Currex

What Currex does

Currex (CURREX_GmbH) is a Hamburg-based German sports company founded in 2000 that designs, manufactures, and sells dynamic, profile-based shoe insoles for athletic and occupational use. Its core product architecture is a Dynamic Profile System offering three arch-support variants (HIGH, MED, LOW) developed from thousands of movement analyses, combined with proprietary sub-systems including a Dynamic Midfoot Bridge, anti-slip heel technology, heel cushioning, and moisture management, plus the FOOTDISC pressure-measurement platform and the MONOLITH technology platform. The portfolio spans nine sport/activity verticals — running (RUNPRO), trail, hiking (HIKEPRO), cycling (BIKEPRO), football (CLEATPRO), golf (GOLFPRO), tennis (ACEPRO), basketball (BASKETBALLPRO), skiing (EDGEPRO), and work safety (WORK) — alongside TRI SOX performance socks, a proMotion Base community platform, and a Trikot Konfigurator team-jersey tool.

The company operates a primarily direct-to-consumer hardware-sales model at a single €49.95 price point across all profiles and sizes, complemented by a B2B portal (nos.currex.de), an authorized dealer/retailer network, and an affiliate program. Marketing is multi-channel across Instagram, Facebook, blog content, email/newsletter, and athlete-led community engagement via proMotion Base, with an online Insole Finder tool driving bottom-of-funnel conversion. A partnership with Volumental adds AI-powered 3D foot scanning to enable personalized profile selection. Geographic focus is DACH (Germany and Austria) with English and French storefront localization and a separate US partner website.

Revenue, funding, and ownership details are not disclosed in the available source data. The company is privately held with 11–50 employees, and no parent company or institutional backing has been identified; ownership and capital structure are opaque.

Name

Currex

Legal name

CURREX_GmbH

Website

https://currex.de

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

Currex (CURREX_GmbH), a Hamburg-based German sports company founded in 2000, designs and sells dynamic profile-based shoe insoles (HIGH/MED/LOW) across nine activity verticals including running, hiking, cycling, and work, selling D2C at €49.95 via its own e-commerce and dealer networks.

Ownership category

akta.pro rank

Product category

Sport Insoles

NAICS

Footwear Manufacturing (3162), Sporting Goods Retailers (45911)

SIC

Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Foot Care & Orthotics OTC (Corn/Callus Care, Insoles, Athlete’s Foot Treatments) (CRADAMAL)

akta.pro secondary industries

Footwear Components & Materials (Uppers, Soles, Laces, Insoles) (CRAAACAK), Comfort, Orthopedic & Medical Footwear Retail (CRAAADAG)

Keywords

• Sport insoles
• Custom orthotics
• Running insoles
• Cycling insoles
• Arch support insoles

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Operations

Revenue model

1. Direct Product Sales: One-time hardware sales of insoles and performance socks through e-commerce storefront. Products are sold directly to consumers via the company's German website and B2B portal. Each insole is priced at a fixed unit price with size and profile variations.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Currex designs, manufactures, and sells sport-specific dynamic shoe insoles organized by activity, with each line offered in three personalized arch profiles (HIGH, MED, LOW) tailored to foot shape and movement patterns. The product range covers running, hiking, cycling, football, golf, tennis, basketball, skiing, and occupational/safety footwear, complemented by TRI SOX performance socks, and is distributed via own e-commerce stores (currex.de D2C and nos.currex.de B2B), dealers, and affiliates with a flat €49.95 unit price and a 60-day money-back guarantee.

Product overview

Currex is a German company that offers a comprehensive portfolio of dynamic shoe insoles organized by activity type. The core product line includes specialized insoles for running (RUNPRO), hiking (HIKEPRO), cycling (BIKEPRO), football (CLEATPRO), golf (GOLFPRO), tennis (ACEPRO), basketball (BASKETBALLPRO), skiing (EDGEPRO), and work/safety shoes (WORK). Each insole line features three profile options (HIGH, MED, LOW) based on individual foot morphology and movement patterns. The company also offers performance socks (TRI SOX) as accessories. Supporting technologies include FOOTDISC for foot pressure measurement and MONOLITH as a proprietary technology platform. Currex maintains a community platform called proMotion Base and offers a jersey configurator tool, positioning itself as both a product company and an athletic community builder.

