MOZ.de Märkisches Medienhaus

Name

MOZ.de Märkisches Medienhaus

Legal name

Märkisches Medienhaus GmbH & Co. KG

Website

https://moz.de

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

101–250 employees

Short description

MOZ.de Märkisches Medienhaus is a regional newspaper and digital media publisher in Brandenburg, Germany, producing the Märkische Oderzeitung daily and eight subsidiary titles, operating 17+ local editorial offices and a paid digital subscription (MOZplus) plus E-Paper, mobile app, and job portal serving local readers and SMB advertisers.

Ownership category

akta.pro rank

Product category

Regional Newspaper Publishing

NAICS

Newspaper Publishers (51311), Periodical Publishers (51312)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

Keywords

• Regional newspaper
• Digital news subscription
• Local journalism
• Classified advertising
• Newspaper publishing

Headquarters

HQ city

Frankfurt An Der Oder

HQ country

Germany

HQ region

Europe

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Digital Subscriptions (MOZplus): Recurring subscription revenue from MOZplus digital access, priced at €3/week or €120/year (discounted to €72 for first year). New customers receive 4 weeks free trial before conversion to paid subscription.
2. Print Newspaper Subscriptions: Traditional newspaper delivery of Märkische Oderzeitung and associated regional publications. E-Paper subscribers automatically receive MOZplus access.
3. Advertising and Display Ads: Display and classified advertising across print and digital properties. Online display ad placement through media.neue-pressegesellschaft.de.
4. Reader Travel (Leserreisen): Specialized travel packages and reader tours organized by the media house, marketed to subscriber base.
5. Classifieds / Kleinanzeigen: Small classified ads platform (Kleinanzeigen) serving the regional readership.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels5 records

Core offering

Märkisches Medienhaus publishes the Märkische Oderzeitung daily newspaper and operates the MOZ.de regional news website for Brandenburg and Berlin readers, supported by seventeen local editorial offices. It sells digital access through the MOZplus subscription, an E-Paper replica, and a mobile app, and monetizes its audience via display and classified advertising, reader travel (Leserreisen), obituary listings (Trauerportal), a regional job portal (Bluum), and weekly print titles.

Product overview

MOZ.de Märkisches Medienhaus operates as a regional newspaper publisher offering both print and digital products. The core offering includes the Märkische Oderzeitung (daily newspaper) and the MOZ.de news website, supplemented by the MOZplus premium digital subscription module that provides unlimited online and app access. Supporting products include the E-Paper digital edition, mobile MOZ-App, newsletters, and podcasts. The company also manages thematic sub-brands such as the Trauerportal (obituaries), Kleinanzeigen (classifieds), Leserreisen (reader travel), Bluum (job portal), and Wochenblätter weekly publications (BRAWO, Märker, Märkischer Sonntag, Blickpunkt). Special topic sections (Sonderthemen) provide focused coverage on regional districts.

Differentiator

Problem solved

Functional benefit

Brands

• MOZplus: Digital subscription service offering unlimited access to all MOZ.de content and mobile app

Products and services

• MOZ.de regional news website Regional news website covering Brandenburg and Berlin with local news, politics, sports, culture, and community stories for residents of the Märkisch-Oderland and surrounding regions.
• Märkische Oderzeitung daily newspaper

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature1 record

Partnerships

One partnership is on record.

• NPG Digital GmbHcoreOthersNPG Digital GmbH is the parent company and copyright holder of MOZ.de, operating as part of the Neue-Presse-Gesellschaft (NPG) group. All editorial content on moz.de is attributed to NPG Digital GmbH 2026. The parent company provides the digital infrastructure and brand ecosystem for the regional media brand.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Süddeutsche Zeitung: Germany's largest quality national daily with a strong digital subscription model (SZ Plus). Sets the benchmark for German paid digital news and competes for the same advertising budgets.
• Funke Mediengruppe: Major German regional newspaper publisher (Braunschweiger Zeitung, Westdeutsche Allgemeine Zeitung, Berliner Kurier). Operates parallel digital subscription products and competes for the same national advertising pools.
• Madsack Mediengruppe: Large German regional newspaper group (Hannoversche Allgemeine, Lübecker Nachrichten, Leipziger Volkszeitung, etc.) operating comparable digital subscription platform (Plus). Shares the structural playbook of paywalled regional news.

Direct peers

• Berliner Morgenpost: Berlin-based daily with strong Brandenburg coverage and similar digital subscription product (MOPO+ / Plus). Competes for Berlin-Brandenburg readers and the same regional advertiser budgets.
• Lausitzer Neue Presse: Regional newspaper in Cottbus/Saxony-Brandenburg with comparable hyperlocal structure. Direct regional competitor for eastern Brandenburg readership.
• Märkische Allgemeine Zeitung (MAZ): The dominant regional daily in the Potsdam/Berlin-Brandenburg metro area, operating a comparable print+digital subscription model with hyperlocal Lokalredaktionen. Most direct competitor in the Brandenburg reader and advertiser market.
• Lausitzer Rundschau: Regional daily covering southern Brandenburg and Saxony with local editorial offices and digital paywall model. Overlaps with MOZ's Märkisch-Oderland and Oder-Spree coverage areas along the Brandenburg–Saxony border.

Emerging players

• watson.de: Digital-native news outlet with free local-news coverage. Represents the structural threat of free, platform-funded alternatives eroding regional publisher subscription potential.
• t-online.de: Germany's largest news portal with free local-news sections competing directly with regional publishers for online advertising inventory and reader attention across Brandenburg.

Regional players

• Prignitzer / Nordkurier: Regional publisher (Nordkurier Mediengruppe) covering Mecklenburg-Vorpommern and northwestern Brandenburg (Prignitz, Ostprignitz-Ruppin). Overlaps with MOZ's Neuruppin coverage area.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mozde
• Instagraminstagram.com/moz.de
• Xx.com/mozde

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MOZ.de Märkisches Medienhaus