HotFut Sports

What HotFut Sports does

HotFut Sports (legally Hotfut Entertainment Ltd.) is an India-based, privately held sports development company founded in 2012 and headquartered in Pune. It operates a vertical-integrated model spanning seven service lines — Consultancy, Design & Optimize, Develop & Construct, Commercialization & ROI, Operations & Maintenance, School & Education Management, and Brand Management — with 15+ owned or operated arena locations across Pune, Mumbai, Hyderabad, Bangalore, and Chennai. The company develops, manages, and commercializes sports facilities for both its own venue portfolio and on behalf of major Indian real estate developers, including Lodha Group, SPR Group, Goel Ganga Group, Brigade, Godrej Properties, and Hiranandani Group.

The company generates revenue through five streams: pay-and-play arena bookings (usage-based), multi-year club memberships (subscription recurring) with 1-, 3-, 5-, and 10-year tiers for individual, family, and couple categories, corporate events and Corporate Olympics programs (professional services), sports academy training (subscription recurring) delivered through partnerships with marquee global brands including Gary Kirsten Cricket, Padukone Badminton, Michael Phelps Swimming, and Peter Burwash International Tennis, and B2B facility management and consultancy services (professional services) targeting real estate developers with non-performing sports assets. Distribution is direct-to-consumer via owned arenas and the Roar Sports mobile app (iOS/Android, built with technology partner CHIRPN), supplemented by dedicated B2B corporate sales and developer-channel partnerships.

HotFut serves three primary customer segments: individual sports enthusiasts and families seeking recreation and grassroots training (the operational consumer base, evidenced by 800 members at Ileseum Clubs Undri within a single quarter), corporate clients seeking team-building and wellness solutions, and real estate developers seeking to monetize sports amenities within residential projects. Documented outcomes include an 80% O&M cost reduction and 300% footfall increase at Lodha-managed facilities, 5,000 students served across four in-school programs at Palava, and a 5-year ROI timeline for venue commercialization. The leadership team is founder-led, with Pavit Singh serving as CEO.

Name

HotFut Sports

Legal name

Hotfut Entertainment Ltd.

Website

https://hotfut.in

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

HotFut Sports is a Pune-based, privately held Indian sports development company that builds, operates, and commercializes sports arenas across five Tier-1 cities for individual consumers, corporate clients, and real estate developers.

Ownership category

akta.pro rank

Product category

Sports Facility Management and Arena Operations

NAICS

Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162), Spectator Sports (7112)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYMPAKAEAB

Arenas & Indoor Sports Centers

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYMPAKAEAI

Training & Practice Facilities (Team Performance Centers)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Venues & Facilities (Stadiums, Arenas, Tracks, Complexes)

SECONDARYHSADAEAB

Strength & Conditioning / Athletic Performance Training

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

SECONDARYHSADAEAA

Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis)

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

SECONDARYMPAKACAF

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

Keywords

• Sports facility management
• Sports arena operations
• Sports academy training
• Sports infrastructure development
• Pay-and-play venues

Headquarters

HQ city

Pune

HQ country

India

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Pay-and-Play Bookings: Revenue from hourly/daily arena bookings for sports activities including football, cricket, badminton, tennis, swimming, and more.
2. Club Memberships: Individual, family, and couple membership programs providing recurring revenue with durations ranging from 1-10 years.
3. Corporate Events: Company day events, turnkey corporate events, and corporate Olympics programs for team-building and fitness challenges.
4. Sports Academy Programs: Training programs across multiple sports with partner brands including Gary Kirsten Cricket, Padukone Badminton, Michael Phelps Swimming, and others.
5. Facility Management & Consultancy: Turnkey project consultancy, design & optimization, develop & construct, and operations & maintenance services for real estate developers and property owners.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

HotFut Sports develops, owns, and operates world-class multi-sport arenas across India, offering pay-and-play access, club memberships, and branded sports academy training in football, cricket, badminton, tennis, swimming, and skating. It also provides turnkey facility consultancy, design, construction, commercialization, and operations-and-maintenance services to real estate developers and educational institutions.

