What North Star Diagnostic Imaging does

North Star Diagnostic Imaging is a private outpatient diagnostic imaging provider founded in 2000 and headquartered in Allen, Texas. It operates 16+ outpatient facilities across the North Texas region, offering a comprehensive suite of imaging modalities including MRI, CT, X-ray, Ultrasound, 3D Mammography (Genius), Arthrogram, Myelogram, Fluoroscopy, and specialized cardiac imaging such as Coronary CTA with AI-assisted Cleerly plaque analysis. The company is ACR-accredited and integrates a physician portal (with Nuance Powershare real-time image sharing), a patient portal (MyCivie), and online bill pay (MyPatientFolio) to support its B2B2C model.

The business generates revenue primarily through fee-for-service diagnostic imaging procedures billed to patients and their insurance, ordered by referring physicians and health systems across North Texas. Its go-to-market combines direct-to-consumer engagement via walk-in and scheduled appointments with enterprise-style physician referral relationships managed through dedicated digital portals. In December 2025, North Star entered a partnership with Civie to replace its core internal systems, reportedly achieving a 35% reduction in operating costs while improving workflow efficiency.

The company's competitive positioning rests on regional density (the only outpatient operator offering advanced non-invasive procedures at multiple North Texas locations), differentiated technology partnerships (Cleerly AI, Genius 3D mammography), and operational efficiency from the Civie platform. It serves both individual patients seeking preventive and diagnostic imaging and referring physicians requiring integrated exam ordering, imaging access, and reporting workflows.

Name

North Star Diagnostic Imaging

Legal name

North Star Diagnostic Imaging

Website

https://northstardiagnosticimaging.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

North Star Diagnostic Imaging is a private outpatient diagnostic imaging provider operating 16+ facilities across North Texas, offering MRI, CT, X-ray, ultrasound, 3D mammography, and AI-assisted cardiac imaging to patients and referring physicians.

Ownership category

akta.pro rank

Product category

Outpatient Diagnostic Imaging

NAICS

Diagnostic Imaging Centers (621512)

SIC

Services-Health Services (8000)

akta.pro primary industry

Radiology Imaging Centers (X-ray/CT/MRI/Ultrasound) (HLAFAKAA)

akta.pro secondary industries

Independent Diagnostic Testing Facilities (IDTFs) & Multi-Specialty Diagnostic Centers (HLAFAKAN), Breast Imaging Centers (Mammography/Tomosynthesis) (HLAFAKAD), Non-Invasive Cardiac Imaging (Echo/CT/MRI/Nuclear) (HLAKABAE)

Keywords

• Diagnostic imaging services
• Outpatient imaging center
• MRI CT scanning
• 3D mammography
• Cardiac imaging

Headquarters

HQ city

Allen

HQ country

United States

HQ region

North America

Offices17 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Diagnostic Imaging Services: Fee-for-service diagnostic imaging procedures including MRI, CT, X-ray, Ultrasound, 3D Mammography, and specialized cardiac imaging. Revenue generated from patient procedures billed to insurance or self-pay, with referring physicians ordering exams for their patients.
2. Healthcare Technology Solutions: The partnership with Civie enables operational improvements that reduce costs by 35%, improving margins on diagnostic imaging services through enhanced workflow efficiency.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

North Star Diagnostic Imaging operates as an outpatient diagnostic imaging provider delivering a comprehensive suite of medical imaging services across 16+ facilities in North Texas. Its portfolio includes X-ray, 3D Mammography (Genius exam), MRI, CT, Ultrasound, Arthrogram, Myelogram, Heart Health/Coronary CTA with Cleerly AI analysis, and other diagnostic procedures such as Fluoroscopy, Upper GI, Blood Patch, Lumbar Puncture, and Epidural Steroid Injections. Services are delivered to patients referred by physicians or scheduled directly through patient-facing digital portals.

Product overview

North Star Diagnostic Imaging operates as an outpatient diagnostic imaging facility offering a unified portfolio of medical imaging services across multiple North Texas locations. The core offering consists of eight primary imaging modalities: X-ray, 3D Mammography (Genius Exam), MRI, CT, Ultrasound, Arthrogram, Myelogram, and Heart Health services including Coronary CTA with Cleerly AI analysis. Additional specialized services include Fluoroscopy, Upper GI studies, Blood Patch, Lumbar Puncture, and Epidural Steroid Injections under the Other category. All services are delivered at sophisticated outpatient facilities with a patient-first approach, positioning the company as the leading outpatient diagnostic imaging provider in North Texas.

Differentiator

Problem solved

Functional benefit

Brands

• Cleerly Coronary Analysis: AI-based coronary plaque analysis offered in partnership with Cleerly for heart health assessment.

