Gray & Associates
Gray & Associates is a Wisconsin-based law firm founded in 1969 that provides foreclosure, bankruptcy, and real estate legal services to banks, savings institutions, and mortgage bankers, operating with six active attorneys and an AV Preeminent peer rating.
- Company typePrivate
- Founded1969
- HeadquartersChicago, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Gray & Associates does
Gray & Associates, L.L.P. is a Wisconsin-based law firm founded in 1969 that provides specialized legal services to financial institutions across mortgage lending and default servicing. The firm's practice is concentrated in real estate, creditors' rights, foreclosure, creditor bankruptcy law, replevin, real estate title work, eviction services, real estate closings, and REO sales. Its primary client base consists of banks, savings institutions, and mortgage bankers in Wisconsin, with the firm claiming a national reputation in the niche of default-servicing legal representation. The active attorney roster comprises six lawyers with an average tenure exceeding 15 years, including a Board Certified specialist in Consumer Bankruptcy Law and a recipient of the Eastern District of Wisconsin's 2013 Judge Dale E. Ihlenfeldt Bankruptcy Award.
The firm operates as a Limited Liability Partnership (L.L.P.) under traditional professional-services economics, generating revenue through hourly or flat-fee legal billing with no publicly disclosed pricing. No proprietary technology underpins its service delivery; the only digital product surfaced is an employee-facing Sheriff Sale Schedule Portal that publishes Wisconsin sheriff sale property listings, dates, and case numbers behind a gated disclaimer. The firm relies on professional reputation, AV Preeminent peer rating from Martindale-Hubbell, and memberships in USFN (U.S. Foreclosure Network) and the Wisconsin Mortgage Bankers Association for client acquisition, with no active digital marketing or sales motion evidenced.
The go-to-market is sales-led and relationship-driven, targeting institutional buyers (banks, savings institutions, mortgage bankers) rather than consumers. The firm is privately held by its active partners with no institutional, private equity, or venture capital ownership indicated. Headcount sits in the 11-50 employee range with six active attorneys and two retired partners. The business has remained operationally stable for over 50 years, with continuity of attorney count through retirement/replacement cycles and no disclosed funding events, acquisitions, or geographic expansion.
Gray & Associates firmographics
Firmographics- Name
- Gray & Associates
- Legal name
- Gray & Associates, L.L.P.
- Website
- https://gray-law.com
- Company type
- Private
- Founded year
- 1969
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Gray & Associates is a Wisconsin-based law firm founded in 1969 that provides foreclosure, bankruptcy, and real estate legal services to banks, savings institutions, and mortgage bankers, operating with six active attorneys and an AV Preeminent peer rating.
- Ownership category
- akta.pro rank
Gray & Associates industry classification
Industry- Product category
- Legal Services — Creditor Rights and Foreclosure Law
- NAICS
- Offices of Lawyers (541110), Legal Services (5411)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Real Estate & Construction Law (BPAHAAAE)
Keywords
Where Gray & Associates is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gray & Associates business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Legal Services - Hourly/Flat Fee Billing: The firm provides legal counsel in real estate, creditors' rights, and related matters including foreclosure, bankruptcy, replevin, real estate title work, eviction services, and real estate closings. Revenue is generated through legal service fees, likely billed hourly or at flat rates for specific services.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Gray & Associates product offering
Product offeringCore offering
Gray & Associates, L.L.P. is a Wisconsin-based law firm that provides legal counsel to banks, savings institutions, and mortgage bankers in mortgage lending and default servicing. The firm concentrates its practice in real estate, creditors' rights, and related matters, offering services in foreclosure, bankruptcy, replevin, real estate title work, eviction services, and real estate closings, supported by a team of six active attorneys.
Product overview
Gray & Associates, L.L.P. is a law firm offering legal services with no unified software product or platform architecture. The firm provides a suite of legal practice services centered on real estate and creditors' rights matters, including foreclosure services, creditor bankruptcy law, real estate title work, eviction services, real estate closings, replevin, and REO sales services. Additionally, the firm operates a Sheriff Sale Schedule Portal accessible via an employee portal, providing Wisconsin sheriff sale property listings and scheduling information. These services are delivered through the firm's attorneys and staff, not through a software platform or product.
Differentiator
Problem solved
Functional benefit
Products and services
- Foreclosure Legal Services Legal representation in foreclosure proceedings for banks, savings institutions, and mortgage bankers, including judicial foreclosure actions and sheriff sale processing in Wisconsin.
- Creditor Bankruptcy Law Services Representation of creditors in Chapter 7 and other bankruptcy proceedings, including motion practice, claim filing, and relief from stay actions for mortgage lenders and servicers.
- Real Estate Title Work Title examination and related legal services for real estate transactions and property transfers supporting mortgage lending and post-foreclosure conveyances.
- Real Estate Closings Title and closing services for real estate transactions, ensuring proper transfer of property ownership for lender and institutional clients.
- REO Sales Services Legal services for Real Estate Owned (REO) property sales, handling disposition of properties acquired through foreclosure for institutional owners.
- Eviction Services Legal services for eviction proceedings on behalf of landlords and property owners, typically post-foreclosure occupancy removal for institutional clients.