Differentiator

Problem solved

Functional benefit

Products and services

• RUNPRO Dynamic running insoles engineered to reduce overuse injuries and improve running performance, available in three arch profiles (HIGH, MED, LOW) for individualized foot support based on foot shape and movement. Targeted at runners from amateur to pro level.
• HIKEPRO Hiking insoles providing comfort, secure hold, anti-blister protection and dynamic support to prevent plantar fasciitis and heel spurs during long hikes with gear. Features heel cushioning, anti-slip heel technology and dynamic midfoot bridge support.
• BIKEPRO Cycling insoles featuring relief technology and sole support designed for optimal power transmission and proper foot positioning in cycling shoes. Targeted at road and trail cyclists.
• CLEATPRO Football/soccer insoles designed for cleats to deliver better foot guidance and cushioning during play in soccer and football shoes. Available in HIGH, MED, and LOW profiles.
• GOLFPRO Golf insoles designed to provide comfort and support during golf activities, in three profiles to match different foot morphologies.
• ACEPRO Tennis insoles designed for tennis shoes to provide support and comfort during the lateral movements required in tennis.
• BASKETBALLPRO Basketball insoles designed for basketball shoes to provide support for high-impact jumping, landing, and lateral movements.
• EDGEPRO Ski insoles designed for ski boots that provide support and warmth tailored to winter sports use.
• WORK Work insoles designed for safety/occupational shoes to provide comfort and support for all-day wear in work environments where workers stand or walk extensively.
• TRI SOX Performance socks designed to complement CURREX insoles as a cross-sell accessory for athletes across multiple sports.

Quantifiable outcome

• Dynamic midfoot bridge designed for minimum 800-1200 km lifespan depending on body weight and activity level
• +1 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature5 records

Partnerships

One partnership is on record.

• VolumentalcoreTechnology or IntegrationCurrex has established a partnership with Volumental for AI-powered 3D foot scanning technology. This integration allows customers to get personalized foot analysis to find the optimal CURREX insole profile (HIGH, MED, LOW) based on their individual foot characteristics.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Superfeet Worldwide: Superfeet is one of the most established premium insole brands globally, offering sport-specific and casual insoles with proprietary shape and heel-cup technology. It is the closest direct competitor to Currex in target market, product positioning (sport-by-sport SKUs), and D2C + retail distribution model.
• Powerstep: Powerstep manufactures and sells OTC orthotic insoles for athletic, work, and casual use, with similar product breadth (running, walking, work) and a similar D2C plus pharmacy/retail channel mix. Closely comparable to Currex in mass-market positioning and reliance on foot-arch support as the core value proposition.
• Sof Sole: Sof Sole designs performance insoles for running, hiking, cycling, and sport-specific applications and sells through sporting goods retailers and D2C. Highly comparable to Currex across multi-sport portfolio and mass-market retail distribution.
• Sidas: Sidas is a French/European specialty insole brand focused on skiing, running, cycling, and outdoor sports, with proprietary custom-molding solutions. Direct regional peer to Currex with comparable sport-specific SKU strategy and European D2C + specialty retail distribution.
• Spenco: Spenco is a US-based insole and foot-care brand offering sport, comfort, and medical insoles sold through pharmacies and sporting goods retailers. Comparable to Currex in OTC foot-care positioning and broad product breadth.
• Aetrex: Aetrex manufactures orthotic insoles and comfort footwear with foot-scanning technology used in retail (Albert fitting system). Comparable to Currex in orthotic positioning plus its adoption of 3D foot scanning — a direct parallel to Currex's Volumental partnership.

Broad incumbents

• Dr. Scholl's: Dr. Scholl's is the dominant mass-market foot-care brand covering insoles, orthotics, and foot treatment products. It is the broad incumbent in the same OTC foot-care category where Currex operates, with vastly greater distribution and brand awareness through US mass-market retail.
• Birkenstock: Birkenstock's core identity is built on its contoured footbed (a form of orthotic insole technology) and the company now sells removable footbed insoles as a standalone product. It is a broader incumbent that overlaps with Currex's orthotic-support value proposition via its iconic footbed architecture.

Emerging players

• Sole Performance Footwear / SOLE Footbeds: SOLE produces moldable custom orthotic insoles marketed to active and outdoor users, sold D2C. Comparable to Currex as a customizable insole brand targeting runners and hikers, though with a single-mold customization approach versus Currex's profile-segmentation approach.

Others

• Volumental: Volumental is Currex's announced technology partner providing AI-powered 3D foot scanning used to recommend the right Currex insole profile. As an enabling technology/data vendor and ecosystem participant (rather than a competitor), Volumental is an adjacent peer tied to Currex's go-to-market infrastructure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/currex.de
• Instagraminstagram.com/currex.de
• Xx.com/currex

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Currex