Schönleber: Top Nahe Riesling producer, VDP member, with a portfolio of dry GGs and sweet Prädikatsweine. Comparable as a family-run, terroir-focused German Riesling estate.
• Weingut Clemens Busch: Mosel VDP member estate focused on single-vineyard, slate-soil Rieslings from the Mittelmosel, including organic and biodynamic-certified cuvées. Closely comparable in geography, philosophy, and VDP positioning.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/DrLoosenWines
• Facebookfacebook.com/DrLoosen
• Instagraminstagram.com/dr.loosen

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dr Loosen