- Replevin Services Legal proceedings to recover personal property from another party's possession on behalf of secured creditors.
- Mortgage Servicing and Secured Lending Counsel Legal counsel on mortgage servicing compliance and secured lending matters for banks, savings institutions, and mortgage bankers.
Companies that use Gray & Associates
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles1 record
Gray & Associates technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Gray & Associates partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- U.S. Foreclosure Network (USFN)coreGray & Associates maintains membership in USFN, the premier bankruptcy and foreclosure education and networking organization serving professionals in the mortgage banking industry. This membership provides access to industry resources, continuing education, and professional networking opportunities.
- Wisconsin Mortgage Bankers AssociationcoreGray & Associates attorneys maintain membership in the Wisconsin Mortgage Bankers Association (WMBA), providing connection to the state's mortgage banking industry and demonstrating commitment to serving the mortgage lending community.
Scale indicators2 records
Expansion highlights3 records
Gray & Associates competitors and assessment
Company assessmentDirect peers
- Trott Law, P.C. Michigan-based foreclosure and creditors' rights firm serving banks, mortgage servicers, and financial institutions. Closely comparable in practice mix (foreclosure, bankruptcy, eviction, title) and client type, making it a direct competitor in the upper Midwest default-servicing legal market.
- Weltman, Weinberg & Reis Co., LPA: Cleveland-based commercial collection, creditors' rights, and foreclosure law firm. Directly comparable in serving financial institutions on mortgage default, bankruptcy, and real estate legal matters; similarly mid-sized and regionally focused.
- Padgett Law Group: Regional default-servicing law firm concentrating in foreclosure, bankruptcy, and real estate litigation for mortgage lenders. Directly comparable in service offering and client type, operating in similar middle-market legal niche.
- Wright, Finlay & Zak, LLP: National real estate and creditors' rights law firm focused on foreclosure, bankruptcy, and default-servicing matters for lenders and servicers. Directly comparable in practice concentration and institutional client base.
- Shapiro & Ingle, LLP: North Carolina-based foreclosure and creditors' rights firm representing lenders in default-servicing matters. Comparable in dedicated practice focus on mortgage default work for institutional clients, though serving a different regional geography.
Broad incumbents
- Robertson, Anschutz & Schneid, P.L. Large national default-services law firm with extensive foreclosure, bankruptcy, and title practice serving major mortgage servicers. Functions as a broad incumbent in the same legal vertical, providing scale-based competition to smaller regional firms like Gray & Associates.
- McCalla Raymer Leibert Pierce, LLP: National mortgage default law firm with deep foreclosure, bankruptcy, and eviction practice serving major banks and GSEs. Comparable in client type and service line, though at significantly larger scale.
- Aldridge Pite, LLP: Multi-state default-services law firm offering foreclosure, bankruptcy, eviction, and real estate title services to financial institutions. Comparable client base and service mix, with national footprint that exceeds Gray's regional reach.
Regional players
- Reimer Law Co., LPA: Ohio-based foreclosure and creditors' rights law firm serving banks and mortgage servicers in the Midwest. Closely comparable in practice focus and client type, but operates in a different regional market (Ohio vs. Wisconsin).
- Sirote & Permutt, P.C. Alabama-based full-service firm with a substantial creditors' rights and foreclosure practice serving financial institutions. Comparable in institutional client work and default-servicing legal services, though operating in the Southeast rather than Midwest.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Gray & Associates financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gray & Associates leadership team
Management profileNumber of profiles
Profiles6 records
Gray & Associates funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gray & Associates M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gray & Associates
What does Gray & Associates do?
Gray & Associates, L.L.P. is a Wisconsin-based law firm that provides legal counsel to banks, savings institutions, and mortgage bankers in mortgage lending and default servicing. The firm concentrates its practice in real estate, creditors' rights, and related matters, offering services in foreclosure, bankruptcy, replevin, real estate title work, eviction services, and real estate closings, supported by a team of six active attorneys.
Is Gray & Associates a public or private company?
Gray & Associates is a private company. It is classified as management employee owned and is currently operating.
When was Gray & Associates founded?
Gray & Associates was founded in 1969. It employs 11 to 50 people.
Where is Gray & Associates based?
Gray & Associates is headquartered in Chicago, United States, in the North America region.
How does Gray & Associates make money?
One revenue line is on record: legal Services - Hourly/Flat Fee Billing.
Who are Gray & Associates's main competitors?
Direct peers on record are Trott Law, P.C., Weltman, Weinberg & Reis Co., LPA, Padgett Law Group, Wright, Finlay & Zak, LLP and Shapiro & Ingle, LLP. Broad incumbents are Robertson, Anschutz & Schneid, P.L., McCalla Raymer Leibert Pierce, LLP and Aldridge Pite, LLP. Regional players are Reimer Law Co., LPA and Sirote & Permutt, P.C..
Does Gray & Associates have an API?
No public API is recorded for Gray & Associates.
What industry is Gray & Associates in?
Gray & Associates's product category is Legal Services — Creditor Rights and Foreclosure Law. Its primary akta.pro industry code is BPAHAAAE, Real Estate & Construction Law. Its NAICS code is 541110 and its SIC code is 8111.