Product overview

HotFut Sports operates a comprehensive sports platform combining physical infrastructure with education and event services. The core offering consists of HotFut Arenas (world-class sports facilities across India) supported by seven service verticals: Consultancy, Design & Optimize, Develop & Construct, Commercialization & ROI Deliveries, Operations & Maintenance, School & Education Management, and Brand Management. The company operates multiple sports academies including Football Academy, Touch Tennis, Swimming (RYP and Michael Phelps programs), Badminton (Padukone), Cricket (Gary Kirsten), Skateboarding (Holy Stoked), and Fitness (Fit 2 Sport). Additional offerings include Corporate Events management and a mobile app (ROAR Sports) for venue booking and membership. The portfolio serves both individual consumers through pay-and-play and academy programs, and institutional clients through consultancy and school management services.

Differentiator

Problem solved

Functional benefit

Products and services

• HotFut Arenas World-class sports, recreation, events, and entertainment arenas owned and operated across Pune, Mumbai, Hyderabad, Bangalore, and Chennai, supporting football, cricket, badminton, tennis, swimming, and skating.
• HotFut Consultancy Turnkey project consultancy guiding clients from discovery through execution and operations, including detailed project reports and business plans for sports facilities.
• Design & Optimize Customized project designing to bill of quantities for minimizing capex and maximizing revenue from sports venues.
• Develop & Construct Turnkey infrastructure development and construction services for sports facilities, delivered for real estate developers and property owners.
• Commercialization & ROI Deliveries Services focused on commercializing sports venues and delivering return on investment for real estate partners and venue owners.
• Operations & Maintenance Operating, maintaining, and managing sports facilities through pay-and-play access, events, academy programs, and memberships for partner venues.
• School & Education Management End-to-end sports education management for schools and educational institutions, including curriculum, coaching, and program delivery.
• Brand Management Managing and operating world-class sports brands within HotFut facilities.
• HotFut Football Academy Football training academy offering programs for toddlers through under-14 categories with AFC/FA licensed coaches; over 1000 children trained across India.
• Touch Tennis Tennis training program operated in partnership with Peter Burwash International (PBI), a premier tennis management company with 93 professionals across 52 locations in 25 countries.
• Rupali Repele Swimming Academy (RYP) Open water and long-distance swimming academy founded by world record holder Rupali Repele, focused on triathletes with international-standard facilities.
• Padukone Badminton Academy Badminton coaching program run by Padukone Sports Management with standardized methodology across 30+ academies in India.
• Michael Phelps Swimming Swimming program for all age groups learning techniques from Olympic champion Michael Phelps with a 1:6 swimmer-to-coach safety ratio.
• Holy Stoked Skateboarding Academy Skateboarding academy promoting skate culture in India through comprehensive coaching courses.
• Gary Kirsten Cricket India (GKCI) Cricket academy providing coaching at all levels, founded by former India coach Gary Kirsten with world-class facilities.
• Fit 2 Sport Fitness and sports science center offering musculoskeletal rehabilitation and performance enhancement services for athletes from novice to professional levels.
• Corporate Events Corporate sports event management including Company Day events, turnkey corporate events, and Corporate Olympics and fitness challenges for employee engagement and team-building.
• ROAR Sports App Mobile application for booking sports venues, accessing expert coaches, joining sports events, and managing Roar membership with unlimited offers.
• Club Membership Recurring membership programs offered in Individual, Family (2 adults + 2 children under 18), and Couple plans with 1, 3, 5, and 10 year duration options at HotFut facilities.

Quantifiable outcome

• 800 members in first quarter at Ileseum Clubs Undri
• +4 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

14 partnerships are on record, tiered flagship, core and supporting.

