JACRO
JACRO (Tapos) is a UK-headquartered, family-owned cinema point-of-sale software provider serving cinema circuits, independents, arthouses, charities, and online-only operators across the UK and US with an integrated ticketing, F&B, and CRM platform.
- Company typePrivate
- Founded1920
- HeadquartersRoss On Wye, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What JACRO does
JACRO, operating under the brand name Tapos, is a privately held, family-owned cinema point-of-sale software company headquartered in Ross-on-Wye, United Kingdom, with a North American regional office in Nashville, Tennessee. The company traces its heritage to Jack Roe cinema operations established in the 1920s and has operated the Tapos cinema software platform for approximately 25-30 years. Its core product is a unified cinema operating system integrating ticketing and PoS, online ticketing, food and beverage, membership and loyalty, marketing and CRM, theatre reporting, digital signage, and training and HR modules into a single platform. The software is engineered for 10-20 year deployment lifecycles, signalling long-tenure customer relationships and an architecture designed for incremental module adoption.
Tapos serves cinema circuits, independents, arthouses, charity-operated cinemas, and online-only operators across the United Kingdom and the United States. Named customers include B&B Theatres, WTW-Scott Cinemas, Eisentraut Theatres, The Gwyn Hall, and Coming Attractions Theatres. The company employs between 1 and 10 staff and operates a sales-led, enterprise field-sales go-to-market with direct demos and a quote-based pricing model. Revenue is generated through annual subscription licensing and support contracts. No external funding, acquisitions, certifications, or AI/ML capabilities are disclosed in the available data.
JACRO firmographics
Firmographics- Name
- JACRO
- Legal name
- JACRO (Jack Roe)
- Website
- https://jacro.com
- Company type
- Private
- Founded year
- 1920
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- JACRO (Tapos) is a UK-headquartered, family-owned cinema point-of-sale software provider serving cinema circuits, independents, arthouses, charities, and online-only operators across the UK and US with an integrated ticketing, F&B, and CRM platform.
- Ownership category
- akta.pro rank
Where JACRO is headquartered
LocationHeadquarters
- HQ city
- Ross On Wye
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
JACRO business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Cinema PoS Software Licensing: Annual licensing and support contracts for cinema point-of-sale software. The company provides ongoing updates and development with 10-20 year software lifespan expectations, indicating recurring subscription-based revenue from software licensing and maintenance.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
JACRO product offering
Product offeringCore offering
JACRO develops and licenses Tapos, a unified cinema operating system that integrates ticketing, point-of-sale, online ticketing, food & beverage, membership and loyalty, marketing and CRM, reporting, digital signage, and training/HR into a single platform. The software is sold primarily to cinema operators — including multi-site circuits, independent cinemas, arthouses, charities, and online-only cinema venues — through annual licensing and support contracts with deployment lifecycles of 10-20 years.
Product overview
Tapos (operated by JACRO) is a unified cinema operating system delivered as a single integrated platform combining multiple modules: Ticketing & PoS (core ticketing and point-of-sale), Online Cinema Ticketing (web-based booking), Food & Beverage (F&B POS including arcades and FEC support), Membership & Loyalty (subscription and rewards management), Marketing & CRM (data-driven marketing and guest segmentation), Reporting (theatre management and consolidated reporting), Digital Signage (dynamic content display), and Training & HR (staff management). The platform is designed for 10-20 year deployment lifecycles and serves cinema circuits, independents, arthouses, charities, and online-only operators.
Differentiator
Problem solved
Functional benefit
Products and services
- Tapos Cinema Operating System A unified cinema operating system that integrates ticketing, point-of-sale, food & beverage, membership, loyalty, marketing, CRM, reporting, digital signage, and training modules into a single platform for cinema operations management.
Quantifiable outcome
- ROI exceeded projections with savings greater than expected at B&B Theatres
- +1 more outcomes
Companies that use JACRO
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
JACRO technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
JACRO partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- B&B TheatrescoreB&B Theatres partnered with Tapos in March 2025 to deliver a more connected customer experience. The partnership integrates all aspects of B&B's business including tickets, food & beverage, and arcade operations into a single streamlined system to eliminate friction for guests.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
JACRO competitors and assessment
Company assessmentDirect peers
- Vista Entertainment Solutions: Vista Entertainment Solutions is the leading cinema management software vendor globally, offering ticketing, PoS, and back-office tools for cinema circuits. It is the closest direct competitor to Tapos in the cinema PoS vertical.
- Artsvision (Vista Group subsidiary): Artsvision provides cinema management software for exhibition operators and is now part of the Vista Group. It is a directly comparable cinema operations software vendor in the same vertical as Tapos.
- CenterEdge Software: CenterEdge Software provides PoS and facility management software for entertainment venues including cinemas, FECs, and amusement parks in North America. It is a direct competitor targeting overlapping cinema and entertainment operator segments.
- ROLLER: ROLLER is a cloud-based venue management platform for entertainment businesses including cinemas, amusement parks, and family entertainment centers. It directly competes with Tapos in the cinema and FEC operations software market.
Broad incumbents
- Oracle Micros (Oracle Food and Beverage): Oracle Micros is a broad enterprise PoS and food-and-beverage platform used across hospitality and entertainment. It competes indirectly with Tapos by offering PoS capabilities to multi-venue operators including cinemas.
- Lightspeed Commerce: Lightspeed provides cloud-based PoS and commerce solutions for retail, hospitality, and entertainment venues. It is a broad incumbent whose PoS product can serve cinema operators alongside Tapos.
Emerging players
- Vēmos: Vēmos is a modern cinema ticketing and concessions platform built for independent and arthouse cinemas. It targets the same independent operator segment as Tapos with a more recent, cloud-native product.
Regional players
- Galasys Solutions: Galasys Solutions provides venue management and PoS software for theme parks, attractions, and entertainment venues across Asia-Pacific. It is a regional peer with comparable cinema/entertainment operations functionality.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
JACRO social profiles
Digital presenceJACRO financial estimates
Financial estimateRevenue estimate
Valuation estimate
JACRO leadership team
Management profileNumber of profiles
Profiles1 record
JACRO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
JACRO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about JACRO
What does JACRO do?
JACRO develops and licenses Tapos, a unified cinema operating system that integrates ticketing, point-of-sale, online ticketing, food & beverage, membership and loyalty, marketing and CRM, reporting, digital signage, and training/HR into a single platform. The software is sold primarily to cinema operators — including multi-site circuits, independent cinemas, arthouses, charities, and online-only cinema venues — through annual licensing and support contracts with deployment lifecycles of 10-20 years.
Is JACRO a public or private company?
JACRO is a private company. It is classified as family owned and is currently operating.
When was JACRO founded?
JACRO was founded in 1920. It employs 1 to 10 people.
Where is JACRO based?
JACRO is headquartered in Ross On Wye, United Kingdom, in the Europe region.
How does JACRO make money?
One revenue line is on record: cinema PoS Software Licensing.
Who are JACRO's main competitors?
Direct peers on record are Vista Entertainment Solutions, Artsvision (Vista Group subsidiary), CenterEdge Software and ROLLER. Broad incumbents are Oracle Micros (Oracle Food and Beverage) and Lightspeed Commerce. Vēmos is listed as an emerging player. Galasys Solutions is listed as a regional player.
Does JACRO have an API?
No public API is recorded for JACRO.