Western States Wholesale
Western States Wholesale Inc. is a privately held B2B wholesale distributor and manufacturer of construction, landscaping, and pool finishing materials, serving contractors and dealers nationwide from its Ontario, California headquarters since 1994.
- Company typePrivate
- Founded1994
- HeadquartersOntario, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Western States Wholesale does
Western States Wholesale Inc. is a privately held wholesale distributor and manufacturer of construction, landscaping, and pool finishing materials, founded in 1994 and headquartered in Ontario, California. The company operates exclusively as a business-to-business supplier, serving construction, landscaping, and pool contractors along with a network of dealers and resellers across the United States. It is incorporated in California, operates without a parent company or known institutional ownership, and does not sell to consumers. Products are distributed nationwide from its single Ontario hub, supported by a 30+ year operating history.
The company's product portfolio is organized into seven catalog lines: (1) artificial turf and infill, including the proprietary manufactured brands Wonderfill (coated green sand infill with anti-microbial additive), Camofill (multi-color earth tone sand infill), and Triple Z Zeolite (odor-neutralizing infill); (2) Wildcat-branded landscape products including weed barrier, bender board, stakes, fire glass, and tools; (3) landscaping and outdoor living products (geotextiles, polymeric sand, pebbles, stepping stones); (4) rebar placing and wire mesh reinforcement products sourced via partnerships with Arizona Wire Products and AWP; (5) general building materials (masonry, stucco, tile, waterproofing); (6) pool plastering materials including the proprietary Jewel Crete glass beads and Pozzo White Pool Cement; and (7) outdoor drainage and erosion control products. Several of these lines are manufactured in-house while others are distributed under agreements with third-party brands including Alliance Gator, Mapei, Sika, Channellock, and Inland Concrete Products. The company does not maintain proprietary technology platforms; its digital presence consists of a WordPress-based website, downloadable product catalogs (PDFs dated through 2026), and standard social media profiles on Facebook, Instagram, and LinkedIn.
Revenue is generated through quote-based wholesale transactions under a "buy direct from the manufacturer" value proposition, with no published price lists. Pricing is structured as discounted wholesale for dealers and contractors on a pay-as-you-go basis, with no recurring contracts or subscription model. Sales are conducted via a toll-free phone line (800-325-6851), email ([email protected]), and a website-based quote request and dealer-application workflow. No revenue, headcount, or detailed financial figures are disclosed in the available source material, and no management team or ownership roster is publicly identified.
Western States Wholesale firmographics
Firmographics- Name
- Western States Wholesale
- Legal name
- Western States Wholesale Inc.
- Website
- https://wswcorp.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Western States Wholesale Inc. is a privately held B2B wholesale distributor and manufacturer of construction, landscaping, and pool finishing materials, serving contractors and dealers nationwide from its Ontario, California headquarters since 1994.
- Ownership category
- akta.pro rank
Where Western States Wholesale is headquartered
LocationHeadquarters
- HQ city
- Ontario
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Western States Wholesale business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Wholesale Building Materials Distribution: Revenue generated through the sale of construction, landscaping, pool, and general building materials to dealers and contractors. Products include artificial turf infill, landscape fabric, rebar, wire mesh, concrete forming supplies, pool plaster materials, and erosion control products. Operates as both manufacturer and distributor with value pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Wholesale direct pricing for dealers and contractors |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Western States Wholesale product offering
Product offeringCore offering
Western States Wholesale manufactures and distributes wholesale construction, landscaping, pool finishing, rebar/reinforcement, and erosion-control materials exclusively to dealers, contractors, and resellers nationwide. Its catalog spans artificial turf infill, geotextiles, wire mesh, masonry and stucco supplies, pool plaster materials, and drainage products, sold under both proprietary brands (Wonderfill, Camofill, Wildcat, Jewel Crete, Rapid Crete, Pozzo White, Triple Z Zeolite) and partner brands.
Product overview
Western States Wholesale is both a distributor and manufacturer of wholesale landscaping, construction, and building materials. The company operates across six major product lines: (1) Artificial Turf and Infill Products featuring their own manufactured Wonderfill® and Camofill® coated sand infills plus Triple Z Zeolite; (2) Wildcat Landscape Products sub-brand offering weed barrier, bender board, stakes, and nails; (3) Landscaping Outdoor Living Products including geotextiles, fire glass, pebbles, and polymeric sand; (4) Rebar Placing Wire Mesh Products for concrete reinforcement; (5) General Building Materials for masonry, stucco, and tile; (6) Pool Plastering Materials featuring their Jewel Crete Glass Beads and Pozzo White Pool Cement; and (7) Outdoor Drainage Erosion Control Products. The company sells exclusively to contractors and businesses at wholesale pricing, distributing nationwide from Ontario, California.
Differentiator
Problem solved
Functional benefit
Brands
- Camofill: Sub-rounded whole grain-sand infill designed for multi-color thatch artificial turf. Multi-purpose 16/30 size sand infill.
- Wonderfill
- Wildcat Landscape
- Triple Z Zeolite
- Jewel Crete
- Rapid Crete
- Pozzo White Pool Cement
Products and services
- Wonderfill Artificial Turf Infill Premium green coated hard round sand used for artificial turf infill with anti-microbial additive and static resistant formula, available in green or green and black mixed colors and multiple sizes (12/20, 16/30, 30/50). Sold wholesale to contractors and dealers for synthetic turf installation projects.