• Lodha GroupflagshipStrategic or Co-development PartnerMajor real estate partner for Palava Olympic Sports Complex & Football Stadium and HotFut Lodha Palava facility development and management.
• SPR GroupcoreStrategic or Co-development Partner5-acre HF SPR CITY sports development in Chennai, one of the featured flagship projects.
• Goel Ganga GroupcoreStrategic or Co-development PartnerIleseum Clubs at Ganga Glitz and Ganga Glitz Crest premium townships in Pune, managed by HotFut.
• Gary Kirsten Cricket (GKCI)coreStrategic or Co-development PartnerCricket academy partner providing coaching at HotFut venues. GKC is a renowned cricket academy founded by India's world cup winning coach.
• Padukone Sports ManagementcoreStrategic or Co-development PartnerBadminton academy partner operating 30+ academies across India with standardized coaching methodology at HotFut venues.
• Michael Phelps SwimmingcoreStrategic or Co-development PartnerSwimming academy program offering training for all age groups with 1:6 safety ratio.
• Peter Burwash International (PBI)coreStrategic or Co-development PartnerTennis management company with 93 tennis professionals at 52 locations in 25 countries, providing Touch Tennis training at HotFut.
• Fit2SportsupportingStrategic or Co-development PartnerSports science and rehabilitation center providing musculoskeletal development and injury recovery services.
• Brigade GroupsupportingChannel Partner/ Reseller/ DistributorReal estate partner for sports facility integration in residential projects.
• Godrej PropertiessupportingChannel Partner/ Reseller/ DistributorReal estate partner for sports facility integration in residential projects.
• Hiranandani GroupsupportingChannel Partner/ Reseller/ DistributorReal estate partner for sports facility integration in residential projects.
• CHIRPN (Roar Sports App)coreTechnology or IntegrationTechnology partner providing the Roar Sports mobile app for venue booking, membership management, and community engagement.
• Holy StokedsupportingStrategic or Co-development PartnerSkateboarding academy partner promoting skate culture and skill development.
• Rupali Repele Swimming Academy (RYP)supportingStrategic or Co-development PartnerOpen water and long-distance swimming academy run by world record holder, focused on triathletes.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• KheloMore: Indian sports facility booking and coaching aggregator operating pay-and-play venues plus academy programs. Comparable business model in sports facility operations, academy enrollment, and consumer booking across Indian cities.
• Sports United: Mumbai-based sports infrastructure and events operator managing community sports facilities and corporate sports programs for developers and enterprises. Direct competitor in the B2B sports facility management segment.
• RoundGlass Sports: RoundGlass-backed grassroots sports development platform running academies and sports infrastructure across India. Same grassroots + academy + multi-sport thesis targeting Indian consumers with deep-pocketed backing.
• Padukone-Dravid Centre for Sports Excellence (CSE): Bangalore-based multi-sport training facility built around premium athlete-branded academies (Padukone badminton, etc.). Closest direct peer to HotFut — same multi-sport arena + branded academy model serving Indian urban consumers.

Emerging players

• Sportify (Sportify.in): Indian sports facility booking and event platform offering turf booking, tournaments, and academy listings. Overlaps with HotFut's venue-discovery and tournament business, particularly in North India.
• Fitso (by Cure.fit legacy / Bold Care): India sports booking and coaching platform providing turf booking, swimming, and academy-style coaching in urban centers. Comparable subscription + pay-and-play digital funnel overlapping with HotFut's Roar Sports app.
• UFC Gym India: Global branded fitness chain expanding into India with multi-format facilities that increasingly include combat and functional sports. Competes for the same premium sports/fitness consumer wallet and branded-coach partnership economics.

Broad incumbents

• Cult.fit (CultPlay): India's largest fitness/wellness chain with growing sports-play offerings (CultPlay) including turf-based activities and coaching. Overlaps with HotFut in sports facility access and academy-style programming but with a much broader fitness/tech stack.
• JioSports / Reliance Foundation Youth Sports: Large well-funded Indian foundation/initiative developing grassroots sports infrastructure and academy-style programs nationwide. Comparable target segment (youth athletes, schools) with materially larger scale and balance sheet.
• Decathlon India: Operates large-format sporting goods retail with in-store sports playgrounds, coaching sessions, and community programs. Adjacent competitor for consumer sports participation and grassroots development in Indian metros.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HotFutPune
• Facebookfacebook.com/Hotfut
• LinkedInlinkedin.com/company/hotfutsports

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HotFut Sports