Products and services

• X-Ray Services General radiography imaging using electromagnetic radiation to capture images of bones, teeth, and internal organs. Plays a key role in diagnostic processes and helps determine further testing needs. Available to patients across all North Star outpatient locations.
• 3D Mammography (Genius Exam) FDA-approved breast tomosynthesis imaging technology that captures breast tissue in one-millimeter layers. Detects 41% more invasive breast cancers and reduces false positives by up to 40% compared to conventional 2D mammography. Available at Frisco, Flower Mound, and Denton locations.
• MRI (Magnetic Resonance Imaging) Non-invasive imaging technology using magnetic fields and radio frequency pulses to produce detailed pictures of internal body structures including organs, soft tissues, bone, and other internal structures. Helps reduce need for invasive exploratory surgeries and biopsies. Available to patients across all North Star outpatient locations.
• CT (Computed Tomography) Medical imaging technique producing cross-sectional images of the body using special X-ray equipment and computer processing. Provides greater clarity than conventional X-ray exams for internal organs, bone, soft tissue, and blood vessels. Used for cancer detection, biopsy guidance, and stroke analysis. Available to patients across all North Star outpatient locations.
• Ultrasound Imaging Sonography technology using high-frequency sound waves to create real-time visual images of internal body structures. Captures structure and movement within the body and is commonly used for pregnancy, pain detection, infection/tumor location, and blockage identification. Available to patients across all North Star outpatient locations.
• Arthrogram X-ray test using contrast material injected directly into a joint space to examine soft tissue structures including tendons, ligaments, muscles, cartilage, and joint capsule. Typically followed by MRI or CT scan. Available to patients across all North Star outpatient locations.
• Myelogram Spinal canal imaging exam using X-ray or CT scan with special dye (contrast material) injected into the subarachnoid space. Evaluates tumors, infections, herniated discs, or spinal narrowing caused by arthritis. Available to patients across all North Star outpatient locations.
• Heart Health / Coronary CTA Non-invasive cardiac imaging services including Coronary Computed Tomography Angiography (CCTA) to visualize coronary arteries, detect blockages, evaluate chest pain, and assess heart anatomy for intervention planning. Includes AI-powered Cleerly Coronary Analysis that evaluates plaque presence, amount, and type for personalized treatment planning. Available at Flower Mound and other select North Star locations.
• Other Diagnostic Services Additional imaging services including Fluoroscopy (real-time moving X-ray imaging), Upper GI studies, Blood Patch procedures, Lumbar Puncture (spinal tap), and Epidural Steroid Injections (ESI) for pain treatment. Available across North Star outpatient locations.

Quantifiable outcome

• 35% reduction in costs achieved through Civie partnership implementation
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature4 records

Partnerships

One partnership is on record.

• CiviecoreTechnology or Integration · 30 December 2025North Star Diagnostic Imaging partnered with Civie to enhance imaging processes for patients in North Texas. The partnership has achieved a 35% reduction in costs through implementation of Civie's healthcare technology solutions. North Star is upgrading to Civie as its new internal system to improve services and patient experience. The partnership aims to streamline the imaging experience for North Texas patients through more efficient processes.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• RAYUS Radiology: RAYUS Radiology (formerly Center for Diagnostic Imaging) is a national outpatient imaging platform offering MRI, CT, X-ray, ultrasound, mammography, and pain management across 140+ sites. Direct peer because it competes in the same multi-modality outpatient diagnostic imaging category with comparable referrer-driven B2B2C model and similar technology investments.
• SimonMed Imaging: SimonMed is one of the largest outpatient imaging networks in the US, offering MRI, CT, mammography, ultrasound, X-ray, and advanced imaging across multiple states. Direct peer in multi-modality community-based diagnostic imaging with similar payor mix and referral-driven model; broader geographic footprint but directly comparable service set.
• Akumin: Akumin operates a national network of outpatient imaging centers offering MRI, CT, PET/CT, X-ray, ultrasound, and mammography. Direct peer competing in the same multi-modality outpatient diagnostic imaging space; comparable service breadth and B2B2C go-to-market, though currently undergoing financial restructuring.
• Touchstone Medical Imaging: Touchstone operates outpatient imaging centers across multiple US states offering MRI, CT, X-ray, ultrasound, and mammography. Direct peer in multi-modality outpatient imaging with similar technology profile and referral-based physician relationships.
• American Health Imaging: American Health Imaging is a regional outpatient diagnostic imaging operator with multiple sites across the Southeast US, offering MRI, CT, X-ray, ultrasound, and mammography. Direct peer comparable in scale and service mix to North Star.
• Solis Mammography: Solis Mammography is the largest independent provider of breast imaging services in the US, specializing in 3D mammography and women's imaging. Direct peer for North Star's mammography and breast health service line with overlapping clinical technology (3D tomosynthesis) and patient demographics.
• Smart Choice MRI: Smart Choice MRI is an outpatient MRI-focused imaging chain operating across multiple Midwestern US states with a transparent flat-rate pricing model. Direct peer in the community outpatient imaging category with overlapping MRI service line and direct-pay go-to-market.
• Envision Radiology: Envision Radiology operates outpatient diagnostic imaging centers offering MRI, CT, X-ray, ultrasound, and mammography across multiple US states. Direct peer in multi-modality outpatient imaging with comparable service portfolio and physician-referral model.

Broad incumbents

• RadNet: RadNet is the largest US outpatient imaging network with 350+ centers across multiple states, offering the full modality suite plus AI-enabled diagnostics. Broad incumbent peer with overlapping multi-modality service offerings and similar AI strategy, but at materially greater scale and with national payor leverage.

Regional players

• Texas Health Resources: Texas Health Resources is a major North Texas hospital system operating multiple facilities with diagnostic imaging departments in the same Dallas-Fort Worth market as North Star. Regional competitor providing in-network hospital-based imaging that competes for the same referring physicians and insured patients in the DFW metroplex.

Market position

Strengths4 records

Weaknesses2 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/northstarimaging

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about North Star Diagnostic Imaging