- Camofill Artificial Turf Infill
Companies that use Western States Wholesale
Customer profileSegments2 records
Ideal customer profiles2 records
Western States Wholesale technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Western States Wholesale partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core, major and minor.
- Arizona Wire ProductscorePartnership for wire mesh, metal lath, and related steel reinforcement products. WSW is a premier distributor and works with the manufacturer to bring best value in steel placing and reinforcing products.
- Rapid CretecorePartnership for plaster additives, concrete glue, cement accelerators, liquid acrylic, construction tubes, and asphalt glue products.
- Alliance GatormajorWSW distributes Alliance Gator polymeric sands, bonding agents, and related products for paver and stone installation.
- MapeimajorWSW distributes Mapei Ultrabond Landscape Turf products including tape, PU glue, and CG adhesive for synthetic turf seaming.
- Sika (formerly Thoro)majorWSW distributes Sika Thoroseal products (formerly MasterSeal/Thoro) including waterproofing coatings, foundation coatings, and acrylic additives for pool and construction applications.
- Wildcat Products (Various)coreWSW manufactures and distributes Wildcat-branded products including Wildcat Landscape (weed barrier, bender board, stakes), Wildcat Fire Glass, Wildcat Drainage products, and Wildcat Tools. These are their proprietary brands.
- ChannellockminorMentioned as one of the brands WSW works with for rebar placing and concrete tools.
- Inland Concrete ProductsminorMentioned as one of the partners for rebar placing and concrete reinforcement products.
- Seymour PaintminorPartnership for upside-down spray paint and related marking products used in construction.
- AWP Wire ProductscorePartnership for welded wire mesh and related steel reinforcement products. Listed alongside Rapid Crete as key brand partners.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Western States Wholesale competitors and assessment
Company assessmentDirect peers
- White Cap: National wholesale distributor of construction supplies, rebar, wire mesh, concrete accessories, and tools serving concrete contractors — directly comparable to WSW's rebar/wire mesh and general building product lines.
- Pool Corporation: Wholesale distributor of swimming pool supplies, plaster finishes, and related construction materials — directly overlaps with WSW's Pool Plastering Materials catalog and pool contractor customer base.
- SiteOne Landscape Supply: National wholesale distributor of landscaping, irrigation, and turf products serving landscape professionals — directly comparable to WSW's Landscaping Outdoor Living and Artificial Turf & Infill catalogs.
- SRS Distribution: National building-products distributor serving roofing, siding, and exterior contractors; comparable B2B dealer/contractor model with strong own-brand positioning similar to WSW's Wildcat and proprietary lines.
- Foundation Building Materials: Specialty distributor of insulation, stucco, and related building products serving contractors — overlaps with WSW's masonry, stucco, and general building materials lines.
- Ewing Outdoor Solutions (Ewing Irrigation): Wholesale distributor of landscape, irrigation, drainage, and turf products serving contractors — directly comparable to WSW's landscaping, drainage, and turf/infill categories.
Broad incumbents
- HD Supply Construction Solutions (now White Cap combined): Large multi-category construction and maintenance-product distributor with national footprint; competes broadly with WSW in rebar, drainage, masonry, and building materials but at significantly greater scale.
- ABC Supply Co. Largest wholesale distributor of roofing, siding, and building materials in North America; broad incumbent with overlapping contractor customers and adjacent categories to WSW's general building and drainage lines.
- Ferguson: Large distributor of plumbing, HVAC, and building products; broad incumbent serving contractor channels with adjacent categories (waterproofing, drainage) overlapping with WSW's pool and general building lines.
Regional players
- Custom Building Products (Quikrete): Manufacturer and distributor of concrete, masonry, stucco, and tile-setting specialty products; comparable to WSW's Rapid Crete, masonry, and tile-setting product offerings in pool and general building categories.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks7 records
Key highlights6 records
Customer concentration
Western States Wholesale social profiles
Digital presenceWestern States Wholesale financial estimates
Financial estimateRevenue estimate
Valuation estimate
Western States Wholesale leadership team
Management profileNumber of profiles
Western States Wholesale funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Western States Wholesale M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Western States Wholesale
What does Western States Wholesale do?
Western States Wholesale manufactures and distributes wholesale construction, landscaping, pool finishing, rebar/reinforcement, and erosion-control materials exclusively to dealers, contractors, and resellers nationwide. Its catalog spans artificial turf infill, geotextiles, wire mesh, masonry and stucco supplies, pool plaster materials, and drainage products, sold under both proprietary brands (Wonderfill, Camofill, Wildcat, Jewel Crete, Rapid Crete, Pozzo White, Triple Z Zeolite) and partner brands.
Is Western States Wholesale a public or private company?
Western States Wholesale is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Western States Wholesale founded?
Western States Wholesale was founded in 1994. It employs 11 to 50 people.
Where is Western States Wholesale based?
Western States Wholesale is headquartered in Ontario, United States, in the North America region.
How does Western States Wholesale make money?
One revenue line is on record: wholesale Building Materials Distribution.
Who are Western States Wholesale's main competitors?
Direct peers on record are White Cap, Pool Corporation, SiteOne Landscape Supply, SRS Distribution, Foundation Building Materials and Ewing Outdoor Solutions (Ewing Irrigation). Broad incumbents are HD Supply Construction Solutions (now White Cap combined), ABC Supply Co. and Ferguson. Custom Building Products (Quikrete) is listed as a regional player.
Does Western States Wholesale have an API?
No public API is recorded for Western States Wholesale.